Market Research Report
Municipal Gamification: A Primer
|Published by||Ovum (TMT Intelligence, Informa)||Product code||271116|
|Published||Content info||11 Pages
Delivery time: 1-2 business days
|Municipal Gamification: A Primer|
|Published: April 9, 2013||Content info: 11 Pages||
Gamification is the use of game mechanics in non-game contexts to motivate behavior. It makes use of positive psychology, self-determination theory, and behavioral methods associated with game design to create systems that better engage people and, in turn, increase the likelihood that a specific objective is completed. This report is the first of two reports that examine the gamification opportunity.