Market Research Report
Alternative and Modified Reality Marketplace: Augmented Reality, Virtual Reality, and Mixed Reality Solutions, Applications, and Services 2018 - 2023
|Published by||Mind Commerce||Product code||620835|
|Published||Content info||429 Pages
Delivery time: 1-2 business days
|Alternative and Modified Reality Marketplace: Augmented Reality, Virtual Reality, and Mixed Reality Solutions, Applications, and Services 2018 - 2023|
|Published: April 2, 2018||Content info: 429 Pages||
While Augmented Reality (AR) represents a live (direct or indirect) view of a real-world environment, Mixed Reality (MR) is a hybrid reality in which physical and digital objects co-exist and interact in real-time. In contrast, Virtual Reality (VR) focuses on virtual experience through realistic interaction with 3D content presented in a digitally generated space. Playing a large role in all of these technologies will be augmented sensory perception and interactions such as haptic technology, which establishes bilateral communication patterns as touch imposes sensed motion on environment that enables environment to create a distortion or reaction and feel.
Taken together, these three technologies represent a set of highly disintermediating alternatives to presenting information and experiences. These are more than simply a new user interface as these three immersive technologies will transform global lifestyles in terms of how people live, work, and play. For example, there will be many use case scenarios for existing services such as mixed reality-based learning systems. However, there will also be completely new services, such as virtual fitness tests for routine health examinations that allow the user to experience what they should be able to accomplish in terms of performance (heart rate, air capacity, blood pressure, etc.) based on their physical characteristics.
This research also provides an in-depth assessment of the Augmented Reality (AR), Virtual Reality (VR), and Mixed Reality (MR) marketplace. This includes evaluation of the market opportunities for hardware, software, and services. Analysis takes into consideration market drivers and constraints such as potential regulatory implications. The report provides detailed qualitative and quantitative analysis including forecasts for AR, VR, and MR by major hardware components, software, services, semiconductor components, and more.
This research also provides specific insights and recommendations for major ecosystem constituents including Advertisers and Media Companies, Artificial Intelligence Providers, Automotive Companies, Broadband Infrastructure Providers, Communication Service Providers, Computing Companies, Data Analytics Providers, Equipment Providers, IoT Suppliers and Service Providers, Semiconductor Companies, Smart City Systems Integrators, Social Media Companies, and Software Developers.