Adventure Tourism Market By Type, By Activity, By Types of Traveler, By Age Group, By Sales Channel : Global Opportunity Analysis and Industry Forecast, 2023-2032

Description

List of Tables

According to a new report published by Allied Market Research, titled, "Adventure Tourism Market," The adventure tourism market was valued at $366.70 billion in 2022, and is estimated to reach $4598.4 billion by 2032, growing at a CAGR of 28.7% from 2023 to 2032.

Furthermore, it offers realistic and cost-effective incentives to enhance bio-cultural diversity while generating cash for the regional and private sectors. Adventure tourism is becoming more popular than traditional mass tourism around the world due to its adaptability, capacity to assist economies, and promotion of sustainable practices.

The global COVID-19 outbreak has had a significant impact on the adventure travel and tourism industry. The widespread containment and mitigation measures to limit the virus's spread have had a significant impact on travel and tourism. Although nations are increasingly lowering regulations, there is still a considerable risk of abrupt changes to air travel, visa, and quarantine laws, as well as long-term confidence implications, especially among older and more affluent tourists. The pandemic's significant financial and societal ramifications will almost certainly harm tourism-dependent countries (TDC), ushering in a post-pandemic "new normal." For instance, according to the report of the World Tourism Organization, the severe effects of COVID-19 on the sector resulted in a 93% decline in international tourist arrivals in June compared to the same month in 2019.

One of the primary drivers of market expansion is the growing need for authentic and personalized travel experiences, which is being driven by rapid urbanization, rising disposable incomes, the impact of social media, and low-cost airline tickets. Furthermore, travel providers are developing speedy, mobile-friendly websites that are easy to use on smartphones. These platforms offer peer reviews, 360-degree video tours, and easy pricing comparisons to help travelers plan and book their vacations online. This, together with increasing internet penetration, provides a profit outlook for the company and allows them to grow its operations.

Additionally, the key industry participants are collaborating with marketing agencies to attract high-value clientele via Internet marketing, which is helping to build demand for adventure tourism globally. Many governments throughout the world are pushing adventure tourism because it creates jobs and has a good impact on community development. As a result, the worldwide appeal of adventure tourism is expected to grow. Unpredictable climate change, environmental damage, and cultural and language loss are just a few of the potential hazards of adventure tourism. These issues are projected to constrain the growth of the adventure tourism industry in the next years.

The global adventure tourism market is segmented on the basis of type, activity, type of traveler, age group, and sales channel. By type, the market has been classified into hard, soft, and others. By activity, the market has been divided into land-based activity, water-based activity, and air-based activity. By type of traveler, the market has been classified into solo, friends/group, couple, and family. By age group, it is categorized into below 30 years, 30-41 years, 42-49 years, and 50 years & above. The sales channel segment includes travel agents and direct. By region, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

The key players in the adventure tourism industry rely on product launch as their key strategy to stay relevant in the competitive market. The key players profiled in the report include AAT Kings Tours Limited, Discovery Nomads, Trafalgar Travel, Contiki, G Adventures, Insight Vacations, Inspiring Journeys, Intrepid Group, Ltd, Intro Travel, and Ultimate Adventure Travel Pty Ltd.

Key Benefits For Stakeholders

This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the adventure tourism market analysis from 2022 to 2032 to identify the prevailing adventure tourism market opportunities.
The market research is offered along with information related to key drivers, restraints, and opportunities.
Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
In-depth analysis of the adventure tourism market segmentation assists to determine the prevailing market opportunities.
Major countries in each region are mapped according to their revenue contribution to the global market.
Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
The report includes the analysis of the regional as well as global adventure tourism market trends, key players, market segments, application areas, and market growth strategies.

