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PUBLISHER: AnalystView Market Insights | PRODUCT CODE: 1514995

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PUBLISHER: AnalystView Market Insights | PRODUCT CODE: 1514995

Automotive Advertising Market, By Product Type, By Device, By Format, By Country, and By Region - Industry Analysis, Market Size, Market Share & Forecast from 2024-2032

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REPORT HIGHLIGHT

Automotive Advertising Market size was valued at USD 19,545.23 Million in 2023, expanding at a CAGR of 9.9% from 2024 to 2032.

Automotive advertising involves strategic promotional efforts aimed at marketing vehicles and related products or services to potential buyers. Utilizing a wide array of media channels including television, print, digital platforms, and social media, automotive advertisers aim to showcase vehicle features, performance, and benefits to captivate consumers. These advertisements often emphasize key factors such as safety, reliability, fuel efficiency, and design aesthetics to sway purchase decisions. Moreover, automotive advertising campaigns may incorporate branding strategies, storytelling techniques, and emotional appeals to establish a strong connection with target audiences. Given the fierce competition within the automotive industry, effective advertising plays a pivotal role in driving brand awareness, generating leads, and ultimately driving sales. By crafting compelling and persuasive advertisements, automotive companies can differentiate themselves in the market, attract prospective buyers, and cultivate brand loyalty among consumers.

Automotive Advertising Market- Market Dynamics

Surge in social media influence and digital marketing within the automotive advertising landscape to propel market demand

The surge in social media influence and digital marketing within the automotive advertising landscape, coupled with the proliferation of automotive advertising agencies, drives robust demand growth in the automotive advertising market. Additionally, the heightened awareness surrounding specific vehicle models and targeted brand promotion initiatives are poised to further propel market expansion. The increasing adoption of AI tools within automotive marketing strategies presents a promising avenue for market expansion during the forecast period. Moreover, the transformative impact of IoT technologies and services on the marketing and advertising ecosystem of automobiles is evident, with a steady influx of new advertising service providers entering the market. The evolving trends in advertising, influenced by IoT advancements, are anticipated to continue shaping the market landscape, driving further growth. The extensive utilization of IoT holds the potential to generate valuable leads, offering both inbound and outbound marketing opportunities to engage prospective automotive customers. This data-rich information gleaned through IoT platforms is instrumental in customer relationship management and informs new product development initiatives. Furthermore, it enables the optimization of advertising marketing messages and facilitates their delivery through emerging online channels, enhancing overall marketing effectiveness and customer engagement.

Automotive Advertising Market- Key Insights

As per the analysis shared by our research analyst, the global market is estimated to grow annually at a CAGR of around 9.9% over the forecast period (2024-2032)

Based on product type segmentation, Programmatic was predicted to show maximum market share in the year 2023

Based on Format segmentation, search engine marketing was the leading type in 2023

Based on region, North America was the leading revenue generator in 2023

Automotive Advertising Market- Segmentation Analysis:

The Global Automotive Advertising Market is segmented based on Product Type, Device, Format, and Region.

The market is divided into two categories based on product type: direct and programmatic. In 2023, the Programmatic segment emerged as the dominant force. Programmatic advertising has captivated automotive advertisers with its array of new technologies, including AI-ML (artificial intelligence, machine learning), voice search, and digital out-of-home capabilities. This form of online advertising empowers automotive advertisers to efficiently purchase digital advertising space, allowing them to deliver the right advertisement creative to the right leads at the right time. One of the main advantages of programmatic advertising is its ability to capture consumer search data, enabling advertisers to tailor content to potential buyers effectively. By automating much of the management and bidding process, programmatic advertising allows automotive advertisers to focus on more strategic aspects of client accounts. Leveraging data through programmatic sales enables advertisers to strengthen relationships with brands more strategically, as well as identify audience engagement patterns and areas for improvement.

The market is divided into seven categories based on format: Display advertising, search engine marketing, video and OTT advertising, social media marketing, social media influencer advertising, retargeting and remarketing, and rich media. In 2023, the search engine marketing segment dominated the market. This dominance can be attributed to the increasing amount of time spent on video platforms and the focus on impression-based buying, driven by the rise in online viewing across multiple devices.

Automotive Advertising Market- Geographical Insights

In terms of geography, this market spans North America, Latin America, Europe, Asia Pacific, and the Middle East and Africa. Customer nations within these regions further segment the market. In 2023, the Automotive Advertising Market in North America emerges as the dominant force, attributed to the substantial digital spending by automotive companies within the region and the presence of key industry players. The rapid proliferation of internet connectivity and the expansion of digital content have propelled digital advertising in North America into a multi-billion-dollar industry. Automotive marketers are keenly aware of the shifting consumer behavior, with an increasing number of shoppers turning to the Internet to conduct their research. This trend underscores the importance of digital advertising in reaching and engaging with potential buyers effectively. Furthermore, the rise of Over-The-Top (OTT) video platforms, encompassing digital TV, presents a lucrative opportunity for automakers to augment their online advertising efforts. The convenience afforded by online platforms allows consumers to compare various brands, models, colours, and prices without the need to physically visit multiple dealerships. This digital transformation has revolutionized the automotive buying process, empowering consumers with access to comprehensive information and facilitating informed decision-making.

Automotive Advertising Market- Competitive Landscape:

In the Automotive Advertising Market, major players deploy a range of strategies to fortify their positions. Strategic alliances with influential media platforms or automotive publications serve to expand audience reach and deliver targeted messaging effectively. Meanwhile, acquisitions of specialized advertising agencies focusing on automotive marketing provide access to niche expertise and creative resources, enhancing campaign effectiveness. Furthermore, investments in cutting-edge data analytics and digital marketing technologies empower companies to personalize campaigns, optimize advertising ROI, and respond adeptly to evolving consumer behaviors. These multifaceted approaches enable firms to maintain a strong market presence and foster meaningful brand engagement amidst the competitive automotive advertising arena. Noteworthy strategies embraced by players in the automotive online advertising market include product launches, strategic acquisitions, and robust R&D initiatives.

Recent Developments:

In June 2020, a collaboration between Sincro, an Ansira company, and Facebook, was announced. This partnership integrates Sincro as an automotive vendor on Facebook's partner integrations platform, facilitating the provision of vehicle catalogs to auto dealers. As a result, dealers can seamlessly request a vehicle catalog from Sincro directly from their FBM (Facebook Business Manager), streamlining the process of creating Automotive Inventory Ads. This strategic collaboration underscores the industry's commitment to innovation and enhancing the efficiency of automotive advertising processes.

SCOPE OF THE REPORT

The scope of this report covers the market by its major segments, which include as follows:

GLOBAL AUTOMOTIVE ADVERTISING MARKET KEY PLAYERS- DETAILED COMPETITIVE INSIGHT

CMB Automotive Marketing Ltd.

WDA Automotive Marketing

Digital Throttle

P.Ten Marketing

Make & Model

Limelight Digital

R6 Digital

DBC2

Modix

Zerolight

Amazon.com Inc.

Facebook Inc.

Google Inc.

Microsoft Corp.

Cox Enterprises Inc.

Edmunds

Bobit Business Media

Others

GLOBAL AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT TYPE - MARKET ANALYSIS, 2019 - 2032

  • Direct
  • Programmatic

GLOBAL AUTOMOTIVE ADVERTISING MARKET, BY DEVICE- MARKET ANALYSIS, 2019 - 2032

  • Mobile
  • Desktop
  • Others

GLOBAL AUTOMOTIVE ADVERTISING MARKET, BY FORMAT- MARKET ANALYSIS, 2019 - 2032

  • Display advertising
  • Search engine marketing
  • Video and OTT advertising
  • Social media marketing
  • Social media influencer advertising
  • Retargeting and remarketing
  • Rich media

GLOBAL AUTOMOTIVE ADVERTISING MARKET, BY REGION- MARKET ANALYSIS, 2019 - 2032

  • North America
  • The U.S.
  • Canada
  • Europe
  • Germany
  • France
  • Italy
  • Spain
  • United Kingdom
  • Russia
  • Netherlands
  • Sweden
  • Poland
  • Rest of Europe
  • Asia Pacific
  • India
  • China
  • South Korea
  • Japan
  • Australia
  • Thailand
  • Indonesia
  • Philippines
  • Rest of APAC
  • Latin America
  • Brazil
  • Mexico
  • Argentina
  • Colombia
  • Rest of LATAM
  • The Middle East and Africa
  • Saudi Arabia
  • United Arab Emirates
  • Israel
  • Turkey
  • Algeria
  • Egypt
  • Rest of MEA
Product Code: ANV3104

Table of Contents

1. Automotive Advertising Market Overview

  • 1.1. Study Scope
  • 1.2. Market Estimation Years

2. Executive Summary

  • 2.1. Market Snippet
    • 2.1.1. Automotive Advertising Market Snippet by Product Type
    • 2.1.2. Automotive Advertising Market Snippet by Device
    • 2.1.3. Automotive Advertising Market Snippet by Format
    • 2.1.4. Automotive Advertising Market Snippet by Country
    • 2.1.5. Automotive Advertising Market Snippet by Region
  • 2.2. Competitive Insights

3. Automotive Advertising Key Market Trends

  • 3.1. Automotive Advertising Market Drivers
    • 3.1.1. Impact Analysis of Market Drivers
  • 3.2. Automotive Advertising Market Restraints
    • 3.2.1. Impact Analysis of Market Restraints
  • 3.3. Automotive Advertising Market Opportunities
  • 3.4. Automotive Advertising Market Future Trends

4. Automotive Advertising Industry Study

  • 4.1. PEST Analysis
  • 4.2. Porter's Five Forces Analysis
  • 4.3. Growth Prospect Mapping
  • 4.4. Regulatory Framework Analysis

5. Automotive Advertising Market: COVID-19 Impact Analysis

  • 5.1. Pre-COVID-19 Impact Analysis
  • 5.2. Post-COVID-19 Impact Analysis
    • 5.2.1. Top Performing Segments
    • 5.2.2. Marginal Growth Segments
    • 5.2.3. Top Looser Segments
    • 5.2.4. Marginal Loss Segments

6. Automotive Advertising Market Landscape

  • 6.1. Automotive Advertising Market Share Analysis, 2023
  • 6.2. Breakdown Data, by Key Manufacturer
    • 6.2.1. Established Players' Analysis
    • 6.2.2. Emerging Players' Analysis

7. Automotive Advertising Market - By Product Type

  • 7.1. Overview
    • 7.1.1. Segment Share Analysis, By Product Type, 2023 & 2032 (%)
    • 7.1.2. Direct
    • 7.1.3. Programmatic

8. Automotive Advertising Market - By Device

  • 8.1. Overview
    • 8.1.1. Segment Share Analysis, By Device, 2023 & 2032 (%)
    • 8.1.2. Mobile
    • 8.1.3. Desktop
    • 8.1.4. Others

9. Automotive Advertising Market - By Format

  • 9.1. Overview
    • 9.1.1. Segment Share Analysis, By Format, 2023 & 2032 (%)
    • 9.1.2. Display advertising
    • 9.1.3. Search engine marketing
    • 9.1.4. Video and OTT advertising
    • 9.1.5. Social media marketing
    • 9.1.6. Social media influencer advertising
    • 9.1.7. Retargeting and remarketing
    • 9.1.8. Rich media

10. Automotive Advertising Market- By Geography

  • 10.1. Introduction
    • 10.1.1. Segment Share Analysis, By Geography, 2023 & 2032 (%)
  • 10.2. North America
    • 10.2.1. Overview
    • 10.2.2. Automotive Advertising Key Manufacturers in North America
    • 10.2.3. North America Market Size and Forecast, By Country, 2019 - 2032 (US$ Million)
    • 10.2.4. North America Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
    • 10.2.5. North America Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
    • 10.2.6. North America Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.2.7. U.S.
      • 10.2.7.1. Overview
      • 10.2.7.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.2.7.3. U.S. Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.2.7.4. U.S. Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.2.7.5. U.S. Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.2.8. Canada
      • 10.2.8.1. Overview
      • 10.2.8.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.2.8.3. Canada Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.2.8.4. Canada Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.2.8.5. Canada Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
  • 10.3. Europe
    • 10.3.1. Overview
    • 10.3.2. Automotive Advertising Key Manufacturers in Europe
    • 10.3.3. Europe Market Size and Forecast, By Country, 2019 - 2032 (US$ Million)
    • 10.3.4. Europe Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
    • 10.3.5. Europe Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
    • 10.3.6. Europe Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.3.7. Germany
      • 10.3.7.1. Overview
      • 10.3.7.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.3.7.3. Germany Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.3.7.4. Germany Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.3.7.5. Germany Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.3.8. Italy
      • 10.3.8.1. Overview
      • 10.3.8.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.3.8.3. Italy Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.3.8.4. Italy Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.3.8.5. Italy Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.3.9. United Kingdom
      • 10.3.9.1. Overview
      • 10.3.9.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.3.9.3. United Kingdom Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.3.9.4. United Kingdom Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.3.9.5. United Kingdom Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.3.10. France
      • 10.3.10.1. Overview
      • 10.3.10.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.3.10.3. France Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.3.10.4. France Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.3.10.5. France Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.3.11. Russia
      • 10.3.11.1. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.3.11.2. Russia Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.3.11.3. Russia Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.3.11.4. Russia Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.3.12. Netherlands
      • 10.3.12.1. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.3.12.2. Netherlands Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.3.12.3. Netherlands Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.3.12.4. Netherlands Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.3.13. Sweden
      • 10.3.13.1. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.3.13.2. Sweden Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.3.13.3. Sweden Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.3.13.4. Sweden Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.3.14. Poland
      • 10.3.14.1. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.3.14.2. Poland Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.3.14.3. Poland Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.3.14.4. Poland Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.3.15. Rest of Europe
      • 10.3.15.1. Overview
      • 10.3.15.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.3.15.3. Rest of the Europe Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.3.15.4. Rest of the Europe Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.3.15.5. Rest of the Europe Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
  • 10.4. Asia Pacific (APAC)
    • 10.4.1. Overview
    • 10.4.2. Automotive Advertising Key Manufacturers in Asia Pacific
    • 10.4.3. Asia Pacific Market Size and Forecast, By Country, 2019 - 2032 (US$ Million)
    • 10.4.4. Asia Pacific Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
    • 10.4.5. Asia Pacific Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
    • 10.4.6. Asia Pacific Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.4.7. India
      • 10.4.7.1. Overview
      • 10.4.7.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.4.7.3. India Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.4.7.4. India Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.4.7.5. India Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.4.8. China
      • 10.4.8.1. Overview
      • 10.4.8.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.4.8.3. China Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.4.8.4. China Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.4.8.5. China Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.4.9. Japan
      • 10.4.9.1. Overview
      • 10.4.9.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.4.9.3. Japan Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.4.9.4. Japan Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.4.9.5. Japan Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.4.10. South Korea
      • 10.4.10.1. Overview
      • 10.4.10.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.4.10.3. South Korea Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.4.10.4. South Korea Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.4.10.5. South Korea Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.4.11. Australia
      • 10.4.11.1. Overview
      • 10.4.11.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.4.11.3. Australia Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.4.11.4. Australia Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.4.11.5. Australia Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.4.12. Thailand
      • 10.4.12.1. Overview
      • 10.4.12.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.4.12.3. Thailand Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.4.12.4. Thailand Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.4.12.5. Thailand Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.4.13. Indonesia
      • 10.4.13.1. Overview
      • 10.4.13.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.4.13.3. Indonesia Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.4.13.4. Indonesia Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.4.13.5. Indonesia Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.4.14. Philippines
      • 10.4.14.1. Overview
      • 10.4.14.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.4.14.3. Philippines Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.4.14.4. Philippines Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.4.14.5. Philippines Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.4.15. Rest of APAC
      • 10.4.15.1. Overview
      • 10.4.15.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.4.15.3. Rest of APAC Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.4.15.4. Rest of APAC Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.4.15.5. Rest of APAC Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
  • 10.5. Latin America
    • 10.5.1. Overview
    • 10.5.2. Automotive Advertising Key Manufacturers in Latin America
    • 10.5.3. Latin America Market Size and Forecast, By Country, 2019 - 2032 (US$ Million)
    • 10.5.4. Latin America Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
    • 10.5.5. Latin America Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
    • 10.5.6. Latin America Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.5.7. Brazil
      • 10.5.7.1. Overview
      • 10.5.7.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.5.7.3. Brazil Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.5.7.4. Brazil Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.5.7.5. Brazil Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.5.8. Mexico
      • 10.5.8.1. Overview
      • 10.5.8.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.5.8.3. Mexico Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.5.8.4. Mexico Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.5.8.5. Mexico Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.5.9. Argentina
      • 10.5.9.1. Overview
      • 10.5.9.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.5.9.3. Argentina Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.5.9.4. Argentina Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.5.9.5. Argentina Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.5.10. Colombia
      • 10.5.10.1. Overview
      • 10.5.10.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.5.10.3. Colombia Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.5.10.4. Colombia Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.5.10.5. Colombia Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.5.11. Rest of LATAM
      • 10.5.11.1. Overview
      • 10.5.11.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.5.11.3. Rest of LATAM Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.5.11.4. Rest of LATAM Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.5.11.5. Rest of LATAM Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
  • 10.6. Middle East and Africa
    • 10.6.1. Overview
    • 10.6.2. Automotive Advertising Key Manufacturers in Middle East and Africa
    • 10.6.3. Middle East and Africa Market Size and Forecast, By Country, 2019 - 2032 (US$ Million)
    • 10.6.4. Middle East and Africa Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
    • 10.6.5. Middle East and Africa Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
    • 10.6.6. Middle East and Africa Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.6.7. Saudi Arabia
      • 10.6.7.1. Overview
      • 10.6.7.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.6.7.3. Saudi Arabia Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.6.7.4. Saudi Arabia Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.6.7.5. Saudi Arabia Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.6.8. United Arab Emirates
      • 10.6.8.1. Overview
      • 10.6.8.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.6.8.3. United Arab Emirates Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.6.8.4. United Arab Emirates Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.6.8.5. United Arab Emirates Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.6.9. Israel
      • 10.6.9.1. Overview
      • 10.6.9.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.6.9.3. Israel Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.6.9.4. Israel Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.6.9.5. Israel Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.6.10. Turkey
      • 10.6.10.1. Overview
      • 10.6.10.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.6.10.3. Turkey Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.6.10.4. Turkey Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.6.10.5. Turkey Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.6.11. Algeria
      • 10.6.11.1. Overview
      • 10.6.11.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.6.11.3. Algeria Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.6.11.4. Algeria Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.6.11.5. Algeria Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.6.12. Egypt
      • 10.6.12.1. Overview
      • 10.6.12.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.6.12.3. Egypt Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.6.12.4. Egypt Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.6.12.5. Egypt Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)
    • 10.6.13. Rest of MEA
      • 10.6.13.1. Overview
      • 10.6.13.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
      • 10.6.13.3. Rest of MEA Market Size and Forecast, By Product Type, 2019 - 2032 (US$ Million)
      • 10.6.13.4. Rest of MEA Market Size and Forecast, By Device, 2019 - 2032 (US$ Million)
      • 10.6.13.5. Rest of MEA Market Size and Forecast, By Format, 2019 - 2032 (US$ Million)

11. Key Vendor Analysis- Automotive Advertising Industry

  • 11.1. Competitive Dashboard
  • 11.2. Company Profiles
    • 11.2.1. CMB Automotive Marketing Ltd.
    • 11.2.2. WDA Automotive Marketing
    • 11.2.3. Digital Throttle
    • 11.2.4. P.Ten Marketing
    • 11.2.5. Make & Model
    • 11.2.6. Limelight Digital
    • 11.2.7. R6 Digital
    • 11.2.8. DBC2
    • 11.2.9. Modix
    • 11.2.10. Zerolight
    • 11.2.11. Amazon.com Inc.
    • 11.2.12. Facebook Inc.
    • 11.2.13. Google Inc.
    • 11.2.14. Microsoft Corp.
    • 11.2.15. Cox Enterprises Inc.
    • 11.2.16. Edmunds
    • 11.2.17. Bobit Business Media
    • 11.2.18. Others

12. 360 Degree Analyst View

13. Appendix

  • 13.1. Research Methodology
  • 13.2. References
  • 13.3. Abbreviations
  • 13.4. Disclaimer
  • 13.5. Contact Us
Product Code: ANV3104

List of Tables

  • TABLE List of data sources
  • TABLE Market drivers; Impact Analysis
  • TABLE Market restraints; Impact Analysis
  • TABLE Automotive Advertising Market: Product Type Snapshot (2023)
  • TABLE Segment Dashboard; Definition and Scope, by Product Type
  • TABLE Global Automotive Advertising Market, by Product Type 2019-2032 (USD Million)
  • TABLE Automotive Advertising Market: Device Snapshot (2023)
  • TABLE Segment Dashboard; Definition and Scope, by Device
  • TABLE Global Automotive Advertising Market, by Device 2019-2032 (USD Million)
  • TABLE Automotive Advertising Market: Format Snapshot (2023)
  • TABLE Segment Dashboard; Definition and Scope, by Format
  • TABLE Global Automotive Advertising Market, by Format 2019-2032 (USD Million)
  • TABLE Automotive Advertising Market: Regional snapshot (2023)
  • TABLE Segment Dashboard; Definition and Scope, by Region
  • TABLE Global Automotive Advertising Market, by Region 2019-2032 (USD Million)
  • TABLE North America Automotive Advertising Market, by Country, 2019-2032 (USD Million)
  • TABLE North America Automotive Advertising Market, by Product Type, 2019-2032 (USD Million)
  • TABLE North America Automotive Advertising Market, by Device, 2019-2032 (USD Million)
  • TABLE North America Automotive Advertising Market, by Format, 2019-2032 (USD Million)
  • TABLE Europe Automotive Advertising Market, by Country, 2019-2032 (USD Million)
  • TABLE Europe Automotive Advertising Market, by Product Type, 2019-2032 (USD Million)
  • TABLE Europe Automotive Advertising Market, by Device, 2019-2032 (USD Million)
  • TABLE Europe Automotive Advertising Market, by Format, 2019-2032 (USD Million)
  • TABLE Asia Pacific Automotive Advertising Market, by Country, 2019-2032 (USD Million)
  • TABLE Asia Pacific Automotive Advertising Market, by Product Type, 2019-2032 (USD Million)
  • TABLE Asia Pacific Automotive Advertising Market, by Device, 2019-2032 (USD Million)
  • TABLE Asia Pacific Automotive Advertising Market, by Format, 2019-2032 (USD Million)
  • TABLE Latin America Automotive Advertising Market, by Country, 2019-2032 (USD Million)
  • TABLE Latin America Automotive Advertising Market, by Product Type, 2019-2032 (USD Million)
  • TABLE Latin America Automotive Advertising Market, by Device, 2019-2032 (USD Million)
  • TABLE Latin America Automotive Advertising Market, by Format, 2019-2032 (USD Million)
  • TABLE Middle East and Africa Automotive Advertising Market, by Country, 2019-2032 (USD Million)
  • TABLE Middle East and Africa Automotive Advertising Market, by Product Type, 2019-2032 (USD Million)
  • TABLE Middle East and Africa Automotive Advertising Market, by Device, 2019-2032 (USD Million)
  • TABLE Middle East and Africa Automotive Advertising Market, by Format, 2019-2032 (USD Million)

List of Figures

  • FIGURE Automotive Advertising Market Segmentation
  • FIGURE Market research methodology
  • FIGURE Value chain analysis
  • FIGURE Porter's Five Forces Analysis
  • FIGURE Market Attractiveness Analysis
  • FIGURE COVID-19 Impact Analysis
  • FIGURE Pre & Post COVID-19 Impact Comparision Study
  • FIGURE Competitive Landscape; Key company market share analysis, 2023
  • FIGURE Product Type segment market share analysis, 2023 & 2032
  • FIGURE Product Type segment market size forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Device segment market share analysis, 2023 & 2032
  • FIGURE Device segment market size forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Format segment market share analysis, 2023 & 2032
  • FIGURE Format segment market size forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Regional segment market share analysis, 2023 & 2032
  • FIGURE Regional segment market size forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE North America Automotive Advertising Market share and leading players, 2023
  • FIGURE Europe Automotive Advertising Market share and leading players, 2023
  • FIGURE Asia Pacific Automotive Advertising Market share and leading players, 2023
  • FIGURE Latin America Automotive Advertising Market share and leading players, 2023
  • FIGURE Middle East and Africa Automotive Advertising Market share and leading players, 2023
  • FIGURE North America market share analysis by country, 2023
  • FIGURE U.S. Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Canada Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Europe Automotive Advertising Market share analysis by country, 2023
  • FIGURE Germany Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Spain Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Italy Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE France Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE UK Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Russia Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Netherlands Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Sweden Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Poland Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Rest of the Europe Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Asia Pacific Automotive Advertising Market share analysis by country, 2023
  • FIGURE India Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE China Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Japan Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE South Korea Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Australia Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Thailand Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Indonesia Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Philippines Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Rest of APAC Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Latin America Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Latin America Automotive Advertising Market share analysis by country, 2023
  • FIGURE Brazil Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Mexico Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Argentina Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Colombia Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Rest of LATAM Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Middle East and Africa Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Middle East and Africa Automotive Advertising Market share analysis by country, 2023
  • FIGURE Saudi Arabia Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE United Arab Emirates Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Israel Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Turkey Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Algeria Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Egypt Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
  • FIGURE Rest of MEA Automotive Advertising Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
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