Global Olive Leaf Extract Market - 2023-2030

Market Overview

Global Olive Leaf Extract Market reached US$ 487.6 million in 2022 and is projected to witness lucrative growth by reaching up to US$ 765.5 million by 2030. The market is growing at a CAGR of 5.8% during the forecast period 2023-2030.

The rising awareness about the potential benefits of olive leaf extract is boosting market growth. Olive leaf extract is believed to have various health benefits, including antioxidant properties, immune system support, cardiovascular health, and anti-inflammatory effects. Olive leaf extract may have antimicrobial and antiviral properties, which could be beneficial in combating certain pathogens

Expanding applications in the food and beverage industry can also drive the olive leaf extract market growth. Olive leaf extract is being increasingly used as an ingredient in the food and beverage industry. It is added to various products like teas, functional beverages, health foods, and dietary supplements. This diversification of applications is driving the growth of the olive leaf extract market.

Market Dynamics

Growing Awareness of the Health Benefits of Olive Leaf Extract is Driving the Market Growth

The growing awareness of the health benefits of olive leaf extract presents a significant opportunity for the market. As people become more aware of the potential health benefits of olive leaf extract, they are more likely to seek out and purchase products containing this natural supplement, such as capsules, tablets, and liquid extracts.

With the increased demand for olive leaf extract, there is an opportunity for manufacturers to develop new products that incorporate this natural supplement, such as functional foods and beverages. The growing awareness of the health benefits of olive leaf extract is likely to expand the market for this natural supplement beyond traditional health and wellness channels to include mainstream retail outlets, such as grocery stores and pharmacies.

Growing Demand for Natural and Herbal Products is Driving the Market Growth of Olive Leaf Extract Market Growth.

Consumers are increasingly seeking products with natural and plant-based ingredients, driven by a desire for healthier and more sustainable choices. For instance, according to the Nutrition Business Journal (NBJ), $12.350 billion in retail sales of herbal dietary supplements were made in the US in 2021. Olive leaf extract, derived from the olive tree (Olea europaea), aligns with this preference as a natural botanical extract.

Natural products are often perceived as safer and have fewer side effects compared to synthetic or chemically derived alternatives. This perception contributes to the growing demand for natural and herbal products, including olive leaf extract. There is a global trend of increased health consciousness, with individuals actively seeking ways to improve their overall well-being.

Price Sensitivity can Restrain the Market Growth of Olive Leaf Extract Market Growth

Extracting the beneficial compounds from olive leaves requires specialized equipment and extraction techniques. The extraction process may involve solvent extraction, cold-pressing, or other methods, which can add to the production costs. The quality and potency of olive leaf extract can influence its price. Extracts with higher concentrations of bioactive compounds, such as polyphenols, flavonoids, and antioxidants, are generally considered more valuable and may command a higher price.

Price is a significant factor for many consumers when making purchasing decisions. If the price of olive leaf extract is perceived as high compared to alternative products or synthetic ingredients with similar benefits, price-sensitive consumers may choose more affordable options. This can limit the market demand for olive leaf extract, especially among price-conscious segments.

COVID-19 Impact

As the pandemic heightened concerns about health and immunity, there was a surge in demand for natural supplements believed to support immune health. Olive leaf extract, known for its potential immune-boosting properties, could have experienced increased demand during this time.

However, COVID-19 has disrupted global supply chains due to lockdowns, travel restrictions, and reduced workforce availability. These disruptions might have affected the availability of raw materials, manufacturing processes, and distribution channels for olive leaf extract products. Consequently, the supply and production of olive leaf extract could have been impacted.

Segment Analysis

The global olive leaf extract market is segmented based on form, application, distribution channel, and region.

Potential Applications of Olive Leaf Extract in Cosmetics

In 2022, olive leaf extract has gained attention in the cosmetics industry due to its potential beneficial properties for skin health. It contains various bioactive compounds, including polyphenols, flavonoids, and antioxidants, which are believed to have anti-aging, anti-inflammatory, and moisturizing effects. In March 2023, Fortuna Skin introduced Cielo Puro Cleansing Oil Balm, an olive oil cleanser that delivers a double cleanse in one powerhouse product.

Olive leaf extract's antioxidant properties may help reduce the appearance of fine lines and wrinkles, promoting a more youthful-looking complexion. Olive leaf extract can be incorporated into skincare products such as creams, lotions, serums, and masks, to nourish and hydrate the skin. The anti-inflammatory properties of olive leaf extract may be beneficial for soothing irritated or sensitive skin. Olive leaf extract's antioxidant properties may contribute to protecting the skin from the damaging effects of UV radiation.

Geographical Analysis

Asia Pacific is the Fastest-Growing Market

The Asia Pacific region is witnessing an increase in the cultivation of olive trees due to favorable climatic conditions and the adoption of modern agricultural practices. For instance, according to FAOSTATS, in 2021, in China, 2.628 million tons of olives are produced. The increased production of olives provides a steady supply of raw materials, specifically olive leaves, which are used for extracting beneficial compounds.

Moreover, there is a growing health awareness among consumers in the Asia Pacific, with more people seeking natural and alternative remedies to manage their health. Olive leaf extract is a natural supplement that has potential health benefits, making it an attractive option for those looking to improve their health. Asia Pacific has a long tradition of using natural remedies in traditional medicine, and olive leaf extract is often used in traditional Chinese medicine and Ayurveda. As interest in these traditional medicines grows, so does the demand for natural supplements like olive leaf extract.

Competitive Landscape

The major global players include: Dohler GmbH, Gaia Herbs, International Flavours and Fragrances, Comvita Ltd., NOW Health Group Inc., Olivus Inc., Barleans Organic Oils LLC, Vabori, Nature's Way Products LLC, Evergreen Life Products SRL.

Why Purchase the Report?

• To visualize the global olive leaf extract market segmentation based on form, application, and distribution channel understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous data points of olive leaf extract market-level with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as Excel consisting of key products of all the major players.

The Global Olive Leaf Extract Market Report Would Provide Approximately 61 Tables, 59 Figures, And 200 Pages.

Target Audience 2023

• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies