Global Laundry Detergent Sheets Market - 2023-2030

Market Overview

Global Laundry Detergent Sheets Market reached US$ 813.6 million in 2022 and is expected to reach US$ 2.5 billion by 2030, growing with a CAGR of 15.1% during the forecast period 2023-2030.

Consumers are becoming increasingly concerned about microscopic particles remaining in their clothing. The increasing use of environmentally friendly laundry detergents will strengthen the global laundry detergent sheets market during the forecast period.

For instance, a U.S.-based company named Earth Breeze produces laundry detergent eco sheets that are reasonably priced and have a variety of advantages, such as being phosphate-free, vegan and cruelty-free, lowering your carbon footprint and paraben-free.

Compared to conventional detergents, laundry sheets are lighter and smaller, contain less water (less than 15%) and offer consumers a greener alternative. Concentrated laundry sheets are excellent for use in all types of washing machines because they are soluble in both hot and cold water, are phosphorus-free and are biodegradable.

Market Dynamics

Growing Shift Towards Sustainable Detergent Products

Consumers' concerns about living in a healthy and hygienic environment have been growing. The COVID-19 epidemic has brought the issue to the spotlight in particular. It has resulted in greater home cleaning product spending, which has greatly expanded the market demand for laundry sheet detergents.

Many nations throw millions of plastic washing jugs in landfills each year and the numbers are anticipated to increase in the years to come due to rising laundry detergent consumption driven on by an increasing global population.

Consumer preferences are shifting in favor of more environmentally friendly and sustainably produced laundry products as a result of worries about rising plastic waste rates. Additionally, the sheets' packaging makes no use of plastic and the resulting weight loss results in less fuel being used during transit. In the end, compared to the current liquid and powder detergents, it lowers carbon emissions by 94%, promoting market growth.

Availability of Better and Economical Alternatives

The existence of better and more economical alternatives could limit the Global Laundry Detergent Sheets Market's expansion. Even though laundry detergent sheets are convenient and have other advantages, there are competing laundry products and services that could limit their market expansion.

Detergents in the form of liquid and powder are frequently used for washing and are easily accessible on the market. They provide a variety of options for brands, formulas and features.

Many customers are inclined to continue with tried-and-true products, particularly if they feel that it's more efficient or cost-effective. When buying washing products, consumers may consider price as a key issue.

Some price-conscious consumers may be reluctant to transition to laundry detergent sheets if they are more expensive than conventional liquid or powder detergents or may believe they are less cost-effective.

COVID-19 Impact Analysis

The epidemic caused a rise in hygiene awareness and the requirement for regular handwashing and laundry habits. The demand for laundry products, particularly detergent sheets, increased considerably as individuals spent more time at home. Sales of cleaning products, such as laundry detergent sheets, increased as a result of consumer stockpiling.

Lockdowns, social isolation approaches and remote job options allowed many people to make the move from outsourcing their laundry to doing it themselves. During the epidemic, the simplicity and ease of use of laundry detergent sheets became even more desirable.Detergent sheets saw a growth in demand as consumers looked for practical and effective solutions for their laundry demands at home.

Russia-Ukraine War Impact Analysis

Changes in sourcing and manufacturing as a result of the conflict between Russia and Ukraine have an impact on market stability. Companies with strong ties to the impacted areas or companies operating near the war zone may need to reevaluate their supply chain strategies. To reduce the dangers imposed on by the war, they may seek for other suppliers or move their production sites.

Such changes may affect the availability and cost of laundry detergent sheets and how they are distributed globally. Depending on the region, the Russia-Ukraine war may have different impacts on the market for laundry detergent sheets. Countries with strong geopolitical or economic ties to the conflict may feel its impacts more strongly than those without such ties.

AI Impact Analysis

The Global Laundry Detergent Sheets Market may be significantly impacted by the incorporation of AI (Artificial Intelligence) technology. To improve operations, AI-powered systems can analyse data on client preferences, consumption trends and equipment performance. Beyond that, AI-enabled machines can plan preventative maintenance and forecast equipment failure to reduce downtime and extend machine life.

Laundry detergent sheets can be made more effective and of higher quality using solutions based on artificial intelligence (AI). For instance, in 2020, one of the largest privately held fragrance and flavour company in the world, Firmenich, has unveiled the first laundry care fragrances that combine artificial intelligence (AI) and human creativity.

Segment Analysis

The Global Laundry Detergent Sheets Market is segmented based on type, season, application and region.

Rising Travel, Tourism and Hospitality Industries Drives the Growth in Hotel and Resort

Around 1/4th of the global laundry detergent sheets market is anticipated to account from hotels and resorts. Hotels and resorts are one of the major pillars of the international travel, tourist and hospitality industry. Laundry detergent sheets provide simplicity and ease of use for hotel and resort workers. Unlike liquid or powder detergents, laundry detergent sheets are pre-measured and compact, so measuring is not necessary.

Since it saves time and reduces the possibility of detergent waste, operational efficiency is boosted. Laundry detergent sheets, in contrast, take up less room in the cupboard than traditional liquid or powder detergents. It enables hotels and resorts with little storage space to make better use the available space.

Geographical Analysis

Growing Focus on Hygiene and Healthier Lifestyle in North America

The forecast period anticipates that the North American market for laundry detergent sheets will account for less than half of the global market. Over the past few years, North America's laundry detergent sheet market has been primarily driven by the adoption of a healthier lifestyle and the growth in cleanliness concerns.

The product has seen significant expansion in the area as a result of rising customer awareness of the toxicity of traditional laundry detergents and their effects on the skin. Additionally, the negative effects of fast fashion and the microplastic produced by buying disposable or transient apparel are becoming more widely recognised, which is increasing the demand for environmentally friendly and sustainable laundry solutions.

Competitive Landscape

The major global players include: Cleanfinity Brands (Beyond), Earth Breeze, ECOS, Reckitt Benckiser Group PLC, InvenTel Products, LLC (Dash), Homevative, Kind Laundry, Eco-Sal, Procter & Gamble and Henkel AG & Company, KGaA.

Why Purchase the Report?

• To visualize the global laundry detergent sheets market segmentation based on type, season, application and region and understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous data points of laundry detergent sheets market-level with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as Excel consisting of key products of all the major players.

The Global Laundry Detergent Sheets Market Report Would Provide Approximately 61 Tables, 63 Figures And 205 pages.

Target Audience 2023

• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies