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Market Research Report
Europe Market Insights on Automotive Head-up Display, 2019-2025: Emphasis on Product (Windshield HUD, Combiner HUD), Technology (Conventional HUD, Augmented Reality HUD), Vehicle Type ( Luxury Cars, Passenger Cars, Commercial Vehicles) |
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Published by | UnivDatos Market Insights Pvt Ltd | Product code | 752381 | ||||
Published | Content info | 151 Pages Delivery time: 1-2 business days |
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Europe Market Insights on Automotive Head-up Display, 2019-2025: Emphasis on Product (Windshield HUD, Combiner HUD), Technology (Conventional HUD, Augmented Reality HUD), Vehicle Type ( Luxury Cars, Passenger Cars, Commercial Vehicles) | ||
Published: August 1, 2019 | Content info: 151 Pages |
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Europe is home to several prominent automotive OEMs and Tier 1 component suppliers. The flourishing relations between both the above players of the supply chain have resulted in the rapid technological advancements in automobiles within the region. In addition to this, the rise in demand for connectivity technologies, stringent government safety regulations and increasing demand of high end luxury and mid-sized vehicles are considered to be the key growth drivers for European automotive head up display market. Moreover, the rise in focus towards advanced driver assistance systems (ADAS) and autonomous vehicles are also propelling the market growth. However, the excessive cost of the system, emergence of alternate options and growing concern over distracted driving are considered to be the major restraining factors for the market growth.
Based on different product types, the European automotive head-up display market is bifurcated into windshield HUD and combiners HUD. Windshield HUD uses a windshield of the glass to show essential data in the observable pathway of the driver while combiner HUD uses an intelligent screen like glass to show data in the observable pathway of the driver. Windshield HUD held the largest market share in 2017 and is expected to maintain its dominance over the forecast period (2018-2024). On the other hand, easier installation capabilities due to the compact size of combiners HUD is expected to fuel their demand, making it the fastest growing product type during the forecast period.
Europe HUD market is further segmented based on different technologies, which includes conventional and augmented reality. Conventional HUD is any transparent display that projects critical information without the needs of drivers or users to look away from their frame. On the other hand Augmented Reality is a live view of a physical, real world environment whose elements are augmented by computer generated sensory input such as sound, video, graphics or GPS data. In 2017, augmented reality held the maximum share with a market value of $113.47 million and is expected to prevail till 2024. The rise in adoption of conventional technologies in mid-priced and economic vehicle segment is expected to propel its demand, making augmented reality the fastest growing segment during the forecast period (2018-2024).
Moreover, the market penetration of HUD is increasing across all vehicle types, namely luxury cars, passenger cars and commercial vehicles. Due to the high market penetration of HUD in passenger cars, this segment held the maximum share in 2017 and is anticipated to dominate over the forecast period.
For a deep dive analysis of automotive HUD market in Europe, the regional market is further split into several countries. Germany, the U.K, France, Italy, Spain, Russia and Rest of Europe are among some of the most dominant markets in the region for automotive HUD. Germany is the largest automotive market in the region, whereby presence of several Tier 1 and OEMs and rise in focus towards ADAS and autonomous vehicles are attributed to monitor Germany's automotive HUD market.
The companies profiled in the report include Aptiv Plc, Continental AG, Denso Corporation, Harman International industries Inc, Nippon Seiki Co Ltd, Panasonic Corporation, Robert Bosh Gmbh, TomTom NV, Visteon Corporation and Yasaki Corporation. These players are entering into several competitive strategies (partnerships, merger-acquisitions, joint venture, new product launch, business expansion and others) with each other or other supplier or automotive OEMs to strengthen their position in the market.
TABLE 1 Sale of Premium Midsized SUV Segment in Europe 25
TABLE 1 Quality of Infrastructure (2016) 26
TABLE 1 Visteon Corporation Key Facts 73
TABLE 2 Products Segmentation of Visteon Corporation 74
TABLE 3 Visteon Corporation Growth Strategy 74
TABLE 4 Harman International key facts 78
TABLE 5 Products Segmentation of Harman International 79
TABLE 6 Harman International Growth Strategy 79
TABLE 7 Continental AG key facts 82
TABLE 8 Products Segmentation of Continental AG 83
TABLE 9 Continental Growth Strategy 83
TABLE 10 TomTom key facts 87
TABLE 11 Products Segmentation of TomTom 88
TABLE 12 TomTom Growth Strategy 88
TABLE 13 Audi key facts 92
TABLE 14 Products Segmentation of Audi 93
TABLE 15 Audi Growth Strategy 93
TABLE 16 Daimler key facts 98
TABLE 17 Products Segmentation of Daimler 99
TABLE 18 Daimler Growth Strategy 99
TABLE 19 Robert Bosch key facts 103
TABLE 20 Products Segmentation of Robert Bosch 104
TABLE 21 Robert Bosch Growth Strategy 104
TABLE 22 Denso Corporation key facts 108
TABLE 23 Products Segmentation of Denso Corporation 108
TABLE 24 Denso Corporation Growth Strategy 109
TABLE 25 Aptiv Plc Key Facts 114
TABLE 26 Products Segmentation of Aptiv 115
TABLE 27 Aptiv Growth Strategy 115
TABLE 28 Yazaki Corporation key facts 119
TABLE 29 Products segmentation of Yazaki Corporation 120
TABLE 30 Yazaki Corporation Growth Strategy 120
FIG. 1 Europe Automotive Head-Up Display Market Size, 2014-24 (US$ Mn) 23
FIG. 2 Europe Automotive Head-Up Display Market Share, by Product, 2017 & 2024 (%) 29
FIG. 3 Europe Automotive Head-Up Display Market Size, by Product, 2017-24 (US$ Mn) 30
FIG. 4 Europe Windshield HUD Market Size, by Country, 2017-24 (US$ Mn) 32
FIG. 5 Europe Combiner HUD Market Size, by Country, 2017-24 (US$ Mn) 33
FIG. 6 Europe Automotive Head-Up Display Market Share, by Technology, 2017 & 2024 (%) 34
FIG. 7 Europe Automotive Head-Up Display Market Size, by Technology, 2017-24 (US$ Mn) 35
FIG. 8 Europe Conventional HUD Market Size, by Country, 2017-24 (US$ Mn) 36
FIG. 9 Europe Augmented Reality HUD Market Size, by Country, 2017-24 (US$ Mn) 37
FIG. 10 Europe Automotive Head-Up Display Market Share, by Sales Channel, 2017 & 2024 (%) 38
FIG. 11 Europe Automotive Head-Up Display Market Size, by Sales Channel, 2017-24 (US$ Mn) 39
FIG. 12 Europe OEM's Sales Channel Market Size, by Country, 2017-24 (US$ Mn) 40
FIG. 13 Europe Aftermarket Sales Channel Market Size, by Country, 2017-24 (US$ Mn) 41
FIG. 14 Europe Automotive Head-Up Display Market Share, by Vehicle Type, 2017 & 2024 (%) 42
FIG. 15 Europe Automotive Head-Up Display Market Size, by Vehicle Type, 2017-24 (US$ Mn) 43
FIG. 16 Europe Luxury Car Head-Up Display Market Size, by Country, 2017-24 (US$ Mn) 45
FIG. 17 Europe Premium Car Head-Up Display Market Size, by Country, 2017-24 (US$ Mn) 46
FIG. 18 Europe SUV's Head-Up Display Market Size, by Country, 2017-24 (US$ Mn) 47
FIG. 19 Europe automotive Head-Up Display market Share, by Region, 2017 & 2024 (%) 49
FIG. 20 Europe Automotive Head-Up Display Market Size, by Country, 2017-24 (US$ Mn) 50
FIG. 21 Germany Automotive Head-Up Display Market Size, by Product, 2017-24 (US$ Mn) 51
FIG. 22 Germany Automotive Head-Up Display Market Size, by Technology, 2017-24 (US$ Mn) 51
FIG. 23 Germany Automotive Head-Up Display Market Size, by Sales Channel, 2017-24 (US$ Mn) 52
FIG. 24 Germany Automotive Head-Up Display Market Size, by Vehicle Type, 2017-24 (US$ Mn) 53
FIG. 25 France Automotive Head-Up Display Market Size, by Product, 2017-24 (US$ Mn) 54
FIG. 26 France Automotive Head-Up Display Market Size, by Technology, 2017-24 (US$ Mn) 54
FIG. 27 France Automotive Head-Up Display Market Size, by Sales Channel, 2017-24 (US$ Mn) 55
FIG. 28 France Automotive Head-Up Display Market Size, by Vehicle Type, 2017-24 (US$ Mn) 56
FIG. 29 United Kingdom Automotive Head-Up Display Market Size, by Product, 2017-24 (US$ Mn) 57
FIG. 30 United Kingdom Automotive Head-Up Display Market Size, by Technology, 2017-24 (US$ Mn) 57
FIG. 31 United Kingdom Automotive Head-Up Display Market Size, by Sales Channel, 2017-24 (US$ Mn) 58
FIG. 32 United Kingdom Automotive Head-Up Display Market Size, by Vehicle Type, 2017-24 (US$ Mn) 59
FIG. 33 Russia Automotive Head-Up Display Market Size, by Product, 2017-24 (US$ Mn) 60
FIG. 34 Russia Automotive Head-Up Display Market Size, by Technology, 2017-24 (US$ Mn) 60
FIG. 35 Russia Automotive Head-Up Display Market Size, by Sales Channel, 2017-24 (US$ Mn) 61
FIG. 36 Russia Automotive Head-Up Display Market Size, by Vehicle Type, 2017-24 (US$ Mn) 62
FIG. 37 Italy Automotive Head-Up Display Market Size, by Product, 2017-24 (US$ Mn) 63
FIG. 38 Italy Automotive Head-Up Display Market Size, by Technology, 2017-24 (US$ Mn) 63
FIG. 39 Italy Automotive Head-Up Display Market Size, by Sales Channel, 2017-24 (US$ Mn) 64
FIG. 40 Italy Automotive Head-Up Display Market Size, by Vehicle Type, 2017-24 (US$ Mn) 65
FIG. 41 Spain Automotive Head-Up Display Market Size, by Product, 2017-24 (US$ Mn) 66
FIG. 42 Spain Automotive Head-Up Display Market Size, by Technology, 2017-24 (US$ Mn) 66
FIG. 43 Spain Automotive Head-Up Display Market Size, by Sales Channel, 2017-24 (US$ Mn) 67
FIG. 44 Spain Automotive Head-Up Display Market Size, by Vehicle Type, 2017-24 (US$ Mn) 68
FIG. 45 Rest of Euro Automotive Head-Up Display Market Size, by Product, 2017-24 (US$ Mn) 69
FIG. 46 Rest of Euro Automotive Head-Up Display Market Size, by Technology, 2017-24 (US$ Mn) 70
FIG. 47 Rest of Euro Automotive Head-Up Display Market Size, by Sales Channel, 2017-24 (US$ Mn) 70
FIG. 48 Rest of Euro Automotive Head-Up Display Market Size, by Vehicle Type, 2017-24 (US$ Mn) 71
FIG. 49 Europe Automotive Head-Up Display Market Share, by Company 2017 72
FIG. 50 Visteon Corporation, SWOT Analysis 76
FIG. 51 Key Financials of Visteon Corporation 76
FIG. 52 Visteon Corporation Revenue Split, 2018 77
FIG. 53 Harman International, SWOT Analysis 80
FIG. 54 Key Financials of Harman International 81
FIG. 55 Continental, SWOT Analysis 85
FIG. 56 Key Financials of Continental AG 85
FIG. 57 Continental AG Revenue Split, 2018 87
FIG. 58 TomTom, SWOT Analysis 90
FIG. 59 Key Financials of TomTom 90
FIG. 60 TomTom Revenue Split, 2018 92
FIG. 61 Audi, SWOT Analysis 95
FIG. 62 Key Financials of Audi AG 95
FIG. 63 Audi Revenue Split, 2018 96
FIG. 64 Daimler, SWOT Analysis 101
FIG. 65 Key Financials of Daimler 101
FIG. 66 Daimler Revenue Split, 2018 102
FIG. 67 Robert Bosch, SWOT Analysis 106
FIG. 68 Key Financials of Robert Bosch 106
FIG. 69 Robert Bosch Revenue Split, 2018 107
FIG. 70 Denso Corporation, SWOT Analysis 111
FIG. 71 Key Financials of Denso Corporation 111
FIG. 72 Denso Corporation Revenue Split, 2018 112
FIG. 73 Aptiv, SWOT Analysis 117
FIG. 74 Key Financials of Aptiv 117
FIG. 75 Aptiv Revenue Split, 2018 118
FIG. 76 Yazaki Corporation, SWOT Analysis 122
FIG. 77 Key Financials of Yazaki Corporation 122