Global Tracking As A Service Market Size Study & Forecast, by Deployment and End User and Regional Forecasts 2025-2035

Description

The Global Tracking As A Service Market is valued at approximately USD 2.25 billion in 2024 and is projected to grow at an exceptional CAGR of 18.90% over the forecast period 2025-2035. Tracking as a Service (TaaS), as a cloud-driven paradigm, has rapidly matured into a transformative force, empowering enterprises to monitor, manage, and optimize assets and operations in real-time across geographies. Leveraging the convergence of Internet of Things (IoT), GPS technologies, and advanced analytics, TaaS enables granular visibility over logistics, equipment, vehicles, and even personnel. Organizations are increasingly embedding this technology within their digital DNA to drive decision-making, ensure regulatory compliance, and enhance overall supply chain resilience.

Rising operational complexities, coupled with growing customer expectations for visibility and transparency, have sparked a surging demand for robust tracking solutions delivered as scalable, flexible services. Particularly within sectors like e-commerce, healthcare, retail, and logistics, real-time tracking has transitioned from a competitive advantage to a business necessity. Moreover, the shift towards cloud-based infrastructure and the proliferation of connected devices have dramatically lowered entry barriers for small and mid-sized enterprises to adopt TaaS platforms. The promise of reduced capital expenditure, enhanced automation, predictive insights, and centralized monitoring is driving this paradigm shift from traditional tracking hardware to comprehensive, service-oriented ecosystems.

From a regional perspective, North America stands at the forefront of market adoption, fueled by tech-savvy industries, regulatory compliance pressures, and widespread cloud migration. The presence of major players and advanced 5G infrastructure further amplifies the uptake of TaaS in the region. Meanwhile, Asia Pacific is expected to experience the fastest growth rate, spurred by massive e-commerce expansion, booming urban logistics, and increasing investments in smart city initiatives. Countries like China and India are leveraging TaaS to combat supply chain inefficiencies and theft, while governments promote digital infrastructure and smart asset tracking mandates. Europe, on the other hand, is steadily embracing TaaS in manufacturing, automotive, and healthcare to meet stringent carbon footprint monitoring and safety regulations.

Major market player included in this report are:

Oracle Corporation
SAP SE
IBM Corporation
Verizon Communications Inc.
Trimble Inc.
Zebra Technologies Corporation
Sensitech Inc.
Geotab Inc.
AT&T Inc.
CalAmp Corp.
Intel Corporation
HERE Technologies
Huawei Technologies Co., Ltd.
Bosch.IO GmbH
Siemens AG

Global Tracking As A Service Market Report Scope:

Historical Data - 2023, 2024
Base Year for Estimation - 2024
Forecast period - 2025-2035
Report Coverage - Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
Regional Scope - North America; Europe; Asia Pacific; Latin America; Middle East & Africa
Customization Scope - Free report customization (equivalent up to 8 analysts' working hours) with purchase. Addition or alteration to country, regional & segment scope*

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values for the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within the countries involved in the study. The report also provides detailed information about crucial aspects, such as driving factors and challenges, which will define the future growth of the market. Additionally, it incorporates potential opportunities in micro-markets for stakeholders to invest, along with a detailed analysis of the competitive landscape and product offerings of key players.

The detailed segments and sub-segments of the market are explained below:

By Deployment:

On Cloud
On-premise

By End User:

Retail
Manufacturing
E-commerce
Transportation and Logistics
Healthcare
Other End-user Industries

By Region:

North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
Rest of Europe
Asia Pacific
China
India
Japan
Australia
South Korea
Rest of Asia Pacific
Latin America
Brazil
Mexico
Middle East & Africa
UAE
Saudi Arabia
South Africa
Rest of Middle East & Africa

Key Takeaways:

Market Estimates & Forecast for 10 years from 2025 to 2035.
Annualized revenues and regional level analysis for each market segment.
Detailed analysis of geographical landscape with Country level analysis of major regions.
Competitive landscape with information on major players in the market.
Analysis of key business strategies and recommendations on future market approach.
Analysis of competitive structure of the market.
Demand side and supply side analysis of the market.

