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PUBLISHER: Euromonitor International | PRODUCT CODE: 1473693
PUBLISHER: Euromonitor International | PRODUCT CODE: 1473693
Pet Care in Italy
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PAGES: 58 Pages
DELIVERY TIME: 1-2 business days
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Pet care was among the hardest hit industries by inflation and general price increases in Italy, at least in the first half of 2023. However, these price increases were not seen across the board in all distribution channels, with the biggest increases seen in discounters, supermarkets, and hypermarkets. Meanwhile, in pet shops and superstores the price increases were smaller. Inflation has been more stable in 2024 and a gradual return to normality is expected by the end of the year. Despite this...
Euromonitor International's Pet Care in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Pet Food, Pet Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Pet Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Product Code: PFIT
TABLE OF CONTENTS
List Of Contents And Tables
EXECUTIVE SUMMARY
- Pet care in 2024: The big picture
- 2024 key trends
- Competitive landscape
- Retailing developments
- What next for pet care?
MARKET INDICATORS
- Table 1 Pet Populations 2019-2024
MARKET DATA
- Table 2 Sales of Pet Food by Category: Volume 2019-2024
- Table 3 Sales of Pet Care by Category: Value 2019-2024
- Table 4 Sales of Pet Food by Category: % Volume Growth 2019-2024
- Table 5 Sales of Pet Care by Category: % Value Growth 2019-2024
- Table 6 NBO Company Shares of Pet Food: % Value 2019-2023
- Table 7 LBN Brand Shares of Pet Food: % Value 2020-2023
- Table 8 NBO Company Shares of Dog and Cat Food: % Value 2019-2023
- Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2020-2023
- Table 10 Penetration of Private Label in Pet Care by Category: % Value 2019-2024
- Table 11 Distribution of Pet Care by Format: % Value 2019-2024
- Table 12 Distribution of Pet Care by Format and Category: % Value 2024
- Table 13 Distribution of Dog and Cat Food by Format: % Value 2019-2024
- Table 14 Distribution of Dog and Cat Food by Format and Category: % Value 2024
- Table 15 Forecast Sales of Pet Food by Category: Volume 2024-2029
- Table 16 Forecast Sales of Pet Care by Category: Value 2024-2029
- Table 17 Forecast Sales of Pet Food by Category: % Volume Growth 2024-2029
- Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
- Summary 1 Research Sources
DOG FOOD IN ITALY
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Dog food sales continue to grow in 2024 despite economic pressures
- Dog treats and mixers continues to show strong potential
- Pet humanisation trend encouraging consumers to spend more on dog food
PROSPECTS AND OPPORTUNITIES
- Dog food set to grow and develop with owners developing increasingly sophisticated tastes and demands
- Arcaplanet investing in new innovations with demand for wet dog food set to recover
- Premium dog food set to see further innovations as competition heats up
CATEGORY INDICATORS
- Table 19 Dog Owning Households: % Analysis 2019-2024
- Table 20 Dog Population 2019-2024
- Table 21 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2019-2024
CATEGORY DATA
- Summary 2 Dog Food by Price Band 2024
- Table 22 Sales of Dog Food by Category: Volume 2019-2024
- Table 23 Sales of Dog Food by Category: Value 2019-2024
- Table 24 Sales of Dog Food by Category: % Volume Growth 2019-2024
- Table 25 Sales of Dog Food by Category: % Value Growth 2019-2024
- Table 26 Sales of Dry Dog Food by Life-Cycle: % Value 2019-2024
- Table 27 Sales of Wet Dog Food by Life-Cycle: % Value 2019-2024
- Table 28 NBO Company Shares of Dog Food: % Value 2019-2023
- Table 29 LBN Brand Shares of Dog Food: % Value 2020-2023
- Table 30 LBN Brand Shares of Dog Treats and Mixers: % Value 2020-2023
- Table 31 Distribution of Dog Food by Format: % Value 2019-2024
- Table 32 Forecast Sales of Dog Food by Category: Volume 2024-2029
- Table 33 Forecast Sales of Dog Food by Category: Value 2024-2029
- Table 34 Forecast Sales of Dog Food by Category: % Volume Growth 2024-2029
- Table 35 Forecast Sales of Dog Food by Category: % Value Growth 2024-2029
CAT FOOD IN ITALY
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Cat food sales continue to grow despite mounting price pressure
- Cat treats full of potential with an ever-expanding variety of options
- Private label expanding into offering higher quality cat food recipes
PROSPECTS AND OPPORTUNITIES
- Sustainability likely to become a growing focus as companies come under pressure to take better care of the environment
- Cat treats and mixers likely to remain a focus of innovation
- Players likely to focus on innovation as the economy picks up
CATEGORY INDICATORS
- Table 36 Cat Owning Households: % Analysis 2019-2024
- Table 37 Cat Population 2019-2024
- Table 38 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2019-2024
CATEGORY DATA
- Summary 3 Cat Food by Price Band 2024
- Table 39 Sales of Cat Food by Category: Volume 2019-2024
- Table 40 Sales of Cat Food by Category: Value 2019-2024
- Table 41 Sales of Cat Food by Category: % Volume Growth 2019-2024
- Table 42 Sales of Cat Food by Category: % Value Growth 2019-2024
- Table 43 Sales of Dry Cat Food by Life-Cycle: % Value 2019-2024
- Table 44 Sales of Wet Cat Food by Life-Cycle: % Value 2019-2024
- Table 45 NBO Company Shares of Cat Food: % Value 2019-2023
- Table 46 LBN Brand Shares of Cat Food: % Value 2020-2023
- Table 47 LBN Brand Shares of Cat Treats and Mixers: % Value 2020-2023
- Table 48 Distribution of Cat Food by Format: % Value 2019-2024
- Table 49 Forecast Sales of Cat Food by Category: Volume 2024-2029
- Table 50 Forecast Sales of Cat Food by Category: Value 2024-2029
- Table 51 Forecast Sales of Cat Food by Category: % Volume Growth 2024-2029
- Table 52 Forecast Sales of Cat Food by Category: % Value Growth 2024-2029
OTHER PET FOOD IN ITALY
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Sales stagnate as economic pressures take their toll on demand
- Frozen fish food finding favour in a challenging market
- Bird food flourishing as owners invest in higher quality options
PROSPECTS AND OPPORTUNITIES
- Innovation expected to be seen in fish food despite falling demand
- Pet humanisation trend encouraging owners to invest in treats and snacks
- Pet shops and superstores expected to cement its dominance as the leading distribution channel for other pet food
CATEGORY INDICATORS
- Table 53 Other Pet Population 2019-2024
CATEGORY DATA
- Table 54 Sales of Other Pet Food by Category: Volume 2019-2024
- Table 55 Sales of Other Pet Food by Category: Value 2019-2024
- Table 56 Sales of Other Pet Food by Category: % Volume Growth 2019-2024
- Table 57 Sales of Other Pet Food by Category: % Value Growth 2019-2024
- Table 58 LBN Brand Shares of Bird Food: % Value 2020-2023
- Table 59 LBN Brand Shares of Fish Food: % Value 2020-2023
- Table 60 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2020-2023
- Table 61 Distribution of Other Pet Food by Format: % Value 2019-2024
- Table 62 Forecast Sales of Other Pet Food by Category: Volume 2024-2029
- Table 63 Forecast Sales of Other Pet Food by Category: Value 2024-2029
- Table 64 Forecast Sales of Other Pet Food by Category: % Volume Growth 2024-2029
- Table 65 Forecast Sales of Other Pet Food by Category: % Value Growth 2024-2029
PET PRODUCTS IN ITALY
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Cat litter becoming greener and more sophisticated
- Pet healthcare receiving growing interest while new injectable flea/tick treatment could shake up the competitive landscape
- Task-specific hygiene products seen to have potential
PROSPECTS AND OPPORTUNITIES
- Pet dietary supplements seen as an area with strong growth potential
- New Legislative Decree set to boost sales of pet healthcare products through pet shops and superstores
- Brighter outlook for other pet products as the economy stabilises
CATEGORY DATA
- Table 66 Sales of Pet Products by Category: Value 2019-2024
- Table 67 Sales of Pet Products by Category: % Value Growth 2019-2024
- Table 68 Sales of Pet Healthcare by Type: % Value 2019-2024
- Table 69 Sales of Other Pet Products by Type: % Value 2019-2024
- Table 70 NBO Company Shares of Pet Products: % Value 2019-2023
- Table 71 LBN Brand Shares of Pet Products: % Value 2020-2023
- Table 72 Distribution of Pet Products by Format: % Value 2019-2024
- Table 73 Forecast Sales of Pet Products by Category: Value 2024-2029
- Table 74 Forecast Sales of Pet Products by Category: % Value Growth 2024-2029
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