Global Low-and No-Calorie Soda Market - 2023-2030

Market Overview

Global Low-and No-Calorie Soda Market reached US$ 20.5 billion in 2022 and is expected to reach US$ 26.9 billion by 2030 growing with a CAGR of 3.5% during the forecast period 2023-2030.

Diet soda and zero-calorie soda are consumers popular choices of carbonated beverages with less calories. Stevia, aspartame, sucralose, saccharin are low calorie sweetners used in the low-and no-calorie soda. Increase in the product launches by major key players helps to boost market growth of low-and no-calorie soda.

The increase in the consumers health awareness about the health risk associated with excessive sugar consumption helps to boost market growth of the low and no-calorie soda market. With the growing dibetic population there is increase in the growth opportunity for low-and no-calorie soda market.

Market Dynamics

Rising Concerns Related to High Sugar-Sweetened Beverages are Driving the Market growth of the Low-and No-Calorie Soda.

Growing consumers awareness about the health risks associted to high sugar consumption has prompted consumers to seek healthier beverage options. Low- and no-calorie sodas offer a way to revel in a candy and carbonated beverage without the high sugar content, making them appealing to health-aware people. The worldwide increase in the obesity has raised issues about the function of sugary drinks in weight benefit.

High sugar intake is a full-size threat component for diabetes. Consumers with diabetes or those searching for to control their blood sugar ranges regularly choose low- and no-calorie sodas as they don't contain delivered sugars which could reason blood glucose spikes. Public health campaigns and authorities regulations aimed toward reducing sugar consumption have played a role in riding the marketplace increase of low- and no-calorie sodas. These initiatives have raised recognition about the health risks of high sugar consumption and recommended consumers to choose beverages with decreased or no delivered sugars like low-and no-calorie soda.

Increasing in the Availability of Various Options of Low-And No-Calorie Soda Drives Market Growth

The availability of a huge variety of low- and no-calorie soda alternatives offers consumers extra options. With exclusive flavors, formulations, and types to choose from, customers can find options that align with their flavor choices and dietary desires. The marketplace offers a number of flavors, which includes conventional cola, citrus, berry, and fruit blends, catering to various patron choices.

This variety facilitates capture a broader purchaser base and appeal to exclusive taste profiles. Low- and no-calorie soda alternatives target precise client segments, consisting of the ones seeking out caffeine-loose options, herbal sweeteners, or purposeful components. By addressing unique wishes and choices, manufacturers can faucet into area of interest markets and force growth. Also, increase in the product launches by major key players helps to boost market growth over the forecast year. For instance, on January 24, 2023, PepsiCo launched a Starry , lemon-lime soda in the market. It is low sugar option for the consumers.

Growing Popularity of the Natural Fruit Juices Hampers Market Growth of Low-and No-Calorie Soda

Natural fruit juices are frequently considered as a more healthy choice compared to low- and no-calorie sodas. Consumers may additionally looking for herbal fruit juices because of the fewer artificial ingredients addition in the sodas. Natural fruit juices offer dietary advantages along with minerals, vitamins, and antioxidants derived from natural fruits. This nutritional cost may be perceived as superior to low- and no-calorie sodas, which more often than not offer zero or low energy without the same nutrient profile.

The shift in the consumers choice for the natural and healthy drinks hampers market growth. Consumers increasingly looking for the products which are free from synthetic components, sweeteners, or preservatives. Natural fruit juices align with this preference, while low- and no-calorie sodas frequently depend upon artificial sweeteners.

COVID-19 Impact

The pandemic has heightened focus approximately non-public fitness and properly-being, leading to a more emphasis on more healthy way of life alternatives. As a result, customers have turn out to be more fitness-conscious and are actively searching for low- and no-calorie beverage options, such as soda, to hold a balanced food plan. With lockdowns and regulations on eating out, purchasers have shifted their beverage consumption from eating places and foodservice institutions to at-home consumption.

The pandemic's financial impact and changing consumers behaviors have led to fluctuations in sales of low- and no-calorie sodas. Some consumers are choosing healthier alternativesand some consumers stop buying products like low and no calorie soda due to the decrease in their purchasing power. The pandemic has extended the increase of e-commerce and on-line buying. This has enabled clients to comfortably purchase low- and no-calorie sodas on-line, similarly expanding their accessibility.

Segment Analysis

The global low-and no-calorie soda market is segmented based on type, packaging, distribution channels, and region.

Increase in the Comsumers Demand for the Low-Calorie Soda Due to its Health Benefits.

The global low-and no-calorie soda market by type has been segmented by low-calorie soda, and no-calorie soda.

The low-calorie soda segment has witnessed consistent boom in recent years, pushed through growing customer demand for more healthy beverage alternatives. The market includes numerous brands and flavors catering to exceptional consumers options. Rising fitness attention and a focus on weight management had been foremost drivers of the low-calorie soda market. With issues about the fitness results of excessive sugar consumption, low-calorie sodas provide an appealing alternative.

Increase in the product launches of low calorie soda by major key players helps to boost market growth over the forecast period. For instance, on March 2020, Fever-Tree, Indian beverage company launched low-calorie soda range in the market. The new launched products are available in different range such as mexican lime soda, raspberry & rose soda, italian blood orange soda and white grape & apricot soda.

Geographical Analysis

North America Region Held the Largest Share in Low- and No-calorie Soda Market.

The North America low- and no-calorie soda market is largest growing markets globally. United States and Canada are major share holding countries in the region due to the increase in the consumers disposable income. The rising health awareness among consumers in North America has fueled the low- and no-calorie soda market. Consumers are actively looking for more healthy beverage alternatives such as low-calorie options to standard sugar-sweetened sodas. The excessive incidence of weight problems and diabetes in North America has similarly propelled the low- and no-calorie soda market.

Increase in the product launches by major key players helps to boost market growth over the forecast period. For instance, on January, 31,2023, Cove Gut Healthy Drinks, a beverage company launched Canadas first functional zero calorie soda named as Cove Gut Healthy Soda. The new launched product is made from the probiotics and prebiotics without any adition of artificial flavors. The new launched soda is available in different flavors such as Grape, Orange, and Lemon Lime.

Competitive Landscape

The major global players include The Coca-Cola Company, Zevia, PepsiCo, Kirin Holdings, HassiaGruppe, Dr Pepper Snapple, Nongfu Spring, Suntory, Polar Beverages, and Reeds Inc.

Why Purchase the Report?

• To visualize the global low-and no-calorie soda market segmentation based on type, packaging, distribution channels and region, as well as understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous data points of low-and no-calorie soda market-level with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as excel consisting of key products of all the major players.

The global low-and no-calorie soda market report would provide approximately 61 tables, 57 figures and 122 Pages.

Target Audience 2023

• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies