Global Electric Roller Shutter Market Research Report 2025-2030

The global electric roller shutter market is expected to grow at a CAGR of 5.43% from 2024 to 2030.

IMPACT OF TARIFF

• Currently, the world is witnessing the emergence of a global trade war, sparked by the US's imposition of tariffs on a growing list of countries. On April 2, 2025, the US President, Donald Trump, introduced new tariffs, referred to as reciprocal tariffs, on imports from approx. 90 countries. The move aims to address the US's trade deficit with countries from China to the EU.
• The U.S. government has introduced a 90-day pause on the reciprocal tariffs. Therefore, the general tariff rate was reduced to 10% for most countries. The significant exception remains China, which faced 245% tariffs on most of its exports to the US.
• For electric roller shutters, countries are dependent on China for procuring raw materials. The tariffs on imported components can significantly increase manufacturing costs. These added expenses may disrupt supply chains and lead to higher market prices.
• The U.S. is the most impacted market, as most of the electric roller shutter raw materials are being imported from China. Similarly, in APAC, electric roller shutter materials imported from China can lead to increased costs for consumers, leading to less demand and impacting the Chinese export sector. Europe will have a low impact as it is less exposed to tariffs as compared to the US. Whereas there will be indirect price fluctuations. Latin America, and Middle East & Africa have a lower tariff impact than other regions.

ELECTRIC ROLLER SHUTTER MARKET TRENDS

• The growing adoption of smart home technologies is significantly influencing the electric roller shutter market, with consumers increasingly preferring connected and automated solutions that enhance convenience, security, and energy efficiency.
• Manufacturers like Somfy are introducing smart electric roller shutters that can be operated through mobile applications, giving users the ability to control them remotely from anywhere. These shutters can also be synced with virtual assistants such as Amazon Alexa, Google Assistant, and Apple HomeKit for hands-free, voice-activated operation.
• The rising demand for customization and aesthetically appealing designs is one of the significant trends in the evolving electric roller shutter market. As electric shutters become more common in residential and commercial settings, consumers are looking for shutters that complement the architecture and design of their spaces.
• The rapid growth of e-commerce and warehousing operations is one of the key trends driving the demand for electric roller shutters, mainly in the industrial and commercial segments. With the rise of online retail, there has been a substantial growth in the development of fulfillment centers, logistics hubs, and distribution warehouses, all of which need secure, efficient, and durable shutter systems.

ELECTRIC ROLLER SHUTTER MARKET GROWTH DRIVERS

The growing emphasis on security and privacy is a significant factor driving growth in the global electric roller shutter market. With the rising privacy concerns, businesses, homeowners, and industrial facilities are actively looking for reliable solutions to protect their premises. Electric roller shutters are increasingly being preferred for their robust construction, automated functionality, and ability to offer superior security protection. Furthermore, the rapid pace of urbanization and infrastructure development across emerging and developed countries is playing a vital role in driving the global electric roller shutter market. As cities expanded and populations concentrated in urban areas at an unprecedented rate, the demand for infrastructure and construction solutions, including electric roller shutters, surged significantly.

With the continuous expansion and modernization of industrial operations, the demand for durable, automated, and secure access solutions is rising considerably. Manufacturing plants and automotive facilities generally have high vehicle and personnel traffic, necessitating frequent opening and closing of entry points. Moreover, with the growing global investment in EV manufacturing, automotive production, and industrial automation, particularly in regions such as North America, APAC, and Europe, the use of electric roller shutters in such environments is estimated to expand, driving overall market growth.

INDUSTRY RESTRAINTS

High installation costs are one of the major restraints to the widespread adoption of electric roller shutters, mainly in price-sensitive markets. These shutters require specialized components, such as electric motors, remote control units, and automation systems, which leads to higher upfront costs. Also, there is a low electric roller shutter penetration level in emerging and underdeveloped nations. The electric roller shutter market is mainly driven by the growth of industrialization and the setting up of extensive commercial infrastructures.

The lack of product and installation standardization is a major factor hindering its wider adoption. Different manufacturers often use varied designs, control systems, and specifications, resulting in incompatibility between components and integration challenges, particularly when connecting to smart home platforms or building management systems.

SEGMENTATION INSIGHTS

INSIGHTS BY RAW MATERIAL

By raw material, the aluminum segment is expected to be the largest in the global electric roller shutter market in 2024. Aluminum roller shutters are used as they are tough and can be easily shaped into many patterns. Aluminum can be found abundantly globally and can be easily procured by manufacturers. These roller shutters can be seen in warehouses, retail outlets, and industrial and commercial sectors. Moreover, aluminum shutters are extensively used in smart home integrations owing to their lightweight nature, which is appropriate for automation. In regions such as North America and Europe, where smart home adoption is high, this has propelled the demand for aluminum electric roller shutters.

