PUBLISHER: Bizwit Research & Consulting LLP | PRODUCT CODE: 1119076
PUBLISHER: Bizwit Research & Consulting LLP | PRODUCT CODE: 1119076
Global Serious Games Market Size study, By Gaming Platform, By Application, By End Use Industry, and Regional Forecasts 2022-2028
Global Serious Games Market is valued approximately USD XX million in 2021 and is anticipated to grow with a healthy growth rate of more than XX % over the forecast period 2022-2028.
The Serious Games or applied games refer to an education application that combine learning strategies, knowledge and structures, and game elements to teach specific skills, knowledge, and attitudes e.g., Microsoft Flight Simulator, Peacemaker, World Without Oil etc. The growing demand for game-based learning solutions and increasing penetration of smartphones worldwide as well as strategic initiatives from leading market players are factors that are accelerating the global market demand. For instance, according to Statista - in 2021, the revenue of game-based learning market in United States (US) was estimated at USD 3.9 billion, and the market is projected to grow to USD 10.6 billion by 2026. Furthermore, leading market players are working towards strategic initiatives such as partnerships to capitalize the growing demand for Serious Games. For instance, in October 2020, The Institute for Adult Learning (IAL), an autonomous institute of Singapore University of Social Sciences (SUSS), announced a Five-Year Strategic partnership with Singapore based serious games developer Playware Studios Pte limited. This partnership intended for transformation of Singapore's Training and Adult Education (TAE) sector. Moreover, in January 2022, Australian learning games company playEd launched a new platform which enables teachers to create fun learning games customized for their classrooms. Also, growing adoption of e-learning platforms in post covid era and increasing emergence of Extended Reality (XR) technologies such as Augmented Reality (AR), Virtual Reality (VR), Mixed Reality (MR) in gaming industry are anticipated to act as a catalyzing factor for the market demand during the forecast period. However, a lack of penetration in emerging markets coupled with unavailability of assessment tools to measure serious game effectiveness impede the growth of the market over the forecast period of 2022-2028.
The key regions considered for the global Serious Games Market study include Asia Pacific, North America, Europe, Latin America, and the Rest of the World. North America is the leading region across the world in terms of market share owing to the presence of leading market players and growing emergence of extended reality technologies in the region. Whereas, Asia Pacific is anticipated to exhibit a significant growth rate over the forecast period 2022-2028. Factors such as the growing emphasis on the development of serious games and increasing penetration of leading market players as well as rising adoption of e-learning platforms in the region, would create lucrative growth prospects for the global Serious Games Market across the Asia Pacific region.
Major market players included in this report are:
Break Away Limited.
Designing Digitally, Inc.
DIGINEXT
IBM Corporation
CISCO Systems Inc.
Virtual Heroes, Inc.
Nintendo Co. Ltd.
Promotion Software GmbH
Revelian
Tata Interactive Systems
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
By Gaming Platform
Smartphone
Console
PC
Others
By Application
Simulation and Training
Research and Planning
Advertising and Marketing
Human Resources
Others
By End Use Industry
Education
Healthcare
Aerospace and Defense
Government
Retail
Media and Entertainment
Others
By Region:
North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE
Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
Rest of the World
Furthermore, years considered for the study are as follows:
Historical year - 2018, 2019, 2020
Base year - 2021
Forecast period - 2022 to 2028
Target Audience of the Global Serious Games Market in Market Study:
Key Consulting Companies & Advisors
Large, medium-sized, and small enterprises
Venture capitalists
Value-Added Resellers (VARs)
Third-party knowledge providers
Investment bankers
Investors
Table of Contents
Chapter 1. Executive Summary
- 1.1. Market Snapshot
- 1.2. Global & Segmental Market Estimates & Forecasts, 2020-2028 (USD Million)
- 1.2.1. Serious Games Market, by Region, 2020-2028 (USD Million)
- 1.2.2. Serious Games Market, by Gaming Platform, 2020-2028 (USD Million)
- 1.2.3. Serious Games Market, by Application, 2020-2028 (USD Million)
- 1.2.4. Serious Games Market, by End Use Industry, 2020-2028 (USD Million)
- 1.3. Key Trends
- 1.4. Estimation Methodology
- 1.5. Research Assumption
Chapter 2. Global Serious Games Market Definition and Scope
- 2.1. Objective of the Study
- 2.2. Market Definition & Scope
- 2.2.1. Scope of the Study
- 2.2.2. Industry Evolution
- 2.3. Years Considered for the Study
- 2.4. Currency Conversion Rates
Chapter 3. Global Serious Games Market Dynamics
- 3.1. Serious Games Market Impact Analysis (2020-2028)
- 3.1.1. Market Drivers
- 3.1.1.1. Growing demand for game-based learning solutions.
