North America Breakfast Cereals Market Forecast to 2028 - COVID-19 Impact and Regional Analysis - by Product Type, Category, Type, and Distribution Channel

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The North America breakfast cereals market is expected to grow from US$ 14,709.67 million in 2022 to US$ 17,993.36 million by 2028; it is estimated to grow at a CAGR of 3.4% from 2022 to 2028.

The breakfast cereals industry experienced a surge in demand during the COVID-19 pandemic. Amid lockdown restrictions and working-from-home mandates, the consumption of breakfast cereals increased drastically in 2020. Young consumers spend most of their income on convenience food, including ready-to-eat and ready-to-cook products, as less time and effort are required to prepare or plate these products. With increasing consumption, manufacturers are focusing on offering innovative products to expand their market share. For instance, in 2020, Freshly Inc., the meal delivery service acquired by Nestle SA, launched a new product line for consumers for matching their health and active lifestyles. Freshly Fit ready-to-eat meals are inspired by the keto, paleo, and plant-based diet principles. The offerings are gluten-free, clean label, and made with whole-food ingredients. They can be heated and served in three minutes.

Vendors in the North America breakfast cereals market can attract new customers and expand their footprints in emerging markets by providing innovative products. This is likely to drive the market growth at a notable CAGR during the forecast period.

North America Breakfast Cereals Market Revenue and Forecast to 2028 (US$ Million)

North America Breakfast Cereals Market Segmentation

The North America breakfast cereals market is segmented on the basis of product type, category, type, distribution channel, and country. Based on product type, the market is bifurcated into ready to eat and ready to cook. Based on category, the North America breakfast cereals market is divided into organic and conventional. By type, the market is segmented into low sugar and regular. Based on distribution channel, the North America breakfast cereals market is segmented into supermarkets and hypermarkets, convenience stores, online retail, and others. Based on country, the North America breakfast cereals market is segmented into the US, Mexico, and Canada.

North America Breakfast Cereals Market - Companies Mentioned

The Kellogg Company; WEETABIX; Bob's Red Mill Natural Foods; General Mills Inc.; Nestle SA; Nature's Path Foods; The Quaker Oats Company; Carman's Fine Foods Pty Ltd.; and Calbee, Inc. are among the major companies operating in the North America breakfast cereals market.

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Product Code: BMIRE00025810

1. Introduction

1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation

2. Key Takeaways

3. Research Methodology

3.1 Scope of the Study
3.2 Research Methodology
- 3.2.1 Data Collection
- 3.2.2 Primary Interviews
- 3.2.3 Hypothesis Formulation
- 3.2.4 Macro-economic Factor Analysis
- 3.2.5 Developing Base Number
- 3.2.6 Data Triangulation
- 3.2.7 Country Level Data

4. North America Breakfast Cereals Market Landscape

4.1 Market Overview
4.2 Porter's Five Forces Analysis
- 4.2.1 Bargaining Power of Suppliers
- 4.2.2 Bargaining Power of Buyers
- 4.2.3 Threat of New Entrants
- 4.2.4 Competitive Rivalry
- 4.2.5 Threat of Substitutes
4.3 Expert Opinion
4.4 Ecosystem Analysis

5. North America Breakfast Cereals Market - Key Market Dynamics

5.1 Key Market Drivers
- 5.1.1 Growing consumption of RTE products
- 5.1.2 Increased Penetration of Retail Chains
5.2 Key Market Restraints
- 5.2.1 Availability of Alternative Products
5.3 Key Market Opportunities
- 5.3.1 Growing Demand for Fortified Breakfast Items
5.4 Future Trends
- 5.4.1 Growing Product Launches of Low-Sugar Breakfast Cereals
5.5 Impact Analysis of Drivers and Restraint

6. North America Breakfast cereals Market - Market Analysis

6.1 North America Breakfast Cereals Market -Revenue and Forecast to 2028

7. North America Breakfast Cereals Market Analysis - By Product Type

7.1 Overview
- 7.1.1 North America: North America Breakfast Cereals Market, by Product Type
7.2 Ready to Eat
- 7.2.1 Overview
- 7.2.2 Ready to Eat: North America Breakfast Cereals Market - Revenue and Forecast to 2028 (US$ Million)
7.3 Ready to Cook
- 7.3.1 Overview
- 7.3.2 Ready to Cook: North America Breakfast Cereals Market - Revenue and Forecast to 2028 (US$ Million)

8. North America Breakfast Cereals Market Analysis - By Category

8.1 Overview
- 8.1.1 North America: North America Breakfast Cereals Market, by Category
8.2 Organic
- 8.2.1 Overview
- 8.2.2 Organic: North America Breakfast Cereals Market - Revenue and Forecast to 2028 (US$ Million)
8.3 Conventional
- 8.3.1 Overview
- 8.3.2 Conventional: North America Breakfast Cereals Market - Revenue and Forecast to 2028 (US$ Million)

9. North America Breakfast Cereals Market Analysis - By Type

9.1 Overview
- 9.1.1 North America: North America Breakfast Cereals Market, by Type
9.2 Low Sugar
- 9.2.1 Overview
- 9.2.2 Low Sugar: North America Breakfast Cereals Market - Revenue and Forecast to 2028 (US$ Million)
9.3 Regular
- 9.3.1 Overview
- 9.3.2 Regular: North America Breakfast Cereals Market - Revenue and Forecast to 2028 (US$ Million)

10. North America Breakfast Cereals Market Analysis - By Distribution Channel

10.1 Overview
- 10.1.1 North America: North America Breakfast Cereals Market, by Distribution Channel
10.2 Supermarkets and Hypermarkets
- 10.2.1 Overview
- 10.2.2 Supermarkets and Hypermarkets: North America Breakfast Cereals Market - Revenue and Forecast to 2028 (US$ Million)
10.3 Convenience Stores
- 10.3.1 Overview
- 10.3.2 Convenience Stores: North America Breakfast Cereals Market - Revenue and Forecast to 2028 (US$ Million)
10.4 Online Retail
- 10.4.1 Overview
- 10.4.2 Online Retail: North America Breakfast Cereals Market - Revenue and Forecast to 2028 (US$ Million)
10.5 Others
- 10.5.1 Overview
- 10.5.2 Others: North America Breakfast Cereals Market - Revenue and Forecast to 2028 (US$ Million)

11. North America Breakfast Cereals Market - Geographic Analysis

11.1 North America: North America Breakfast Cereals Market
- 11.1.1 North America: North America Breakfast Cereals Market, by Key Country
  - 11.1.1.1 US: North America Breakfast Cereals Market -Revenue and Forecast to 2028 (US$ Million)
    - 11.1.1.1.1 US: North America Breakfast Cereals Market, by Product Type
    - 11.1.1.1.2 US: North America Breakfast Cereals Market, by Category
    - 11.1.1.1.3 US: North America Breakfast Cereals Market, by Type
    - 11.1.1.1.4 US: North America Breakfast Cereals Market, by Distribution Channel
  - 11.1.1.2 Canada: North America Breakfast Cereals Market -Revenue and Forecast to 2028(US$ Million)
    - 11.1.1.2.1 Canada: North America Breakfast Cereals Market, by Type
    - 11.1.1.2.2 Canada: North America Breakfast Cereals Market, by Category
    - 11.1.1.2.3 Canada: North America Breakfast Cereals Market, by Type
    - 11.1.1.2.4 Canada: North America Breakfast Cereals Market, by Distribution Channel
  - 11.1.1.3 Mexico: North America Breakfast Cereals Market -Revenue and Forecast to 2028 (US$ Million)
    - 11.1.1.3.1 Mexico: North America Breakfast Cereals Market, by Product Type
    - 11.1.1.3.2 Mexico: North America Breakfast Cereals Market, by Category
    - 11.1.1.3.3 Mexico: North America Breakfast Cereals Market, by Type
    - 11.1.1.3.4 Mexico: North America Breakfast Cereals Market, by Distribution Channel

12. Industry Landscape

12.1 Overview
12.2 Business Planning and Strategy
12.3 Merger and Acquisition
12.4 Expansion & Collaboration
12.5 Product News

13. Company Profiles

13.1 The Kellogg Company
- 13.1.1 Key Facts
- 13.1.2 Business Description
- 13.1.3 Products and Services
- 13.1.4 Financial Overview
- 13.1.5 SWOT Analysis
- 13.1.6 Key Developments
13.2 WEETABIX
- 13.2.1 Key Facts
- 13.2.2 Business Description
- 13.2.3 Products and Services
- 13.2.4 Financial Overview
- 13.2.5 SWOT Analysis
- 13.2.6 Key Developments
13.3 Bob's Red Mill Natural Foods
- 13.3.1 Key Facts
- 13.3.2 Business Description
- 13.3.3 Products and Services
- 13.3.4 Financial Overview
- 13.3.5 SWOT Analysis
- 13.3.6 Key Developments
13.4 General Mills Inc.
- 13.4.1 Key Facts
- 13.4.2 Business Description
- 13.4.3 Products and Services
- 13.4.4 Financial Overview
- 13.4.5 SWOT Analysis
- 13.4.6 Key Developments
13.5 Nestle SA
- 13.5.1 Key Facts
- 13.5.2 Business Description
- 13.5.3 Products and Services
- 13.5.4 Financial Overview
- 13.5.5 SWOT Analysis
- 13.5.6 Key Developments
13.6 Nature's Path Foods
- 13.6.1 Key Facts
- 13.6.2 Business Description
- 13.6.3 Products and Services
- 13.6.4 Financial Overview
- 13.6.5 SWOT Analysis
- 13.6.6 Key Developments
13.7 The Quaker Oats Company
- 13.7.1 Key Facts
- 13.7.2 Business Description
- 13.7.3 Products and Services
- 13.7.4 Financial Overview
- 13.7.5 SWOT Analysis
- 13.7.6 Key Developments
13.8 Carman's Fine Foods Pty Ltd.
- 13.8.1 Key Facts
- 13.8.2 Business Description
- 13.8.3 Products and Services
- 13.8.4 Financial Overview
- 13.8.5 SWOT Analysis
- 13.8.6 Key Developments
13.9 Calbee, Inc.
- 13.9.1 Key Facts
- 13.9.2 Business Description
- 13.9.3 Products and Services
- 13.9.4 Financial Overview
- 13.9.5 SWOT Analysis
- 13.9.6 Key Developments

14. Appendix

14.1 About The Insight Partners
14.2 Glossary of Terms