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PUBLISHER: Euromonitor International | PRODUCT CODE: 1489058
PUBLISHER: Euromonitor International | PRODUCT CODE: 1489058
Eyewear in Thailand
PUBLISHED:
PAGES: 37 Pages
DELIVERY TIME: 1-2 business days
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Demand for eyewear in Thailand continues to recover in 2024. Though the market remains somewhat hindered by economic uncertainty and cautious spending behaviour amid economic uncertainty, eased restrictions have pushed a fuller return to pre-pandemic patterns and habits. The result is increasing optimism in the local market. The return to offices, schools, out-of-home socialising and travel are supporting demand across all eyewear categories - especially in sunglasses. While primarily serving as...
Euromonitor International's Eyewear in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Contact Lenses and Solutions, Spectacles, Sunglasses.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Eyewear market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Product Code: EYETH
TABLE OF CONTENTS
List Of Contents And Tables
EXECUTIVE SUMMARY
- Eyewear in 2024: The big picture
- 2024 key trends
- Competitive landscape
- Retailing developments
- What next for eyewear?
MARKET DATA
- Table 1 Sales of Eyewear by Category: Volume 2019-2024
- Table 2 Sales of Eyewear by Category: Value 2019-2024
- Table 3 Sales of Eyewear by Category: % Volume Growth 2019-2024
- Table 4 Sales of Eyewear by Category: % Value Growth 2019-2024
- Table 5 NBO Company Shares of Eyewear: % Value 2019-2023
- Table 6 LBN Brand Shares of Eyewear: % Value 2020-2023
- Table 7 Distribution of Eyewear by Format: % Value 2019-2024
- Table 8 Forecast Sales of Eyewear by Category: Volume 2024-2029
- Table 9 Forecast Sales of Eyewear by Category: Value 2024-2029
- Table 10 Forecast Sales of Eyewear by Category: % Volume Growth 2024-2029
- Table 11 Forecast Sales of Eyewear by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
- Summary 1 Research Sources
CONTACT LENSES AND SOLUTIONS IN THAILAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Brands respond to diverse demand among contact-lens wearers
- Several new launches flood the marketplace and players invest more celebrity endorsement
- Promotions and rewards support sales and boost interest with e-commerce activity gaining pace
PROSPECTS AND OPPORTUNITIES
- Brand ambassadors and presenters will become more prevalent as players seek to build awareness
- Greater investment in omnichannel strategies and competitive pricing strategies
- Farsightedness and fashion hold potential for greater growth opportunities, and younger generations will prompt new design
CATEGORY DATA
- Table 12 Sales of Contact Lenses by Category: Volume 2019-2024
- Table 13 Sales of Contact Lenses by Category: Value 2019-2024
- Table 14 Sales of Contact Lenses by Category: % Volume Growth 2019-2024
- Table 15 Sales of Contact Lenses by Category: % Value Growth 2019-2024
- Table 16 Sales of Contact Lens Solutions: Value 2019-2024
- Table 17 Sales of Contact Lens Solutions: % Value Growth 2019-2024
- Table 18 Sales of Contact Lenses by Type: % Value 2019-2024
- Table 19 Sales of Daily Disposable Lenses (DD) by Material: % Value 2019-2024
- Table 20 Sales of Daily Disposable Lenses (DD) by Condition: % Value 2019-2024
- Table 21 Sales of Frequent Replacement Lenses (FRP) by Material: % Value 2019-2024
- Table 22 Sales of Frequent Replacement Lenses (FRP) by Condition: % Value 2019-2024
- Table 23 NBO Company Shares of Contact Lenses: % Value 2019-2023
- Table 24 LBN Brand Shares of Contact Lenses: % Value 2020-2023
- Table 25 Distribution of Contact Lenses by Format: % Value 2019-2024
- Table 26 Distribution of Contact Lens Solutions by Format: % Value 2019-2024
- Table 27 Forecast Sales of Contact Lenses by Category: Volume 2024-2029
- Table 28 Forecast Sales of Contact Lenses by Category: Value 2024-2029
- Table 29 Forecast Sales of Contact Lenses by Category: % Volume Growth 2024-2029
- Table 30 Forecast Sales of Contact Lenses by Category: % Value Growth 2024-2029
- Table 31 Forecast Sales of Contact Lens Solutions: Value 2024-2029
- Table 32 Forecast Sales of Contact Lens Solutions: % Value Growth 2024-2029
SPECTACLES IN THAILAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Consumer lifestyles contribute to growth in spectacles and players focus on communication
- Innovations support performance of progressive lenses and myopia lenses
- Premiumisation trends spur growth in spectacles, and e-commerce faces challenges
PROSPECTS AND OPPORTUNITIES
- Consumer preferences to become increasingly sophisticated as competition heats up and education improves
- Asian-fit, Thailand-focused limited collections set to gain visibility
- Digitalisation trends will continue to propel demand in spectacles, and celebrity-endorsement trend will accelerate
CATEGORY DATA
- Table 33 Sales of Spectacles by Category: Volume 2019-2024
- Table 34 Sales of Spectacles by Category: Value 2019-2024
- Table 35 Sales of Spectacles by Category: % Volume Growth 2019-2024
- Table 36 Sales of Spectacles by Category: % Value Growth 2019-2024
- Table 37 Sales of Spectacle Lenses by Type: % Value 2019-2024
- Table 38 NBO Company Shares of Spectacles: % Value 2019-2023
- Table 39 LBN Brand Shares of Spectacles: % Value 2020-2023
- Table 40 Distribution of Spectacles by Format: % Value 2019-2024
- Table 41 Forecast Sales of Spectacles by Category: Volume 2024-2029
- Table 42 Forecast Sales of Spectacles by Category: Value 2024-2029
- Table 43 Forecast Sales of Spectacles by Category: % Volume Growth 2024-2029
- Table 44 Forecast Sales of Spectacles by Category: % Value Growth 2024-2029
SUNGLASSES IN THAILAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Positive momentum continues in 2024 for sunglasses
- Fashion-focus helps drive demand as e-commerce struggles
- Return to outdoor activities boosts sales in sunglasses in 2024
PROSPECTS AND OPPORTUNITIES
- International players will maintain leadership
- Store-based outlets to remain significant while social media becomes increasingly important for marketing
- Greater availability of multi-functional spectacles, transition lenses and photochromic lenses set to hinder performance in sunglasses
CATEGORY DATA
- Table 45 Sales of Sunglasses: Volume 2019-2024
- Table 46 Sales of Sunglasses: Value 2019-2024
- Table 47 Sales of Sunglasses: % Volume Growth 2019-2024
- Table 48 Sales of Sunglasses: % Value Growth 2019-2024
- Table 49 NBO Company Shares of Sunglasses: % Value 2019-2023
- Table 50 LBN Brand Shares of Sunglasses: % Value 2020-2023
- Table 51 Distribution of Sunglasses by Format: % Value 2019-2024
- Table 52 Forecast Sales of Sunglasses: Volume 2024-2029
- Table 53 Forecast Sales of Sunglasses: Value 2024-2029
- Table 54 Forecast Sales of Sunglasses: % Volume Growth 2024-2029
- Table 55 Forecast Sales of Sunglasses: % Value Growth 2024-2029
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