- 3.1.1.2. Increasing penetration of smartphones worldwide.
- 3.1.1.3. Strategic initiatives from leading market players.
- 3.1.2. Market Challenges
- 3.1.2.1. Lack of penetration in emerging markets.
- 3.1.2.2. Unavailability of Assessment tools to measure serious game effectiveness.
- 3.1.3. Market Opportunities
- 3.1.3.1. Growing adoption of e-learning platforms in post covid era.
- 3.1.3.2. Increasing emergence of XR technologies in gaming industry.
- 3.1.1. Market Drivers
Chapter 4. Global Serious Games Market Industry Analysis
- 4.1. Porter's 5 Force Model
- 4.1.1. Bargaining Power of Suppliers
- 4.1.2. Bargaining Power of Buyers
- 4.1.3. Threat of New Entrants
- 4.1.4. Threat of Substitutes
- 4.1.5. Competitive Rivalry
- 4.1.6. Futuristic Approach to Porter's 5 Force Model (2018-2028)
- 4.2. PEST Analysis
- 4.2.1. Political
- 4.2.2. Economical
- 4.2.3. Social
- 4.2.4. Technological
- 4.3. Investment Adoption Model
- 4.4. Analyst Recommendation & Conclusion
- 4.5. Top investment opportunity
- 4.6. Top winning strategies
Chapter 5. Risk Assessment: COVID-19 Impact
- 5.1.1. Assessment of the overall impact of COVID-19 on the industry
- 5.1.2. Pre COVID-19 and post COVID-19 Market scenario
Chapter 6. Global Serious Games Market, by Gaming Platform
- 6.1. Market Snapshot
- 6.2. Global Serious Games Market by Gaming Platform, Performance - Potential Analysis
- 6.3. Global Serious Games Market Estimates & Forecasts by Gaming Platform 2018-2028 (USD Million)
- 6.4. Serious Games Market, Sub Segment Analysis
- 6.4.1. Smartphone
- 6.4.2. Console
- 6.4.3. PC
- 6.4.4. Others
Chapter 7. Global Serious Games Market, by Application
- 7.1. Market Snapshot
- 7.2. Global Serious Games Market by Application, Performance - Potential Analysis
- 7.3. Global Serious Games Market Estimates & Forecasts by Application 2018-2028 (USD Million)
- 7.4. Serious Games Market, Sub Segment Analysis
- 7.4.1. Simulation And Training
- 7.4.2. Research And Planning
- 7.4.3. Advertising And Marketing
- 7.4.4. Human Resources
- 7.4.5. Others
Chapter 8. Global Serious Games Market, by End Use Industry
- 8.1. Market Snapshot
- 8.2. Global Serious Games Market by End Use Industry, Performance - Potential Analysis
- 8.3. Global Serious Games Market Estimates & Forecasts by End Use Industry 2018-2028 (USD Million)
- 8.4. Serious Games Market, Sub Segment Analysis
- 8.4.1. Education
- 8.4.2. Healthcare
- 8.4.3. Aerospace and Defense
- 8.4.4. Government
- 8.4.5. Retail
- 8.4.6. Media and Entertainment
- 8.4.7. Others
Chapter 9. Global Serious Games Market, Regional Analysis
- 9.1. Serious Games Market, Regional Market Snapshot
- 9.2. North America Serious Games Market
- 9.2.1. U.S. Serious Games Market
- 9.2.1.1. Gaming Platform estimates & forecasts, 2018-2028
- 9.2.1.2. Application estimates & forecasts, 2018-2028
- 9.2.1.3. End Use Industry estimates & forecasts, 2018-2028
- 9.2.2. Canada Serious Games Market
- 9.2.1. U.S. Serious Games Market
- 9.3. Europe Serious Games Market Snapshot
- 9.3.1. U.K. Serious Games Market
- 9.3.2. Germany Serious Games Market
- 9.3.3. France Serious Games Market
- 9.3.4. Spain Serious Games Market
- 9.3.5. Italy Serious Games Market
- 9.3.6. Rest of Europe Serious Games Market
- 9.4. Asia-Pacific Serious Games Market Snapshot
- 9.4.1. China Serious Games Market
- 9.4.2. India Serious Games Market
- 9.4.3. Japan Serious Games Market
- 9.4.4. Australia Serious Games Market
- 9.4.5. South Korea Serious Games Market
- 9.4.6. Rest of Asia Pacific Serious Games Market
- 9.5. Latin America Serious Games Market Snapshot
- 9.5.1. Brazil Serious Games Market
- 9.5.2. Mexico Serious Games Market
- 9.6. Rest of The World Serious Games Market
Chapter 10. Competitive Intelligence
- 10.1. Top Market Strategies
- 10.2. Company Profiles
- 10.2.1. Break Away Limited
- 10.2.1.1. Key Information
- 10.2.1.2. Overview
- 10.2.1.3. Financial (Subject to Data Availability)
- 10.2.1.4. Product Summary
- 10.2.1.5. Recent Developments
- 10.2.2. Designing Digitally, Inc.
- 10.2.3. DIGINEXT
- 10.2.4. IBM Corporation
- 10.2.5. CISCO Systems Inc.
- 10.2.6. Virtual Heroes, Inc.
- 10.2.7. Nintendo Co. Ltd.
- 10.2.8. Promotion Software GmbH
- 10.2.9. Revelian
- 10.2.10. Tata Interactive Systems
- 10.2.1. Break Away Limited
Chapter 11. Research Process
- 11.1. Research Process
- 11.1.1. Data Mining
- 11.1.2. Analysis
- 11.1.3. Market Estimation
- 11.1.4. Validation
- 11.1.5. Publishing
- 11.2. Research Attributes
- 11.3. Research Assumption
LIST OF TABLES
- TABLE 1. Global Serious Games Market, report scope
- TABLE 2. Global Serious Games Market estimates & forecasts by Region 2018-2028 (USD Million)
- TABLE 3. Global Serious Games Market estimates & forecasts by Gaming Platform 2018-2028 (USD Million)
- TABLE 4. Global Serious Games Market estimates & forecasts by Application 2018-2028 (USD Million)
- TABLE 5. Global Serious Games Market estimates & forecasts by End Use Industry 2018-2028 (USD Million)
- TABLE 6. Global Serious Games Market by segment, estimates & forecasts, 2018-2028 (USD Million)
- TABLE 7. Global Serious Games Market by region, estimates & forecasts, 2018-2028 (USD Million)
- TABLE 8. Global Serious Games Market by segment, estimates & forecasts, 2018-2028 (USD Million)
- TABLE 9. Global Serious Games Market by region, estimates & forecasts, 2018-2028 (USD Million)
- TABLE 10. Global Serious Games Market by segment, estimates & forecasts, 2018-2028 (USD Million)
- TABLE 11. Global Serious Games Market by region, estimates & forecasts, 2018-2028 (USD Million)
- TABLE 12. Global Serious Games Market by segment, estimates & forecasts, 2018-2028 (USD Million)
- TABLE 13. Global Serious Games Market by region, estimates & forecasts, 2018-2028 (USD Million)
- TABLE 14. Global Serious Games Market by segment, estimates & forecasts, 2018-2028 (USD Million)
- TABLE 15. Global Serious Games Market by region, estimates & forecasts, 2018-2028 (USD Million)
- TABLE 16. U.S. Serious Games Market estimates & forecasts, 2018-2028 (USD Million)
- TABLE 17. U.S. Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 18. U.S. Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 19. Canada Serious Games Market estimates & forecasts, 2018-2028 (USD Million)
- TABLE 20. Canada Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 21. Canada Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 22. UK Serious Games Market estimates & forecasts, 2018-2028 (USD Million)
- TABLE 23. UK Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 24. UK Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 25. Germany Serious Games Market estimates & forecasts, 2018-2028 (USD Million)
- TABLE 26. Germany Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 27. Germany Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 28. RoE Serious Games Market estimates & forecasts, 2018-2028 (USD Million)
