Global Fertility Testing Devices Market Research and Forecast 2022-2028

Global Fertility Testing Devices Market Size, Share & Trends Analysis Report by Type (Female Fertility Testing, and Male Fertility Testing), By Regulatory Classification (Over the Counter (OTC), and Prescription (Rx)), By End-User (Hospitals and Fertility Clinics, and Home Care Setting) Forecast Period 2021-2027

The global fertility testing devices market is anticipated to grow at a significant CAGR of 5.9% during the forecast period. Fertility testing devices are electronic devices that are used to monitor and analyze the changes in hormone levels in urine, body temperature, saliva, and other samples to predict or detect the fertility of the user. The decreasing fertility rate in females and the availability of such devices and kits on online websites and portal is the major driving factor for the market. The growing technological advancements, rise in prevalence of obesity, and the rising median age of first-time pregnancies in women are also the factors that are driving the market growth during the forecast period. Additionally, the adoption of the point of care devices and the increasing prevalence of ovarian diseases are the key attributing factor for fueling the growth of the fertility testing devices market.

Furthermore, increasing acceptance of basal body temperature-based ovulation monitors, and the rising acceptance rate of fertility devices are the factors that are propelling the growth of the market. Additionally, the increasing use of mobile applications and websites for ovulation tracking is the major restraining factor for the market. Besides, the cost of ovulation monitoring devices is high, and the Lack of predictive power to confirm ovulation is further hampering the growth of the market. However, pharma healthcare firms are investing in the manufacturing of fertility testing devices that will turn out to be a significant opportunity to the market.

Segmental Outlook

The global fertility testing devices market is segmented based on type, regulatory classification, and end-user. Based on the type, the market is bifurcated into female fertility testing and male fertility testing. The ovulation testing device segment is anticipated to hold a significant share in the global market due to easily availability in the market, faster results, and ease of use. Based on the regulatory classification, the market is segmented into over the counter (OTC), and prescription (Rx). Apart from it, based on the end-user, the market is segmented into hospitals and fertility clinics, and home care settings.

Global Fertility Testing Devices Market Share by Type, 2020 (%)

Global Fertility Testing Devices Market Share by Type

Female fertility segment holds the significant share in the global female infertility testing devices market

The female fertility segment held a dominant share in the end-use segment in 2020 and is anticipated to attain considerable growth during the forecast period. The market is growning mainly due to rising application of ovulation testing device owing to its ready availability, low cost and high efficiency. Ovulation testing kits are used to detect the exact day of ovulation for a woman. There are various kinds of ovulation prediction kits in the market. The kits are usually antibody tests for luteinizing hormone (LH) in the urine. LH levels rise 24-36 hours before ovulation. The high level of LH indicates that the release of the egg (ovulation) usually occurs 12-24 hours after the test turns positive.

Regional Outlooks

The global fertility testing devices market is further segmented based on geography including North America, Europe, Asia-Pacific, and the Rest of the World. North America holds the significant share in the fertility testing device market. It is growing due to the prevalence of polycystic ovarian disease and consumption of alcohol and smoke products. Additionally, the stringent regulatory policy and the approval of the medical devices in the region are also growing the market in the region. Besides, the rise in obesity and the increase in awareness of the people toward fertility testing is also fueling the growth of the market in the region. The prevalence of infertility in the region is also boosting the market in the region.

Global Fertility Testing Devices Market Growth, by Region 2021-2027

Global Fertility Testing Devices Market Growth, by Region

Asia-Pacific is anticipated to have considerable share in the global fertility testing devices market

Asia-Pacific is anticipated to grow at a significant pace in the global fertility testing devices market during the forecast period. The factors such as increasing infertility cases due to the change in lifestyle are anticipating the growth of this market in the Asia Pacific. The rise in prevalence of lifestyle-related disease, and the increase in population in the countries such as China, Japan, and India are offering a significant opportunity for the market in the region. The increasing attention of the major domestic and international players and increasing expenditure for the establishment of ovulation & fertility monitors is increasing the demand for the fertility testing devices market in the Asia-Pacific..

Market Players Outlook

The key players of the fertility testing devices market includes Church & Dwight Co, Inc., Swiss Precision Diagnostics GmbH, Fairhaven Health, LLC, bioZhena Corporation, Geratherm Medical AG, Hilin Life Products, Inc., and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers & acquisitions, collaborations, and new product launches, to stay competitive in the market. For instance, in June 2020, Modern Fertility launched pregnancy kits and ovulation test kits, along with a mobile app to centralize all fertility-related data, which include understanding the unique cycle and ovulation patterns.

The Report Covers

Market value data analysis of 2020 and forecast to 2027.

Annualized market revenues ($ million) for each market segment.

Country-wise analysis of major geographical regions.

Key companies operating in the global fertility testing devices market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.

Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.

Analysis of market-entry and market expansion strategies.

Competitive strategies by identifying 'who-stands-where' in the market