Global Brown Paper Market - 2023-2030

Overview

Global Brown Paper Market reached US$ 3.2 billion in 2022 and is expected to reach US$ 4.1 billion by 2030, growing with a CAGR of 3.2% during the forecast period 2023-2030.

The brown paper market is driving with growing emphasis on sustainability and environmentally friendly packaging, driving the demand for brown paper as it is a biodegradable and recyclable alternative to plastic. Consumers and businesses are increasingly seeking greener packaging solutions and brown paper aligns with these eco-conscious preferences.

Also, the rise of e-commerce has significantly contributed to the brown paper market's growth. With more goods being shipped directly to consumers, the need for reliable and sustainable packaging has surged, benefiting brown paper products that are sturdy and versatile.

Furthermore, innovations in brown paper packaging, such as functional barrier paper, have expanded its applicability to various industries, including food, electronics, cosmetics and construction. The advancements have made brown paper an attractive choice for businesses looking to balance sustainability, cost-effectiveness and product protection.

The Asia-Pacific dominates the brown paper packaging market due to robust manufacturing centers, economic growth and rising demand. China, in particular, plays a pivotal role as a global manufacturing hub, capturing a significant share of exports. Countries in the region improved cost profile and other countries' contributions to various aspects of brown paper production also bolster the region's leadership in this market.

Dynamics

E-commerce Surge Boosts Green Demand

The growing e-commerce industry is significantly driving the market for brown paper. The global e-commerce market is projected to reach nearly US$8.5 trillion by 2026 as per Global FIS. As online shopping continues to surge, there's an increasing demand for eco-friendly and sustainable packaging materials. Brown paper bags are emerging as an ideal choice due to their biodegradability and recyclability.

E-commerce companies are adopting these bags for their packaging needs to reduce environmental impact and appeal to environmentally conscious consumers. Brown paper packaging aligns with the sustainability goals of many e-commerce businesses, helping reduce plastic usage, lower carbon footprints and create a positive brand image. As the e-commerce sector expands, the market for brown paper packaging is expected to grow in parallel, offering a green solution for the industry's packaging requirements.

Sustainable and Eco-Friendly Packaging Trends

The brown paper market is experiencing robust growth in response to the increasing focus on sustainability and eco-friendly packaging practices. Brown paper bags have emerged as an environmentally responsible packaging solution, offering several key benefits. It are made from renewable resources, such as trees, making them environmentally friendly and easily recyclable.

Fischer Paper Products is set to launch its TruKraft line, a sustainable packaging solution, catering to the demand for eco-friendly options in the food service industry. The TruKraft products, including bags with clear panels made from bio-based PLA film, are biodegradable and commercially compostable. It are designed for items such as sandwiches, pastries, bread and French fries, offering an environmentally friendly means to display food within the packaging without using petroleum-based materials.

Environmental Sustainability Concerns

The brown paper market may face future constraints due to several factors, primarily related to environmental sustainability. Deforestation is a significant concern as the industry relies on wood pulp from trees. Unsustainable logging practices can deplete forests, disrupt ecosystems and exacerbate climate change. Regulatory measures to combat deforestation and promote responsible forestry practices could limit the availability of raw materials for brown paper production.

Furthermore, increased environmental awareness may lead to stricter regulations and higher standards for sustainable and eco-friendly packaging materials. The could drive up production costs for brown paper, making it less competitive compared to alternative materials. As consumers and businesses prioritize sustainability, the brown paper market might need to adapt to these evolving demands by embracing more eco-friendly practices, recycling and responsible sourcing to avoid future constraints and maintain its relevance in the packaging industry.

Segment Analysis

The global brown paper market is segmented based on product, application, grade, end-user and region.

Food and Beverages Drive Brown Paper Market with Sustainable Packaging Solutions

Food and Beverages segment typically holds the largest share in the brown paper market. It is because brown paper is commonly used for packaging various food items, including baked goods, groceries and takeaway meals. Its eco-friendly and sustainable properties make it a popular choice for food packaging, aligning with consumer preferences for environmentally responsible packaging solutions.

