PUBLISHER: SkyQuest | PRODUCT CODE: 1165288
PUBLISHER: SkyQuest | PRODUCT CODE: 1165288
Global Digital Publishing Market was valued at USD 36.29 billion in 2021, and it is expected to reach USD 69.81 billion by 2028 at a CAGR of 13.8% over the forecast period 2022 - 2028.
The market for digital publishing is expected to advance because to the growth of mobile internet access, the recent COVID-19 outbreak, the rising popularity of OTT and other video streaming services, and the rising number of mobile and streaming devices. Online content consumption is increasing due to strategies like sharing advertising money with content producers. In addition, the market for e-books, vlogs, and short video material will probably continue to grow.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Digital Publishing Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined by using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analysed to get the final quantitative and qualitative data.
Segments covered in this report:
The Global Digital Publishing Market is segmented based on content type, solution, application, end-user and region. Based on Content Type, it is categorized into Text Content, Video Content, Audio Content. Based on Solutions, it is categorized into Digital Publishing Platforms and Digital Publishing Services. The Digital Publishing Services segment is further sub segmented into Consulting, Support and Maintenance, Design and Implementation, and Managed Services. Based on Application, it is categorized into Smartphones, Laptops, PCs, and Others. Based on End-user, it is categorized into Scientific, Technical, and Medical (STM), Legal and Business, and Others. Based on region, it is categorized into North America, Europe, Asia Pacific, The Middle East and Africa, and Latin America.
Driver
The digital publishing market is expanding due to the adoption of OTT standards. Over-the-top (OTT) application development has proliferated at a rate never before seen in the communications industry. Without the interference of service providers, OTT uses the Internet to transport video and audio data. Operators are experimenting with new technology and income streams to integrate OTT into set-up boxes (STBs). Customers can use their mobile devices, which are capable of doing so, of accessing OTT video services. Consumers are increasingly favoring OTT services like Netflix over TV apps. The global market for digital publishing is anticipated to grow throughout the forecast period due to these factors.
Restraint
The global digital publishing market faces threats of alternative textbook sources and open educational resources. Accessibility and availability of these free resources on the internet can hinder market growth during the forecast period.
Market Trends
The COVID-19 epidemic and the closing of schools and other educational institutions have positively benefited the growth of the digital publishing industry because of the use of virtual textbooks and teaching/studying materials. Due to the COVID-19 pandemic, schools and institutions have embraced distance learning through virtual classes, online assessments, and evaluation systems. As a result, both written and visual information are highly sought after. This is expected to drive the market for electronic publishing ahead.