- TABLE 29. RoE Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 30. RoE Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 31. China Serious Games Market estimates & forecasts, 2018-2028 (USD Million)
- TABLE 32. China Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 33. China Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 34. India Serious Games Market estimates & forecasts, 2018-2028 (USD Million)
- TABLE 35. India Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 36. India Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 37. Japan Serious Games Market estimates & forecasts, 2018-2028 (USD Million)
- TABLE 38. Japan Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 39. Japan Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 40. RoAPAC Serious Games Market estimates & forecasts, 2018-2028 (USD Million)
- TABLE 41. RoAPAC Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 42. RoAPAC Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 43. Brazil Serious Games Market estimates & forecasts, 2018-2028 (USD Million)
- TABLE 44. Brazil Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 45. Brazil Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 46. Mexico Serious Games Market estimates & forecasts, 2018-2028 (USD Million)
- TABLE 47. Mexico Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 48. Mexico Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 49. RoLA Serious Games Market estimates & forecasts, 2018-2028 (USD Million)
- TABLE 50. RoLA Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 51. RoLA Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 52. Row Serious Games Market estimates & forecasts, 2018-2028 (USD Million)
- TABLE 53. Row Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 54. Row Serious Games Market estimates & forecasts by segment 2018-2028 (USD Million)
- TABLE 55. List of secondary sources, used in the study of global Serious Games Market
- TABLE 56. List of primary sources, used in the study of global Serious Games Market
- TABLE 57. Years considered for the study
- TABLE 58. Exchange rates considered
LIST OF FIGURES
List of figures
- FIG 1. Global Serious Games Market, research methodology
- FIG 2. Global Serious Games Market, Market estimation techniques
- FIG 3. Global Market size estimates & forecast methods
- FIG 4. Global Serious Games Market, key trends 2021
- FIG 5. Global Serious Games Market, growth prospects 2022-2028
- FIG 6. Global Serious Games Market, porters 5 force model
- FIG 7. Global Serious Games Market, pest analysis
- FIG 8. Global Serious Games Market, value chain analysis
- FIG 9. Global Serious Games Market by segment, 2018 & 2028 (USD Million)
- FIG 10. Global Serious Games Market by segment, 2018 & 2028 (USD Million)
- FIG 11. Global Serious Games Market by segment, 2018 & 2028 (USD Million)
- FIG 12. Global Serious Games Market by segment, 2018 & 2028 (USD Million)
- FIG 13. Global Serious Games Market by segment, 2018 & 2028 (USD Million)
- FIG 14. Global Serious Games Market, regional snapshot 2018 & 2028
- FIG 15. North America Serious Games Market 2018 & 2028 (USD Million)
- FIG 16. Europe Serious Games Market 2018 & 2028 (USD Million)
- FIG 17. Asia pacific Market 2018 & 2028 (USD Million)
- FIG 18. Latin America Serious Games Market 2018 & 2028 (USD Million)
- FIG 19. Global Serious Games Market, company Market share analysis (2021)
