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PUBLISHER: BCC Research | PRODUCT CODE: 1397506
PUBLISHER: BCC Research | PRODUCT CODE: 1397506
Global Internet of Behavior Market
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PAGES: 109 Pages
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Highlights:
The global market for internet of behavior is expected to increase from $300.1 billion in 2023 to $869.3 billion by the end of 2028, with a compound annual growth rate (CAGR) of 23.7% during the forecast period of 2023-2028.
The North American market for internet of behavior is expected to increase from $109.3 billion in 2023 to $321.2 billion by the end of 2028, with a CAGR of 24.1% during the forecast period of 2023-2028.
The Asia-Pacific market for internet of behavior is expected to increase from $76.5 billion in 2023 to $240.9 billion by the end of 2028, with a CAGR of 25.8% during the forecast period of 2023-2028.
Report Scope:
This report segments the IoB market based on application, end-user industry, enterprise size and geography. The report provides an overview of the global IoB market and analyzes market trends. Using 2022 as the base year, the report provides estimated market data for the forecast period 2023 through 2028.
Revenue forecasts for this period are segmented into -
- Application: Advertising campaign, digital marketing, content delivery and brand promotion.
- End-user industry: BFSI, healthcare, telecom and IT, media and entertainment, tourism and travel, and retail and e-commerce.
- Enterprise size: Small and medium enterprises (SMEs) and large enterprises.
- Region: North America is segmented into the U.S., Canada and Mexico; Europe is segmented into the U.K., France, Germany and Rest of Europe; Asia-Pacific (APAC) is segmented into China, Japan, India and Rest of Asia-Pacific; Rest of World is segmented into Middle East, Africa and South America.
This report has been prepared in a simple, easy-to-understand format, with several tables and charts/figures. The report's scope includes a detailed study of global and regional markets for the IoB, with reasons given for variations in the industry's growth in certain regions. The report examines each IoB technology component, determines its current market size and estimates its future market. The report also analyzes the market from the manufacturers' viewpoint and the final consumer's. Several technical issues arising from the utilization of IoB technologies are discussed and solutions are indicated.
Please note that the report does not include the costs of hardware devices used by IoB applications.
Report Includes:
- 31 data tables and 21 additional tables
- An overview of the global market for the Internet of Behaviors (IoB)
- Estimates of the market size and analyses of market trends, with data from 2022 and 2023, estimates for 2024, and projections of compound annual growth rates (CAGRs) through 2028
- Assessments of factors driving the industry, current trends, market opportunities and restraints, and technological advances that will shape the future marketplace
- Discussions of the current and future market potential and breakdowns of the market by application, enterprise size, end-user industry and region
- Evaluations of technologies such as AI, machine learning, IoT and AR, and discussions on how they drive the market, and the possible practical applications of the IoB
- Analysis of ESG developments
- Discussions of patents, mergers and acquisitions (M&A) and venture funding
- Company profiles of major players within the industry, including CognitiveScale, Riverbed Technology LLC, NICE Ltd., Mastercard Inc., and Sweet Analytics Ltd.
Product Code: IFT293A
Table of Contents
Chapter 1 Introduction
- Study Goals and Objectives
- Reasons for Doing This Study
- Scope of Report
- Methodology
- Information Sources
- Geographic Breakdown
- Segmentation Breakdown
Chapter 2 Summary and Highlights
- Market Outlook
- Market Highlights
Chapter 3 Market Overview
- Overview
- Key Aspects of the Internet of Behavior Technologies
- Data Collection from Devices and Sensors
- Data Processing and Analysis
- Data Integration and Behavioral Insights
- Personalization
- History of the Internet of Behavior
- Macroeconomic Factors Impacting the Market
- Economic Growth and Post-Pandemic Impact on the Market
- Porter's Five Forces Analysis
- Regulatory Implications
Chapter 4 Market Dynamics
- Overview
- Market Drivers
- Rising Number of the Internet of Things Devices
- Companies Utilizing Data to Develop User Behavior Models for Analytical Purposes
- Increasing Use of the Internet of Behavior Solutions by E-Commerce Companies to Generate Accurate User Behavior Models
- Market Challenges
- Regulatory Compliance, Data Ownership and Control
- Data Privacy and Cybersecurity Issues
- Market Opportunities
- Increasing Demand for Personalized Marketing and Advertising
- Internet of Behavior Promoting Greater Collaboration between Departments for Better and Faster Decision Making
Chapter 5 Emerging Technologies and Developments
- Overview
- Key Emerging Trends and Technologies in the Internet of Behavior
- Big Data Analytics
- Artificial Intelligence and Machine Learning
- Edge Computing
- Internet of Things
- Digital Twin
- Developments in Internet of Behavior
Chapter 6 Market Breakdown by Application
- Overview
- Advertising Campaign
- Digital Marketing
- Content Delivery
- Brand Promotion
- Others
Chapter 7 Market Breakdown by End-User Industry
- Overview
- BFSI
- Healthcare
- Telecom and IT
- Media and Entertainment
- Tourism and Travel
- Retail and E-commerce
- Others
- Education
- Utility
- Food and Beverage
- Government
Chapter 8 Market Breakdown by Enterprise Size
- Introduction
- Small and Medium Enterprises
- Large Enterprises
Chapter 9 Market Breakdown by Region
- Overview
- North American Market Outlook
- European Market Outlook
- Asia-Pacific Market Outlook
- Rest of the World Market Outlook
- South America
- Middle East and Africa
Chapter 10 Sustainability: An ESG Perspective
- Overview
- Key ESG Issues in the Internet of Behavior Market
- Carbon Footprint
- Privacy and Data Security
- Ethical Use of Data
- ESG Performance in the Internet of Behavior Market
- Case Study
- Environmental Impact
- Equitable and Social Impact
- Ethical and Governance Impact
- Concluding Remarks from BCC Research
Chapter 11 Competitive Intelligence
- Overview
- Vendor Landscape
- Recent Developments
Chapter 12 Company Profiles
- ALTERYX INC.
- AMAZON.COM INC.
- ASSETFLOOW
- AWARE INC.
- CAPILLARY TECHNOLOGIES INDIA LTD.
- COGNITIVESCALE
- COVEO SOLUTIONS INC.
- IBM CORP.
- MASTERCARD INC.
- MICROSOFT CORP.
- NICE LTD.
- OPENTEXT CORP.
- POPULI INC.
- RIVERBED TECHNOLOGY LLC.
- ROVE
- SALESFORCE INC.
- SWEET ANALYTICS LTD.
- TRACEABLE INC.
Chapter 13 Appendix: Acronyms
Product Code: IFT293A
List of Tables
- Summary Table : Global Market for the Internet of Behavior, by Region, Through 2028
- Table 1 : Global Market for the Internet of Behavior, by Application, Through 2028
- Table 2 : Global Market for the Internet of Behavior, by End-User Industry, Through 2028
- Table 3 : Global Market for the Internet of Behavior, by Enterprise Size, Through 2028
- Table 4 : Global Market for the Internet of Behavior, by Region, Through 2028
- Table 5 : North American Market for the Internet of Behavior, by Country, Through 2028
- Table 6 : North American Market for the Internet of Behavior, by Application, Through 2028
- Table 7 : North American Market for the Internet of Behavior, by End-User Industry, Through 2028
- Table 8 : North American Market for the Internet of Behavior, by Enterprise Size, Through 2028
- Table 9 : European Market for the Internet of Behavior, by Country, Through 2028
- Table 10 : European Market for the Internet of Behavior, by Application, Through 2028
- Table 11 : European Market for the Internet of Behavior, by End-User Industry, Through 2028
- Table 12 : European Market for the Internet of Behavior, by Enterprise Size, Through 2028
- Table 13 : Asia-Pacific Market for the Internet of Behavior, by Country, Through 2028
- Table 14 : Asia-Pacific Market for the Internet of Behavior, by Application, Through 2028
- Table 15 : Asia-Pacific Market for the Internet of Behavior, by End-User Industry, Through 2028
- Table 16 : Asia-Pacific Market for the Internet of Behavior, by Enterprise Size, Through 2028
- Table 17 : RoW Market for the Internet of Behavior, by Subregion, Through 2028
- Table 18 : RoW Market for the Internet of Behavior, by Application, Through 2028
- Table 19 : RoW Market for the Internet of Behavior, by End-User Industry, Through 2028
- Table 20 : RoW Market for the Internet of Behavior, by Enterprise Size, Through 2028
- Table 21 : Global Market for the Internet of Behavior, Vendor Landscape
- Table 22 : Recent Developments in the Global Internet of Behavior Market, April 2021-June 2023
- Table 23 : Alteryx Inc.: Annual Revenue, 2022
- Table 24 : Alteryx Inc.: Product and Service Portfolio
- Table 25 : Amazon.com Inc.: Annual Revenue, 2022
- Table 26 : Amazon.com Inc.: Product and Service Portfolio
- Table 27 : AssetFloow: Products and Services Portfolio
- Table 28 : Aware Inc.: Annual Revenue, 2022
- Table 29 : Aware Inc.: Product and Service Portfolio
- Table 30 : Capillary Technologies India Ltd.: Product and Service Portfolio
- Table 31 : CognitiveScale: Product and Service Portfolio
- Table 32 : Coveo Solutions Inc.: Annual Revenue, 2022
- Table 33 : Coveo Solutions Inc.: Product and Service Portfolio
- Table 34 : IBM Corp.: Annual Revenue, 2022
- Table 35 : IBM Corp.: Product and Service Portfolio
- Table 36 : Mastercard Inc.: Annual Revenue, 2022
- Table 37 : Mastercard Inc.: Product and Service Portfolio
- Table 38 : Microsoft Corp.: Annual Revenue, 2022
- Table 39 : Microsoft Corp.: Product and Service Portfolio
- Table 40 : NICE Ltd.: Annual Revenue, 2022
- Table 41 : NICE Ltd.: Products/Services Portfolio
- Table 42 : OpenText Corp.: Annual Revenue, 2022
- Table 43 : OpenText Corp.: Product and Service Portfolio
- Table 44 : Populi Inc.: Product and Service Portfolio
- Table 45 : Riverbed Technology LLC: Product and Service Portfolio
- Table 46 : Rove: Product and Service Portfolio
- Table 47 : Salesforce Inc.: Annual Revenue, 2022
- Table 48 : Salesforce Inc.: Product and Service Portfolio
- Table 49 : Sweet Analytics Ltd.: Product and Service Portfolio
- Table 50 : Traceable Inc: Product and Service Portfolio
- Table 51 : Acynoms Used in the Report
List of Figures
Figure A : Research Methodology Used in the Report on the Global Market for the Internet of Behavior
- Summary Figure : Global Market Shares of the Internet of Behavior, by Region, 2022
- Figure 1 : Internet of Things and Internet of Behavior Pyramid
- Figure 2 : Porter's Five Forces Analysis: Global Internet of Behavior Market
- Figure 3 : Internet of Behavior Market Dynamics
