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Market Research Report

Advertising Global Group of Eight (G8) Industry Guide 2013-2022

Published by MarketLine Product code 328979
Published Content info 176 Pages
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Advertising Global Group of Eight (G8) Industry Guide 2013-2022
Published: April 19, 2018 Content info: 176 Pages
Description

Summary

The G8 Advertising industry profile provides top-line qualitative and quantitative summary information including: industry size (value 2013-17, and forecast to 2022). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the industry.

Synopsis

Essential resource for top-line data and analysis covering the G8 advertising industry. Includes industry size and segmentation data, textual and graphical analysis of industry growth trends and leading companies.

Key highlights

The G8 countries contributed $62,304.2 million in 2017 to the global advertising industry, with a compound annual growth rate (CAGR) of 2.1% between 2013 and 2017. The G8 countries are expected to reach a value of $72,961.8 million in 2022, with a CAGR of 3.2% over the 2017-22 period.

Among the G8 nations, the US is the leading country in the advertising industry, with market revenues of $42,174.0 million in 2017. This was followed by Japan and the UK, with a value of $6,586.7 and $4,141.4 million, respectively.

The US is expected to lead the advertising industry in the G8 nations with a value of $49,665.6 million in 2016, followed by Japan and the UK with expected values of $7,100.1 and $5,126.6 million, respectively.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the G8 advertising industry
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the G8 advertising industry
  • Leading company profiles reveal details of key advertising industry players' G8 operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the G8 advertising industry with five year forecasts
  • Compares data from the US, Canada, Germany, France, UK, Italy, Russia and Japan, alongside individual chapters on each country
  • Reasons to buy
  • What was the size of the G8 advertising industry by value in 2017?
  • What will be the size of the G8 advertising industry in 2022?
  • What factors are affecting the strength of competition in the G8 advertising industry?
  • How has the industry performed over the last five years?
  • What are the main segments that make up the G8 advertising industry?
Table of Contents
Product Code: MLIG180002-02

Table of Contents

Introduction

  • What is this report about?
  • Who is the target reader?
  • How to use this report
  • Definitions

Group of Eight (G8) Advertising

  • Industry Outlook

Advertising in Canada

  • Market Overview
  • Market Data
  • Market Segmentation
  • Market outlook
  • Five forces analysis
  • Macroeconomic indicators

Advertising in France

  • Market Overview
  • Market Data
  • Market Segmentation
  • Market outlook
  • Five forces analysis
  • Macroeconomic indicators

Advertising in Germany

  • Market Overview
  • Market Data
  • Market Segmentation
  • Market outlook
  • Five forces analysis
  • Macroeconomic indicators

Advertising in Italy

  • Market Overview
  • Market Data
  • Market Segmentation
  • Market outlook
  • Five forces analysis
  • Macroeconomic indicators

Advertising in Japan

  • Market Overview
  • Market Data
  • Market Segmentation
  • Market outlook
  • Five forces analysis
  • Macroeconomic indicators

Advertising in Russia

  • Market Overview
  • Market Data
  • Market Segmentation
  • Market outlook
  • Five forces analysis
  • Macroeconomic indicators

Advertising in The United Kingdom

  • Market Overview
  • Market Data
  • Market Segmentation
  • Market outlook
  • Five forces analysis
  • Macroeconomic indicators

Advertising in The United States

  • Market Overview
  • Market Data
  • Market Segmentation
  • Market outlook
  • Five forces analysis
  • Macroeconomic indicators

Company Profiles

  • Leading Companies

Appendix

  • Methodology
  • About MarketLine
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