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PUBLISHER: Euromonitor International | PRODUCT CODE: 1400959

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PUBLISHER: Euromonitor International | PRODUCT CODE: 1400959

Fresh Food in Japan

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Total volume sales of fresh food in Japan continue to record marginal growth in 2023, mainly driven by foodservice as the channel recovers from the significant drop during the pandemic. Foodservice volume sales suffered as COVID-19 first hit Japan, resulting in significant declines in 2020 as establishments were requested to shorten their hours of operation during the state of emergency. However, in March 2022, the Japanese government lifted the quasi-state of emergency in all cities in Japan, r...

Euromonitor International's Fresh Food in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2018-2022, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market - be they new product developments, consumption patterns and distribution data. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Eggs, Fish and Seafood, Fruits, Meat, Nuts, Pulses, Starchy Roots, Sugar and Sweeteners, Vegetables.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Fresh Food market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Product Code: FREFJP

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

  • Fresh food in 2023: The big picture
  • 2023 key trends
  • Retailing developments
  • What next for fresh food?

MARKET DATA

  • Table 1 Total Sales of Fresh Food by Category: Total Volume 2018-2023
  • Table 2 Total Sales of Fresh Food by Category: % Total Volume Growth 2018-2023
  • Table 3 Retail Sales of Fresh Food by Category: Volume 2018-2023
  • Table 4 Retail Sales of Fresh Food by Category: % Volume Growth 2018-2023
  • Table 5 Retail Sales of Fresh Food by Category: Value 2018-2023
  • Table 6 Retail Sales of Fresh Food by Category: % Value Growth 2018-2023
  • Table 7 Retail Sales of Fresh Food by Packaged vs Unpackaged: % Volume 2018-2023
  • Table 8 Retail Distribution of Fresh Food by Format: % Volume 2018-2023
  • Table 9 Forecast Total Sales of Fresh Food by Category: Total Volume 2023-2028
  • Table 10 Forecast Total Sales of Fresh Food by Category: % Total Volume Growth 2023-2028
  • Table 11 Forecast Retail Sales of Fresh Food by Category: Volume 2023-2028
  • Table 12 Forecast Retail Sales of Fresh Food by Category: % Volume Growth 2023-2028
  • Table 13 Forecast Retail Sales of Fresh Food by Category: Value 2023-2028
  • Table 14 Forecast Retail Sales of Fresh Food by Category: % Value Growth 2023-2028

DISCLAIMER

SOURCES

  • Summary 1 Research Sources

MEAT IN JAPAN

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Total volume sales remain stable, supported by growth of foodservice
  • Affordability is set to play more important role, impacted by price

PROSPECTS AND OPPORTUNITIES

  • Demand for meat will rise due to popularity of high protein diet
  • Competition from plant-based alternatives
  • Summary 2 Major Processors of Meat 2023

CATEGORY DATA

  • Table 15 Total Sales of Meat by Category: Total Volume 2018-2023
  • Table 16 Total Sales of Meat by Category: % Total Volume Growth 2018-2023
  • Table 17 Retail Sales of Meat by Category: Volume 2018-2023
  • Table 18 Retail Sales of Meat by Category: % Volume Growth 2018-2023
  • Table 19 Retail Sales of Meat by Category: Value 2018-2023
  • Table 20 Retail Sales of Meat by Category: % Value Growth 2018-2023
  • Table 21 Retail Sales of Meat by Packaged vs Unpackaged: % Volume 2018-2023
  • Table 22 Forecast Sales of Meat by Category: Total Volume 2023-2028
  • Table 23 Forecast Sales of Meat by Category: % Total Volume Growth 2023-2028
  • Table 24 Forecast Retail Sales of Meat by Category: Volume 2023-2028
  • Table 25 Forecast Retail Sales of Meat by Category: % Volume Growth 2023-2028
  • Table 26 Forecast Retail Sales of Meat by Category: Value 2023-2028
  • Table 27 Forecast Retail Sales of Meat by Category: % Value Growth 2023-2028

FISH AND SEAFOOD IN JAPAN

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Price increases subdue overall demand for fish and seafood
  • Expansion of sales of fish and seafood through online channels

PROSPECTS AND OPPORTUNITIES

  • Time-saving trend could hinder growth of fish and seafood
  • Sustainable seafood set to gain momentum in Japan
  • Summary 3 Major Processors of Fish and Seafood 2023

