Market Research Report

Product code

898102

India Connected Car Market by Service/Application (Telematics, Ride Sharing, OTA Updates), Form Factor (Embedded, Tethered, and Integrated), Platform (Android Auto, CarPlay, MirrorLink), Connectivity (Cellular and DSRC), and Hardware - Forecast to 2025

Published: July 26, 2019 |

MarketsandMarkets | 116 Pages | Delivery time: 1-2 business days

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"Increase in demand for smart mobility is expected to fuel the connected car market in India"

The India connected car market is estimated to be USD 9.8 billion in 2018 and is projected to reach USD 32.5 billion by 2025, at a CAGR of 22.2% from 2019 to 2025. The key factor driving the growth of the market is the increase in number of connected features in economy vehicles by OEMs. Additionally, an increase in vehicle legislation and industry compliances regarding convenience features, such as navigation, remote diagnostics, and multimedia streaming through various platforms such as Android Auto, CarPlay, and MirrorLink are driving the India connected car market. The new safety norms are encouraging automakers to equip the vehicles with safety & security connected features, which in turn is increasing the demand for connected cars. On the other hand, the absence of strong network infrastructure in India poses a challenge to the growth of the connected car market.

Embedded form is expected to be the largest and fastest-growing segment during the forecast period

The embedded form is expected to be the largest and fastest growing form factor for connected cars in India during the forecast period. One of the key drivers for the embedded form is the increase in demand for infotainment and navigation services in India. The government has also started implementing mandates for connected services. For instance, the Indian government has mandated connected features for public transport vehicles under AIS-140. The mandate will be in force from April 2018 and is expected to be implemented for passenger cars in the coming years. This has been done for the development of an intelligent transportation system (ITS), which is a key feature of a smart city. Hence, the embedded market is influenced by the government initiatives and regulations.

Emerging startups are expected to drive the connected car market in India

Recent years have seen the emergence of many start-ups in different parts of the country. These start-ups provide advanced engineering and innovative solutions that can change the current situation of the automobile industry. Also, these start-ups can prove to be a game changer by providing connected car services at optimized cost. Several OEMs have collaborated with Indian start-ups to offer connected car technologies in the Indian market. For instance, Tata Motors has partnered with various start-ups for making connected car a reality on Indian roads with advanced technological and engineering features.

The study contains insights of various industry experts, ranging from component suppliers to Tier 1 companies and OEMs. The break-up of the primaries is as follows:

By Company Type: Tier 1 - 43%, Tier 2 - 40%, Tier 3- 17%

By Designation: C-level - 67%, D-level - 31%, Others - 2%

Major players profiled in the report are:

Bosch (Germany)
Denso (Japan)
NXP (Netherlands)
Garmin (US)
Harman (US)
TomTom (Netherlands)
UNO Minda (India)
Sasken (India)
Delphi (UK)
STMicroelectronics (Switzerland)
IBM (US)
Nuance (US)

Research Coverage:

The report segments the India connected car market and forecasts its size, by volume and value, on the basis of platform (Android Auto, CarPlay, MirrorLink, and others), connectivity form factor (embedded, tethered, and integrated), service/application (telematics, ride sharing/hailing, and others), hardware (smart antenna, display, ECU, and sensors), and connectivity technology (cellular and DSRC). The qualitative analysis of advanced features is also provided.

Reasons to Buy the Report:

This report contains various levels of analysis, including industry analysis (industry trends, technology overview, customer preference and competitive leadership mapping) and company profiles, which together comprise and discuss the basic views on the emerging and high-growth segments of India connected car market, competitive landscape matrix, high-growth segments, government initiatives, and market dynamics such as drivers, restraints, opportunities, and challenges.

The report enables new entrants and small firms as well as established firms to understand the market better to help them acquire a larger market share. Firms purchasing the report could use any one or a combination of the below mentioned 4 strategies (market development, product development/innovation, market diversification, and competitive assessment) to strengthen their position in the market.

The report provides insights into the following points:

Market Penetration: The report offers comprehensive information about the India connected car market and the top 12 players in the market.

Product Development/Innovation: The report provides detailed insights into upcoming technologies, R&D activities, and new product launches in the India connected car market.

Market Development: The report offers comprehensive information about the India connected car market. The report analyzes the connected car market in India and provides comprehensive information about lucrative emerging markets.

Market Diversification: The report provides exhaustive information about new products, untapped regional markets, recent developments, and investments in the India connected car market.

Industry Trends: The report offers in-depth qualitative information of recent trends that are influencing the connected car market in India.

Customer Preferences: The report exclusively covers the customer preferences towards the connected technology and segmented into four categories based on various connected services.

Product Code: AT 7252

1 INTRODUCTION

1.1 OBJECTIVES
1.2 MARKET DEFINITION
1.3 MARKET SCOPE
- 1.3.1 YEARS CONSIDERED IN THE REPORT
1.4 CURRENCY & PRICING
1.5 PACKAGE SIZE
1.6 LIMITATIONS
1.7 STAKEHOLDERS

2 RESEARCH METHODOLOGY

2.1 RESEARCH DATA
2.2 SECONDARY DATA
- 2.2.1 KEY SECONDARY SOURCES
- 2.2.2 KEY DATA FROM SECONDARY SOURCES
2.3 PRIMARY DATA
- 2.3.1 SAMPLING TECHNIQUES & DATA COLLECTION METHODS
- 2.3.2 PRIMARY PARTICIPANTS
2.4 FACTOR ANALYSIS
- 2.4.1 DEMAND-SIDE ANALYSIS
  - 2.4.1.1 Creating value from data driven services
  - 2.4.1.2 Growing demand for smart mobility in India
- 2.4.2 SUPPLY SIDE ANALYSIS
  - 2.4.2.1 Growing market of automotive electronics in India
  - 2.4.2.2 The emerging bubble of startups in India
2.5 MARKET SIZE ESTIMATION
- 2.5.1 BOTTOM-UP APPROACH
- 2.5.2 TOP-DOWN APPROACH
2.6 MARKET BREAKDOWN AND DATA TRIANGULATION
2.7 ASSUMPTIONS

3 EXECUTIVE SUMMARY

4 PREMIUM INSIGHTS

4.1 INDIA CONNECTED CAR MARKET, 2019 VS. 2025
4.2 INDIA CONNECTED CAR MARKET, BY HARDWARE
4.3 INDIA CONNECTED CAR MARKET, BY SERVICE/APPLICATION
4.4 INDIA CONNECTED CAR MARKET, BY CONNECTIVITY FORM FACTOR
4.5 INDIA CONNECTED CAR MARKET, BY CONNECTIVITY TECHNOLOGY
4.6 INDIA CONNECTED CAR MARKET, BY PLATFORM

5 MARKET OVERVIEW

5.1 INTRODUCTION
5.2 TRENDS
- 5.2.1 TELEMATICS IS THE KEY FOR CONNECTED CAR IN INDIA
- 5.2.2 AUTOMOBILE MANUFACTURERS HAVE BEGUN TO PROVIDE STANDARD CONNECTED SERVICES
- 5.2.3 CUSTOMIZED CONNECTED SOLUTIONS BY EMERGING PLAYERS
5.3 CUSTOMER PREFERENCES
- 5.3.1 NEW TECHNOLOGY EXPLORERS
- 5.3.2 SAFETY SEEKERS
- 5.3.3 NEW TECHNOLOGY ADOPTERS
- 5.3.4 CONVENIENCE SEEKERS
5.4 GOVERNMENT INITIATIVES & REGULATIONS
- 5.4.1 GOVERNMENT INITIATIVES
- 5.4.2 GOVERNMENT REGULATIONS
5.5 MARKET DYNAMICS
- 5.5.1 DRIVERS
  - 5.5.1.1 Economy car manufacturers attempting to provide luxury features
  - 5.5.1.2 Government initiatives for implementing the connected car technology
- 5.5.2 RESTRAINTS
  - 5.5.2.1 Lack of supporting infrastructure
  - 5.5.2.2 Unavailability of standard platforms
- 5.5.3 OPPORTUNITIES
  - 5.5.3.1 Emerging profit pool for automotive industry
  - 5.5.3.2 Evolution of the new value chain ecosystem of the automotive industry
- 5.5.4 CHALLENGES
  - 5.5.4.1 Increase in the threat of data breach and cyber security for connected vehicles
  - 5.5.4.2 Increase in price of the vehicle with connected services
5.6 MACRO INDICATOR ANALYSIS
- 5.6.1 INTRODUCTION

6 INDIA CONNECTED CAR MARKET, BY PLATFORM

6.1 INTRODUCTION
6.2 ANDROID AUTO
6.3 CARPLAY
6.4 MIRRORLINK
6.5 OTHERS

7 INDIA CONNECTED CAR MARKET, BY CONNECTIVITY FORM FACTOR

7.1 INTRODUCTION
7.2 EMBEDDED
7.3 TETHERED
7.4 INTEGRATED

8 INDIA CONNECTED CAR MARKET, BY SERVICE/APPLICATION

8.1 INTRODUCTION
8.2 TELEMATICS
8.3 RIDE SHARING/HAILING
8.4 OTHERS (OTA UPDATES, SAFETY & SECURITY, AUTONOMOUS DRIVING)

9 INDIA CONNECTED CAR MARKET, BY HARDWARE

9.1 INTRODUCTION
9.2 SMART ANTENNA
9.3 DISPLAY
9.4 ELECTRONIC CONTROL UNIT (ECU)
9.5 SENSORS

10 INDIA CONNECTED CAR MARKET, BY CONNECTIVITY TECHNOLOGY

10.1 INTRODUCTION
10.2 CELLULAR
10.3 DEDICATED SHORT RANGE COMMUNICATION (DSRC)

11 COMPETITIVE LANDSCAPE

11.1 OVERVIEW
11.2 MARKET RANKING ANALYSIS
11.3 COMPETITIVE SCENARIO
- 11.3.1 PARTNERSHIP
- 11.3.2 NEW PRODUCT DEVELOPMENT
- 11.3.3 COLLABORATION
- 11.3.4 EXPANSION

