PUBLISHER: Blueweave Consulting | PRODUCT CODE: 1719032
PUBLISHER: Blueweave Consulting | PRODUCT CODE: 1719032
India Sports and Energy Drinks Market, By Product Type; By Nature; By Packaging Type (Bottles, Cans); By Distribution channel; By Region, Trend Analysis, Competitive Landscape & Forecast, 2019-2031
India Sports and Energy Drinks Market More Than Doubles to Reach USD 8.7 Billion by 2031
India Sports and Energy Drinks Market is flourishing because of an increasing participation in sports and fitness activities and growing health consciousness among people across the country.
BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated India Sports and Energy Drinks Market size at USD 4.00 billion in 2024. During the forecast period between 2025 and 2031, BlueWeave expects India Sports and Energy Drinks Market size to boom at a robust CAGR of 11.7% reaching a value of USD 8.68 billion by 2031. Major growth drivers for India Sports and Energy Drinks Market include the rising occurrence of lifestyle diseases and the growing interest in sports-related activities for maintaining a healthy lifestyle. Increased consumer spending on well-being contributes to the demand for sports and energy drinks, further fueled by aggressive promotions on social media platforms by leading brands. Manufacturers are responding to health-conscious trends by producing sugar-free variants with natural ingredients and partnering with sports personalities and celebrities for endorsements. Also, factors such as the preference for ready-to-drink beverages and the burgeoning gym culture are expected to contribute to the market's expansion. However, high cost of sports and energy drinks and competition from other beverages are anticipated to restrain the overall market growth over the forecast period.
Opportunity - Growing Popularity and Number of Sports Events
An increasing number of sports and games events across India and their popularity are projected to boost the growth of India Sports and Energy Drinks Market in the coming years. Growing popularity of annual cricket tournaments, such as Indian Premier League (IPL) and Women Premier League (WPL), is expected to be the interesting platforms for promoting sports and energy drinks. For instance, Reliance Retail Ventures Limited, a unit of Reliance Consumer Products Limited (RCPL), launched Spinner, a new sports drink for INR 10, in February 2025. The company co-created Spinner co-created with Muttiah Muralidharan, a cricketing legend. To create awareness and expand brand visibility of Spinner across India, RCPL is in partnership with IPL teams, Lucknow Super Giants, SunRisers Hyderabad, Punjab Kings, Gujarat Titans and Mumbai Indians. Sports and energy drinks encompass beverages designed to swiftly supply energy, hydration, and electrolyte replenishment for individuals involved in sports or physical activities.
Escalating Geopolitical Tensions on India Sports and Energy Drinks Market
Escalating geopolitical tensions could significantly impact the growth of India Sports and Energy Drinks Market. Economic uncertainties, increasing tariffs, and disrupted supply chains could lead to a temporary decline in consumer spending and production. The post-COVID-19 pandemic, the market has gradually recovered with increased emphasis on health and fitness. The demand for sports and energy drinks rebounds as consumers prioritize wellness. Manufacturers focus on product innovations and marketing strategies to cater to evolving consumer preferences, emphasizing the role of these beverages in maintaining an active and healthy lifestyle.
Organic Segment Leads India Sports and Energy Drinks Market by Nature
The organic segment leads India Sports and Energy Drinks Market by nature, due to the increasing consumer preference for natural and organic products, reflecting a growing awareness of health and wellness. Consumers are seeking beverages free from artificial additives, preservatives, and chemicals, driving the demand for organic sports and energy drinks. With an emphasis on clean and natural ingredients, the organic segment resonates with health-conscious individuals, contributing to its increased market share in India Sports and Energy Drinks Market by nature.
Competitive Landscape
Major players operating in India Sports and Energy Drinks Market include Red Bull India, Monster Energy India, Rockstar Energy India, Cloud 9 Energy, Tzinga Energy, Gatorade India, PowerAde India, Reliance Industries Ltd (Reliance Consumer Products Limited (RCPL)), and Glucon-D. To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.
