Pet care witnessed a slightly slower current value growth in 2012 than 2011. This was mainly due to the already high penetration of some pet care categories such as other pet products and cat litter, which are of an essential nature. However, stable cats and dogs ownership coupled with humanisation of pets sustained the performance of pet care at a positive level. Convenience and the high nutritional value of prepared pet food also boosted the category's performance in 2012, with consumers...
Euromonitor International's Pet Care in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.
Product coverage: Pet Food, Pet Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
LIST OF CONTENTS AND TABLES