Global Internet of Things Analytics Market Size Study & Forecast, by Component, Deployment, Type, Application and Regional Forecasts 2025-2035

Description

The Global Internet of Things (IoT) Analytics Market is valued at approximately USD 23.6 billion in 2024 and is anticipated to grow at a CAGR of more than 21.25% over the forecast period 2025-2035. IoT analytics represents the convergence of big data, cloud computing, and machine learning techniques to transform raw data generated from connected devices into actionable insights. By enabling predictive intelligence, real-time monitoring, and smarter decision-making, IoT analytics empowers industries and enterprises to drive operational efficiency, minimize downtime, and create new value-driven business models. The accelerating adoption of IoT across retail, healthcare, energy, manufacturing, and logistics, coupled with the rising demand for scalable analytical platforms, continues to propel the expansion of this market.

The rapid growth of connected devices and the increasing scale of digital ecosystems have intensified the need for advanced analytics solutions. Enterprises are deploying IoT analytics to leverage predictive maintenance, optimize supply chains, enhance security frameworks, and unlock cost-saving opportunities across critical operations. For instance, the application of predictive analytics enables organizations to foresee equipment malfunctions before they occur, reducing maintenance costs and unplanned downtime. The growing emphasis on real-time insights in industries such as energy management and asset monitoring, together with the emergence of AI-powered prescriptive analytics, has opened up lucrative pathways for market growth. However, concerns around cybersecurity vulnerabilities, data privacy, and integration complexity remain key challenges that may hinder the pace of adoption in certain regions.

The detailed segments and sub-segments included in the report are:

By Component:

Software
Service

By Deployment:

On-Premise
On-Cloud

By Type:

Predictive Analytics
Prescriptive Analytics
Descriptive Analytics

By Application:

Energy Management
Predictive Maintenance
Asset Management
Inventory Management
Security

By Region:

North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE
Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
Middle East & Africa
UAE
Saudi Arabia
South Africa
Rest of Middle East & Africa
On-Cloud Deployment is Expected to Dominate the Market
The on-cloud deployment model is expected to hold the largest market share during the forecast period. Its dominance stems from the scalability, flexibility, and cost-efficiency that cloud platforms bring to IoT analytics. Cloud-based solutions allow enterprises to manage vast streams of IoT data, integrate AI-powered analytics seamlessly, and access real-time insights across geographically dispersed operations. While on-premise deployment continues to be relevant for industries prioritizing greater control and security, the widespread adoption of cloud solutions positions on-cloud as the dominant growth engine for the IoT analytics landscape.
Software Solutions Lead in Revenue Contribution
When categorized by component, software solutions account for the majority of the revenue share in the IoT analytics market. Advanced software platforms enable the aggregation, visualization, and interpretation of IoT-generated data, empowering organizations to make faster, more informed decisions. Predictive and prescriptive software modules are widely adopted across industries for their ability to enhance operational intelligence and future-proof business processes. Services, meanwhile, are projected to witness faster growth, driven by the demand for managed services, consulting expertise, and tailored integration strategies. Thus, software currently leads in revenue generation, while services are carving a strong trajectory of growth.
The key regions considered for the Global Internet of Things (IoT) Analytics Market study include Asia Pacific, North America, Europe, Latin America, and the Middle East & Africa. North America dominated the market in 2025, benefiting from early adoption of IoT technologies, strong investments in digital infrastructure, and a mature ecosystem of leading cloud and analytics providers. The U.S. particularly remains at the forefront due to its thriving industrial IoT initiatives and high enterprise spending on digital transformation. Asia Pacific, however, is poised to be the fastest-growing region, fueled by rapid industrialization, expanding IoT adoption in smart cities and manufacturing hubs, and government-backed investments in advanced analytics platforms in countries like China and India. Europe also plays a significant role, supported by stringent regulatory frameworks, sustainability initiatives, and rising demand for secure, efficient IoT-driven insights.

Major market players included in this report are:

Microsoft Corporation
IBM Corporation
SAP SE
Amazon Web Services Inc.
Google LLC
Oracle Corporation
Cisco Systems Inc.
Intel Corporation
Qualcomm Technologies Inc.
Huawei Technologies Co. Ltd.
Hewlett Packard Enterprise
SAS Institute Inc.
AT&T Inc.
Software AG
Samsung Electronics Co. Ltd.

Global Internet of Things (IoT) Analytics Market Report Scope:

Historical Data - 2023, 2024
Base Year for Estimation - 2024
Forecast period - 2025-2035
Report Coverage - Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
Regional Scope - North America; Europe; Asia Pacific; Latin America; Middle East & Africa
Customization Scope - Free report customization (equivalent to up to 8 analysts' working hours) with purchase. Addition or alteration to country, regional & segment scope*

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values for the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within the countries involved in the study. The report also provides detailed information about crucial aspects, such as driving factors and challenges, which will define the future growth of the market. Additionally, it incorporates potential opportunities in micro-markets for stakeholders to invest, along with a detailed analysis of the competitive landscape and product offerings of key players. The detailed segments and sub-segments of the market are explained below:

Key Takeaways:

Market Estimates & Forecast for 10 years from 2025 to 2035.
Annualized revenues and regional-level analysis for each market segment.
Detailed analysis of the geographical landscape with country-level analysis of major regions.
Competitive landscape with information on major players in the market.
Analysis of key business strategies and recommendations on future market approach.
Analysis of the competitive structure of the market.
Demand side and supply side analysis of the market.

Chapter 1. Global Internet of Things Analytics Market Report Scope & Methodology

1.1. Research Objective
1.2. Research Methodology
- 1.2.1. Forecast Model
- 1.2.2. Desk Research
- 1.2.3. Top Down and Bottom-Up Approach
1.3. Research Attributes
1.4. Scope of the Study
- 1.4.1. Market Definition
- 1.4.2. Market Segmentation
1.5. Research Assumption
- 1.5.1. Inclusion & Exclusion
- 1.5.2. Limitations
- 1.5.3. Years Considered for the Study

Chapter 2. Executive Summary

2.1. CEO/CXO Standpoint
2.2. Strategic Insights
2.3. ESG Analysis
2.4. key Findings

Chapter 3. Global Internet of Things Analytics Market Forces Analysis

3.1. Market Forces Shaping The Global Internet of Things Analytics Market (2024-2035)
3.2. Drivers
- 3.2.1. Adoption of IoT across Industries
- 3.2.2. Demand for scalable analytical platforms
3.3. Restraints
- 3.3.1. cybersecurity vulnerabilities
3.4. Opportunities
- 3.4.1. Rapid growth of connected devices and the increasing scale of digital ecosystems

Chapter 4. Global Internet of Things Analytics Industry Analysis

4.1. Porter's 5 Forces Model
- 4.1.1. Bargaining Power of Buyer
- 4.1.2. Bargaining Power of Supplier
- 4.1.3. Threat of New Entrants
- 4.1.4. Threat of Substitutes
- 4.1.5. Competitive Rivalry
4.2. Porter's 5 Force Forecast Model (2024-2035)
4.3. PESTEL Analysis
- 4.3.1. Political
- 4.3.2. Economical
- 4.3.3. Social
- 4.3.4. Technological
- 4.3.5. Environmental
- 4.3.6. Legal
4.4. Top Investment Opportunities
4.5. Top Winning Strategies (2025)
4.6. Market Share Analysis (2024-2025)
4.7. Global Pricing Analysis And Trends 2025
4.8. Analyst Recommendation & Conclusion

Chapter 5. Global Internet of Things Analytics Market Size & Forecasts by Component 2025-2035

5.1. Market Overview
5.2. Global Growth Hormone Deficiency Market Performance - Potential Analysis (2025)
5.3. Software
- 5.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 5.3.2. Market size analysis, by region, 2025-2035
5.4. Service
- 5.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 5.4.2. Market size analysis, by region, 2025-2035

Chapter 6. Global Internet of Things Analytics Market Size & Forecasts by Deployment 2025-2035

6.1. Market Overview
6.2. Global Growth Hormone Deficiency Market Performance - Potential Analysis (2025)
6.3. On premise
- 6.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 6.3.2. Market size analysis, by region, 2025-2035
6.4. On cloud
- 6.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 6.4.2. Market size analysis, by region, 2025-2035

Chapter 7. Global Internet of Things Analytics Market Size & Forecasts by Type 2025-2035

7.1. Market Overview
7.2. Global Growth Hormone Deficiency Market Performance - Potential Analysis (2025)
7.3. Predictive Analytics
- 7.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 7.3.2. Market size analysis, by region, 2025-2035
7.4. Descriptive Analytics
- 7.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 7.4.2. Market size analysis, by region, 2025-2035
7.5. Prescriptive Analytics
- 7.5.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 7.5.2. Market size analysis, by region, 2025-2035

Chapter 8. Global Internet of Things Analytics Market Size & Forecasts by Application 2025-2035

8.1. Market Overview
8.2. Global Growth Hormone Deficiency Market Performance - Potential Analysis (2025)
8.3. Energy Management
- 8.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 8.3.2. Market size analysis, by region, 2025-2035
8.4. Predictive maintenance
- 8.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 8.4.2. Market size analysis, by region, 2025-2035
8.5. Asset Management
- 8.5.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 8.5.2. Market size analysis, by region, 2025-2035
8.6. Inventory Management
- 8.6.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 8.6.2. Market size analysis, by region, 2025-2035
8.7. Security
- 8.7.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 8.7.2. Market size analysis, by region, 2025-2035

Chapter 9. Global Internet of Things Analytics Market Size & Forecasts by Region 2025-2035

9.1. Growth Internet of Things Analytics Market, Regional Market Snapshot
9.2. Top Leading & Emerging Countries
9.3. North America Internet of Things Analytics Market
- 9.3.1. U.S. Internet of Things Analytics Market
  - 9.3.1.1. Component breakdown size & forecasts, 2025-2035
  - 9.3.1.2. Deployment breakdown size & forecasts, 2025-2035
  - 9.3.1.3. Type breakdown size & forecasts, 2025-2035
  - 9.3.1.4. Application breakdown size & forecasts, 2025-2035
- 9.3.2. Canada Internet of Things Analytics Market
  - 9.3.2.1. Component breakdown size & forecasts, 2025-2035
  - 9.3.2.2. Deployment breakdown size & forecasts, 2025-2035
  - 9.3.2.3. Type breakdown size & forecasts, 2025-2035
  - 9.3.2.4. Application breakdown size & forecasts, 2025-2035
9.4. Europe Internet of Things Analytics Market
- 9.4.1. UK Internet of Things Analytics Market
  - 9.4.1.1. Component breakdown size & forecasts, 2025-2035
  - 9.4.1.2. Deployment breakdown size & forecasts, 2025-2035
  - 9.4.1.3. Type breakdown size & forecasts, 2025-2035
  - 9.4.1.4. Application breakdown size & forecasts, 2025-2035
- 9.4.2. Germany Internet of Things Analytics Market
  - 9.4.2.1. Component breakdown size & forecasts, 2025-2035
  - 9.4.2.2. Deployment breakdown size & forecasts, 2025-2035
  - 9.4.2.3. Type breakdown size & forecasts, 2025-2035
  - 9.4.2.4. Application breakdown size & forecasts, 2025-2035
- 9.4.3. France Internet of Things Analytics Market
  - 9.4.3.1. Component breakdown size & forecasts, 2025-2035
  - 9.4.3.2. Deployment breakdown size & forecasts, 2025-2035
  - 9.4.3.3. Type breakdown size & forecasts, 2025-2035
  - 9.4.3.4. Application breakdown size & forecasts, 2025-2035
- 9.4.4. Spain Internet of Things Analytics Market
  - 9.4.4.1. Component breakdown size & forecasts, 2025-2035
  - 9.4.4.2. Deployment breakdown size & forecasts, 2025-2035
  - 9.4.4.3. Type breakdown size & forecasts, 2025-2035
  - 9.4.4.4. Application breakdown size & forecasts, 2025-2035
- 9.4.5. Italy Internet of Things Analytics Market
  - 9.4.5.1. Component breakdown size & forecasts, 2025-2035
  - 9.4.5.2. Deployment breakdown size & forecasts, 2025-2035
  - 9.4.5.3. Type breakdown size & forecasts, 2025-2035
  - 9.4.5.4. Application breakdown size & forecasts, 2025-2035
- 9.4.6. Rest of Europe Internet of Things Analytics Market
  - 9.4.6.1. Component breakdown size & forecasts, 2025-2035
  - 9.4.6.2. Deployment breakdown size & forecasts, 2025-2035
  - 9.4.6.3. Type breakdown size & forecasts, 2025-2035
  - 9.4.6.4. Application breakdown size & forecasts, 2025-2035
9.5. Asia Pacific Internet of Things Analytics Market
- 9.5.1. China Internet of Things Analytics Market
  - 9.5.1.1. Component breakdown size & forecasts, 2025-2035
  - 9.5.1.2. Deployment breakdown size & forecasts, 2025-2035
  - 9.5.1.3. Type breakdown size & forecasts, 2025-2035
  - 9.5.1.4. Application breakdown size & forecasts, 2025-2035
- 9.5.2. India Internet of Things Analytics Market
  - 9.5.2.1. Component breakdown size & forecasts, 2025-2035
  - 9.5.2.2. Deployment breakdown size & forecasts, 2025-2035
  - 9.5.2.3. Type breakdown size & forecasts, 2025-2035
  - 9.5.2.4. Application breakdown size & forecasts, 2025-2035
- 9.5.3. Japan Internet of Things Analytics Market
  - 9.5.3.1. Component breakdown size & forecasts, 2025-2035
  - 9.5.3.2. Deployment breakdown size & forecasts, 2025-2035
  - 9.5.3.3. Type breakdown size & forecasts, 2025-2035
  - 9.5.3.4. Application breakdown size & forecasts, 2025-2035
- 9.5.4. Australia Internet of Things Analytics Market
  - 9.5.4.1. Component breakdown size & forecasts, 2025-2035
  - 9.5.4.2. Deployment breakdown size & forecasts, 2025-2035
  - 9.5.4.3. Type breakdown size & forecasts, 2025-2035
  - 9.5.4.4. Application breakdown size & forecasts, 2025-2035
- 9.5.5. South Korea Internet of Things Analytics Market
  - 9.5.5.1. Component breakdown size & forecasts, 2025-2035
  - 9.5.5.2. Deployment breakdown size & forecasts, 2025-2035
  - 9.5.5.3. Type breakdown size & forecasts, 2025-2035
  - 9.5.5.4. Application breakdown size & forecasts, 2025-2035
- 9.5.6. Rest of APAC Internet of Things Analytics Market
  - 9.5.6.1. Component breakdown size & forecasts, 2025-2035
  - 9.5.6.2. Deployment breakdown size & forecasts, 2025-2035
  - 9.5.6.3. Type breakdown size & forecasts, 2025-2035
  - 9.5.6.4. Application breakdown size & forecasts, 2025-2035
9.6. Latin America Internet of Things Analytics Market
- 9.6.1. Brazil Internet of Things Analytics Market
  - 9.6.1.1. Component breakdown size & forecasts, 2025-2035
  - 9.6.1.2. Deployment breakdown size & forecasts, 2025-2035
  - 9.6.1.3. Type breakdown size & forecasts, 2025-2035
  - 9.6.1.4. Application breakdown size & forecasts, 2025-2035
- 9.6.2. Mexico Internet of Things Analytics Market
  - 9.6.2.1. Component breakdown size & forecasts, 2025-2035
  - 9.6.2.2. Deployment breakdown size & forecasts, 2025-2035
  - 9.6.2.3. Type breakdown size & forecasts, 2025-2035
  - 9.6.2.4. Application breakdown size & forecasts, 2025-2035
9.7. Middle East and Africa Internet of Things Analytics Market
- 9.7.1. UAE Internet of Things Analytics Market
  - 9.7.1.1. Component breakdown size & forecasts, 2025-2035
  - 9.7.1.2. Deployment breakdown size & forecasts, 2025-2035
  - 9.7.1.3. Type breakdown size & forecasts, 2025-2035
  - 9.7.1.4. Application breakdown size & forecasts, 2025-2035
- 9.7.2. Saudi Arabia (KSA) Internet of Things Analytics Market
  - 9.7.2.1. Component breakdown size & forecasts, 2025-2035
  - 9.7.2.2. Deployment breakdown size & forecasts, 2025-2035
  - 9.7.2.3. Type breakdown size & forecasts, 2025-2035
  - 9.7.2.4. Application breakdown size & forecasts, 2025-2035
- 9.7.3. South Africa Internet of Things Analytics Market
  - 9.7.3.1. Component breakdown size & forecasts, 2025-2035
  - 9.7.3.2. Deployment breakdown size & forecasts, 2025-2035
  - 9.7.3.3. Type breakdown size & forecasts, 2025-2035
  - 9.7.3.4. Application breakdown size & forecasts, 2025-2035

Chapter 10. Competitive Intelligence

10.1. Top Market Strategies
10.2. Microsoft Corporation
- 10.2.1. Company Overview
- 10.2.2. Key Executives
- 10.2.3. Company Snapshot
- 10.2.4. Financial Performance (Subject to Data Availability)
- 10.2.5. Product/Services Port
- 10.2.6. Recent Development
- 10.2.7. Market Strategies
- 10.2.8. SWOT Analysis
10.3. IBM Corporation
10.4. SAP SE
10.5. Amazon Web Services Inc.
10.6. Google LLC
10.7. Oracle Corporation
10.8. Cisco Systems Inc.
10.9. Intel Corporation
10.10. Qualcomm Technologies Inc.
10.11. Huawei Technologies Co. Ltd.
10.12. Hewlett Packard Enterprise
10.13. SAS Institute Inc.
10.14. AT&T Inc.
10.15. Software AG
10.16. Samsung Electronics Co. Ltd.