The in-depth analysis of the report provides information about growth potential, upcoming trends, and statistics of India Sports and Energy Drinks Market. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends in India Sports and Energy Drinks Market and industry insights to help decision-makers make sound strategic decisions. Furthermore, the report also analyzes the growth drivers, challenges, and competitive dynamics of the market.
Table of Contents
1. Research Framework
- 1.1. Research Objective
- 1.2. Product Overview
- 1.3. Market Segmentation
2. Executive Summary
3. India Sports and Energy Drinks Market Insights
- 3.1. Industry Value Chain Analysis
- 3.2. DROC Analysis
- 3.2.1. Growth Drivers
- 3.2.1.1. Rising participation in sports and fitness activities
- 3.2.1.2. Increasing health consciousness
- 3.2.2. Restraints
- 3.2.2.1. High cost of sports and energy drinks
- 3.2.2.2. Competition from other beverages
- 3.2.3. Opportunities
- 3.2.3.1. Increasing penetration of e-commerce
- 3.2.3.2. Growing popularity of sports events
- 3.2.4. Challenges
- 3.2.4.1. Educating consumers about the benefits of sports and energy drinks
- 3.2.4.2. Reducing the cost of sports and energy drinks
- 3.2.1. Growth Drivers
- 3.3. Product Type Advancements/Recent Developments
- 3.4. Regulatory Framework
- 3.5. Porter's Five Forces Analysis
- 3.5.1. Bargaining Power of Suppliers
- 3.5.2. Bargaining Power of Buyers
- 3.5.3. Threat of New Entrants
- 3.5.4. Threat of Substitutes
- 3.5.5. Intensity of Rivalry
4. India Sports and Energy Drinks Market Overview
- 4.1. Market Size & Forecast, 2019-2031
- 4.1.1. By Value (USD Billion)
- 4.2. Market Share & Forecast
- 4.2.1. By Product Type
- 4.2.1.1. Sports Drinks
- 4.2.1.1.1. Isotonic
- 4.2.1.1.2. Hypertonic
- 4.2.1.1.3. Hypotonic
- 4.2.1.2. Energy Drinks
- 4.2.1.2.1. Alcoholic
- 4.2.1.2.2. Non-alcoholic
- 4.2.2. By Nature
- 4.2.2.1. Organic
- 4.2.2.2. Non-organic
- 4.2.3. By Packaging Type
- 4.2.3.1. Bottles (Pet/Glass)
- 4.2.3.2. Cans
- 4.2.3.3. Others
- 4.2.4. By Distribution channel
- 4.2.4.1. Hypermarkets & Supermarkets
- 4.2.4.2. On-trade
- 4.2.4.3. Convenience Stores
- 4.2.4.4. Independent Retailers
- 4.2.4.5. Others
- 4.2.5. By Region
- 4.2.5.1. North India
- 4.2.5.2. South India
- 4.2.5.3. East India
- 4.2.5.4. West India
- 4.2.1. By Product Type
5. North India Sports and Energy Drinks Market
- 5.1. Market Size & Forecast, 2019-2031
- 5.1.1. By Value (USD Billion)
- 5.2. Market Share & Forecast
- 5.2.1. By Product Type
- 5.2.2. By Nature
- 5.2.3. By Packaging Type
- 5.2.4. By Distribution channel
6. South India Sports and Energy Drinks Market
- 6.1. Market Size & Forecast, 2019-2031
- 6.1.1. By Value (USD Billion)
- 6.2. Market Share & Forecast
- 6.2.1. By Product Type
- 6.2.2. By Nature
- 6.2.3. By Packaging Type
- 6.2.4. By Distribution channel
7. East India Sports and Energy Drinks Market
- 7.1. Market Size & Forecast, 2019-2031
- 7.1.1. By Value (USD Billion)
- 7.2. Market Share & Forecast
- 7.2.1. By Product Type
- 7.2.2. By Nature
- 7.2.3. By Packaging Type
- 7.2.4. By Distribution channel
8. West India Sports and Energy Drinks Market
- 8.1. Market Size & Forecast, 2019-2031
- 8.1.1. By Value (USD Billion)
- 8.2. Market Share & Forecast
- 8.2.1. By Product Type
- 8.2.2. By Nature
- 8.2.3. By Packaging Type
- 8.2.4. By Distribution channel
9. Competitive Landscape
- 9.1. List of Key Players and Their Offerings
- 9.2. India Sports and Energy Drinks Company Market Share Analysis, 2024
- 9.3. Competitive Benchmarking, By Operating Parameters
- 9.4. Key Strategic Developments (Mergers, Acquisitions, Partnerships)
10. Impact of Escalating Geopolitical Tensions on India Sports and Energy Drinks Market
11. Company Profiles (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, SWOT Analysis)
- 11.1. Red Bull India
- 11.2. Monster Energy India
- 11.3. Rockstar Energy India
- 11.4. Cloud 9 Energy
- 11.5. Tzinga Energy
- 11.6. Gatorade India
- 11.7. PowerAde India
- 11.8. Glucon-D
- 11.9. Reliance Industries Ltd (Reliance Consumer Products Limited (RCPL))
- 11.10. Other Prominent Players
12. Key Strategic Recommendations
13. Research Methodology
- 13.1. Qualitative Research
- 13.1.1. Primary & Secondary Research
- 13.2. Quantitative Research
- 13.3. Market Breakdown & Data Triangulation
- 13.3.1. Secondary Research
- 13.3.2. Primary Research
- 13.4. Breakdown of Primary Research Respondents, By Region
- 13.5. Assumptions & Limitations
*Financial information of non-listed companies can be provided as per availability.
**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable.
List of Figures
- Figure 1 India Sports and Energy Drinks Segmentation
- Figure 2 India Sports and Energy Drinks Market Value Chain Analysis
- Figure 3 Company Market Share Analysis, 2024
- Figure 4 India Sports and Energy Drinks Market Size, By Value (USD Billion), 2019-2031
- Figure 5 India Sports and Energy Drinks Market Share, By Product Type, By Value, 2019-2031
- Figure 6 India Sports and Energy Drinks Market Share, By Nature, By Value, 2019-2031
- Figure 7 India Sports and Energy Drinks Market Share, By Packaging Type, By Value, 2019-2031
- Figure 8 India Sports and Energy Drinks Market Share, By Distribution channel, By Value, 2019-2031
- Figure 9 North India Sports and Energy Drinks Market Size, By Value (USD Billion), 2019-2031
- Figure 10 North India Sports and Energy Drinks Market Share, By Product Type, By Value, 2019-2031
- Figure 11 North India Sports and Energy Drinks Market Share, By Nature, By Value, 2019-2031
- Figure 12 North India Sports and Energy Drinks Market Share, By Packaging Type, By Value, 2019-2031
- Figure 13 North India Sports and Energy Drinks Market Share, By Distribution channel, By Value, 2019-2031
- Figure 14 South India Sports and Energy Drinks Market Size, By Value (USD Billion), 2019-2031
- Figure 15 South India Sports and Energy Drinks Market Share, By Product Type, By Value, 2019-2031
- Figure 16 South India Sports and Energy Drinks Market Share, By Nature, By Value, 2019-2031
- Figure 17 South India Sports and Energy Drinks Market Share, By Packaging Type, By Value, 2019-2031
- Figure 18 South India Sports and Energy Drinks Market Share, By Distribution channel, By Value, 2019-2031
- Figure 19 East India Sports and Energy Drinks Market Size, By Value (USD Billion), 2019-2031
- Figure 20 East India Sports and Energy Drinks Market Share, By Product Type, By Value, 2019-2031
- Figure 21 East India Sports and Energy Drinks Market Share, By Nature, By Value, 2019-2031
- Figure 22 East India Sports and Energy Drinks Market Share, By Packaging Type, By Value, 2019-2031
- Figure 23 East India Sports and Energy Drinks Market Share, By Distribution channel, By Value, 2019-2031
- Figure 24 West India Sports and Energy Drinks Market Size, By Value (USD Billion), 2019-2031
- Figure 25 West India Sports and Energy Drinks Market Share, By Product Type, By Value, 2019-2031
- Figure 26 West India Sports and Energy Drinks Market Share, By Nature, By Value, 2019-2031
- Figure 27 West India Sports and Energy Drinks Market Share, By Packaging Type, By Value, 2019-2031
- Figure 28 West India Sports and Energy Drinks Market Share, By Distribution channel, By Value, 2019-2031
List of Tables
- Table 1 India Sports and Energy Drinks Market Size, By Value (USD Billion), 2019-2031
- Table 2 India Sports and Energy Drinks Market Share, By Product Type, By Value, 2019-2031
- Table 3 India Sports and Energy Drinks Market Share, By Nature, By Value, 2019-2031
- Table 4 India Sports and Energy Drinks Market Share, By Packaging Type, By Value, 2019-2031
- Table 5 India Sports and Energy Drinks Market Share, By Distribution channel, By Value, 2019-2031
- Table 6 North India Sports and Energy Drinks Market Size, By Value (USD Billion), 2019-2031
- Table 7 North India Sports and Energy Drinks Market Share, By Product Type, By Value, 2019-2031
- Table 8 North India Sports and Energy Drinks Market Share, By Nature, By Value, 2019-2031
- Table 9 North India Sports and Energy Drinks Market Share, By Packaging Type, By Value, 2019-2031
- Table 10 North India Sports and Energy Drinks Market Share, By Distribution channel, By Value, 2019-2031
- Table 11 South India Sports and Energy Drinks Market Size, By Value (USD Billion), 2019-2031
- Table 12 South India Sports and Energy Drinks Market Share, By Product Type, By Value, 2019-2031
- Table 13 South India Sports and Energy Drinks Market Share, By Nature, By Value, 2019-2031
- Table 14 South India Sports and Energy Drinks Market Share, By Packaging Type, By Value, 2019-2031
- Table 15 South India Sports and Energy Drinks Market Share, By Distribution channel, By Value, 2019-2031
- Table 16 East India Sports and Energy Drinks Market Size, By Value (USD Billion), 2019-2031
- Table 17 East India Sports and Energy Drinks Market Share, By Product Type, By Value, 2019-2031
- Table 18 East India Sports and Energy Drinks Market Share, By Nature, By Value, 2019-2031
- Table 19 East India Sports and Energy Drinks Market Share, By Packaging Type, By Value, 2019-2031
- Table 20 East India Sports and Energy Drinks Market Share, By Distribution channel, By Value, 2019-2031
- Table 21 West India Sports and Energy Drinks Market Size, By Value (USD Billion), 2019-2031
- Table 22 West India Sports and Energy Drinks Market Share, By Product Type, By Value, 2019-2031
- Table 23 West India Sports and Energy Drinks Market Share, By Nature, By Value, 2019-2031
- Table 24 West India Sports and Energy Drinks Market Share, By Packaging Type, By Value, 2019-2031
- Table 25 West India Sports and Energy Drinks Market Share, By Distribution channel, By Value, 2019-2031
- Table 26 Red Bull India Company Overview
- Table 27 Red Bull India Financial Overview
- Table 28 Monster Energy India Company Overview
- Table 29 Monster Energy India Financial Overview
- Table 30 Rockstar Energy India Company Overview
- Table 31 Rockstar Energy India Financial Overview
- Table 32 Cloud 9 Energy Company Overview
- Table 33 Cloud 9 Energy Financial Overview
- Table 34 Tzinga Energy Company Overview
- Table 35 Tzinga Energy Financial Overview
- Table 36 Gatorade India Company Overview
- Table 37 Gatorade India Financial Overview
- Table 38 PowerAde India Company Overview
- Table 39 PowerAde India Financial Overview
- Table 40 Glucon-D Company Overview
- Table 41 Glucon-D Financial Overview
- Table 42 Reliance Industries Ltd (Reliance Consumer Products Limited) Company Overview
- Table 43 Reliance Industries Ltd (Reliance Consumer Products Limited) Financial Overview
