Cover Image
Market Research Report

India B2C E-Commerce Market 2018

Published by yStats.com GmbH & Co. KG Product code 646987
Published Content info 63 Pages/Charts
Delivery time: 1-2 business days
Price
Back to Top
India B2C E-Commerce Market 2018
Published: June 1, 2018 Content info: 63 Pages/Charts
Description

"Rapid growth predicted for online retail in India", says yStats.com publication.

Hamburg-based online business research firm yStats.com's new publication “India B2C E-Commerce Market 2018” reveals expectations of rapid growth in the Asian nation. Yücel Yelken, yStats.com CEO and founder observes that most of the incremental growth will stem from increased Internet connectivity and shopper penetration in second tier cities and rural areas.

Just one third of India's huge population was connected to the Internet in 2017 and few of those made online purchases, according to the new report from yStats.com. As the relatively young population increasingly connects to the Web through smartphones and payment and delivery logistics improve, burgeoning expansion of online retail is predicted to outpace China and other regional markets that have seen rapid growth in the recent past. The yStats.com publication also tells of investments made by local and global online merchants in preparation for this expansion.

Much of the further increase in online sales through 2020 will originate in India's rural regions and second tier cities. Flipkart and Amazon, India's two largest online sellers, are investing in infrastructure to nurture and profit from this growth segment outside the major cities. The yStats.com report cites efforts of global online merchant Alibaba to expand in India through investments in payment provider Paytm and online grocer BigBasket.

Purchases through smartphones and the melding of online/in-store purchases are growing trends in Indian E-Commerce, as reported in the yStats.com publication. Payments for online purchases in India underwent a major shift to bank cards or mobile wallets after demonetization in 2016, though cash on delivery still accounts for the largest share of online orders. The product categories most purchased online in India are mobile phones with their accessories and apparel, while the grocery category is seeing rapid expansion.

Covered Regions:

Asia-Pacific.

Companies Mentioned:

Alibaba Group Holding Ltd, Amazon Seller Services Pvt. Ltd., Flipkart Online Services Pvt. Ltd., Jasper Infotech Pvt. Ltd, Myntra Jabong Pvt. Ltd, Paytm Mobile Solutions Pvt. Ltd., Supermarket Grocery Supplies Pvt. Ltd., Trendsutra Platform Services Pvt Ltd, Walmart Inc.

Table of Contents
Product Code: 1374

Table of Contents

1. Management Summary

2. Overview & International Comparisons

  • B2C E-Commerce Market Overview and International Comparisons, May 2018
  • Total Retail Sales and B2C E-Commerce Sales, in USD billion, 2017, by China, India, the USA and Western Europe, and Expected Growth, in %, 2017-2022f
  • Retail E-Commerce Sales, in USD billion, by Australia, China, Japan, India and South Korea, 2018f
  • Retail E-Commerce Sales CAGR, in %, by Australia, China, Japan, India and South Korea, 2018f-2022f
  • Internet Penetration, in % of Individuals, by Australia, China, Japan, India, Indonesia, Malaysia, Philippines, Singapore, Thailand, Vietnam, 2017 & 2022f
  • Annual Online Spending per Online Shopper, in USD, by Australia, China, Japan, India, Indonesia, Malaysia, Philippines, Singapore, Thailand, Vietnam, 2017
  • Share of Internet Users Accessing the Internet via Smartphone, in %, by Australia, China, India, Indonesia, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, Vietnam, 2017

3. Trends

  • Devices to Access the Internet, in % of Internet Users, by Urban and Rural, October 2017
  • Mobile Internet Users, in millions, October 2015, December 2016 & 2017 and June 2018f
  • Smartphone Users, in millions, and Penetration, in % of Population, 2017- 2022f
  • Share of Online Shoppers Who Installed 2 to 5 Retail and Shopping Apps on Their Smartphone, in %, 2017
  • Categories Researched on the Mobile Internet, in % of Mobile Internet Users, and Breakdown of Daily Time Spent on Mobile Internet by Category, in %, incl. “Shopping”, Q2 2017
  • Breakdown of Number and Value of Purchases by Urban Consumers by Channel, incl. “Pure Online”, “Pure Offline” and “Mixed”, in %, 2017
  • Top 3 Countries Purchased From in the Latest Cross-Border Online Purchase, in % of Cross-Border Online Shoppers, 2017

4. Sales & Shares

  • Retail E-Commerce Sales, in USD billion, and CAGR, in %, by Five Comparative Estimates, 2016-2022f & 2026f
  • E-Commerce Share of Total Retail Sales, in %, by Five Comparative Estimates, 2016, 2017, 2021f, 2022f & 2026f

5. Users & Shoppers

  • Internet Penetration, in % of Individuals, 2017 & 2022f
  • Internet Penetration, by Urban, Rural and Total, in % of Population, October 2017
  • Number of Internet Users, in millions, by Urban and Rural, October 2014-2017, December 2016-2017e & June 2018f
  • Online Shopper Penetration, in % of Internet Users, by Five Comparative Estimates, 2016 - 2022f & 2026f
  • Number of Online Shoppers, in millions, by Four Comparative Estimates, 2016 - 2021f & 2026f
  • Breakdown of Online Shoppers by Gender and Age Group, in %, 2017
  • Annual Online Spending Per Online Shopper, in USD, 2017 & 2022f

6. Products

  • Breakdown of E-Commerce Sales by Segments, in INR billion, incl. “Travel”, “Retail”, “Online Grocery and Food Delivery”, and “Other Services”, 2015 - 2017e
  • Breakdown of Online Travel Sales by Sub-Categories, in INR billion and in %, 2016
  • Online Travel Sales, in USD billion, and Year-on-Year Change, in %, 2016 - 2021f
  • Breakdown of Retail E-Commerce Sales by Sub-Categories, in INR billion and in %, 2016
  • Breakdown of B2C E-Commerce Sales by Product Category, in %, 2016 & 2017
  • Breakdown of Purchase Transactions in Selected Product Categories, by Purely Online, Purely Offline and Mixed, in %, 2017

7. Payment

  • Breakdown of E-Commerce Sales by Segments, in INR billion, incl. “Travel”, “Retail”, “Online Grocery and Food Delivery”, and “Other Services”, 2015 - 2017e
  • Breakdown of Online Travel Sales by Sub-Categories, in INR billion and in %, 2016
  • Online Travel Sales, in USD billion, and Year-on-Year Change, in %, 2016 - 2021f
  • Breakdown of Retail E-Commerce Sales by Sub-Categories, in INR billion and in %, 2016
  • Breakdown of B2C E-Commerce Sales by Product Category, in %, 2016 & 2017
  • Breakdown of Purchase Transactions in Selected Product Categories, by Purely Online, Purely Offline and Mixed, in %, 2017

8. Delivery

  • E-Commerce Logistics Market Size, in USD billion, and Average Logistics Cost, in % of Net Merchandise Value, 2015 & 2020f
  • Breakdown of E-Commerce Logistics Market by Logistics Service Provider Types, in %, 2016
  • Breakdown of Daily E-Commerce Shipments by Metro & Tier-1 and Tier-2 & Beyond, in millions, 2016 & 2020f

9. Players

  • Overview of B2C E-Commerce Players, June 2018
  • B2C E-Commerce Market Shares of the Top 9 Players, in %, 2017
  • Top 6 E-Commerce Sites by Share of Mobile Search, in %, H2 2017
  • Profile of Flipkart, May 2018
  • Profile of Amazon India, May 2018
Back to Top