Key Market Segments

By Activity

Land-based activity
- Sub Segment
- Trekking and Mountain Climbing
- Jungle Safari
- Camping
- Others
Water-based Activity
Air-based Activity

By Type

Hard
Soft
Others

By Age Group

Below 30 years
30-41 years
42-49 years
50 years and above

By Types of Traveler

Solo
Friends/Group
Couple
Family

By Sales Channel

Travel Agents
Direct

By Region

North America
- U.S.
- Canada
- Mexico
Europe
- UK
- Germany
- Switzerland
- Norway
- Italy
- Rest of Europe
Asia-Pacific
- India
- China
- New Zealand
- Australia
- Japan
- Rest of Asia-Pacific
LAMEA
- Latin America
- Middle East
- Africa

Key Market Players:

Austin Adventures, Inc.
Butterfield & Robinson Inc.
Discovery Nomads
G Adventures
Geographic Expeditions Inc.
Interpid Group Ltd.
Mountain Travel Sobek
Recreational Equipment, Inc.
ROW Adventures
TUI Group

Product Code: A01279

CHAPTER 1: INTRODUCTION

1.1. Report description
1.2. Key market segments
1.3. Key benefits to the stakeholders
1.4. Research Methodology
- 1.4.1. Primary research
- 1.4.2. Secondary research
- 1.4.3. Analyst tools and models

CHAPTER 2: EXECUTIVE SUMMARY

2.1. CXO Perspective

CHAPTER 3: MARKET OVERVIEW

3.1. Market definition and scope
3.2. Key findings
- 3.2.1. Top impacting factors
- 3.2.2. Top investment pockets
3.3. Porter's five forces analysis
- 3.3.1. Moderate bargaining power of suppliers
- 3.3.2. High threat of new entrants
- 3.3.3. High threat of substitutes
- 3.3.4. Moderate intensity of rivalry
- 3.3.5. Modertae bargaining power of buyers
3.4. Market dynamics
- 3.4.1. Drivers
  - 3.4.1.1. Pursuit of unique experiences to augment the tourism industry
  - 3.4.1.2. Mobile applications, big data analytics, and artificial intelligence evolving together amidst proliferating tourism industry
  - 3.4.1.3. High penetration of the Internet

3.4.2. Restraints
- 3.4.2.1. Increase in terrorism & crime rate, political uncertainty, and natural calamities

3.4.3. Opportunities
- 3.4.3.1. Rise of social media
- 3.4.3.2. Heavy investment in better infrastructure

3.5. COVID-19 Impact Analysis on the market

CHAPTER 4: ADVENTURE TOURISM MARKET, BY TYPE

4.1. Overview
- 4.1.1. Market size and forecast
4.2. Hard
- 4.2.1. Key market trends, growth factors and opportunities
- 4.2.2. Market size and forecast, by region
- 4.2.3. Market share analysis by country
4.3. Soft
- 4.3.1. Key market trends, growth factors and opportunities
- 4.3.2. Market size and forecast, by region
- 4.3.3. Market share analysis by country
4.4. Others
- 4.4.1. Key market trends, growth factors and opportunities
- 4.4.2. Market size and forecast, by region
- 4.4.3. Market share analysis by country

CHAPTER 5: ADVENTURE TOURISM MARKET, BY ACTIVITY

5.1. Overview
- 5.1.1. Market size and forecast
5.2. Land-based activity
- 5.2.1. Key market trends, growth factors and opportunities
- 5.2.2. Market size and forecast, by region
- 5.2.3. Market share analysis by country
- 5.2.4. Land-based activity Adventure Tourism Market by Sub Segment
  - 5.2.4.1. Trekking and Mountain Climbing Market size and forecast, by region
  - 5.2.4.2. Jungle Safari Market size and forecast, by region
  - 5.2.4.3. Camping Market size and forecast, by region
  - 5.2.4.4. Others Market size and forecast, by region
5.3. Water-based Activity
- 5.3.1. Key market trends, growth factors and opportunities
- 5.3.2. Market size and forecast, by region
- 5.3.3. Market share analysis by country
5.4. Air-based Activity
- 5.4.1. Key market trends, growth factors and opportunities
- 5.4.2. Market size and forecast, by region
- 5.4.3. Market share analysis by country

