Adult Diapers Market By Type (Pant Type, Pad Type, Tape Type, Others), By End-User (Women, Men, Unisex), By Distribution channel (E-Commerce, Offline channel): Global Opportunity Analysis and Industry Forecast, 2023-2032

Description

List of Tables

According to a new report published by Allied Market Research, titled, "Adult Diapers Market," The adult diapers market was valued at $17.6 billion in 2022, and is estimated to reach $38.2 billion by 2032, growing at a CAGR of 8.2% from 2023 to 2032.

Adult diapers are designed to mainly support adult incontinence. These kinds of diapers are majorly worn by customers suffering from abnormal health conditions such as diarrhea, incontinence, mobility impairment, or dementia. Increase in rate of urbanization, rise in number of aged populations with urinary incontinence, and rapid development of healthcare sector, are some of the key factors that drive the growth of the global adult diapers market terms of value sales.

According to target customer requirements, there are different types of adult diapers available in the market such as briefs, disposable underwear, liners, under pads, and bariatric. Over the years, the global diapers market has witnessed continuous improvisation in its product offerings where some of the key manufacturers have included specific type of fabric materials that not only assures higher absorbency rate but also makes sure the user feels comfortable while wearing it.

The global market for feminine hygiene products is growing as a result of rising personal hygiene knowledge and literacy. Both the younger and older population are now more aware of the necessity of maintaining proper personal hygiene owing to many government efforts and social media campaigns. The demand for sanitary products like adult diapers rises because of these programs and marketing efforts that improve consumer understanding and acceptance of sanitary products.

Adult diapers are one of those things that both older people and younger people need, especially if they have bladder leakage or other similar issues. Manufacturers have planned enhancements to their product offerings in terms of features and specifications in response to the significance of such hygienic items to consumers. Higher absorbency rates, smell control, and the use of premium fabric materials that increase user comfort are just a few of the critical factors that these manufacturers have been aiming to improve. Adult diapers fuel demand within the target market owing to their significant attributes, which helps the market expand in terms of value sales.

Premiumization is the process through which manufacturers draw attention to a product's superior quality and exclusivity to boost consumer appeal. It is driven by a taste for high-quality goods and services rather than a requirement for affordable pricing. The rise in per capita income has increased consumers' propensity to choose high-quality products and services. Most branded adult nappies are under the premium category, which ensures increased efficacy.

The hygiene market can be significantly impacted by consumer preferences. This is particularly valid for diapers for babies and adults. Like other consumer goods, consumers demand the design of disposable hygiene products to be more streamlined, secure, and intelligent. These trends are forcing diaper manufacturers to reconsider both baby and adult diapers. Diaper users from companies like Hello Bello and The Honest Company now include complex, one-of-a-kind patterns. In addition to the traditional patterns featuring animals, food, and other things, there are seasonal and limited-edition patterns. Diapers can even be made in accordance with consumer preferences. The Internet of Things (IoT) has made it possible to connect everyday items use, and hygiene products are no different. Smart diapers have been launched by companies such as Pampers. For instance, Prevail, one of the key brands in the global adult diapers market, promotes its products with features such as a silky, soft outer fabric that provides a softer and comfortable fit. The product is being designed for both urinary and fecal incontinence.

The adult diapers market is segmented on the basis of product type, end user, distribution channel and region. By product type, the adult diaper market is classified into pant type, pad type, tape type and others. Depending on end user, the market is categorized into women, men and unisex. By distribution channel, it is categorized into e-commerce and offline channel. By region, the market is analyzed in North America, Europe, Asia-Pacific and LAMEA.

Some of the major players analyzed in this report are: Tykables, Drylock Technologies NV, Linette, Nobel Hygiene Pvt. Ltd., Abena A/S, Attends Healthcare Products Inc., Rearz Inc., Kimberly-Clark Corporation, Principle Business Enterprises, Inc. and The Procter & Gamble Company.

Key Benefits For Stakeholders

This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the adult diapers market analysis from 2022 to 2032 to identify the prevailing adult diapers market opportunities.
The market research is offered along with information related to key drivers, restraints, and opportunities.
Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
In-depth analysis of the adult diapers market segmentation assists to determine the prevailing market opportunities.
Major countries in each region are mapped according to their revenue contribution to the global market.
Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
The report includes the analysis of the regional as well as global adult diapers market trends, key players, market segments, application areas, and market growth strategies.

Key Market Segments

By Type

Pad Type
Tape Type
Others
Pant Type

By End-User

Women
Men
Unisex

By Distribution channel

E-Commerce
Offline channel
- Sub type
- Hypermarket/Supermarket
- Drug Stores and Pharmacies
- Others

By Region

North America
- U.S.
- Canada
- Mexico
Europe
- Germany
- UK
- France
- Italy
- Spain
- Switzerland
- Rest of Europe
Asia-Pacific
- China
- India
- Japan
- South Korea
- Australia
- Rest of Asia-Pacific
LAMEA
- Brazil
- South Africa
- UAE
- Rest of LAMEA

Key Market Players:

Abena A/S
Tykables
Rearz Inc.
Kimberly-Clark Corporation
Principle Business Enterprises, Inc.
The Procter & Gamble Company
Linette
Attends Healthcare Products Inc.
Drylock Technologies NV
Nobel Hygiene Pvt. Ltd.

Product Code: A05892

CHAPTER 1: INTRODUCTION

1.1. Report description
1.2. Key market segments
1.3. Key benefits to the stakeholders
1.4. Research Methodology
- 1.4.1. Primary research
- 1.4.2. Secondary research
- 1.4.3. Analyst tools and models

CHAPTER 2: EXECUTIVE SUMMARY

2.1. CXO Perspective

CHAPTER 3: MARKET OVERVIEW

3.1. Market definition and scope
3.2. Key findings
- 3.2.1. Top impacting factors
- 3.2.2. Top investment pockets
3.3. Porter's five forces analysis
- 3.3.1. Bargaining power of suppliers
- 3.3.2. Bargaining power of buyers
- 3.3.3. Threat of substitutes
- 3.3.4. Threat of new entrants
- 3.3.5. Intensity of rivalry
3.4. Market dynamics
- 3.4.1. Drivers
  - 3.4.1.1. Product Innovation
  - 3.4.1.2. Rise in number of aged geriatric population
  - 3.4.1.3. Increase in awareness toward personal hygiene

3.4.2. Restraints
- 3.4.2.1. Surge in demand for private labelled products

3.4.3. Opportunities
- 3.4.3.1. Premiumization trend provides a immense huge opportunity
- 3.4.3.2. Rise in demand for wearable consumer good products

3.5. COVID-19 Impact Analysis on the market

CHAPTER 4: ADULT DIAPERS MARKET, BY TYPE

4.1. Overview
- 4.1.1. Market size and forecast
4.2. Pant Type
- 4.2.1. Key market trends, growth factors and opportunities
- 4.2.2. Market size and forecast, by region
- 4.2.3. Market share analysis by country
4.3. Pad Type
- 4.3.1. Key market trends, growth factors and opportunities
- 4.3.2. Market size and forecast, by region
- 4.3.3. Market share analysis by country
4.4. Tape Type
- 4.4.1. Key market trends, growth factors and opportunities
- 4.4.2. Market size and forecast, by region
- 4.4.3. Market share analysis by country
4.5. Others
- 4.5.1. Key market trends, growth factors and opportunities
- 4.5.2. Market size and forecast, by region
- 4.5.3. Market share analysis by country