12 COMPANY PROFILES

(Overview, Products offered, Recent developments, SWOT analysis & MnM View)*

12.1 BOSCH
12.2 DENSO
12.3 NXP
12.4 GARMIN
12.5 HARMAN
12.6 TOMTOM
12.7 UNO MINDA
12.8 SASKEN
12.9 DELPHI
12.10 STMICROELECTRONICS
12.11 IBM
12.12 NUANCE

Details on Overview, Products offered, Recent developments, SWOT analysis & MnM View might not be captured in case of unlisted companies.

13 APPENDIX

13.1 DISCUSSION GUIDE
13.2 KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
13.3 AVAILABLE CUSTOMIZATIONS
- 13.3.1 ADDITIONAL COMPANY PROFILES
  - 13.3.1.1 Business overview
  - 13.3.1.2 SWOT analysis
  - 13.3.1.3 Recent developments
  - 13.3.1.4 MnM view
- 13.3.2 DETAILED ANALYSIS OF INDIA CONNECTED CAR MARKET BY VEHICLE CLASS
- 13.3.3 DETAILED ANALYSIS OF INDIA CONNECTED CAR BY EMBEDDED CONNECTIVITY FORM FACTOR
13.4 RELATED REPORTS
13.5 AUTHOR DETAILS

LIST OF TABLES

TABLE 1: CURRENCY EXCHANGE RATES (PER 1 USD)
TABLE 2: USAGE OF DATA BY VARIOUS STAKEHOLDERS OF THE VALUE CHAIN
TABLE 3: EMERGING STARTUPS OF INDIA
TABLE 4: INTELLIGENT TRANSPORTATION SYSTEM FUNCTIONS AND SUBFUNCTIONS
TABLE 5: INDIA CONNECTED CAR MARKET, BY CONNECTIVITY FORM FACTOR, 2017-2025 ('000 UNITS)
TABLE 6: INDIA CONNECTED CAR MARKET, BY CONNECTIVITY FORM FACTOR, 2017-2025 (USD MILLION)
TABLE 7: EMBEDDED: INDIA CONNECTED CAR MARKET, 2017-2025
TABLE 8: TETHERED: INDIA CONNECTED CAR MARKET, 2017-2025
TABLE 9: INTEGRATED: INDIA CONNECTED CAR MARKET, 2017-2025
TABLE 10: INDIA CONNECTED CAR MARKET, BY SERVICE, 2017-2025 (USD MILLION)
TABLE 11: TELEMATICS: INDIA CONNECTED CAR MARKET, 2017-2025 (USD MILLION)
TABLE 12: RIDE SHARING/HAILING: INDIA CONNECTED CAR MARKET, 2017-2025 (USD MILLION)
TABLE 13: OTHERS: INDIA CONNECTED CAR MARKET, 2017-2025 (USD MILLION)
TABLE 14: INDIA CONNECTED CAR MARKET, BY HARDWARE, 2017-2025 (USD MILLION)
TABLE 15: SMART ANTENNA: INDIA CONNECTED CAR MARKET, 2017-2025 (USD MILLION)
TABLE 16: DISPLAY: INDIA CONNECTED CAR MARKET, 2017-2025 (USD MILLION)
TABLE 17: ELECTRONIC CONTROL UNIT (ECU): INDIA CONNECTED CAR MARKET, 2017-2025 (USD MILLION)
TABLE 18: SENSORS: INDIA CONNECTED CAR MARKET, 2017-2025 (USD MILLION)
TABLE 19: INDIA CONNECTED CAR MARKET, BY CONNECTIVITY TECHNOLOGY, 2017-2025 ('000 UNITS)
TABLE 20: INDIA CONNECTED CAR MARKET, BY CONNECTIVITY TECHNOLOGY, 2017-2025 (USD MILLION)
TABLE 21: CELLULAR: INDIA CONNECTED CAR MARKET, 2017-2025
TABLE 22: RECENT PARTNERSHIPS, 2014-2018
TABLE 23: RECENT NEW PRODUCT DEVELOPMENTS, 2014-2018
TABLE 24: RECENT COLLABORATIONS, 2014-2018
TABLE 25: RECENT EXPANSIONS, 2014-2018

