Europe Yerba Mate Market - Industry Trends and Forecast to 2029

Description

List of Tables

The yerba mate market is projected to register an 4.9% CAGR in the forecast period of 2021 to 2029. The new market report contains data for the historic years 2020, the base year of calculation is 2021, and the forecast period is 2022 to 2029.

Market Segmentation:

Europe Yerba Mate Market, By Type (Argentinian Yerba Mate, Brazilian Yerba Mate, Paraguayan Yerba Mate, Uruguayan Yerba Mate, Others), Form (Powder, Loose Leaf, Concentrate, Extracts, Others), Product Type (Regular, Freeze Dried) Nature (Organic, Conventional), Application (Beverages, Food, Functional Foods, Personal Care, Bakery Products, Confectionery, Dressings, Sports Nutrition, Dietary Supplements, Dairy Products, Dairy Alternative), Distribution Channel (Direct, Indirect), Country (Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe).Industry Trends and Forecast to 2029.

Some of the major factors contributing to the growth of the yerba mate market:

Rising awareness about health benefits of yerba mate

Rise in demand in beauty and healthcare industry

Market Players:

The key players operating in the yerba mate market are:

Herboflora

Vita Forte Inc.

Darka Company s.r.o.

ESTABLECIMIENTO LAS MARIAS

LA MISSION MILLS ESTABLISHMENT

Lauro Raatz SA

Triunfo do Brasil

Mate Factor

EOCTEAS

1 INTRODUCTION 63

1.1 OBJECTIVES OF THE STUDY 63
1.2 MARKET DEFINITION 63
1.3 OVERVIEW OF THE EUROPE YERBA MATE MARKET 63
1.4 LIMITATION 65
1.5 MARKETS COVERED 65

2 MARKET SEGMENTATION 73

2.1 MARKETS COVERED 73
2.2 GEOGRAPHICAL SCOPE 74
2.3 YEARS CONSIDERED FOR THE STUDY 75
2.4 CURRENCY AND PRICING 75
2.5 DBMR TRIPOD DATA VALIDATION MODEL 76
2.6 TYPE LIFE LINE CURVE 79
2.7 MULTIVARIATE MODELING 80
2.8 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS 81
2.9 DBMR MARKET POSITION GRID 83
2.10 MARKET APPLICATION COVERAGE GRID 84
2.11 DBMR MARKET CHALLENGE MATRIX 85
2.12 DBMR VENDOR SHARE ANALYSIS 86
2.13 IMPORT-EXPORT DATA 87
2.14 SECONDARY SOURCES 88
2.15 ASSUMPTIONS 89

3 EXECUTIVE SUMMARY 90

4 PREMIUM INSIGHTS 92

4.1 FACTORS INFLUENCING PURCHASE DECISION OF CUSTOMERS 93
4.2 MARKETING STRATEGY ADOPTED BY KEY MARKET PLAYERS 95
- 4.2.1 LAUNCHING NEW PRODUCTS ACCORDING TO MARKET DEMAND 95
- 4.2.2 THOUGHTFUL PACKAGING AND CAMPAIGN 95
- 4.2.3 PARTNERSHIP WITH POPULAR BRANDS 96
- 4.2.4 A VAST NETWORK OF DISTRIBUTION 96
4.3 NEW PRODUCT LAUNCHES 97
4.4 REGULATORY FRAMEWORK AND GUIDELINES 98

5 SUPPLY CHAIN ANALYSIS 101

5.1 OVERVIEW 101
5.2 RAW MATERIAL PROCUREMENT 101
5.3 YERBA MATE MANUFACTURING/PRODUCTION 101
5.4 DISTRIBUTION 102
5.5 END USERS 102

6 MARKET OVERVIEW 103

6.1 DRIVERS 105
- 6.1.1 RISING AWARENESS ABOUT THE HEALTH BENEFITS OF YERBA MATE 105
- 6.1.2 TECHNOLOGICAL ADVANCEMENTS IN THE MARKET 105
- 6.1.3 INCREASING DEMAND IN THE BEAUTY AND HEALTHCARE INDUSTRY 106
6.2 RESTRAINTS 106
- 6.2.1 STRINGENT GOVERNMENT REGULATIONS 106
- 6.2.2 DIFFICULTY IN THE CULTIVATION OF YERBA MATE 107
6.3 OPPORTUNITIES 107
- 6.3.1 INTRODUCTION OF NEW FLAVORS 107
- 6.3.2 GROWING ORGANIC TREND 107
6.4 CHALLENGES 108
- 6.4.1 FLUCTUATING PRICES DUE TO LACK OF AVAILABILITY OF RAW MATERIAL 108
- 6.4.2 SIDE EFFECT ASSOCIATED WITH YERBA MATE 109

7 EUROPE YERBA MATE MARKET, BY TYPE 110

7.1 OVERVIEW 111
7.2 ARGENTINIAN YERBA MATE 112
- 7.2.1 POWDER 113
- 7.2.2 LOOSE LEAF 113
- 7.2.3 CONCENTRATE 113
- 7.2.4 EXTRACTS 113
- 7.2.5 OTHERS 113
7.3 BRAZILIAN YERBA MATE 113
- 7.3.1 POWDER 114
- 7.3.2 LOOSE LEAF 114
- 7.3.3 CONCENTRATE 114
- 7.3.4 EXTRACTS 114
- 7.3.5 OTHERS 114
7.4 PARAGUAYAN YERBA MATE 115
- 7.4.1 POWDER 115
- 7.4.2 LOOSE LEAF 116
- 7.4.3 CONCENTRATE 116
- 7.4.4 EXTRACTS 116
- 7.4.5 OTHERS 116
7.5 URUGUAYAN YERBA MATE 116
- 7.5.1 POWDER 117
- 7.5.2 LOOSE LEAF 117
- 7.5.3 CONCENTRATE 117
- 7.5.4 EXTRACTS 117
- 7.5.5 OTHERS 117
7.6 OTHERS 117
- 7.6.1 POWDER 118
- 7.6.2 LOOSE LEAF 118
- 7.6.3 CONCENTRATE 118
- 7.6.4 EXTRACTS 118
- 7.6.5 OTHERS 118

8 EUROPE YERBA MATE MARKET, BY FORM 119

8.1 OVERVIEW 120
8.2 POWDER 121
8.3 LOOSE LEAF 121
8.4 CONCENTRATE 122
8.5 EXTRACTS 123
8.6 OTHERS 123

9 EUROPE YERBA MATE MARKET, BY PRODUCT TYPE 125

9.1 OVERVIEW 126
9.2 REGULAR 127
9.3 FREEZE DRIED 127

10 EUROPE YERBA MATE MARKET, BY NATURE 129

10.1 OVERVIEW 130
10.2 ORGANIC 131
10.3 CONVENTIONAL 131

11 EUROPE YERBA MATE MARKET, BY APPLICATION 133

11.1 OVERVIEW 134
11.2 BEVERAGES 135
- 11.2.1 BEVERAGES, BY TYPE 136
  - 11.2.1.1 RTD COFFEE 136
  - 11.2.1.2 SPORTS DRINKS 136
  - 11.2.1.3 SMOOTHIES 136
  - 11.2.1.4 FLAVORED PLANT-BASED MILK 136
  - 11.2.1.5 FLAVORED DAIRY MILK 136
  - 11.2.1.6 OTHERS 136
- 11.2.1 BEVERAGES, BY YERBA MATE TYPE 136
  - 11.2.1.1 ARGENTINIAN YERBA MATE 137
  - 11.2.1.2 BRAZILIAN YERBA MATE 137
  - 11.2.1.3 PARAGUAYAN MATE 137
  - 11.2.1.4 URUGUAYAN YERBA MATE 137
  - 11.2.1.5 OTHERS 137
11.3 FOOD 137
- 11.3.1 FOOD, BY YERBA MATE TYPE 138
  - 11.3.1.1 ARGENTINIAN YERBA MATE 138
  - 11.3.1.2 BRAZILIAN YERBA MATE 138
  - 11.3.1.3 PARAGUAYAN MATE 138
  - 11.3.1.4 URUGUAYAN YERBA MATE 138
  - 11.3.1.5 OTHERS 139
11.4 FUNCTIONAL FOODS 139
- 11.4.1 FUNCTIONAL FOODS, BY YERBA MATE TYPE 139
  - 11.4.1.1 ARGENTINIAN YERBA MATE 140
  - 11.4.1.2 BRAZILIAN YERBA MATE 140
  - 11.4.1.3 PARAGUAYAN YERBA MATE 140
  - 11.4.1.4 URUGUAYAN YERBA MATE 140
  - 11.4.1.5 OTHERS 140
11.5 PERSONAL CARE 140
- 11.5.1 PERSONAL CARE, BY TYPE 141
  - 11.5.1.1 SKIN CARE 141
    - 11.5.1.1.1 MOISTURIZER & LOTION 141
    - 11.5.1.1.2 SOAP & BODYWASH 141
    - 11.5.1.1.3 CREAM 142
    - 11.5.1.1.4 SERUM 142
    - 11.5.1.1.5 LIP CARE PRODUCTS 142
    - 11.5.1.1.6 MASSAGE OIL 142
    - 11.5.1.1.7 SCRUBS 142
    - 11.5.1.1.8 OTHERS 142
  - 11.5.1.2 HAIR CARE 142
  - 11.5.1.3 CONDITIONER 142
  - 11.5.1.4 SHAMPOO 142
  - 11.5.1.5 SERUM AND OINTMENTS 142
  - 11.5.1.6 OTHERS 142
- 11.5.2 PERSONAL CARE, BY YERBA MATE TYPE 143
  - 11.5.2.1 ARGENTINIAN YERBA MATE 143
  - 11.5.2.2 BRAZILIAN YERBA MATE 143
  - 11.5.2.3 PARAGUAYAN YERBA MATE 143
  - 11.5.2.4 URUGUAYAN YERBA MATE 143
  - 11.5.2.5 OTHERS 143
- 11.5.3 BAKERY PRODUCTS 143
  - 11.5.3.1 BAKERY PRODUCTS, BY TYPE 144
    - 11.5.3.1.1 BREADS & ROLLS 144
    - 11.5.3.1.2 CAKES, PASTRIES & TRUFFLE 144
    - 11.5.3.1.3 BROWNIES 145
    - 11.5.3.1.4 TART & PIES 145
    - 11.5.3.1.5 COOKIES & CRACKERS 145
    - 11.5.3.1.6 BISCUIT 145
    - 11.5.3.1.7 OTHERS 145
- 11.5.4 BAKERY PRODUCTS, BY YERBA MATE TYPE 145
  - 11.5.4.1 ARGENTINIAN YERBA MATE 145
  - 11.5.4.2 BRAZILIAN YERBA MATE 146
  - 11.5.4.3 PARAGUAYAN YERBA MATE 146
  - 11.5.4.4 URUGUAYAN YERBA MATE 146
  - 11.5.4.5 OTHERS 146
11.6 CONFECTIONERY 146
- 11.6.1 CONFECTIONERY, BY TYPE 146
  - 11.6.1.1 CHOCOLATE 147
  - 11.6.1.2 HARD-BOILED SWEETS 147
  - 11.6.1.3 SUGAR CONFECTIONERY CONTAINING CHOCOLATES 147
  - 11.6.1.4 CARAMELS & TOFFEES 147
  - 11.6.1.5 CHOCOLATE SYRUPS 147
  - 11.6.1.6 GUMS & JELLIES 147
  - 11.6.1.7 MINTS 147
  - 11.6.1.8 OTHERS 148
- 11.6.2 CONFECTIONERY, BY YERBA MATE TYPE 148
  - 11.6.2.1 ARGENTINIAN YERBA MATE 148
  - 11.6.2.2 BRAZILIAN YERBA MATE 148
  - 11.6.2.3 PARAGUAYAN YERBA MATE 148
  - 11.6.2.4 URUGUAYAN YERBA MATE 148
  - 11.6.2.5 OTHERS 148
11.7 DRESSINGS 149
- 11.7.1 DRESSINGS, BY YERBA MATE TYPE 149
  - 11.7.1.1 ARGENTINIAN YERBA MATE 149
  - 11.7.1.2 BRAZILIAN YERBA MATE 150
  - 11.7.1.3 PARAGUAYAN YERBA MATE 150
  - 11.7.1.4 URUGUAYAN YERBA MATE 150
  - 11.7.1.5 OTHERS 150
11.8 SPORTS NUTRITION 150
- 11.8.1 SPORTS NUTRITION, BY YERBA MATE TYPE 150
  - 11.8.1.1 ARGENTINIAN YERBA MATE 151
  - 11.8.1.2 BRAZILIAN YERBA MATE 151
  - 11.8.1.3 PARAGUAYAN YERBA MATE 151
  - 11.8.1.4 URUGUAYAN YERBA MATE 151
  - 11.8.1.5 OTHERS 151
11.9 DIETARY SUPPLEMENTS 151
- 11.9.1 DIETARY SUPPLEMENTS, BY TYPE 152
  - 11.9.1.1 SUPPLEMENT POWDERS 152
  - 11.9.1.2 CAPSULES 152
  - 11.9.1.3 TABLETS 152
  - 11.9.1.4 GUMMIES 152
  - 11.9.1.5 OTHERS 153
- 11.9.2 DIETARY SUPPLEMENTS, BY YERBA MATE TYPE 153
  - 11.9.2.1 ARGENTINIAN YERBA MATE 153
  - 11.9.2.2 BRAZILIAN YERBA MATE 153
  - 11.9.2.3 PARAGUAYAN YERBA MATE 153
  - 11.9.2.4 URUGUAYAN YERBA MATE 153
  - 11.9.2.5 OTHERS 153
11.10 DAIRY PRODUCTS 153
- 11.10.1 DAIRY PRODUCTS, BY TYPE 154
  - 11.10.1.1 YOGURT 154
  - 11.10.1.2 DAIRY DESSERTS 154
  - 11.10.1.3 ICE CREAM 154
  - 11.10.1.4 OTHERS 155
- 11.10.2 DAIRY PRODUCTS, BY YERBA MATE TYPE 155
  - 11.10.2.1 ARGENTINIAN YERBA MATE 155
  - 11.10.2.2 BRAZILIAN YERBA MATE 155
  - 11.10.2.3 PARAGUAYAN YERBA MATE 155
  - 11.10.2.4 URUGUAYAN YERBA MATE 155
  - 11.10.2.5 OTHERS 155
11.11 DAIRY ALTERNATIVE 156
- 11.11.1 DAIRY ALTERNATIVE, BY TYPE 156
  - 11.11.1.1 DAIRY MILK ALTERNATIVE 156
  - 11.11.1.2 DAIRY YOGURT ALTERNATIVE 157
  - 11.11.1.3 DAIRY ICE CREAM ALTERNATIVE 157
  - 11.11.1.4 OTHERS 157
- 11.11.2 DAIRY ALTERNATIVE, BY YERBA MATE TYPE 157
  - 11.11.2.1 ARGENTINIAN YERBA MATE 157
  - 11.11.2.2 BRAZILIAN YERBA MATE 157
  - 11.11.2.3 PARAGUAYAN YERBA MATE 157
  - 11.11.2.4 URUGUAYAN YERBA MATE 157
  - 11.11.2.5 OTHERS 158

12 EUROPE YERBA MATE MARKET, BY DISTRIBUTION CHANNEL 159

12.1 OVERVIEW 160
12.2 DIRECT 161
12.3 INDIRECT 161

13 EUROPE YERBA MATE MARKET, BY REGION 163

13.1 EUROPE 164
- 13.1.1 GERMANY 178
- 13.1.2 U.K. 188
- 13.1.3 FRANCE 198
- 13.1.4 ITALY 208
- 13.1.5 SPAIN 218
- 13.1.6 RUSSIA 228
- 13.1.7 SWITZERLAND 239
- 13.1.8 TURKEY 249
- 13.1.9 BELGIUM 259
- 13.1.10 NETHERLANDS 269
- 13.1.11 REST OF EUROPE 279

14 EUROPE YERBA MATE MARKET: COMPANY LANDSCAPE 280

14.1 COMPANY SHARE ANALYSIS: EUROPE 280

15 SWOT ANALYSIS 281

16 COMPANY PROFILES 282

16.1 ESTABLECIMIENTO LAS MARIAS 282
- 16.1.1 COMPANY SNAPSHOT 282
- 16.1.2 COMPANY SHARE ANALYSIS 282
- 16.1.3 PRODUCT PORTFOLIO 283
- 16.1.4 RECENT DEVELOPMENTS 283
16.2 HERBOFLORA 284
- 16.2.1 COMPANY SNAPSHOT 284
- 16.2.2 COMPANY SHARE ANALYSIS 284
- 16.2.3 PRODUCT PORTFOLIO 285
- 16.2.4 RECENT UPDATES 285
16.3 ECOTEAS 286
- 16.3.1 COMPANY SNAPSHOT 286
- 16.3.2 COMPANY SHARE ANALYSIS 286
- 16.3.3 PRODUCT PORTFOLIO 287
- 16.3.4 RECENT UPDATES 287
16.4 DARKA COMPANY S.R.O 288
- 16.4.1 COMPANY SNAPSHOT 288
- 16.4.2 COMPANY SHARE ANALYSIS 288
- 16.4.3 PRODUCT PORTFOLIO 289
- 16.4.4 RECENT DEVELOPMENT 289
16.5 TRIUNFO DO BRASIL 290
- 16.5.1 COMPANY SNAPSHOT 290
- 16.5.2 COMPANY SHARE ANALYSIS 290
- 16.5.3 PRODUCT PORTFOLIO 291
- 16.5.4 RECENT DEVELOPMENT 291
16.6 LAURO RAATZ SA 292
- 16.6.1 COMPANY SNAPSHOT 292
- 16.6.2 PRODUCT PORTFOLIO 292
- 16.6.3 RECENT DEVELOPMENT 293
16.7 LA MISSION MILLS ESTABLISHMENT 294
- 16.7.1 COMPANY SNAPSHOT 294
- 16.7.2 PRODUCT PORTFOLIO 294
- 16.7.3 RECENT DEVELOPMENTS 294
16.8 MATE FACTOR 295
- 16.8.1 COMPANY SNAPSHOT 295
- 16.8.2 PRODUCT PORTFOLIO 295
- 16.8.3 RECENT DEVELOPMENTS 296
16.9 VITA FORTE INC. 297
- 16.9.1 COMPANY SNAPSHOT 297
- 16.9.2 PRODUCT PORTFOLIO 297
- 16.9.3 RECENT DEVELOPMENT 297

17 QUESTIONNAIRE 298

18 RELATED REPORTS 302

LIST OF FIGURES

FIGURE 1 EUROPE YERBA MATE MARKET 40
FIGURE 2 EUROPE YERBA MATE MARKET: DATA TRIANGULATION 43
FIGURE 3 EUROPE YERBA MATE MARKET: DROC ANALYSIS 44
FIGURE 4 EUROPE YERBA MATE MARKET: EUROPE VS REGIONAL MARKET ANALYSIS 45
FIGURE 5 EUROPE YERBA MATE MARKET: COMPANY RESEARCH ANALYSIS 45
FIGURE 6 EUROPE YERBA MATE MARKET: THE TYPE LIFE LINE CURVE 46
FIGURE 7 EUROPE YERBA MATE MARKET: MULTIVARIATE MODELLING 47
FIGURE 8 EUROPE YERBA MATE MARKET: INTERVIEW DEMOGRAPHICS 48
FIGURE 9 EUROPE YERBA MATE MARKET: DBMR MARKET POSITION GRID 50
FIGURE 10 EUROPE YERBA MATE MARKET: MARKET APPLICATION COVERAGE GRID 51
FIGURE 11 EUROPE YERBA MATE MARKET: THE MARKET CHALLENGE MATRIX 52
FIGURE 12 EUROPE YERBA MATE MARKET: VENDOR SHARE ANALYSIS 53
FIGURE 13 EUROPE YERBA MATE MARKET: SEGMENTATION 58
FIGURE 14 RISING AWARENESS ABOUT HEALTH BENEFITS OF YERBA MATE IS EXPECTED TO DRIVE EUROPE YERBA MATE MARKET IN THE FORECAST PERIOD 59
FIGURE 15 ARGENTINIAN YERBA MATE SEGMENT IS EXPECTED TO ACCOUNT FOR THE LARGEST SHARE OF THE EUROPE YERBA MATE MARKET IN 2022 & 2029 59
FIGURE 16 SUPPLY CHAIN OF EUROPE YERBA YATE MARKET 68
FIGURE 17 DRIVERS, RESTRAINTS, OPPORTUNITIES AND CHALLENGE OF EUROPE YERBA MATE MARKET 71
FIGURE 18 EUROPE YERBA MATE MARKET: BY TYPE, 2021 78
FIGURE 19 EUROPE YERBA MATE MARKET: BY FORM, 2021 87
FIGURE 20 EUROPE YERBA MATE MARKET: BY PRODUCT TYPE, 2021 93
FIGURE 21 EUROPE YERBA MATE MARKET: BY NATURE, 2021 97
FIGURE 22 EUROPE YERBA MATE MARKET: BY APPLICATION , 2021 101
FIGURE 23 EUROPE YERBA MATE MARKET: BY DISTRIBUTION CHANNEL, 2021 127
FIGURE 24 EUROPE YERBA MATE MARKET: SNAPSHOT (2021) 132
FIGURE 25 EUROPE YERBA MATE MARKET: BY COUNTRY (2021) 133
FIGURE 26 EUROPE YERBA MATE MARKET: BY COUNTRY (2022 & 2029) 133
FIGURE 27 EUROPE YERBA MATE MARKET: BY COUNTRY (2021 & 2029) 134
FIGURE 28 EUROPE YERBA MATE MARKET: BY TYPE (2022 & 2029) 134
FIGURE 29 EUROPE YERBA MATE MARKET: COMPANY SHARE 2021 (%) 247