PUBLISHER: Allied Market Research | PRODUCT CODE: 1179650
PUBLISHER: Allied Market Research | PRODUCT CODE: 1179650
The adaptogens market size was valued at $10,320.2 million in 2021, and is projected to reach $20,328.6 million by 2031, registering a CAGR of 7.3% from 2022 to 2031. Adaptogen is meant to provide the herb that helps the body to regulate its natural metabolism and achieve balance. It helps in lowering mental stress.. Adaptogen plants are found in severe climates, for instance ashwagandha grows in desert. Ingredients such as ashwagandha and the holy basil have been linked to variety of health benefits including ashwagandha's ability to improve sleep. Ginseng, rohdiola, and schisandra are helpful in dealing with acute stress triggers in the body. Ginseng is used to improve the immune system of the body. Among all the adaptogens, ashwagandha has a major market share due to its health benefits.
Adaptogens are available in many forms such as adaptogen teas and the pre mixed powder consisting of adaptogens that can be consumed with food & in the form of capsules. Among all these forms, premix powder of adaptogen has a major market share due to its ability to be consumed with food as well as by mixing in liquid such as water.
The major factors that drive the growth of the adaptogens market are rise in amount of stress among consumers across the globe. In the study of American Institute of Stress, it was founded that about 73% people have stress, which impacts their mental health where as 48% of the people have trouble in sleeping due to stress.
According to the reports of global organization of stress, it was founded that almost 75% of the people experience moderate to high level of stress in the recent years. And to cure such kind of stress, adaptogen are prone to be a novel pharmaceutical solution to it. In addition, rise in demand for adaptogen from beverage industry and healthy food consumers, as adaptogen is available in powder form which help to reduce anxiety and increase the mental stability.Based on application, the adaptogen market is segmented into food & beverages, dietary & sports supplements, cosmetics, animal feed, and pharmaceuticals. Among all the segments food and beverages are holding the largest market share because the usage of adaptogen in meals and in the form of beverages such as tea as a supplement.
Asia-Pacific has a large share for the global adaptogen market. The growth is owing to the fact that the adaptogens are broadly used in ayurveda, which is widely practiced in India and ultimately results in substantial market growth in India. Other Asian countries such as South Korea and China are among the biggest users of adaptogens in traditional medicine. Moreover, rise in the demand from emerging economies and the increase in usage of adaptogens in food & beverage and dietary & sports supplements are going to create new opportunities for the adaptogen market manufacturers in the upcoming future. However rise in the cost of research and development activities acts as a major factor as a restraint and is expected to be a further challenge for the adaptogen market in the upcoming future.
The Adaptogens market is segmented on the basis of source, end use, application, and region. On the basis of source, the market is classified into ashwagandha, ginseng, astragalus, holy basil, rhodiola roseas, schisandra, adaptogenic mushrooms, and others. Depending on end use, it is classified into powder, capsules, teas & beverages, and others. On the basis of application, it is classified into food & beverages, dietary & sports supplements, cosmetics, animal feed, and pharmaceutical. By distribution channel, the market is classified into business to business, and business to consumer. Region wise, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (the UK, Germany, France, Italy, Spain, and rest of Europe), Asia-Pacific (China, Japan, India, South Korea, Australia, and rest of Asia-Pacific), and LAMEA (Latin America, the Middle East, and Africa).
According to the market players, the major obstacle attributed to the pandemic was the disruption of the supply chain. Furthermore, all the distribution channels were nearly shut down in the first quarter of the pandemic. However, online channels such as Amazon and Flipkart were delivering products. The key players included in the adaptogens market analysis are Dabur India Ltd, Emami Limited, kairali ayurvedic group, Himalaya Wellness, Colgate-Palmolive Company, Procter & Gamble, Patanjali Ayurved Limited, Shahnaz Ayurveda Pvt. Ltd., Shree Baidyanath Ayurveda Bhawan Pvt. Ltd, Unilever, ENOMARK BIOTECH (ENOMARK HEALTHCARE), Riaan Wellness Pvt. Ltd., Givaudan International SA (NATUREX S.A.), PLT Health Solutions, and INDENA S.P.A.
Key Benefits For Stakeholders
By Source
By End Use
By Application
By Distribution Channel
By Region