CATEGORY DATA

  • Table 28 Total Sales of Fish and Seafood by Category: Total Volume 2018-2023
  • Table 29 Total Sales of Fish and Seafood by Category: % Total Volume Growth 2018-2023
  • Table 30 Retail Sales of Fish and Seafood by Category: Volume 2018-2023
  • Table 31 Retail Sales of Fish and Seafood by Category: % Volume Growth 2018-2023
  • Table 32 Retail Sales of Fish and Seafood by Category: Value 2018-2023
  • Table 33 Retail Sales of Fish and Seafood by Category: % Value Growth 2018-2023
  • Table 34 Retail Sales of Fish and Seafood by Packaged vs Unpackaged: % Volume 2018-2023
  • Table 35 Forecast Total Sales of Fish and Seafood by Category: Total Volume 2023-2028
  • Table 36 Forecast Total Sales of Fish and Seafood by Category: % Total Volume Growth 2023-2028
  • Table 37 Forecast Retail Sales of Fish and Seafood by Category: Volume 2023-2028
  • Table 38 Forecast Retail Sales of Fish and Seafood by Category: % Volume Growth 2023-2028
  • Table 39 Forecast Retail Sales of Fish and Seafood by Category: Value 2023-2028
  • Table 40 Forecast Retail Sales of Fish and Seafood by Category: % Value Growth 2023-2028

PULSES IN JAPAN

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Marginal increase in total volume sales, driven by rebound of foodservice
  • Beans remains largest category, while peas and other pulses remain niche in retail

PROSPECTS AND OPPORTUNITIES

  • Total volume sales will be hampered by slow recovery of foodservice and shift towards processed pulses
  • Health and wellness trend is a potential growth driver for pulses in Japan
  • Summary 4 Major Processors of Pulses 2023

CATEGORY DATA

  • Table 41 Total Sales of Pulses by Category: Total Volume 2018-2023
  • Table 42 Total Sales of Pulses by Category: % Total Volume Growth 2018-2023
  • Table 43 Retail Sales of Pulses by Category: Volume 2018-2023
  • Table 44 Retail Sales of Pulses by Category: % Volume Growth 2018-2023
  • Table 45 Retail Sales of Pulses by Category: Value 2018-2023
  • Table 46 Retail Sales of Pulses by Category: % Value Growth 2018-2023
  • Table 47 Retail Sales of Pulses by Packaged vs Unpackaged: % Volume 2018-2023
  • Table 48 Forecast Total Sales of Pulses by Category: Total Volume 2023-2028
  • Table 49 Forecast Total Sales of Pulses by Category: % Total Volume Growth 2023-2028
  • Table 50 Forecast Retail Sales of Pulses by Category: Volume 2023-2028
  • Table 51 Forecast Retail Sales of Pulses by Category: % Volume Growth 2023-2028
  • Table 52 Forecast Retail Sales of Pulses by Category: Value 2023-2028
  • Table 53 Forecast Retail Sales of Pulses by Category: % Value Growth 2023-2028

VEGETABLES IN JAPAN

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Marginal increase driven by foodservice and ongoing home-cooking trend
  • Health claims as a way to attract consumers

PROSPECTS AND OPPORTUNITIES

  • Popularity of frozen vegetables will limit the growth of fresh options
  • Initiatives to resolve vegetable deficiency in Japanese diets
  • Summary 5 Major Processors of Vegetables 2023

CATEGORY DATA

  • Table 54 Total Sales of Vegetables by Category: Total Volume 2018-2023
  • Table 55 Total Sales of Vegetables by Category: % Total Volume Growth 2018-2023
  • Table 56 Retail Sales of Vegetables by Category: Volume 2018-2023
  • Table 57 Retail Sales of Vegetables by Category: % Volume Growth 2018-2023
  • Table 58 Retail Sales of Vegetables by Category: Value 2018-2023
  • Table 59 Retail Sales of Vegetables by Category: % Value Growth 2018-2023
  • Table 60 Retail Sales of Vegetables by Packaged vs Unpackaged: % Volume 2018-2023
  • Table 61 Forecast Total Sales of Vegetables by Category: Total Volume 2023-2028
  • Table 62 Forecast Total Sales of Vegetables by Category: % Total Volume Growth 2023-2028
  • Table 63 Forecast Retail Sales of Vegetables by Category: Volume 2023-2028
  • Table 64 Forecast Retail Sales of Vegetables by Category: % Volume Growth 2023-2028
  • Table 65 Forecast Retail Sales of Vegetables by Category: Value 2023-2028
  • Table 66 Forecast Retail Sales of Vegetables by Category: % Value Growth 2023-2028

STARCHY ROOTS IN JAPAN

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Total volume sales of starchy roots continue to rebound in 2023
  • Popularity of sweet potatoes in foodservice continues

PROSPECTS AND OPPORTUNITIES

  • Popularity of frozen foods and slow recovery of foodservice will limit the growth of starchy roots
  • Ongoing popularity of low-carb diets will be a threat to the category
  • Summary 6 Major Processors of Starchy Roots 2023

CATEGORY DATA

  • Table 67 Total Sales of Starchy Roots by Category: Total Volume 2018-2023
  • Table 68 Total Sales of Starchy Roots by Category: % Total Volume Growth 2018-2023
  • Table 69 Retail Sales of Starchy Roots by Category: Volume 2018-2023
  • Table 70 Retail Sales of Starchy Roots by Category: % Volume Growth 2018-2023
  • Table 71 Retail Sales of Starchy Roots by Category: Value 2018-2023
  • Table 72 Retail Sales of Starchy Roots by Category: % Value Growth 2018-2023
  • Table 73 Retail Sales of Starchy Roots by Packaged vs Unpackaged: % Volume 2018-2023
  • Table 74 Forecast Total Sales of Starchy Roots by Category: Total Volume 2023-2028
  • Table 75 Forecast Total Sales of Starchy Roots by Category: % Total Volume Growth 2023-2028
  • Table 76 Forecast Retail Sales of Starchy Roots by Category: Volume 2023-2028
  • Table 77 Forecast Retail Sales of Starchy Roots by Category: % Volume Growth 2023-2028
  • Table 78 Forecast Retail Sales of Starchy Roots by Category: Value 2023-2028
  • Table 79 Forecast Retail Sales of Starchy Roots by Category: % Value Growth 2023-2028

FRUITS IN JAPAN

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Positive growth for fruits due to more dynamic performance by foodservice
  • Shine Muscat gains traction, driven by lower unit prices

PROSPECTS AND OPPORTUNITIES

  • Fresh cut fruits and frozen options to hinder category's recovery
  • Sustainable packaging has yet to emerge, as retailers and consumers prioritise appearance and safety
  • Summary 7 Major Processors of Fruits 2023

CATEGORY DATA

  • Table 80 Total Sales of Fruits by Category: Total Volume 2018-2023
  • Table 81 Total Sales of Fruits by Category: % Total Volume Growth 2018-2023
  • Table 82 Retail Sales of Fruits by Category: Volume 2018-2023
  • Table 83 Retail Sales of Fruits by Category: % Volume Growth 2018-2023
  • Table 84 Retail Sales of Fruits by Category: Value 2018-2023
  • Table 85 Retail Sales of Fruits by Category: % Value Growth 2018-2023
  • Table 86 Retail Sales of Fruits by Packaged vs Unpackaged: % Volume 2018-2023
  • Table 87 Forecast Total Sales of Fruits by Category: Total Volume 2023-2028
  • Table 88 Forecast Total Sales of Fruits by Category: % Total Volume Growth 2023-2028
  • Table 89 Forecast Retail Sales of Fruits by Category: Volume 2023-2028
  • Table 90 Forecast Retail Sales of Fruits by Category: % Volume Growth 2023-2028
  • Table 91 Forecast Retail Sales of Fruits by Category: Value 2023-2028
  • Table 92 Forecast Retail Sales of Fruits by Category: % Value Growth 2023-2028

NUTS IN JAPAN

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Marginal increase in total volume sales of nuts, driven by foodservice recovery while retail volumes decline
  • Popularity of premium Mont Blanc cake using Japanese chestnuts continues

PROSPECTS AND OPPORTUNITIES

  • Slow recovery of foodservice will hinder recovery of total volume sales
  • Health and wellness trend will continue to maintain consumer interest in nuts
  • Summary 8 Major Processors of Nuts 2023

CATEGORY DATA

  • Table 93 Total Sales of Nuts by Category: Total Volume 2018-2023
  • Table 94 Total Sales of Nuts by Category: % Total Volume Growth 2018-2023
  • Table 95 Retail Sales of Nuts by Category: Volume 2018-2023
  • Table 96 Retail Sales of Nuts by Category: % Volume Growth 2018-2023
  • Table 97 Retail Sales of Nuts by Category: Value 2018-2023
  • Table 98 Retail Sales of Nuts by Category: % Value Growth 2018-2023
  • Table 99 Retail Sales of Nuts by Packaged vs Unpackaged: % Volume 2018-2023
  • Table 100 Forecast Total Sales of Nuts by Category: Total Volume 2023-2028
  • Table 101 Forecast Total Sales of Nuts by Category: % Total Volume Growth 2023-2028
  • Table 102 Forecast Retail Sales of Nuts by Category: Volume 2023-2028
  • Table 103 Forecast Retail Sales of Nuts by Category: % Volume Growth 2023-2028
  • Table 104 Forecast Retail Sales of Nuts by Category: Value 2023-2028
  • Table 105 Forecast Retail Sales of Nuts by Category: % Value Growth 2023-2028

EGGS IN JAPAN

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Total volume sales of eggs decline in 2023, impacted by avian influenza
  • Smaller pack sizes for eggs in line with demographic shift

PROSPECTS AND OPPORTUNITIES

  • Total volumes set to grow but remain below pre-pandemic levels by 2028
  • Appetite for free range eggs to remain limited in Japan
  • Summary 9 Major Processors of Eggs 2023

CATEGORY DATA

  • Table 106 Total Sales of Eggs: Total Volume 2018-2023
  • Table 107 Total Sales of Eggs: % Total Volume Growth 2018-2023
  • Table 108 Retail Sales of Eggs: Volume 2018-2023
  • Table 109 Retail Sales of Eggs: % Volume Growth 2018-2023
  • Table 110 Retail Sales of Eggs: Value 2018-2023
  • Table 111 Retail Sales of Eggs: % Value Growth 2018-2023
  • Table 112 Retail Sales of Eggs by Packaged vs Unpackaged: % Volume 2018-2023
  • Table 113 Forecast Total Sales of Eggs: Total Volume 2023-2028
  • Table 114 Forecast Total Sales of Eggs: % Total Volume Growth 2023-2028
  • Table 115 Forecast Retail Sales of Eggs: Volume 2023-2028
  • Table 116 Forecast Retail Sales of Eggs: % Volume Growth 2023-2028
  • Table 117 Forecast Retail Sales of Eggs: Value 2023-2028
  • Table 118 Forecast Retail Sales of Eggs: % Value Growth 2023-2028

SUGAR AND SWEETENERS IN JAPAN

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Total volume sales remain stable compared to 2022, driven by foodservice growth while retail demand declines
  • Sugar and sweeteners continues to experience price increases in 2023

PROSPECTS AND OPPORTUNITIES

  • Health and wellness trend set to hamper volume growth
  • Despite bleak outlook, desire for indulgence will remain over forecast period
  • Summary 10 Major Processors of Sugar and Sweeteners 2023

CATEGORY DATA

  • Table 119 Total Sales of Sugar and Sweeteners: Total Volume 2018-2023
  • Table 120 Total Sales of Sugar and Sweeteners: % Total Volume Growth 2018-2023
  • Table 121 Retail Sales of Sugar and Sweeteners: Volume 2018-2023
  • Table 122 Retail Sales of Sugar and Sweeteners: % Volume Growth 2018-2023
  • Table 123 Retail Sales of Sugar and Sweeteners: Value 2018-2023
  • Table 124 Retail Sales of Sugar and Sweeteners: % Value Growth 2018-2023
  • Table 125 Retail Sales of Sugar and Sweeteners by Packaged vs Unpackaged: % Volume 2018-2023
  • Table 126 Forecast Total Sales of Sugar and Sweeteners: Total Volume 2023-2028
  • Table 127 Forecast Total Sales of Sugar and Sweeteners: % Total Volume Growth 2023-2028
  • Table 128 Forecast Retail Sales of Sugar and Sweeteners: Volume 2023-2028
  • Table 129 Forecast Retail Sales of Sugar and Sweeteners: % Volume Growth 2023-2028
  • Table 130 Forecast Retail Sales of Sugar and Sweeteners: Value 2023-2028
  • Table 131 Forecast Retail Sales of Sugar and Sweeteners: % Value Growth 2023-2028
Have a question?
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Manager - EMEA

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Christine Sirois

Manager - Americas

+1-860-674-8796

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