Market Research Report
Turkey B2C E-Commerce Market 2018
|Published by||yStats.com GmbH & Co. KG||Product code||677107|
|Published||Content info||66 Pages/Charts
Delivery time: 1-2 business days
|Turkey B2C E-Commerce Market 2018|
|Published: August 17, 2018||Content info: 66 Pages/Charts||
Germany-based global online retail research firm yStats.com has released a new publication, "Turkey B2C E-Commerce Market 2018," detailing the trends and sales data in this country. The report indicates that online retail sales in Turkey are prepared for rapid expansion.
Mobile and social media shopping contribute to growth of online retail in Turkey Growth rates in the double digits are forecast for continued expansion of online retail in Turkey, where the current share of total retail sales is less than 5%, well below the online to total retail ratio of leading European markets. The yStats.com report points to mobile commerce as a factor in the expansion, as over half of Turkish online shoppers bought through a handheld device last year. A similar share of online buyers placed orders through social media. Growing Internet and online shopper penetration rates help drive expected increase in B2C E-Commerce in Turkey.
Expansion of online retail fuels competition among merchants The expansion of Turkey's online commerce has attracted the attention of international players. Alibaba reached an agreement to acquire local online seller Trendyol and Amazon reportedly plans operations in the nation for 2018. The leading online merchants in Turkey in 2017 included Hepsiburada and N11, though these and other online specialists face competition from the increasing multichannel offerings of established retailers, helping overcome the barriers of concern over online payments and preference of in-person shopping cited in the yStats.com report.
Aksoy Holding A.S., American Express International Inc, Bi Zi M TOPTAN SATIŞ MAĞAZALARI A.Ş., CARREFOURSA CARREFOUR SABANCI Ti C. MER. A.Ş., D-MARKET Elektronik Hizmetler Tic. A.Ş., DEFACTO PERAKENDE Ti C. A.Ş., DSM GRUP DANIŞMANLIK i LETi Şi M VE SATIŞ Ti C A.Ş., Doğuş Planet Elektronik Ticaret ve Bilişim Hizmetleri A.Ş., FLO MAĞAZACILIK VE PAZARLAMA A.Ş., GEN-PA TELEKOMÜNi KASYON VE i LETi Şi M Hi ZM. SAN. Ti C A.Ş., KOTON MAĞAZACILIK TEKSTi L SAN. VE Ti C. A.Ş., LC WAIKIKI MAĞAZACILIK Hi ZMETLERi Ti C. A.Ş., Mi GROS Ti C. A.Ş., TEKNOSA i Ç VE DIŞ Ti C. A.Ş., Visa Inc., eBay Inc