Mondi and Veetee have introduced UK's first paper-based packaging for dry rice. Utilizing Mondi's recyclable FunctionalBarrier Paper, the packaging replaces plastic while maintaining the necessary barrier properties to safeguard the contents. The collaboration aimed to create custom solutions supporting Veetee's mission to reduce plastic usage and enable recyclability. The packs have been certified for kerbside recycling by OPRL, promoting a circular economy.

Geographical Penetration

Asia-Pacific Dominates Brown Paper Market with Thriving Manufacturing Industry

Asia-Pacific holds the largest share in the brown paper market due to the region's robust manufacturing industry and the increasing demand for sustainable packaging. Major manufacturing centers in Asia-Pacific have experienced a significant rebound, driven by global demand for key products. China, in particular, has strengthened its position as an attractive manufacturing hub and has filled the void left by US and European manufacturers during their lockdowns, capturing a larger share of global exports.

Furthermore, other countries like South Korea, Vietnam and India have also capitalized on heightened demand for products like semiconductors and electronics. As Asia-Pacific continues to grow its manufacturing capabilities, the brown paper market in the region remains dominant, serving diverse industries.

COVID-19 Impact Analysis

The COVID-19 pandemic had a mixed impact on the brown paper market. While the global economy experienced a slowdown, the majority of mills continued to operate without major disruptions in 2020, albeit at reduced speeds due to lower demand levels. However, the demand for packaging paper and board, especially for materials used in transport packaging and corrugated boxes, witnessed growth as a result of the e-commerce boom during the pandemic.

With lockdowns and restrictions in place, more consumers turned to online shopping for their daily needs. As a result, the demand for packaging materials, including brown paper for corrugated boxes and other shipping materials, increased significantly. The surge in e-commerce-related packaging needs contributed to the thriving brown paper market.

Russia-Ukraine War Impact Analysis

The Russia-Ukraine war impacted the brown paper market through its influence on global financial markets and economic uncertainty. The war led to increased volatility in financial markets, with a more instantaneous reaction than previous major events such as COVID-19 pandemic. The heightened volatility created uncertainty for investors and had a knock-on effect on commodity prices, including brown paper materials.

Specific commodities like paper industry experienced ongoing pressure following the war, impacting supply chains and potentially leading to inflationary pressures. While the severity of the war was considered relatively muted compared to previous crises, its economic consequences and uncertainties had a lasting impact on global financial markets and, by extension, on industries like brown paper manufacturing and distribution. The long-term effects of the war on the brown paper market are still unfolding as investors adjust to the changing geopolitical landscape and its economic implications.

By Product

• Specialty
• Sack

By Application

• Corrugated Boxes
• Grocery and Shopping Bags
• Multiwall Sacks
• Carryout Bags
• Other

By Grades

• Bleached
• Unbleached
• Coated
• Uncoated

By End-User

• Food and Beverages
• Electronics
• Construction
• Cosmetics and Personal Care
• Textile Manufacturing
• Other

By Region

• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Russia
  • Rest of Europe
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Asia-Pacific
  • China
  • India
  • Japan
  • Australia
  • Rest of Asia-Pacific
• Middle East and Africa

Key Developments

• In October 2021, Tungate successfully launched a new line of recyclable paper kerbside high barrier flexible packaging materials that feature an authentic brown kraft effect. The development allowed the packaging to have a genuine look and feel of brown kraft paper. Tungate's Sales Director, Gareth Partlett, noted that this kraft effect complements their high-strength puncture-resistant grades, creating a rustic appearance while providing durability.

Competitive Landscape

The major global players in the market include: International Paper, WestRock, Oji Holdings, Smurfit Kappa, Mondi Group Plc., Canfor Corporation, DS Smith, Sappi Limited, Stora Enso, Natron-Hayat d.o.o.

Why Purchase the Report?

• To visualize the global brown paper market segmentation based on product, application, grade, end-user and region, as well as understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous data points of brown paper market-level with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as excel consisting of key Products of all the major players.

The global brown paper market report would provide approximately 69 tables, 72 figures and 204 Pages.

Target Audience 2023

• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies