Market Research Report
2011 RTLS Market Intelligence Program: Customer Requirements Analysis
|Published by||VDC Research Group, Inc.||Product code||231066|
|Published||Content info||43 Pages, 39 Exhibits
Delivery time: 1-2 business days
|2011 RTLS Market Intelligence Program: Customer Requirements Analysis|
|Published: January 31, 2012||Content info: 43 Pages, 39 Exhibits||
Population skewed toward manufacturing sector
Due to the significant amount of infrastructure in many enterprises (i.e.: indoor environments such as hospitals, warehouses, offices and manufacturing facilities), demand for Wi-Fi based RTLS solutions remains high because of:
A-GPS is a broadly used RTLS technology for outdoor applications (i.e.: field service, lot, yard) as a result of its footprint with tracking I managing critical mobile devices such as laptops, tablets, phones and rugged mobile computers. Despite its limitations for indoor use, A-GPS is expected to remain a key technology for many hybrid (indoor/outdoor) environments leveraging mobile devices. .
Active RFID continues to gain momentum in many verticals (i.e.: Health Care, Transportation, Government) due largely to its high performance capabilities in a diversity of installation environments and its ability to support automatic continuous communication independent of a reader. Price remains a primary barrier to adoption and scale for this solution the overall average cost of an active tag used by respondents was approximately $68.50.
Passive RFID is garnering a tremendous amount of interest due to its lower price point and broader adopon within the enterprise. Vendors are actively pursuing ways to integrate passive RFID into RTLS as the inclusion of this solution will not only add more visibility and value to the system, it will also create a more universal solution. The integration adds to the complexity of the RTLS system as passive REID requires extensive configuraon of the system to ensure all passive items being tracked can be read at any point in time.
Vendors exceeding expectations for less complex deployments; Falling short for more complex ones
Respondents Segmented by ROI
(N = 356)
Enterprises deploying less complex solutions (i.e RTLS system supporting less than three applications and leveraging less than two technologies) are attaining their Rols ahead of expectations. Average Rols for these solutions is approximately seven months.
Average Rols for more complex installations requiring deep integration, convergence, customized application development and significant design and infrastructure deployments is about 16 months, with the exception of health care.
health care deployments have been a strong focus of the RTLS community for several years, with many vendors working diligently to prove, benchmark and market the solution. This added focus and consequential experience and partnerships has enabled the vendor community to provide more aggressive Rols (<12 months) for both more simple and more complex installations.
Respondents that have been expanding and I or scaling their systems for more than two years indicated that their ROIs have decreased by nearly 20% since their first deployment, particularly in the manufacturing, transportation and health care markets where these solutions are scaling and the business intelligence generated from the systems is currently more actionable (due to deeper integration, benchmarking, information distribution, etc).
Michael Liard, Director, RFID
Drew Nathanson, Vice President