Market Research Report
Intelligent Automation Proves its Utility in Media & Entertainment: A Deep Dive into the Current and Future Adoption of RPA and Intelligent Automation in the Media & Entertainment Industry, including Drivers, Barriers, and Industry-specific Use Cases
|Published by||Omdia | Tractica||Product code||959732|
|Published||Content info||27 Pages; 11 Tables, Charts & Figures
Delivery time: 1-2 business days
|Intelligent Automation Proves its Utility in Media & Entertainment: A Deep Dive into the Current and Future Adoption of RPA and Intelligent Automation in the Media & Entertainment Industry, including Drivers, Barriers, and Industry-specific Use Cases|
|Published: September 9, 2020||Content info: 27 Pages; 11 Tables, Charts & Figures||
Omdia surveyed 100 organizations in the media & entertainment space regarding their robotic process automation (RPA) adoption and plans. This report analyzes key findings, including how media & entertainment companies are realizing significant cost- and time-saving benefits from utilizing intelligent automation, as the technology is freeing up staff hours to focus on more strategic business operations. The AI inherent in intelligent automation addresses the unstructured data gap between standard RPA solutions and intelligent automation. The latter refers to the automation of more complicated and/or front-office processes unique to media & entertainment organizations.
This Omdia report evaluates the current and future states of RPA and intelligent automation adoption in media & entertainment. The report explores the key findings of an Omdia survey of C-level executives at media & entertainment companies in the US regarding their usage of and/or plans to adopt RPA solutions. It also highlights barriers to and drivers of adoption and discusses top RPA use cases in media & entertainment.