Global Cereals Market - 2023-2030

Market Overview

The Global Cereals Market reached US$ 40.3 billion in 2022 and is projected to witness lucrative growth by reaching up to US$ 53 billion by 2030. The market is growing at a CAGR of 3.5% during the forecast period 2023-2030.

Cereals are a popular breakfast food made from cereal grains and often consumed with milk or yogurt. Cereal processing includes a series of steps involved in transforming raw whole grains into edible cereals. Cereals come in various forms, including flakes, puffs, granola, and other textured shapes. Cereals are typically made from raw whole grains such as wheat, corn, oats, or rice.

Fortified cereals are rich in vitamins and minerals to enhance their nutritional value. To enhance taste, they may also contain added sugar, dried fruits, nuts, or other flavorings. Consumer demand for healthier food options has been a significant trend in the cereal market. The rising popularity of plant-based diets has also influenced the cereal market.

Market Dynamics

Growing Demand for Healthy and Nutritious Food is Driving the Market Growth of the Cereal Market

Increasing consumer awareness of the importance of a healthy diet and its impact on overall well-being drives the demand for nutritious food options, including cereals. Cereals, particularly those made from whole grains, are a rich source of essential nutrients, dietary fiber, vitamins, and minerals.

For instance, Fortified cereal contains 40 mg of iron in 1 cup (40 grams), which is 100% of the Daily Value. Grains supply more than 50% of the daily requirement for protein and include 6-12% protein, typically lysine-deficient. Hence, the growing demand for healthy and nutritious food is driving the market growth of the cereal industry.

Rising Health Concerns About Sugar and Additives Present in Cereals can Hamper the Growth of the Cereal Market.

High levels of added sugars and artificial additives in some cereals have led to concerns about their impact on overall health, including weight management, diabetes, and other related health conditions. As a result, some consumers are reducing their consumption of cereals or switching to healthier alternatives. Nutritionists advise consumers to avoid grains that contain more than 10 grams of sugar per serving. But for every 100 grams of cereal (one serving), the average cereal box typically includes 19.8 grams of sugar. Hence, rising health concerns about sugar and additives in cereals can restrain the cereal industry's market growth.

COVID-19 Impact Analysis

The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario, and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it to pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).

Segment Analysis

The Global Cereal Market is segmented based on product type, ingredient, and region.

Convenience, Variety, and Taste of Ready-to-Eat Cereals

Based on product type, the cereal market is divided into hot cereal, ready-to-eat cereal, and others.

In 2022, Ready-to-eat cereals gained a significant market share in the cereal industry due it's convenience, variety, and taste. Ready-to-eat grains are designed to be consumed without additional cooking or preparation. They are pre-packaged and can be eaten directly from the box or with milk or yogurt.

This convenience has made them extremely popular among consumers seeking quick and easy breakfast options. Ready-to-eat cereals come in various flavors, textures, and types to cater to consumer preferences. Manufacturers offer an extensive selection, including traditional flakes, granola, puffed grains, clusters, and more.

Geographical Analysis

Growing Consumption of Cereals by Large-size Population in the Asia-Pacific Region

The Asia Pacific region has a large population, including highly populous countries like China and India. The area's high population density and dietary preferences contribute to substantial cereal consumption. For instance, according to Statista, About 232 million metric tonnes of cereal were available in India in the fiscal year 2022. Cereals, such as rice and wheat, are staple foods in many Asian countries, forming the basis of their diets. Favorable climatic conditions, fertile lands, and advanced agricultural practices have enabled the cultivation of cereals on a large scale. The region's agricultural productivity plays a crucial role in meeting domestic demands and supporting export markets.

Competitive Landscape

The major global players in the market include: Dohler Group, The Kellogg Company, General Mills, Inc., Abbott Nutrition, Nestle S.A., Alara Whole Foods Ltd., Bobs Red Mill Natural Food Inc, Bagrrys India Ltd., Marico Limited, Carman's Fine Foods.

Why Purchase the Report?

• To visualize the Global Cereals Market segmentation based on product type, ingredient and region and understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous data points of cereal market-level with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as Excel consisting of key products of all the major players.

The Global Cereals Market Report Would Provide Approximately 53 Tables, 50 Figures And 102 pages.

Target Audience 2023

• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies