Market Research Report
Future Opportunities & Growth Drivers in VMS - A Strategic Review of Vitamins, Minerals & Supplements
|Future Opportunities & Growth Drivers in VMS - A Strategic Review of Vitamins, Minerals & Supplements|
Published: September 20, 2019
Nicholas Hall & Company
Content info: 266 Pages
Delivery time: 1-2 business days
Looking for a comprehensive investigation of the multiple factors impacting the global VMS market?
Access key insights and essential knowledge of strategies, launches, emerging segments and new opportunities in the VMS market with the latest pivotal title from Nicholas Hall's Reports.
As the single largest category in the global consumer health market (generating 30% of OTC sales), VMS is highly diverse, expanding rapidly in new directions and outperforming the overall market. Worth over US$41bn in 2018, Vitamins, Minerals & Supplements are one of the most exciting areas of consumer health development, with unrivalled launch activity, and commanding significant presence in non-retail channels such as e-commerce and mail order. The category is also pushing into new areas such as CBD, with all the challenges, uncertainty and potential that this offers.
The report will cover crucial VMS categories such as:
This report will investigate pressing issues affecting the global VMS market, digging into multiple areas of interest and highlighting inherent opportunities.
Drawing on data from Nicholas Hall's freshly-published OTC sales database, DB6, this report will feature charts and graphics based on the latest year-end 2018 sales data, along with forecasts to 2023 & 2028. It will look at the performance of leading brands and marketers in major markets within North America, Asia, Europe and Latin America in 2018, tracking growth rates, category trends, launch activity and expansion of segments.