Steel electric roller shutters are widely preferred in high-security settings owing to their exceptional strength. They are widely used in warehouses, industrial facilities, and financial institutions where maximum resistance against break-ins is required. Furthermore, plastic roller shutters, particularly those made from PVC, are much lighter than steel or aluminum, which makes them easier to install and operate. This lessens the strain on motors and extends their life, and is suitable for smaller openings in the residential and retail sectors.

INSIGHTS BY APPLICATION

By application, the exterior electric roller shutter segment is expected to be the largest segment in the global electric roller shutter market. These types of roller shutters are predominantly visible in the regions of North America and Europe. The reason for this lies in the extreme weather conditions faced by residential, industrial, and commercial establishments. Exterior electric roller shutters are in growing demand due to their ability to deliver weather protection, security, noise control, energy efficiency, and smart automation. Their multifunctional benefits make them a valuable addition to residential, commercial, and industrial buildings, mainly in regions with high crime rates or extreme weather conditions.

On the other hand, interior electric roller shutters are used predominantly in the residential and commercial sectors. Interior electric roller shutters generally have a very appealing and aesthetic appearance. In the residential sector, these roller shutters have applications to cover windows and patio doors, among others. Also, interior electric roller shutters are gaining popularity owing to their smart integration, versatile functionality, and aesthetic appeal. It is preferred for light control, privacy, or internal security, and caters to the growing demands of modern interior spaces across residential, commercial, and industrial sectors.

INSIGHTS BY BUILT TYPE

In 2024, the built-on electric roller shutter segment dominated the global electric roller shutter market in terms of revenue. This is due to the wide use of these shutters in the industrial and commercial industries. In these sectors, these shutters are mainly used in warehouses and storage units. These facilities would not want to spend huge amounts on roller shutters. Hence, they would prefer the built-on electric roller shutters as they are technologically advanced and have no aesthetic requirements. Also, built-on shutters are increasingly used in renovation markets, where homeowners or businesses want to upgrade from manual or no shutters to electric ones without major construction work. Their external mounting design offers quick and cost-effective installation for upgrading older buildings.

On the other hand, the built-in electric roller shutters have the lowest electric roller shutter market share in the segment due to their main purpose of application and the cost associated with the installation and maintenance of the roller shutter. These roller shutters are mostly seen in residential units, providing excellent aesthetics. High-end consumers prefer built-in roller shutters.

INSIGHTS BY MOTOR TYPE

The direct drive segment dominates the global electric roller shutter market. Direct drive motors allow the deletion of mechanical transmission elements. This makes it more efficient and reliable. These motors can provide smooth and precise movement without the potential for slippage or wear, which can be associated with mechanical components. Furthermore, the tube motor drive electric roller shutters are more compact and easily fit in smaller spaces. The specialty of these motors is that they can fit in the tiniest spaces. Hence, they find their applications most dominantly in the residential and commercial sectors. In the residential sector, roller shutters can be used as window protectors, patio doors, mini bar, and liquor cabinet doors.

Chain drive motors are especially effective for managing large and heavy-duty roller shutters, particularly those constructed from strong materials like steel. Their powerful mechanical linkage ensures consistent and dependable operation in demanding situations where lighter motor systems may fall short. This makes them mainly appropriate for use in industrial settings and high-security installations.

INSIGHTS BY END-USER

In 2024, the commercial segment accounted for a revenue share of over 35% in the electric roller shutter market, growing at a CAGR of 5.54% during the forecast period. With the increasing demand for protecting assets, inventory, and sensitive business information, several commercial spaces are adopting electric roller shutters as a security solution. Shutters act as a physical barrier against burglary, vandalism, and unauthorized entry, mainly during closing hours. Also, building codes in several regions mandate the use of fire-resistant or emergency-operable shutters in commercial structures. Electric roller shutters designed to meet these regulatory standards offer features such as smoke containment, fire resistance, and emergency egress.

Due to the high-volume movement of goods in the industrial sector, fast and efficient access points are required. Unlike manual doors that can hinder productivity, electric roller shutters enable quick, automated operation using motion sensors, handheld remotes, or integration with warehouse management systems. Also, the global market demand for residential electric roller shutters is experiencing significant growth due to various factors. One key driver is the growing construction of residential buildings, especially in the U.S. and China, where homeowners increasingly seek electric roller shutters that seamlessly integrate with contemporary design aesthetics.

INSIGHTS BY DISTRIBUTION CHANNEL

In 2024, the offline distribution channel accounted for the most dominant global electric roller shutter market share and is growing significantly during the forecast period due to high customer preference to comprehend the functionalities and uses of the product before making the final purchase. Moreover, since electric roller shutters have high costs, the preference for the offline channel is high to minimize the risk of receiving duplicate products. Also, dealers & distributors are the prime sellers of roller shutters in the market. They sell these roller shutters on behalf of manufacturers. Larger dealers also offer 48-hour dealer delivery and guaranteed parts availability to maintain an edge in the market. Distributors, such as Janus International, offer extended warranties for up to five years, along with an annual service at the dealership.

The online channel holds a relatively lower share of the global electric roller shutter market, but it is expected to grow at a higher CAGR of 6% during the forecast period. The proliferation of e-commerce and rising awareness of the benefits of online purchases, such as heavy discounts, occasional offers, and rising demand for convenience, is driving the growth of the online segment.

GEOGRAPHICAL ANALYSIS

In 2024, North America holds the largest share of the global electric roller shutter market, with a share of over 33%. The market's expansion is driven by the region's continued investments in infrastructure upgrades. The U.S. and Canada are the key players in the North American electric roller shutter market, with each contributing significantly to the overall growth dynamics. Furthermore, several cities in Europe are undergoing large-scale building renovation and energy retrofitting. Also, the rising adoption of smart home technologies and connected living across Europe is driving the demand for roller shutters that can be controlled via apps, voice assistants, or centralized home automation systems.

APAC is the fastest-growing electric roller shutter market, which is expected to grow at a CAGR of 6% during the forecast period. In APAC, the market growth is mainly driven by India, China, Australia, South Korea, and Japan. Strong economic growth, coupled with rising construction activities and increasing disposable income, is expected to accelerate the growth of the market in the region. Furthermore, the rapid growth in urbanization in major Latin American cities is propelling the construction of commercial buildings and residential complexes. The need for modern, automated infrastructure increases the adoption of electric roller shutters for aesthetics, convenience, and energy efficiency.

VENDOR LANDSCAPE

The global electric roller shutter market is characterized by high market concentration, with high competition among the players. The present scenario drives vendors to alter and refine their unique value proposition to achieve a strong market presence. The market is highly fragmented and is not dominated by a few vendors. Furthermore, vendors manufacture electric roller shutters with innovative product specifications to capture consumer interest and improve the user's convenience. Users expect electric roller shutter products to be more lightweight, compact, and powerful. For example, Mecho has developed a roller shutter to capture solar heat.

The adoption rate of electric roller shutters among the U.S. and European end-users has been impressive since their launch. The competition among companies intensifies, which will lead to the introduction of many innovative and advanced solutions in the electric roller shutter market soon. Also, major vendors continually compete for the leading position in the market, with occasional competition coming from other local vendors. The presence of diversified global and regional vendors characterizes the market. The competition will be based solely on features, such as quality, quantity, technology, services, and price.

Key Company Profiles

• Hormann
• Janus International
• Sanwa Holdings Corporation
• Somfy Group

Other Prominent Company Profiles

• Alpine Overhead Doors
• ASSA ABLOY
• Avians
• Casa Blinds Interior
• Cornell Cookson
• ELERO
• Expert Shutter Services
• Ferco Shutters & Seating
• Griesser
• HEROAL
• Hurricane Shutter Florida
• HVP Security Shutters
• Mecho Shade Systems
• Mirage Screen Systems
• Nice
• Nordic Doors
• QMI Security Innovations
• Rollac
• SKB Shutters Corporation Berhad
• Stella Group
• Talius Rollshutters
• Thompson's Roller Shutters
• WAREMA Renkhoff SE

SEGMENTATION & FORECAST

Segmentation by Raw Material

• Steel
• Aluminum
• Plastic
• Others

Segmentation by Application

• Exterior
• Interior

Segmentation by Built Type

• Built-on
• Built-in

Segmentation by Motor Type

• Direct Drive
• Tube Motor Drive
• Chain Drive

Segmentation by End-user

• Commercial
• Industrial
• Residential

Segmentation by Distribution Channel

• Offline
• Online

Segmentation by Geography

• North America
  • The U.S.
  • Canada
• Europe
  • Germany
  • U.K.
  • France
  • Italy
  • Russia
  • Spain
  • Netherlands
• APAC
  • China
  • Japan
  • India
  • Australia
  • South Korea
• Latin America
  • Brazil
  • Mexico
  • Argentina
  • Chile
• Middle East & Africa
• Saudi Arabia
• UAE
• South Africa
• Turkey

KEY QUESTIONS ANSWERED:

1. What is the growth rate of the global electric roller shutter market?

2. Which region dominates the global electric roller shutter market share?

3. What are the significant trends in the electric roller shutter market?

4. How big is the global electric roller shutter market?

5. Who are the key players in the global electric roller shutter market?