- Figure 4 : Global Market Shares of the Internet of Behavior, by Application, 2022
- Figure 5 : Global Market Shares of the Internet of Behavior, by End-User Industry, 2022
- Figure 6 : Global Market Shares of the Internet of Behavior, by Enterprise Size, 2022
- Figure 7 : Global Market Shares of the Internet of Behavior, by Region, 2022
- Figure 8 : North American Market Shares of the Internet of Behavior, by Country, 2022
- Figure 9 : North American Market Shares of the Internet of Behavior, by Application, 2022
- Figure 10 : North American Market Shares of the Internet of Behavior, by End-User Industry, 2022
- Figure 11 : North American Market Shares of the Internet of Behavior, by Enterprise Size, 2022
- Figure 12 : European Market Shares of the Internet of Behavior, by Country, 2022
- Figure 13 : European Market Shares of the Internet of Behavior, by Application, 2022
- Figure 14 : European Market Shares of the Internet of Behavior, by End-User Industry, 2022
- Figure 15 : European Market Shares of the Internet of Behavior, by Enterprise Size, 2022
- Figure 16 : Asia-Pacific Market Shares of the Internet of Behavior, by Country, 2022
- Figure 17 : Asia-Pacific Market Shares of the Internet of Behavior, by Application, 2022
- Figure 18 : Asia-Pacific Market Shares of the Internet of Behavior, by End-User Industry, 2022
- Figure 19 : Asia-Pacific Market Shares of the Internet of Behavior, by Enterprise Size, 2022
- Figure 20 : RoW Market Shares of the Internet of Behavior, by Subregion, 2022
- Figure 21 : RoW Market Shares of the Internet of Behavior, by Application, 2022
- Figure 22 : RoW Market Shares of the Internet of Behavior, by End-User Industry, 2022
- Figure 23 : RoW Market Shares of the Internet of Behavior, by Enterprise Size, 2022
- Figure 24 : Strategies Shares by Companies in the Global Market for the Internet of Behavior, 2020-2023
- Figure 25 : Alteryx Inc.: Annual Revenue, 2021 and 2022
- Figure 26 : Alteryx Inc.: Revenue Share, by Business Unit, 2022
- Figure 27 : Alteryx Inc.: Revenue Share, by Country/Region, 2022
- Figure 28 : Amazon.com Inc.: Annual Revenue, 2021 and 2022
- Figure 29 : Amazon.com Inc.: Revenue Share, by Business Unit, 2022
- Figure 30 : Amazon.com Inc.: Revenue Share, by Country/Region, 2022
- Figure 31 : Aware Inc.: Annual Revenue, 2021 and 2022
- Figure 32 : Aware Inc.: Revenue Share, by Country/Region, 2022
- Figure 33 : Coveo Solutions Inc.: Annual Revenue, 2021 and 2022
- Figure 34 : Coveo Solutions Inc.: Revenue Share, by Business Unit, 2022
- Figure 35 : IBM Corp.: Annual Revenue, 2021 and 2022
- Figure 36 : IBM Corp.: Revenue Share, by Business Unit, 2022
- Figure 37 : IBM Corp.: Revenue Share, by Country/Region, 2022
- Figure 38 : Mastercard Inc.: Annual Revenue, 2021 and 2022
- Figure 39 : Mastercard Inc.: Revenue Share, by Business Unit, 2022
- Figure 40 : Mastercard Inc.: Revenue Share, by Country/Region, 2022
- Figure 41 : Microsoft Corp.: Annual Revenue, 2021 and 2022
- Figure 42 : Microsoft Corp.: Revenue Share, by Business Unit, 2022
- Figure 43 : Microsoft Corp.: Revenue Share, by Country/Region, 2022
- Figure 44 : NICE Ltd.: Annual Revenue, 2021 and 2022
- Figure 45 : NICE Ltd.: Revenue Share, by Business Unit, 2022
- Figure 46 : NICE Ltd.: Revenue Share, by Country/Region, 2022
- Figure 47 : OpenText Corp.: Annual Revenue, 2021 and 2022
- Figure 48 : OpenText Corp.: Revenue Share, by Country/Region, 2022
- Figure 49 : Salesforce Inc.: Annual Revenue, 2021 and 2022
- Figure 50 : Salesforce Inc.: Revenue Share, by Business Unit, 2022
- Figure 51 : Salesforce Inc.: Revenue Share, by Country/Region, 2022
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