Market Research Report
Lower GIs: Trends & Opportunities in Laxatives, Antidiarrhoeals, Probiotics, Antispasmodics & IBS remedies
|Published by||Nicholas Hall & Company||Product code||777769|
|Published||Content info||249 Pages
Delivery time: 1-2 business days
|Lower GIs: Trends & Opportunities in Laxatives, Antidiarrhoeals, Probiotics, Antispasmodics & IBS remedies|
|Published: March 21, 2019||Content info: 249 Pages||
The dynamic Lower GIs category - laxatives, antidiarrhoeals, antispasmodics & IBS remedies (plus GI-oriented probiotics) - is currently outperforming the consumer health market overall.
Our new report delves into this important growth category, picking out the underlying trends that can make or break a brand in the fiercely competitive landscape. Individual country profiles covering the biggest global markets for Lower GIs assess the performance of key brands and companies via comprehensive analysis and a range of charts showing sales and growth.
Data analysis within each country profile includes a breakdown of laxatives and antidiarrhoeals sales by segment, while charts in the diverse GI-oriented probiotics category show the key positionings of leading brands. Dynamic areas going forward are assessed, with insights into key opportunities.
Dedicated case studies of exciting brands cover the innovations, line extensions, new formats and consumer promotional activity that have made them a success.
As an added benefit this report features exclusive research from BeMyEye examining key pharmacist brand recommendations (including primary and secondary recommendations across categories, plus reasons for recommending) in key European markets.
BeMyEye is a leading crowdsourced perfect store data as a service (DAAS) provider. Operating in 20 countries, it tracks Perfect Store execution metrics, including brand recommendations, by deploying over 1.5mn on-demand data gatherers using the BeMyEye App, and leveraging cutting-edge technologies to analyse the data.