CHAPTER 5: ADULT DIAPERS MARKET, BY END-USER

5.1. Overview
- 5.1.1. Market size and forecast
5.2. Women
- 5.2.1. Key market trends, growth factors and opportunities
- 5.2.2. Market size and forecast, by region
- 5.2.3. Market share analysis by country
5.3. Men
- 5.3.1. Key market trends, growth factors and opportunities
- 5.3.2. Market size and forecast, by region
- 5.3.3. Market share analysis by country
5.4. Unisex
- 5.4.1. Key market trends, growth factors and opportunities
- 5.4.2. Market size and forecast, by region
- 5.4.3. Market share analysis by country

CHAPTER 6: ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL

6.1. Overview
- 6.1.1. Market size and forecast
6.2. E-Commerce
- 6.2.1. Key market trends, growth factors and opportunities
- 6.2.2. Market size and forecast, by region
- 6.2.3. Market share analysis by country
6.3. Offline channel
- 6.3.1. Key market trends, growth factors and opportunities
- 6.3.2. Market size and forecast, by region
- 6.3.3. Market share analysis by country
- 6.3.4. Offline channel Adult Diapers Market by Sub type
  - 6.3.4.1. Hypermarket/Supermarket Market size and forecast, by region
  - 6.3.4.2. Drug Stores and Pharmacies Market size and forecast, by region
  - 6.3.4.3. Others Market size and forecast, by region

