Connected Motorcycle - Global Market Outlook (2021-2028)

According to Stratistics MRC, the Global Connected Motorcycle Market is accounted for $53.51 million in 2021 and is expected to reach $1035.94 million by 2028 growing at a CAGR of 52.7% during the forecast period. Connected motorcycles are innovations introduced to provide intelligent and smart mobility to customers. Providing networking features to motorcycles using connectivity solutions make driving of motorcycles much safer and comfortable.

Market Dynamics:

Driver:

Increasing safety and security feature

Connected motorcycles consist of highly advanced system that essentially reads roads and provides alert notification to rides of traffic, potholes, construction, obstacles, and road curves. Motorcycle accidents have become a major concern for OEMs as well as government and road safety authorities. One of the primary functions of connected motorcycle is to warn riders in case of circumstances where there is a chance of approaching danger. The inclusion of safety features in the upcoming motorcycles would drive the demand for connectivity services and other related components and software platforms.

Restraint:

Lack of a unified platform with connected standards

Motorcycle connection standards are limited. Standard communication or connectivity platform is required for V2I or V2V communications to deliver seamless and reliable connectivity as harmonized technical standard is a must for interoperability. Standard regulations and frameworks for connected vehicles are still in development in countries like China, Japan, and the US. Future adoption of fully connected vehicles or motorcycles will be uncertain till there is a harmonized platform in place.

Opportunity:

Integration of 5G connectivity to power connected mobility

5G network provides a new kind of network that is designed to connected everything and everyone together including objects, machines, and devices. Adoption of 5G in connected mobility enables more reliable communication and offer improved safety of connected motorcycle and smart cities. The availability of a fast and reliable 5G network enables OEMs to process a large volume of real-time data on the cloud. With increasing technical developments in cloud platforms and the availability of 5G networks, intelligent instrument clusters are expected to become a standard feature in the premium two-wheeler segment.

Threat:

Privacy and security of user data

Connectivity technology in motorcycles is expected to improve flow of traffic and safety, but they also represent a potential new target for hackers and cybercriminals. Growth in complexities of communications and software interfaces make connected motorcycles more vulnerable to cyber-attacks. The convenience of repair ability and luxury features come with the risk of data privacy and security. For instance, when a rider connects his/her phone to the motorcycle via Bluetooth, contact data and files are synced to the system including names, addresses, numbers, emails, messages, and even personal images.

The embedded segment is expected to be the largest during the forecast period

The embedded segment is estimated to have a lucrative growth as these systems can offer advanced safety features that require onboard GPS, cellular connectivity, and superior control unit to be reliable. Embedded hardware is superior to tethered hardware. For real-time safety features, connectivity systems cannot depend on smartphones or any other inferior quality dongles. Therefore, embedded hardware will be a preferred choice of motorcycle manufacturers to offer reliable safety features in the future.

The emergency call (eCall) segment is expected to have the highest CAGR during the forecast period

The emergency call (eCall) segment is anticipated to witness the fastest CAGR growth during the forecast period as these systems automatically dials the emergency number and dials the nearby emergency call center. The systems also gather a data of time of the accident, accurate position, and description of the crashed vehicle. The eCall function can be manually triggered in case the rider wants to contact the emergency center.

Region with highest share:

Asia Pacific is projected to hold the largest market share during the forecast period due to increasing demand and development of OEMs, growing urbanization and rapid growth in motorcycle sales. With a steady increase in disposable income and rising demand for high-performance motorcycles, the region has attracted a number of premium motorcycle manufacturers.

Region with highest CAGR:

North America is projected to have the highest CAGR over the forecast period owing to significant demand for an extensive range of motorcycles such as standard, sports, cruisers, and touring. The increasing adoption of advanced technologies such as 5G connectivity will help the regional market show healthy growth in the forthcoming years.

Key players in the market

Some of the key players profiled in the Connected Motorcycle Market include Zero Motorcycles, Inc, Yamaha, Triumph Motorcycles, TE Connectivity Ltd, Suzuki, Robert Bosch GmbH, Panasonic Corporation, KTM AG (Pierer mobility AG), Kawasaki Heavy Industries, Ltd., Hero MotoCorp Ltd., Harley Davidson, Continental AG, BMW, Autotalks Ltd. and Aeris.

Key Developments:

In October 2021: Continental AG partnered with Sennheiser to develop an AI-based collision warning system for motorcycles as part of its safety division for connected motorcycles. Both companies also received the CLEPA innovation award for this development in 2021.

In October 2021: Kawasaki announced the development of a hybrid-electric motorcycle with connected mobility and AI bike assists. The motorcycle will use the company's Rideology app along with add-on features for achieving a new level of connected mobility.

In September 2021: Suzuki launched its new motorcycle based on the streetfighter, in the form of the new GSX-S1000GT. It picks up where the old GSX-S1000F left off, but ventures further into sport touring territory and takes on the Kawasaki Ninja 1000SX.

Network Types Covered:

• Dedicated short-range communication (DSRC)
• Cellular-V2X

Hardwares Covered:

• Tethered
• Integrated
• Embedded

Service Providers Covered:

• Original Equipment Manufacturer (OEM)
• Third-Party

Technologies Covered:

• Ride Sharing Data
• Charging
• Navigation

Communication Types Covered:

• Vehicle to Infrastructure (V2I)
• Vehicle to Vehicle (V2V)

Motorcycle Types Covered:

• Tour
• Sport
• Roadster
• Heritage
• Adventure

Services Covered:

• Vehicle Management & Telematics
• Well-being
• Infotainment/Entertainment
• Safety
• Mobility management
• Insurance
• Driver Assistance

Propulsions Covered:

• Electric
• Internal Combustion Engine (ICE)

Calling Services Covered:

• Breakdown call (bCall)
• Emergency call (eCall)
• Information call (iCall)

Applications Covered:

• Weather Advisory
• Traffic Warning
• Road Repair Warning
• Optimal Signal Speed Advisory
• Lane Change Warning
• Intersection Movement Assist
• Emergency Brake Light
• Collision Warning
• Approach Indication

End Users Covered:

• Private
• Commercial

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2020, 2021, 2022, 2025, and 2028
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances