Competitor Strategies in Pet Care

Pet care is a fast-growing industry. Mars and Nestle continue to retain their dominance by a significant margin, but their shares are being challenged by other players. This report discusses how market leaders and players are responding to shifting pet demographics, the growth of the premium pet food segment, rise of alternative formats and sustainability initiatives in the industry.

Euromonitor International's Competitor Strategies in Pet Care global briefing offers an insight into the development of the market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading and emerging companies and brands, offers strategic analysis of key factors influencing the market, including background information on pet population, pet ownership by household and prepared gap ratio. Forecasts illustrate how the market is set to change and criteria for success.

Product coverage: Pet Food, Pet Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Pet Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.