Pet care registered slower current value growth in 2013, compared with 2012. Growth was mainly limited by economic conditions, due to the new implementation of economic strategies imposed by the government. The aggressive competition in pricing, packaging and marketing and promotional activities also dampened growth prospects. Nonetheless, the rise in pet ownership contributed to the strong performance of pet care in Malaysia.
Euromonitor International's Pet Care in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.
Product coverage: Pet Food, Pet Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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