Market Research Report
Streaming Media Device Usage: Beyond Sales Receipts
|Published by||Parks Associates||Product code||347819|
|Published||Content info||50 Slides
Delivery time: 1-2 business days
|Streaming Media Device Usage: Beyond Sales Receipts|
|Published: July 31, 2016||Content info: 50 Slides||
This 360 View Update analyzes ownership and usage of Internet-connected entertainment devices, including gaming consoles, smart TVs, streaming media players, Blu-ray players, and DVRs. The research analyzes activities, media consumption, and spending among connected CE owners to determine best strategies to monetize these devices beyond hardware sales. It also calculates revenue generated per hour on each type of connected CE device.
Use of Gamming Consoles
Among U.S. Broadband Households
Owning a Gaming Console
© Parks Associates.
“Increasing revenue and profits through streaming requires a different mindset than traditional hardware profits. Usage is a critical metric, and the user experience, which includes product design, form factor, user interface, and available content and services, is critical to increasing usage.” - Brett Sappington, Senior Research Director, Parks Associates.