LIST OF FIGURES

FIGURE 1: INDIA CONNECTED CAR MARKET: RESEARCH DESIGN
FIGURE 2: RESEARCH DESIGN MODEL
FIGURE 3: BREAKDOWN OF PRIMARY INTERVIEWS
FIGURE 4: AUTOMOTIVE ELECTRONICS IN CONNECTED CAR MARKET
FIGURE 5: INDIA CONNECTED CAR MARKET: BOTTOM-UP APPROACH
FIGURE 6: INDIA CONNECTED CAR MARKET: TOP-DOWN APPROACH
FIGURE 7: DATA TRIANGULATION
FIGURE 8: EMBEDDED SYSTEMS TO BE THE LARGEST SEGMENT DURING THE FORECAST PERIOD, 2019 VS. 2025 (USD MILLION)
FIGURE 9: RIDE SHARING/HAILING TO DOMINATE THE INDIA CONNECTED CAR MARKET, 2019 VS. 2025 (BY VALUE)
FIGURE 10: ATTRACTIVE OPPORTUNITIES IN INDIA CONNECTED CAR MARKET
FIGURE 11: ECU IS ESTIMATED TO DOMINATE THE INDIA CONNECTED CAR MARKET, 2019 VS. 2025 (USD MILLION)
FIGURE 12: RIDE SHARING/HAILING IS ESTIMATED TO LEAD THE INDIA CONNECTED CAR MARKET, 2019 VS. 2025 (USD MILLION)
FIGURE 13: EMBEDDED FORM IS ESTIMATED TO DOMINATE THE INDIA CONNECTED CAR MARKET, 2019 VS. 2025 (USD MILLION)
FIGURE 14: CELLULAR IS ESTIMATED TO DOMINATE THE INDIA CONNECTED CAR MARKET, 2019 VS. 2025 (USD MILLION)
FIGURE 15: ANDROID AUTO IS ESTIMATED TO LEAD THE INDIA CONNECTED CAR MARKET, 2018 (BY VOLUME)
FIGURE 16: INDIA CONNECTED CAR: CUSTOMER PREFERENCE
FIGURE 17: INDIA CONNECTED CAR: MARKET DYNAMICS
FIGURE 18: PROFIT POOLS FOR AUTOMOTIVE INDUSTRY (2017 VS 2035)
FIGURE 19: EVOLVING VALUE CHAIN FROM RIGID TO DYNAMIC ECOSYSTEM
FIGURE 20: CYBER ATTACK SURFACES IN AUTOMOTIVE
FIGURE 21: INDIA: INCREASING GNI PER CAPITA IS EXPECTED TO DRIVE CONNECTED CAR MARKET
FIGURE 22: INDIA CONNECTED CAR MARKET, BY PLATFORM, 2018 (BY VOLUME)
FIGURE 23: INDIA CONNECTED CAR MARKET, BY CONNECTIVITY FORM FACTOR, 2019 VS. 2025 (BY VALUE)
FIGURE 24: INDIA CONNECTED CAR MARKET, BY SERVICE/APPLICATION, 2019 VS. 2025 (BY VALUE)
FIGURE 25: INDIA CONNECTED CAR MARKET, BY HARDWARE, 2019 VS. 2025 (BY VALUE)
FIGURE 26: KEY DEVELOPMENTS BY LEADING PLAYERS IN THE CONNECTED CAR MARKET, 2014-2018
FIGURE 27: CONNECTED CAR MARKET RANKING: 2014-2018
FIGURE 28: BOSCH: COMPANY SNAPSHOT
FIGURE 29: BOSCH: SWOT ANALYSIS
FIGURE 30: DENSO: COMPANY SNAPSHOT
FIGURE 31: DENSO: SWOT ANALYSIS 77
FIGURE 32: NXP: COMPANY SNAPSHOT
FIGURE 33: DENSO: SWOT ANALYSIS
FIGURE 34: GARMIN: COMPANY SNAPSHOT
FIGURE 35: GARMIN: SWOT ANALYSIS
FIGURE 36: HARMAN: COMPANY SNAPSHOT
FIGURE 37: HARMAN: SWOT ANALYSIS
FIGURE 38: TOMTOM: COMPANY SNAPSHOT
FIGURE 39: UNO MINDA: COMPANY SNAPSHOT
FIGURE 40: SASKEN: COMPANY SNAPSHOT
FIGURE 41: DELPHI: COMPANY SNAPSHOT
FIGURE 42: STMICROELECTRONICS: COMPANY SNAPSHOT
FIGURE 43: IBM: COMPANY SNAPSHOT
FIGURE 44: NUANCE: COMPANY SNAPSHOT