CHAPTER 7: ADULT DIAPERS MARKET, BY REGION

7.1. Overview
- 7.1.1. Market size and forecast By Region
7.2. North America
- 7.2.1. Key trends and opportunities
- 7.2.2. Market size and forecast, by Type
- 7.2.3. Market size and forecast, by End-User
- 7.2.4. Market size and forecast, by Distribution channel
  - 7.2.4.1. North America Offline channel Adult Diapers Market by Sub type
- 7.2.5. Market size and forecast, by country
  - 7.2.5.1. U.S.
  - 7.2.5.1.1. Key market trends, growth factors and opportunities
  - 7.2.5.1.2. Market size and forecast, by Type
  - 7.2.5.1.3. Market size and forecast, by End-User
  - 7.2.5.1.4. Market size and forecast, by Distribution channel
  - 7.2.5.2. Canada
  - 7.2.5.2.1. Key market trends, growth factors and opportunities
  - 7.2.5.2.2. Market size and forecast, by Type
  - 7.2.5.2.3. Market size and forecast, by End-User
  - 7.2.5.2.4. Market size and forecast, by Distribution channel
  - 7.2.5.3. Mexico
  - 7.2.5.3.1. Key market trends, growth factors and opportunities
  - 7.2.5.3.2. Market size and forecast, by Type
  - 7.2.5.3.3. Market size and forecast, by End-User
  - 7.2.5.3.4. Market size and forecast, by Distribution channel
7.3. Europe
- 7.3.1. Key trends and opportunities
- 7.3.2. Market size and forecast, by Type
- 7.3.3. Market size and forecast, by End-User
- 7.3.4. Market size and forecast, by Distribution channel
  - 7.3.4.1. Europe Offline channel Adult Diapers Market by Sub type
- 7.3.5. Market size and forecast, by country
  - 7.3.5.1. Germany
  - 7.3.5.1.1. Key market trends, growth factors and opportunities
  - 7.3.5.1.2. Market size and forecast, by Type
  - 7.3.5.1.3. Market size and forecast, by End-User
  - 7.3.5.1.4. Market size and forecast, by Distribution channel
  - 7.3.5.2. UK
  - 7.3.5.2.1. Key market trends, growth factors and opportunities
  - 7.3.5.2.2. Market size and forecast, by Type
  - 7.3.5.2.3. Market size and forecast, by End-User
  - 7.3.5.2.4. Market size and forecast, by Distribution channel
  - 7.3.5.3. France
  - 7.3.5.3.1. Key market trends, growth factors and opportunities
  - 7.3.5.3.2. Market size and forecast, by Type
  - 7.3.5.3.3. Market size and forecast, by End-User
  - 7.3.5.3.4. Market size and forecast, by Distribution channel
  - 7.3.5.4. Italy
  - 7.3.5.4.1. Key market trends, growth factors and opportunities
  - 7.3.5.4.2. Market size and forecast, by Type
  - 7.3.5.4.3. Market size and forecast, by End-User
  - 7.3.5.4.4. Market size and forecast, by Distribution channel
  - 7.3.5.5. Spain
  - 7.3.5.5.1. Key market trends, growth factors and opportunities
  - 7.3.5.5.2. Market size and forecast, by Type
  - 7.3.5.5.3. Market size and forecast, by End-User
  - 7.3.5.5.4. Market size and forecast, by Distribution channel
  - 7.3.5.6. Switzerland
  - 7.3.5.6.1. Key market trends, growth factors and opportunities
  - 7.3.5.6.2. Market size and forecast, by Type
  - 7.3.5.6.3. Market size and forecast, by End-User
  - 7.3.5.6.4. Market size and forecast, by Distribution channel
  - 7.3.5.7. Rest of Europe
  - 7.3.5.7.1. Key market trends, growth factors and opportunities
  - 7.3.5.7.2. Market size and forecast, by Type
  - 7.3.5.7.3. Market size and forecast, by End-User
  - 7.3.5.7.4. Market size and forecast, by Distribution channel
7.4. Asia-Pacific
- 7.4.1. Key trends and opportunities
- 7.4.2. Market size and forecast, by Type
- 7.4.3. Market size and forecast, by End-User
- 7.4.4. Market size and forecast, by Distribution channel
  - 7.4.4.1. Asia-Pacific Offline channel Adult Diapers Market by Sub type
- 7.4.5. Market size and forecast, by country
  - 7.4.5.1. China
  - 7.4.5.1.1. Key market trends, growth factors and opportunities
  - 7.4.5.1.2. Market size and forecast, by Type
  - 7.4.5.1.3. Market size and forecast, by End-User
  - 7.4.5.1.4. Market size and forecast, by Distribution channel
  - 7.4.5.2. India
  - 7.4.5.2.1. Key market trends, growth factors and opportunities
  - 7.4.5.2.2. Market size and forecast, by Type
  - 7.4.5.2.3. Market size and forecast, by End-User
  - 7.4.5.2.4. Market size and forecast, by Distribution channel
  - 7.4.5.3. Japan
  - 7.4.5.3.1. Key market trends, growth factors and opportunities
  - 7.4.5.3.2. Market size and forecast, by Type
  - 7.4.5.3.3. Market size and forecast, by End-User
  - 7.4.5.3.4. Market size and forecast, by Distribution channel
  - 7.4.5.4. South Korea
  - 7.4.5.4.1. Key market trends, growth factors and opportunities
  - 7.4.5.4.2. Market size and forecast, by Type
  - 7.4.5.4.3. Market size and forecast, by End-User
  - 7.4.5.4.4. Market size and forecast, by Distribution channel
  - 7.4.5.5. Australia
  - 7.4.5.5.1. Key market trends, growth factors and opportunities
  - 7.4.5.5.2. Market size and forecast, by Type
  - 7.4.5.5.3. Market size and forecast, by End-User
  - 7.4.5.5.4. Market size and forecast, by Distribution channel
  - 7.4.5.6. Rest of Asia-Pacific
  - 7.4.5.6.1. Key market trends, growth factors and opportunities
  - 7.4.5.6.2. Market size and forecast, by Type
  - 7.4.5.6.3. Market size and forecast, by End-User
  - 7.4.5.6.4. Market size and forecast, by Distribution channel
7.5. LAMEA
- 7.5.1. Key trends and opportunities
- 7.5.2. Market size and forecast, by Type
- 7.5.3. Market size and forecast, by End-User
- 7.5.4. Market size and forecast, by Distribution channel
  - 7.5.4.1. LAMEA Offline channel Adult Diapers Market by Sub type
- 7.5.5. Market size and forecast, by country
  - 7.5.5.1. Brazil
  - 7.5.5.1.1. Key market trends, growth factors and opportunities
  - 7.5.5.1.2. Market size and forecast, by Type
  - 7.5.5.1.3. Market size and forecast, by End-User
  - 7.5.5.1.4. Market size and forecast, by Distribution channel
  - 7.5.5.2. South Africa
  - 7.5.5.2.1. Key market trends, growth factors and opportunities
  - 7.5.5.2.2. Market size and forecast, by Type
  - 7.5.5.2.3. Market size and forecast, by End-User
  - 7.5.5.2.4. Market size and forecast, by Distribution channel
  - 7.5.5.3. UAE
  - 7.5.5.3.1. Key market trends, growth factors and opportunities
  - 7.5.5.3.2. Market size and forecast, by Type
  - 7.5.5.3.3. Market size and forecast, by End-User
  - 7.5.5.3.4. Market size and forecast, by Distribution channel
  - 7.5.5.4. Rest of LAMEA
  - 7.5.5.4.1. Key market trends, growth factors and opportunities
  - 7.5.5.4.2. Market size and forecast, by Type
  - 7.5.5.4.3. Market size and forecast, by End-User
  - 7.5.5.4.4. Market size and forecast, by Distribution channel

CHAPTER 8: COMPETITIVE LANDSCAPE

8.1. Introduction
8.2. Top winning strategies
8.3. Product Mapping of Top 10 Player
8.4. Competitive Dashboard
8.5. Competitive Heatmap
8.6. Top player positioning, 2022

CHAPTER 9: COMPANY PROFILES

9.1. Abena A/S
- 9.1.1. Company overview
- 9.1.2. Key Executives
- 9.1.3. Company snapshot
- 9.1.4. Operating business segments
- 9.1.5. Product portfolio
- 9.1.6. Business performance
9.2. Attends Healthcare Products Inc.
- 9.2.1. Company overview
- 9.2.2. Key Executives
- 9.2.3. Company snapshot
- 9.2.4. Operating business segments
- 9.2.5. Product portfolio
9.3. Drylock Technologies NV
- 9.3.1. Company overview
- 9.3.2. Key Executives
- 9.3.3. Company snapshot
- 9.3.4. Operating business segments
- 9.3.5. Product portfolio
9.4. Kimberly-Clark Corporation
- 9.4.1. Company overview
- 9.4.2. Key Executives
- 9.4.3. Company snapshot
- 9.4.4. Operating business segments
- 9.4.5. Product portfolio
- 9.4.6. Business performance
- 9.4.7. Key strategic moves and developments
9.5. Linette
- 9.5.1. Company overview
- 9.5.2. Key Executives
- 9.5.3. Company snapshot
- 9.5.4. Operating business segments
- 9.5.5. Product portfolio
9.6. Principle Business Enterprises, Inc.
- 9.6.1. Company overview
- 9.6.2. Key Executives
- 9.6.3. Company snapshot
- 9.6.4. Operating business segments
- 9.6.5. Product portfolio
9.7. Rearz Inc.
- 9.7.1. Company overview
- 9.7.2. Key Executives
- 9.7.3. Company snapshot
- 9.7.4. Operating business segments
- 9.7.5. Product portfolio
9.8. Tykables
- 9.8.1. Company overview
- 9.8.2. Key Executives
- 9.8.3. Company snapshot
- 9.8.4. Operating business segments
- 9.8.5. Product portfolio
9.9. Nobel Hygiene Pvt. Ltd.
- 9.9.1. Company overview
- 9.9.2. Key Executives
- 9.9.3. Company snapshot
- 9.9.4. Operating business segments
- 9.9.5. Product portfolio
9.10. The Procter & Gamble Company
- 9.10.1. Company overview
- 9.10.2. Key Executives
- 9.10.3. Company snapshot
- 9.10.4. Operating business segments
- 9.10.5. Product portfolio
- 9.10.6. Business performance