CHAPTER 6: ADVENTURE TOURISM MARKET, BY TYPES OF TRAVELER

6.1. Overview
- 6.1.1. Market size and forecast
6.2. Solo
- 6.2.1. Key market trends, growth factors and opportunities
- 6.2.2. Market size and forecast, by region
- 6.2.3. Market share analysis by country
6.3. Friends/Group
- 6.3.1. Key market trends, growth factors and opportunities
- 6.3.2. Market size and forecast, by region
- 6.3.3. Market share analysis by country
6.4. Couple
- 6.4.1. Key market trends, growth factors and opportunities
- 6.4.2. Market size and forecast, by region
- 6.4.3. Market share analysis by country
6.5. Family
- 6.5.1. Key market trends, growth factors and opportunities
- 6.5.2. Market size and forecast, by region
- 6.5.3. Market share analysis by country

CHAPTER 7: ADVENTURE TOURISM MARKET, BY AGE GROUP

7.1. Overview
- 7.1.1. Market size and forecast
7.2. Below 30 years
- 7.2.1. Key market trends, growth factors and opportunities
- 7.2.2. Market size and forecast, by region
- 7.2.3. Market share analysis by country
7.3. 30-41 years
- 7.3.1. Key market trends, growth factors and opportunities
- 7.3.2. Market size and forecast, by region
- 7.3.3. Market share analysis by country
7.4. 42-49 years
- 7.4.1. Key market trends, growth factors and opportunities
- 7.4.2. Market size and forecast, by region
- 7.4.3. Market share analysis by country
7.5. 50 years and above
- 7.5.1. Key market trends, growth factors and opportunities
- 7.5.2. Market size and forecast, by region
- 7.5.3. Market share analysis by country

CHAPTER 8: ADVENTURE TOURISM MARKET, BY SALES CHANNEL

8.1. Overview
- 8.1.1. Market size and forecast
8.2. Travel Agents
- 8.2.1. Key market trends, growth factors and opportunities
- 8.2.2. Market size and forecast, by region
- 8.2.3. Market share analysis by country
8.3. Direct
- 8.3.1. Key market trends, growth factors and opportunities
- 8.3.2. Market size and forecast, by region
- 8.3.3. Market share analysis by country

CHAPTER 9: ADVENTURE TOURISM MARKET, BY REGION

9.1. Overview
- 9.1.1. Market size and forecast By Region
9.2. North America
- 9.2.1. Key trends and opportunities
- 9.2.2. Market size and forecast, by Type
- 9.2.3. Market size and forecast, by Activity
  - 9.2.3.1. North America Land-based activity Adventure Tourism Market by Sub Segment
- 9.2.4. Market size and forecast, by Types of Traveler
- 9.2.5. Market size and forecast, by Age Group
- 9.2.6. Market size and forecast, by Sales Channel
- 9.2.7. Market size and forecast, by country
  - 9.2.7.1. U.S.
  - 9.2.7.1.1. Key market trends, growth factors and opportunities
  - 9.2.7.1.2. Market size and forecast, by Type
  - 9.2.7.1.3. Market size and forecast, by Activity
  - 9.2.7.1.4. Market size and forecast, by Types of Traveler
  - 9.2.7.1.5. Market size and forecast, by Age Group
  - 9.2.7.1.6. Market size and forecast, by Sales Channel
  - 9.2.7.2. Canada
  - 9.2.7.2.1. Key market trends, growth factors and opportunities
  - 9.2.7.2.2. Market size and forecast, by Type
  - 9.2.7.2.3. Market size and forecast, by Activity
  - 9.2.7.2.4. Market size and forecast, by Types of Traveler
  - 9.2.7.2.5. Market size and forecast, by Age Group
  - 9.2.7.2.6. Market size and forecast, by Sales Channel
  - 9.2.7.3. Mexico
  - 9.2.7.3.1. Key market trends, growth factors and opportunities
  - 9.2.7.3.2. Market size and forecast, by Type
  - 9.2.7.3.3. Market size and forecast, by Activity
  - 9.2.7.3.4. Market size and forecast, by Types of Traveler
  - 9.2.7.3.5. Market size and forecast, by Age Group
  - 9.2.7.3.6. Market size and forecast, by Sales Channel
9.3. Europe
- 9.3.1. Key trends and opportunities
- 9.3.2. Market size and forecast, by Type
- 9.3.3. Market size and forecast, by Activity
  - 9.3.3.1. Europe Land-based activity Adventure Tourism Market by Sub Segment
- 9.3.4. Market size and forecast, by Types of Traveler
- 9.3.5. Market size and forecast, by Age Group
- 9.3.6. Market size and forecast, by Sales Channel
- 9.3.7. Market size and forecast, by country
  - 9.3.7.1. UK
  - 9.3.7.1.1. Key market trends, growth factors and opportunities
  - 9.3.7.1.2. Market size and forecast, by Type
  - 9.3.7.1.3. Market size and forecast, by Activity
  - 9.3.7.1.4. Market size and forecast, by Types of Traveler
  - 9.3.7.1.5. Market size and forecast, by Age Group
  - 9.3.7.1.6. Market size and forecast, by Sales Channel
  - 9.3.7.2. Germany
  - 9.3.7.2.1. Key market trends, growth factors and opportunities
  - 9.3.7.2.2. Market size and forecast, by Type
  - 9.3.7.2.3. Market size and forecast, by Activity
  - 9.3.7.2.4. Market size and forecast, by Types of Traveler
  - 9.3.7.2.5. Market size and forecast, by Age Group
  - 9.3.7.2.6. Market size and forecast, by Sales Channel
  - 9.3.7.3. Switzerland
  - 9.3.7.3.1. Key market trends, growth factors and opportunities
  - 9.3.7.3.2. Market size and forecast, by Type
  - 9.3.7.3.3. Market size and forecast, by Activity
  - 9.3.7.3.4. Market size and forecast, by Types of Traveler
  - 9.3.7.3.5. Market size and forecast, by Age Group
  - 9.3.7.3.6. Market size and forecast, by Sales Channel
  - 9.3.7.4. Norway
  - 9.3.7.4.1. Key market trends, growth factors and opportunities
  - 9.3.7.4.2. Market size and forecast, by Type
  - 9.3.7.4.3. Market size and forecast, by Activity
  - 9.3.7.4.4. Market size and forecast, by Types of Traveler
  - 9.3.7.4.5. Market size and forecast, by Age Group
  - 9.3.7.4.6. Market size and forecast, by Sales Channel
  - 9.3.7.5. Italy
  - 9.3.7.5.1. Key market trends, growth factors and opportunities
  - 9.3.7.5.2. Market size and forecast, by Type
  - 9.3.7.5.3. Market size and forecast, by Activity
  - 9.3.7.5.4. Market size and forecast, by Types of Traveler
  - 9.3.7.5.5. Market size and forecast, by Age Group
  - 9.3.7.5.6. Market size and forecast, by Sales Channel
  - 9.3.7.6. Rest of Europe
  - 9.3.7.6.1. Key market trends, growth factors and opportunities
  - 9.3.7.6.2. Market size and forecast, by Type
  - 9.3.7.6.3. Market size and forecast, by Activity
  - 9.3.7.6.4. Market size and forecast, by Types of Traveler
  - 9.3.7.6.5. Market size and forecast, by Age Group
