PUBLISHER: Renub Research | PRODUCT CODE: 1463209
PUBLISHER: Renub Research | PRODUCT CODE: 1463209
China Toys Market is anticipated to reach US$ 49.09 billion by 2032. The CAGR for the market from 2024 to 2032 is 6.05%. Renub Research states that it totaled to US$ 28.93 billion in 2023.
Toys are items designed for play. They maintain great cultural and economic importance in China. With speedy economic development, growing disposable incomes, and the relaxation of the one-child policy, Chinese families are investing more in their kids' growth and happiness, such as shopping for toys. The impact of global media and famous traditions has also introduced Chinese kids to various toys from international brands. As a result, the toy enterprise in China continues to thrive. This displays the state's developing patron market and evolving cultural landscape.
China Toys Growth Drivers
Electronic toys are propelling growth in the China toys market. They are gaining a reputation amongst parents in search of innovative options because of their interactive factors like lighting fixtures, sounds, and touch screens, which enhance children's creativity. A Hong Kong Trade Development Council survey stated that boys across all age groups choose digital toys. Rising incomes enable families to spend money on higher-priced electronic toys, boosting market growth. Ongoing technological innovation is expected to expand China electronic toy sector to satisfy the growing demand for digital enjoyment.
Rising parental issues concerning child development, protection, and education drive the expansion of the China toys market. Parents increasingly seek toys that entertain and stimulate their children's cognitive, social, and physical skills. Safety issues and a competitive educational panorama prompt prioritizing high-quality, safe educational toys. A mainland toy consumption survey by the Hong Kong Trade Development Council determined that 98% of parents surveyed had bought or had been inquisitive about STEM toys. This parental focus fuels demand for various toy offerings in China, spanning academic, developmental, and safe play alternatives.
The escalating demand for toys in China stems from robust financial growth and growing disposable incomes. China's per capita disposable income reached 39,218 Yuan (about 5,511 U.S. dollars) in 2023, marking a 6.3 percentage nominal increase year-on-year increase, with a 6.1 percent upward thrust after adjusting for price factors, according to the National Bureau of Statistics (NBS) reported. With more financial resources, households allocate toward discretionary spending, consisting of toy purchases. This growing affluence fuels a burgeoning toy market as parents prioritize their kid's well-being and amusement. This, in turn, drastically drives domestic demand for the China toys market.
Government rules power China toys market's growth by promoting domestic consumption and helping economic improvement. This is done through tax incentives, subsidies, and investment projects to stimulate innovation, enhance product quality, and increase competitiveness globally. In February 2024, the World Trade Organization (WTO) introduced a draft of mandatory requirements for toys and jewelry from the Standardization Administration of China, aiming to satisfy modern-day compliance necessities. The protection requirements and intellectual property protection regulations, which include compliance with the country-wide standard "GB 6675-2014 Safety of Children's Toys" for plush toys, also bolster patron confidence in locally made toys. This similarly propels market growth and fosters innovation for sustainable industry improvement.
China Toys Company News
The players in the China toys market include Mattel Inc., Hasbro Inc., LEGO, Spin Master Corp., Vtech, Manhattan Associates, Funko, and JAKKS Pacific.
Toys Segmentation - China Toys Market breakup in 2 viewpoints:
Sales Channel - China Toys Market breakup in 5 viewpoints:
End-Users - China Toys Market breakup in 2 viewpoints:
All the Key players have been covered from 3 Viewpoints:
Company Analysis: