Market Research Report
Global Electrosurgical Generator Market - 2020-2027
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|Global Electrosurgical Generator Market - 2020-2027|
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The global electrosurgical generator market size is expected to propel from worth US$ XX billion to US$ XX billion during the timespan of 2019-2027, growing at a CAGR of XX % during the forecast period.
Electrosurgical generators can be defined as several commodities that use electricity supply to destruct a tissue by causing vaporization or coagulation thermally and dehydration. A high electric current is made to cut down the tissues during surgery with supreme precision and minimum blood loss coupled with reduced damage to the adjoining tissues. Electrosurgery generators are used to produce a high frequency of the electric current, and these electrosurgical units comprise of handpieces with one or more electrodes attached. The type of electric surgery current is constructed so that both monopolar and bipolar surgeries can be performed. Besides, these generators offer broad benefits such as swift post-surgery recovery, less-invasive and cause minimum infection.
The global electrosurgical generators market is majorly driven by increasing cosmetic and bariatric surgeries across the world. Increasing technological advancements in electrosurgical devices are more likely to accelerate the demand for electrosurgical generators in the forecast period. Raising preference for minimally invasive surgeries over traditional methods is another factor adding opportunities for the electrosurgical generator market.
A growing percentage of surgeries such as cosmetics and bariatric surgeries around the globe
Electrosurgical generators are of great importance in various applications such as cardiac, ENT, dermatology, maxillofacial, optical, urology, and others. The growing obsession with physical appearance and desire to look young and pleasant has accelerated the demand for aesthetic surgeries that will directly escalate dermatology application growth. As per the plastic surgery statistics 2019 report, 14.9 million of the female population underwent cosmetic procedures, out of which 1.5 million were surgical, and 13.4 million were performed using minimally invasive procedures. This rising number of cosmetics surgeries is expected to boost the forecast period's demand for electrosurgical generators.
Increasing technological advancements in the electrosurgical generators
As per an article published in research gate 2017, electrosurgery is one of the most effective and widely used procedures in the operation room, which involves more than 80% of all types of surgical procedures. The application range of electrosurgical units moves from basic dermatology procedures to the most intricate open heart and transplant procedures worldwide. The key development in the recent electrosurgical technologies is to minimize the thermal spread and reduce the harmful damage to surrounding tissues. Most of the electrosurgery devices advance in the laparoscopic field as there is an immense requirement for minimally invasive procedures. In recent times, companies develop a more sophisticated evaluation of voltage and current waveforms and implemented computing algorithms for safer and surgeon's convenient work.
For instance, in 2018, Olympus announced the launch and 510(k) clearance of the ESG-300 electrosurgery generators. The device is specially designed to fulfill the demand for minimally invasive surgeries and to avoid the complexity of use and setup. The device offers user optimization and overall procedural efficiency.
Immense competition among the companies and high product cost
The demand for electrosurgical generators is growing with the rising population across the globe. According to the American Society of Plastic Surgeons, approximately 20 million surgeries were performed worldwide in 2014, and 52% were minimally invasive surgeries that involve high demand for electrosurgical procedures. These rising numbers and growing demand lead to many competitors in the market to target a larger population base. A growing percentage of key players worldwide have shown a major impact on electrosurgical generators' growth in present times. North America is the highest demand creator and bulk purchase of electrosurgery generators has produced an intense price pressure and price gap on the manufacturer and distributors, aiming to challenge the forecast period's electrosurgical generator market.
COVID-19 Impact Analysis
The sudden outbreak of coronavirus has shown a significant impact on the electrosurgical generators market's growth as minimally invasive surgeries carry the risk of aerosolization of blood-borne viruses. Therefore the Scientific Advisory Group for Emergencies (SAGE) and the European Association for Endoscopic Surgeons (EAES) have recommended patients postpone severe surgeries for a while, and the cancellation and postponing of elective procedures have reduced the demand for electrosurgical generators in the year 2020. Due to COVID-19, a significant drop is seen in patient visits to the hospitals due to temporary lockdown and constraints implemented to prevent the disease spread is not affected zones. Hence end up dropping the global business of electrosurgical generators.
The global electrosurgical generators are segmented based on product type, application, end-user, and region.
The global electrosurgical generator market can be bifurcated based on product types as monopolar and bipolar. Out of the two, bipolar electrosurgical generators' adoption has uplifted the global electrosurgical generators market in recent times. Raising advancements in the bipolar electrosurgical generators is triggering the segments' growth. Also, minimal tissue damage and overall improved performance delivered by bipolar devices will positively impact the business of electrosurgical generators in the coming future. On the other side, monopolar electrosurgical devices are expected to show moderate growth trends in the coming years due to several applications on monopolar generators such as desiccation, blend, cut and fulguration. However, monopolar devices have several risks such as unintended burns, current shunting, and tissue stimulation.
For instance, in October 2019, Olympus announced the news of an agreement with Ethicon, in which Olympus will take overall new commercial activities related to the VERSAPOINT bipolar electrosurgical system. Healthcare practitioners use the system to treat various intrauterine pathologies such as polyps, myomas, intrauterine adhesions, and uterine spa.
Depending on the application, the electrosurgical generators market can be bifurcated into general surgery, cosmetic surgery, urologic surgery, cardiovascular surgery, neurosurgery, orthopedic surgery and others. General surgeries are more likely to take over the market of electrosurgical generators in the forecast period. General surgery is a surgical procedure that focuses on abdominal content, including the large intestine, small intestine, stomach, esophagus, liver and others. Some common general surgeries are laparoscopic, hemorrhoids, breast biopsy, colon cancer surgery and others. The rising population and prevalence of various diseases are the factors responsible for increasing the percentage of general surgical procedures worldwide. Apart from this increasing percentage of chronic diseases in developing countries such as obesity has uplifted the prevalence of bariatric surgeries in recent years. Countries such as the U.S and Europe are among the major contributors around the globe.
North American region holds the largest market share global electrosurgical generators market.
North America region holds the highest market for electrosurgical generators market, followed by Europe and is expected to grow faster in the coming years. The prime reason behind the region's significant growth is the increasing number of surgeries performed in the region, coupled with bariatric and cosmetic surgeries' growing popularity. Around 51.4 million surgeries were performed solely in the U.S in 2014. The number increased to around 5-7% in the past few years, and this rising number are propelling the demand for electrosurgical procedures in the forecast period. The rising prevalence of minimally invasive surgeries, especially in outpatient settings, adds value to the market's overall growth. The presence of key players such as Ethicon, Applied Medical Resources Corporation, CooperSurgical Inc. and others contributes to electrosurgery by adopting the most advanced technology of electrosurgery by investing in cutting-edge research, also boosting the market growth of the region.
The electrosurgical generators market is highly competitive, with the presence of various global companies. Some of the key players contributing to the market's growth include B.Braun, Medtronic, Olympus, J and J (DePuy Synthes), ConMed, and Karl Storz ERBE, Applied Medical Resources Corporation, Apex Medical Corporation, and CooperSurgical, among others.
The major players are adopting several growth strategies such as product launches, acquisitions, and collaborations, contributing to the global electrosurgical generators market.
Overview: Olympus is a Japan-based company for optics and reprography products. The company came into the market in 1919 and covers 8-% of the revenue from endoscopic solutions and therapeutics solution in present times.
Product Portfolio: The Company has a diverse product portfolio focusing on medical use, camera and audio, life science solution, industrial solution, life science solutions, etc.
The global electrosurgical generators market report would provide access to an approx: 75 market data table, 80 figures, and 220 pages.
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