  - 9.3.7.6.6. Market size and forecast, by Sales Channel
9.4. Asia-Pacific
- 9.4.1. Key trends and opportunities
- 9.4.2. Market size and forecast, by Type
- 9.4.3. Market size and forecast, by Activity
  - 9.4.3.1. Asia-Pacific Land-based activity Adventure Tourism Market by Sub Segment
- 9.4.4. Market size and forecast, by Types of Traveler
- 9.4.5. Market size and forecast, by Age Group
- 9.4.6. Market size and forecast, by Sales Channel
- 9.4.7. Market size and forecast, by country
  - 9.4.7.1. India
  - 9.4.7.1.1. Key market trends, growth factors and opportunities
  - 9.4.7.1.2. Market size and forecast, by Type
  - 9.4.7.1.3. Market size and forecast, by Activity
  - 9.4.7.1.4. Market size and forecast, by Types of Traveler
  - 9.4.7.1.5. Market size and forecast, by Age Group
  - 9.4.7.1.6. Market size and forecast, by Sales Channel
  - 9.4.7.2. China
  - 9.4.7.2.1. Key market trends, growth factors and opportunities
  - 9.4.7.2.2. Market size and forecast, by Type
  - 9.4.7.2.3. Market size and forecast, by Activity
  - 9.4.7.2.4. Market size and forecast, by Types of Traveler
  - 9.4.7.2.5. Market size and forecast, by Age Group
  - 9.4.7.2.6. Market size and forecast, by Sales Channel
  - 9.4.7.3. New Zealand
  - 9.4.7.3.1. Key market trends, growth factors and opportunities
  - 9.4.7.3.2. Market size and forecast, by Type
  - 9.4.7.3.3. Market size and forecast, by Activity
  - 9.4.7.3.4. Market size and forecast, by Types of Traveler
  - 9.4.7.3.5. Market size and forecast, by Age Group
  - 9.4.7.3.6. Market size and forecast, by Sales Channel
  - 9.4.7.4. Australia
  - 9.4.7.4.1. Key market trends, growth factors and opportunities
  - 9.4.7.4.2. Market size and forecast, by Type
  - 9.4.7.4.3. Market size and forecast, by Activity
  - 9.4.7.4.4. Market size and forecast, by Types of Traveler
  - 9.4.7.4.5. Market size and forecast, by Age Group
  - 9.4.7.4.6. Market size and forecast, by Sales Channel
  - 9.4.7.5. Japan
  - 9.4.7.5.1. Key market trends, growth factors and opportunities
  - 9.4.7.5.2. Market size and forecast, by Type
  - 9.4.7.5.3. Market size and forecast, by Activity
  - 9.4.7.5.4. Market size and forecast, by Types of Traveler
  - 9.4.7.5.5. Market size and forecast, by Age Group
  - 9.4.7.5.6. Market size and forecast, by Sales Channel
  - 9.4.7.6. Rest of Asia-Pacific
  - 9.4.7.6.1. Key market trends, growth factors and opportunities
  - 9.4.7.6.2. Market size and forecast, by Type
  - 9.4.7.6.3. Market size and forecast, by Activity
  - 9.4.7.6.4. Market size and forecast, by Types of Traveler
  - 9.4.7.6.5. Market size and forecast, by Age Group
  - 9.4.7.6.6. Market size and forecast, by Sales Channel
9.5. LAMEA
- 9.5.1. Key trends and opportunities
- 9.5.2. Market size and forecast, by Type
- 9.5.3. Market size and forecast, by Activity
  - 9.5.3.1. LAMEA Land-based activity Adventure Tourism Market by Sub Segment
- 9.5.4. Market size and forecast, by Types of Traveler
- 9.5.5. Market size and forecast, by Age Group
- 9.5.6. Market size and forecast, by Sales Channel
- 9.5.7. Market size and forecast, by country
  - 9.5.7.1. Latin America
  - 9.5.7.1.1. Key market trends, growth factors and opportunities
  - 9.5.7.1.2. Market size and forecast, by Type
  - 9.5.7.1.3. Market size and forecast, by Activity
  - 9.5.7.1.4. Market size and forecast, by Types of Traveler
  - 9.5.7.1.5. Market size and forecast, by Age Group
  - 9.5.7.1.6. Market size and forecast, by Sales Channel
  - 9.5.7.2. Middle East
  - 9.5.7.2.1. Key market trends, growth factors and opportunities
  - 9.5.7.2.2. Market size and forecast, by Type
  - 9.5.7.2.3. Market size and forecast, by Activity
  - 9.5.7.2.4. Market size and forecast, by Types of Traveler
  - 9.5.7.2.5. Market size and forecast, by Age Group
  - 9.5.7.2.6. Market size and forecast, by Sales Channel
  - 9.5.7.3. Africa
  - 9.5.7.3.1. Key market trends, growth factors and opportunities
  - 9.5.7.3.2. Market size and forecast, by Type
  - 9.5.7.3.3. Market size and forecast, by Activity
  - 9.5.7.3.4. Market size and forecast, by Types of Traveler
  - 9.5.7.3.5. Market size and forecast, by Age Group
  - 9.5.7.3.6. Market size and forecast, by Sales Channel

CHAPTER 10: COMPETITIVE LANDSCAPE

10.1. Introduction
10.2. Top winning strategies
10.3. Product Mapping of Top 10 Player
10.4. Competitive Dashboard
10.5. Competitive Heatmap
10.6. Top player positioning, 2022

CHAPTER 11: COMPANY PROFILES

11.1. Austin Adventures, Inc.
- 11.1.1. Company overview
- 11.1.2. Key Executives
- 11.1.3. Company snapshot
- 11.1.4. Operating business segments
- 11.1.5. Product portfolio
- 11.1.6. Key strategic moves and developments
11.2. Butterfield & Robinson Inc.
- 11.2.1. Company overview
- 11.2.2. Key Executives
- 11.2.3. Company snapshot
- 11.2.4. Operating business segments
- 11.2.5. Product portfolio
- 11.2.6. Key strategic moves and developments
11.3. Discovery Nomads
- 11.3.1. Company overview
- 11.3.2. Key Executives
- 11.3.3. Company snapshot
- 11.3.4. Operating business segments
- 11.3.5. Product portfolio
11.4. G Adventures
- 11.4.1. Company overview
- 11.4.2. Key Executives
- 11.4.3. Company snapshot
- 11.4.4. Operating business segments
- 11.4.5. Product portfolio
- 11.4.6. Key strategic moves and developments
11.5. Geographic Expeditions Inc.
- 11.5.1. Company overview
- 11.5.2. Key Executives
- 11.5.3. Company snapshot
- 11.5.4. Operating business segments
- 11.5.5. Product portfolio
- 11.5.6. Key strategic moves and developments
11.6. Interpid Group Ltd.
- 11.6.1. Company overview
- 11.6.2. Key Executives
- 11.6.3. Company snapshot
- 11.6.4. Operating business segments
- 11.6.5. Product portfolio
- 11.6.6. Key strategic moves and developments
11.7. Mountain Travel Sobek
- 11.7.1. Company overview
- 11.7.2. Key Executives
- 11.7.3. Company snapshot
- 11.7.4. Operating business segments
- 11.7.5. Product portfolio
11.8. Recreational Equipment, Inc.
- 11.8.1. Company overview
- 11.8.2. Key Executives
- 11.8.3. Company snapshot
- 11.8.4. Operating business segments
- 11.8.5. Product portfolio
- 11.8.6. Key strategic moves and developments
11.9. ROW Adventures
- 11.9.1. Company overview
- 11.9.2. Key Executives
- 11.9.3. Company snapshot
- 11.9.4. Operating business segments
- 11.9.5. Product portfolio
11.10. TUI Group
- 11.10.1. Company overview
- 11.10.2. Key Executives
- 11.10.3. Company snapshot
- 11.10.4. Operating business segments
- 11.10.5. Product portfolio
- 11.10.6. Business performance
- 11.10.7. Key strategic moves and developments