MEA Protein Powder Market - Industry Trends and Forecast to 2030

List of Tables

The Middle East and Africa protein powder market is expected to reach USD 690.81 million by 2030 from USD 458.84 Million in 2022, growing at a CAGR of 5.3% in the forecast period of 2023 to 2030.

Market Segmentation:

Middle East and Africa Protein Powder Market, By Protein Type (Whey Protein, Casein Protein, Soy Protein, Pea Protein, Rice Protein, Hemp Protein, Egg White Protein, Pumpkin Seed Protein, Mixed Plant-Based Protein Blends, And Others), Nature (Pure and Blended), Source (Plant Protein and Animal Protein), Flavor (Plain and Flavored), Utility (Medical and Sports Protein), Distribution Channel (Offline and Online), and Country (South Africa, Egypt, Saudi Arabia, U.A.E., Kuwait, and rest of Middle East and Africa) - Industry Trends and Forecast to 2030.

Market Dynamics

Drivers

Increasing awareness regarding health and fitness

Rising trend of sports nutrition and bodybuilding

Restraints

High cost of certain protein powders

Allergies associated with protein products

Opportunities

Rising innovation and diversity of products

Increasing demand for plant-based proteins

Market Players

Some of the major market players operating in the Middle East and Africa protein powder market are:

Optimum Nutrition
Iovate Health Sciences International Inc
BELLRING BRANDS, INC. (BRBR)
WOODBOLT DISTRIBUTION LLC
Nestle
Vega
Isopure
QuestNutrition & WorldPantry.com LLC
EVLUTION NUTRITION
Bright Life Care Private Limited
MusclePharm.
Jarrow Formulas, Inc
NOW Foods
Nutrabio
Jym-Supplement-Science.
Rule One Proteins
MRM Nutrition
Universal Nutrition
Gaspari Nutrition
Abbott

1 INTRODUCTION 9

1.1 OBJECTIVES OF THE STUDY 9
1.2 MARKET DEFINITION 9
1.3 OVERVIEW OF THE MIDDLE EAST & AFRICA PROTEIN POWDER MARKET 9
1.4 CURRENCY AND PRICING 11
1.5 LIMITATIONS 11
1.6 MARKETS COVERED 11

2 MARKET SEGMENTATION 14

2.1 MARKETS COVERED 14
2.2 GEOGRAPHICAL SCOPE 15
2.3 YEARS CONSIDERED FOR THE STUDY 16
2.4 CURRENCY AND PRICING 16
2.5 DBMR TRIPOD DATA VALIDATION MODEL 17
2.6 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS 20
2.7 DBMR MARKET POSITION GRID 21
2.8 MULTIVARIATE MODELLING 22
2.9 TYPE LIFELINE CURVE 23
2.10 SECONDARY SOURCES 24
2.11 ASSUMPTIONS 25

3 EXECUTIVE SUMMARY 26

4 PREMIUM INSIGHTS 29

4.1 SUPPLY CHAIN ANALYSIS 31
- 4.1.1 RAW MATERIAL SOURCING 31
- 4.1.2 MANUFACTURING AND PROCESSING 31
- 4.1.3 DISTRIBUTION 32
- 4.1.4 END USER 32
4.2 PRODUCTION CONSUMPTION ANALYSIS 33
4.3 PRICE INDEX 35
4.4 IMPORT-EXPORT ANALYSIS 36

5 MARKET OVERVIEW 38

5.1 DRIVERS 40
- 5.1.1 INCREASING AWARENESS REGARDING HEALTH AND FITNESS 40
- 5.1.2 RISING TREND OF SPORTS NUTRITION AND BODY BUILDING 40
5.2 RESTRAINTS 41
- 5.2.1 HIGH COST OF CERTAIN PROTEIN POWDERS 41
- 5.2.2 ALLERGIES ASSOCIATED WITH PROTEIN PRODUCTS 41
5.3 OPPORTUNITIES 42
- 5.3.1 RISING INNOVATION AND DIVERSITY OF PRODUCTS 42
- 5.3.2 INCREASING DEMAND FOR PLANT-BASED PROTEIN 42
5.4 CHALLENGES 43
- 5.4.1 REGULATORY AND QUALITY CONCERNS 43
- 5.4.2 CHALLENGING EXTRACTION OF PROTEIN FROM SOURCES 44

6 MIDDLE EAST & AFRICA PROTEIN POWDER MARKET, BY REGION 45

6.1 MIDDLE EAST & AFRICA 46

7 COMPANY LANDSCAPE 47

7.1 COMPANY SHARE ANALYSIS: MIDDLE EAST & AFRICA 47

8 SWOT ANALYSIS 48

9 COMAPANY PROFILES 49

9.1 NESTLE 49
- 9.1.1 COMPANY SNAPSHOT 49
- 9.1.2 REVENUE ANALYSIS 50
- 9.1.3 COMPANY SHARE ANALYSIS 50
- 9.1.4 PRODUCT PORTFOLIO 51
- 9.1.5 RECENT DEVELOPMENT 52
9.2 BELLRING BRANDS, INC. (BRBR) 53
- 9.2.1 COMPANY SNAPSHOT 53
- 9.2.2 REVENUE ANALYSIS 53
- 9.2.3 COMPANY SHARE ANALYSIS 54
- 9.2.4 PRODUCT PORTFOLIO 54
- 9.2.5 RECENT DEVELOPMENTS 56
9.3 ABBOTT 57
- 9.3.1 COMPANY SNAPSHOT 57
- 9.3.2 REVENUE ANALYSIS 57
- 9.3.3 COMPANY SHARE ANALYSIS 58
- 9.3.4 PRODUCT PORTFOLIO 58
- 9.3.5 RECENT DEVELOPMENTS 58
9.4 VEGA 59
- 9.4.1 COMPANY SNAPSHOT 59
- 9.4.2 COMPANY SHARE ANALYSIS 59
- 9.4.3 PRODUCT PORTFOLIO 60
- 9.4.4 RECENT DEVELOPMENT 60
9.5 ISOPURE 61
- 9.5.1 COMPANY SNAPSHOT 61
- 9.5.2 COMPANY SHARE ANALYSIS 61
- 9.5.3 PRODUCT PORTFOLIO 62
- 9.5.4 RECENT DEVELOPMENT 62
9.6 BRIGHT LIFE CARE PRIVATE LIMITED 63
- 9.6.1 COMPANY SNAPSHOT 63
- 9.6.2 PRODUCT PORTFOLIO 63
- 9.6.3 RECENT DEVELOPMENTS 64
9.7 EVLUTION NUTRITION 65
- 9.7.1 COMPANY SNAPSHOT 65
- 9.7.2 PRODUCT PORTFOLIO 65
- 9.7.3 RECENT DEVELOPMENTS 65
9.8 GASPARI NUTRITION 66
- 9.8.1 COMPANY SNAPSHOT 66
- 9.8.2 PRODUCT PORTFOLIO 66
- 9.8.3 RECENT DEVELOPMENT 66
9.9 IOVATE HEALTH SCIENCES INTERNATIONAL INC 67
- 9.9.1 COMPANY SNAPSHOT 67
- 9.9.2 PRODUCT PORTFOLIO 67
- 9.9.3 RECENT DEVELOPMENTS 68
9.10 JARROW FORMULAS, INC 69
- 9.10.1 COMPANY SNAPSHOT 69
- 9.10.2 PRODUCT PORTFOLIO 69
- 9.10.3 RECENT DEVELOPMENTS 69
9.11 JYM-SUPPLEMENT-SCIENCE 70
- 9.11.1 COMPANY SNAPSHOT 70
- 9.11.2 PRODUCT PORTFOLIO 70
- 9.11.3 RECENT DEVELOPMENTS 70
9.12 MRM NUTRITION 71
- 9.12.1 COMPANY SNAPSHOT 71
- 9.12.2 PRODUCT PORTFOLIO 71
- 9.12.3 RECENT DEVELOPMENTS 71
9.13 MUSCLEPHARM 72
- 9.13.1 COMPANY SNAPSHOT 72
- 9.13.2 REVENUE ANALYSIS 72
- 9.13.3 PRODUCT PORTFOLIO 73
- 9.13.4 RECENT DEVELOPMENT 73
9.14 NOW FOODS 74
- 9.14.1 COMPANY SNAPSHOT 74
- 9.14.2 PRODUCT PORTFOLIO 74
- 9.14.3 RECENT DEVELOPMENTS 74
9.15 NUTRABIO 75
- 9.15.1 COMPANY SNAPSHOT 75
- 9.15.2 PRODUCT PORTFOLIO 75
- 9.15.3 RECENT DEVELOPMENTS 75
9.16 OPTIMUM NUTRITION 76
- 9.16.1 COMPANY SNAPSHOT 76
- 9.16.2 PRODUCT PORTFOLIO 76
- 9.16.3 RECENT DEVELOPMENTS 76
9.17 QUESTNUTRITION & WORLDPANTRY.COM LLC 77
- 9.17.1 COMPANY SNAPSHOT 77
- 9.17.2 PRODUCT PORTFOLIO 77
- 9.17.3 RECENT DEVELOPMENTS 77
9.18 RULE ONE PRODUCTS 78
- 9.18.1 COMPANY SNAPSHOT 78
- 9.18.2 PRODUCT PORTFOLIO 78
- 9.18.3 RECENT DEVELOPMENTS 78
9.19 UNIVERSAL NUTRITION 79
- 9.19.1 COMPANY SNAPSHOT 79
- 9.19.2 PRODUCT PORTFOLIO 79
- 9.19.3 RECENT DEVELOPMENTS 79
9.20 WOODBOLT DISTRIBUTION LLC 80
- 9.20.1 COMPANY SNAPSHOT 80
- 9.20.2 PRODUCT PORTFOLIO 80
- 9.20.3 RECENT DEVELOPMENT 80

10 QUESTIONNAIRE 81

11 RELATED REPORTS 84

LIST OF TABLES

TABLE 1 SUPPLY CHAIN OF MIDDLE EAST & AFRICA PROTEIN POWDER MARKET 31
TABLE 2 MIDDLE EAST & AFRICA PROTEIN POWDER MARKET, BY REGION, 2021-2030, AVERAGE SELLING PRICE (USD/TONS) 35
TABLE 3 IMPORT DATA OF WORLD AND TOP 10 COUNTRIES (2022) FOR "PROTEIN CONCENTRATES AND TEXTURED PROTEIN SUBSTANCES"; HS CODE OF PRODUCT: 210610 36
TABLE 4 IMPORT DATA OF WORLD AND TOP 10 COUNTRIES (2022) FOR "PROTEIN CONCENTRATES AND TEXTURED PROTEIN SUBSTANCES"; HS CODE OF PRODUCT: 210610 36
TABLE 5 EXPORT DATA OF WORLD AND TOP 10 COUNTRIES (2022) FOR " PROTEIN CONCENTRATES AND TEXTURED PROTEIN SUBSTANCES"; HS CODE OF PRODUCT: 210610 37
TABLE 6 EXPORT DATA OF WORLD AND TOP 10 COUNTRIES (2022) FOR " PROTEIN CONCENTRATES AND TEXTURED PROTEIN SUBSTANCES"; HS CODE OF PRODUCT: 210610 37

LIST OF FIGURES

FIGURE 1 MIDDLE EAST & AFRICA PROTEIN POWDER MARKET: SEGMENTATION 14
FIGURE 2 MIDDLE EAST & AFRICA PROTEIN POWDER MARKET: DATA TRIANGULATION 17
FIGURE 3 MIDDLE EAST & AFRICA PROTEIN POWDER MARKET: DROC ANALYSIS 18
FIGURE 4 MIDDLE EAST & AFRICA PROTEIN POWDER MARKET: MIDDLE EAST & AFRICA VS REGIONAL MARKET ANALYSIS 19
FIGURE 5 MIDDLE EAST & AFRICA PROTEIN POWDER MARKET: COMPANY RESEARCH ANALYSIS 19
FIGURE 6 MIDDLE EAST & AFRICA PROTEIN POWDER MARKET: INTERVIEW DEMOGRAPHICS 20
FIGURE 7 MIDDLE EAST & AFRICA PROTEIN POWDER MARKET: DBMR MARKET POSITION GRID 21
FIGURE 8 MIDDLE EAST & AFRICA PROTEIN POWDER MARKET: SEGMENTATION 27
FIGURE 9 NORTH AMERICA REGION IS EXPECTED TO DOMINATE THE MIDDLE EAST & AFRICA PROTEIN POWDER MARKET AND ASIA-PACIFIC IS GROWING WITH THE HIGHEST CAGR IN THE FORECAST PERIOD OF 2023 TO 2030 28
FIGURE 10 HIGH DEMAND OF PROTEIN POWDERS DUE TO INCREASING HEALTH AWARENESS IS DRIVING THE GROWTH OF MIDDLE EAST & AFRICA PROTEIN POWDER MARKETIN THE FORECAST PERIOD OF 2023 TO 2030 29
FIGURE 11 WHEY PROTEIN SEGMENT IS EXPECTED TO ACCOUNT FOR THE LARGEST SHARE OF THE MIDDLE EAST & AFRICA PROTEIN POWDER MARKETIN 2023 & 2030 29
FIGURE 12 ASIA-PACIFC IS THE FASTEST-GROWING MARKET FOR PROTEIN POWDER MANUFACTURERS IN THE FORECAST PERIOD OF 2023 TO 2030 30
FIGURE 13 PRODUCTION CONSUMPTION ANALYSIS 33
FIGURE 14 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES OF THE MIDDLE EAST & AFRICA PROTEIN POWDERS MARKET 39
FIGURE 15 MIDDLE EAST & AFRICA PROTEIN POWDER MARKET: SNAPSHOT (2022) 46
FIGURE 16 MIDDLE EAST & AFRICA PROTEIN POWDER MARKET: COMPANY SHARE 2022 (%) 47