PUBLISHER: MarketLine | PRODUCT CODE: 1045862
PUBLISHER: MarketLine | PRODUCT CODE: 1045862
Global Personal Hygiene industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2016-20, and forecast to 2025). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
The personal hygiene market consists of retail sale of anti-perspirants and deodorants, bath & shower products, and soap. The anti-perspirants segment consists of all antiperspirants and deodorants in spray, stick, roll-on, cream, gel and solid formats. The bath & shower segment consists of bubble-baths and bath time washing gels and lotions. The segment also includes non-liquid products added to baths such as bath bombs, beads and salts. The soap segment consists of both bar soap and liquid soaps. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions used in the creation of this report have been calculated using constant annual average 2020 exchange rates.
The global personal hygiene market had total revenues of $58.8bn in 2020, representing a compound annual growth rate (CAGR) of 4% between 2016 and 2020.
Market consumption volume increased with a CAGR of 2.1% between 2016 and 2020, to reach a total of 30.1 billion units in 2020.
Growing demand for premium products, increasing disposable income, and good hygiene practice trends are driving the global personal hygiene market.