Indonesia Infant Nutrition Market, By Product Type (Baby Food, Infant Formula), By Distribution Channel (Hypermarket, Supermarket, Specialty Store, Online, Others), By Formulation (Ready- to- Eat, Powder, Liquid)

Indonesia infant nutrition market is projected to surpass US$ 15.4 Bn by the end of 2030 and exhibit a CAGR of 7.9% during the forecast period (2023 to 2030).

Indonesia Infant Nutrition Market Revenue Share (%), By Formulation, 2022

Infant nutrition product market is broadly classified as baby food and infant formula. Infant nutrition refers to the dietary requirements of infants. A diet that is deficient in essential calories, minerals, vitamins, or fluids is deemed insufficient. When compared to infant formula, breast milk provides the best nutrition during the crucial early months of growth. Infant nutrition necessitates the provision of essential nutrients that promote normal growth, development, and resistance to infections and diseases.

Market Dynamics

The increasing number of campaigns organized by the government in association with private infant nutrition product manufacturers to increase awareness about the importance of nutrition for babies is projected to boost demand for infant nutrition products in Indonesia. For instance, the Global Alliance for Improved Nutrition (GAIN), in collaboration with the Directorate of Community Nutrition, Ministry of Health Indonesia, is engaged in a project to increase the sustainable improvement of Maternal, Infant, and Young Child Nutrition (MIYCN) in East Java, Indonesia. Under this project, the Behavioral Change Intervention (BCI) will be implemented in East Java aims to improve the nutritional intake of children aged 24 months and below from low-income families by providing them with baby food products.

The demand for convenient baby food has increased among consumers as a result of growing awareness about the complete nutritional needs of growing babies, which are met by infant nutrition. Furthermore, rising urbanization in Indonesia, combined with an increase in the number of women in the workforce, is expected to propel infant nutrition market growth.

According to the World Bank, Indonesia is the fourth-largest populous country in the world; however, the birth rate of the country is declining.

Key features of the study:

• This report provides an in-depth analysis of the Indonesia infant nutrition market, market size (US$ Bn), and compound annual growth rate (CAGR%) for the forecast period (2023-2030), considering 2022 as the base year
• It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
• It profiles key players in the Indonesia infant nutrition market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
• Key companies covered as a part of this study include Nestle S.A., Groupe Danone, PT Kalbe Farma Tbk, PT Indofood Sukses Makmur, Indofood CBP, Mirota KSM, Nutricia Indonesia Sejahtera, Sari Husada, Mead Johnson Indonesia, and PT Frisian Flag Indonesia
• Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
• Indonesia infant nutrition market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
• Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the Indonesia infant nutrition market

Indonesia Infant Nutrition Market Detailed Segmentation:

• By Product Type:
  • Baby Food
  • Infant Formula
• By Distribution Channel
  • Hypermarket
  • Supermarket
  • Specialty Store
  • Online
  • Others
• By Formulation:
  • Ready- to- Eat
  • Powder
  • Liquid
• Company Profiles
  • Nestle S.A.
  • Groupe Danone
  • PT Kalbe Farma Tbk
  • PT Indofood Sukses Makmur
  • PT Frisian Flag Indonesia
  • Indofood CBP
  • Mirota KSM
  • Nutricia Indonesia Sejahtera
  • Sari Husada
  • Mead Johnson Indonesia