Market Research Report
Stock Images And Videos Market - Global Outlook & Forecast 2022-2027
|Stock Images And Videos Market - Global Outlook & Forecast 2022-2027|
Published: May 17, 2022
Arizton Advisory & Intelligence
Content info: 469 Pages
Delivery time: 1-2 business days
The study considers the present scenario of the global stock images & videos market and its dynamics for 2022-2027. It covers a detailed overview of several industry growth enablers, restraints, and trends. The report offers both the demand and supply aspects of the market. It profiles and examines leading companies and other prominent ones operating in the market.
The global stock images and videos market is expected to grow at a CAGR of 6.95% during the forecast period.
The global stock images and videos market is segmented into the following segments based on product: Stock images and Stock video. In terms of product, the market was dominated by demand generated from stock images globally. However, owing to rising penetration of OTT platforms and cinematography, demand for stock videos is anticipated to witness higher CAGR during the forecast period.
Businesses worldwide are either dealing with the effects of economic instability or trying to build a name for themselves on a global basis. Hence, the dependency on digital advertising is growing. While the value of stock photography has been affixed in developed economies, in developing and emerging economies, stock photography is just about gaining importance in the marketing mix outside the traditional channels. However, the quality of the images and their ease of access are other important factors commonly and consistently considered.
The global stock images and videos market is highly consolidated. Ever since Getty Images and Corbis imposed a consumer-facing business model (i.e., low price, high volume), the industry has not changed much. While there are several specialist agencies and mom-and-pop shops, the latter's growth seems hazy. Specialist agencies, however, can survive provided they keep up with technology and demand developments. Major agencies, such as Getty Images, often represent smaller ones, benefitting from their exclusive content and giving them an opening. Several platforms have also come up that cater to amateurs. The four major vendors dominate the market.
Other Prominent Vendors
LIST OF TABLES