Chapter 1. Global Tracking As A Service Market Report Scope & Methodology

1.1. Research Objective
1.2. Research Methodology
- 1.2.1. Forecast Model
- 1.2.2. Desk Research
- 1.2.3. Top Down and Bottom-Up Approach
1.3. Research Attributes
1.4. Scope of the Study
- 1.4.1. Market Definition
- 1.4.2. Market Segmentation
1.5. Research Assumption
- 1.5.1. Inclusion & Exclusion
- 1.5.2. Limitations
- 1.5.3. Years Considered for the Study

Chapter 2. Executive Summary

2.1. CEO/CXO Standpoint
2.2. Strategic Insights
2.3. ESG Analysis
2.4. Key Findings

Chapter 3. Global Tracking As A Service Market Forces Analysis

3.1. Market Forces Shaping the Global Tracking As A Service Market (2024-2035)
3.2. Drivers
- 3.2.1. Rising Operational Complexities and Demand for Real-Time Visibility
- 3.2.2. Proliferation of IoT and Cloud Adoption
3.3. Restraints
- 3.3.1. Data Privacy and Security Concerns
- 3.3.2. Connectivity and Infrastructure Limitations
3.4. Opportunities
- 3.4.1. SME Adoption and Cost-Effective Models
- 3.4.2. Smart City and 5G-Driven Initiatives

Chapter 4. Global Tracking As A Service Industry Analysis

4.1. Porter's 5 Forces Model
- 4.1.1. Bargaining Power of Buyer
- 4.1.2. Bargaining Power of Supplier
- 4.1.3. Threat of New Entrants
- 4.1.4. Threat of Substitutes
- 4.1.5. Competitive Rivalry
4.2. Porter's 5 Forces Forecast Model (2024-2035)
4.3. PESTEL Analysis
- 4.3.1. Political
- 4.3.2. Economical
- 4.3.3. Social
- 4.3.4. Technological
- 4.3.5. Environmental
- 4.3.6. Legal
4.4. Top Investment Opportunities
4.5. Top Winning Strategies (2025)
4.6. Market Share Analysis (2024-2025)
4.7. Global Pricing Analysis and Trends 2025
4.8. Analyst Recommendation & Conclusion

Chapter 5. Global Tracking As A Service Market Size & Forecasts by Deployment 2025-2035

5.1. Market Overview
5.2. Global Tracking As A Service Market Performance - Potential Analysis (2025)
5.3. On Cloud
- 5.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 5.3.2. Market Size Analysis, by Region, 2025-2035
5.4. On-Premise
- 5.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 5.4.2. Market Size Analysis, by Region, 2025-2035

Chapter 6. Global Tracking As A Service Market Size & Forecasts by End User 2025-2035

6.1. Market Overview
6.2. Global Tracking As A Service Market Performance - Potential Analysis (2025)
6.3. Retail
- 6.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 6.3.2. Market Size Analysis, by Region, 2025-2035
6.4. Manufacturing
- 6.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 6.4.2. Market Size Analysis, by Region, 2025-2035
6.5. E-commerce
- 6.5.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 6.5.2. Market Size Analysis, by Region, 2025-2035
6.6. Transportation & Logistics
- 6.6.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 6.6.2. Market Size Analysis, by Region, 2025-2035
6.7. Healthcare
- 6.7.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 6.7.2. Market Size Analysis, by Region, 2025-2035
6.8. Other End-user Industries
- 6.8.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 6.8.2. Market Size Analysis, by Region, 2025-2035

Chapter 7. Global Tracking As A Service Market Size & Forecasts by Region 2025-2035

7.1. Tracking As A Service Market, Regional Market Snapshot
7.2. Top Leading & Emerging Countries
7.3. North America Tracking As A Service Market
- 7.3.1. U.S. Tracking As A Service Market
  - 7.3.1.1. Deployment Breakdown Size & Forecasts, 2025-2035
  - 7.3.1.2. End User Breakdown Size & Forecasts, 2025-2035
- 7.3.2. Canada Tracking As A Service Market
  - 7.3.2.1. Deployment Breakdown Size & Forecasts, 2025-2035
  - 7.3.2.2. End User Breakdown Size & Forecasts, 2025-2035
7.4. Europe Tracking As A Service Market
- 7.4.1. UK Tracking As A Service Market
  - 7.4.1.1. Deployment Breakdown Size & Forecasts, 2025-2035
  - 7.4.1.2. End User Breakdown Size & Forecasts, 2025-2035
- 7.4.2. Germany Tracking As A Service Market
  - 7.4.2.1. Deployment Breakdown Size & Forecasts, 2025-2035
  - 7.4.2.2. End User Breakdown Size & Forecasts, 2025-2035
- 7.4.3. France Tracking As A Service Market
  - 7.4.3.1. Deployment Breakdown Size & Forecasts, 2025-2035
  - 7.4.3.2. End User Breakdown Size & Forecasts, 2025-2035
- 7.4.4. Spain Tracking As A Service Market
  - 7.4.4.1. Deployment Breakdown Size & Forecasts, 2025-2035
  - 7.4.4.2. End User Breakdown Size & Forecasts, 2025-2035
- 7.4.5. Italy Tracking As A Service Market
  - 7.4.5.1. Deployment Breakdown Size & Forecasts, 2025-2035
  - 7.4.5.2. End User Breakdown Size & Forecasts, 2025-2035
- 7.4.6. Rest of Europe Tracking As A Service Market
  - 7.4.6.1. Deployment Breakdown Size & Forecasts, 2025-2035
  - 7.4.6.2. End User Breakdown Size & Forecasts, 2025-2035
7.5. Asia Pacific Tracking As A Service Market
- 7.5.1. China Tracking As A Service Market
  - 7.5.1.1. Deployment Breakdown Size & Forecasts, 2025-2035
  - 7.5.1.2. End User Breakdown Size & Forecasts, 2025-2035
- 7.5.2. India Tracking As A Service Market
  - 7.5.2.1. Deployment Breakdown Size & Forecasts, 2025-2035
  - 7.5.2.2. End User Breakdown Size & Forecasts, 2025-2035
- 7.5.3. Japan Tracking As A Service Market
  - 7.5.3.1. Deployment Breakdown Size & Forecasts, 2025-2035
  - 7.5.3.2. End User Breakdown Size & Forecasts, 2025-2035
- 7.5.4. Australia Tracking As A Service Market
  - 7.5.4.1. Deployment Breakdown Size & Forecasts, 2025-2035
  - 7.5.4.2. End User Breakdown Size & Forecasts, 2025-2035
- 7.5.5. South Korea Tracking As A Service Market
  - 7.5.5.1. Deployment Breakdown Size & Forecasts, 2025-2035
  - 7.5.5.2. End User Breakdown Size & Forecasts, 2025-2035
- 7.5.6. Rest of Asia Pacific Tracking As A Service Market
  - 7.5.6.1. Deployment Breakdown Size & Forecasts, 2025-2035
  - 7.5.6.2. End User Breakdown Size & Forecasts, 2025-2035
7.6. Latin America Tracking As A Service Market
- 7.6.1. Brazil Tracking As A Service Market
  - 7.6.1.1. Deployment Breakdown Size & Forecasts, 2025-2035
  - 7.6.1.2. End User Breakdown Size & Forecasts, 2025-2035
- 7.6.2. Mexico Tracking As A Service Market
  - 7.6.2.1. Deployment Breakdown Size & Forecasts, 2025-2035
  - 7.6.2.2. End User Breakdown Size & Forecasts, 2025-2035
7.7. Middle East & Africa Tracking As A Service Market
- 7.7.1. UAE Tracking As A Service Market
  - 7.7.1.1. Deployment Breakdown Size & Forecasts, 2025-2035
  - 7.7.1.2. End User Breakdown Size & Forecasts, 2025-2035
- 7.7.2. Saudi Arabia Tracking As A Service Market
  - 7.7.2.1. Deployment Breakdown Size & Forecasts, 2025-2035
  - 7.7.2.2. End User Breakdown Size & Forecasts, 2025-2035
- 7.7.3. South Africa Tracking As A Service Market
  - 7.7.3.1. Deployment Breakdown Size & Forecasts, 2025-2035
  - 7.7.3.2. End User Breakdown Size & Forecasts, 2025-2035

Chapter 8. Competitive Intelligence

8.1. Top Market Strategies
8.2. Oracle Corporation
- 8.2.1. Company Overview
- 8.2.2. Key Executives
- 8.2.3. Company Snapshot
- 8.2.4. Financial Performance (Subject to Data Availability)
- 8.2.5. Product/Services Port
- 8.2.6. Recent Development
- 8.2.7. Market Strategies
- 8.2.8. SWOT Analysis
8.3. SAP SE
8.4. IBM Corporation
8.5. Verizon Communications Inc.
8.6. Trimble Inc.
8.7. Zebra Technologies Corporation
8.8. Sensitech Inc.
8.9. Geotab Inc.
8.10. AT&T Inc.
8.11. CalAmp Corp.
8.12. Intel Corporation
8.13. HERE Technologies
8.14. Huawei Technologies Co., Ltd.
8.15. Bosch.IO GmbH
8.16. Siemens AG