Butter and Spreads in Vietnam

Description

Butter and spreads is set to see current value growth in Vietnam in 2024. The popularity of margarine and spreads is underpinned by its versatility for baking and cooking, alongside affordability considerations. In general, Vietnamese consumers use margarine and spreads for sauteing and frying, such as to fry beef or chicken or to saute prawns, instead of using such products as a spread on bread. On the other hand, the use of butter is not commonly incorporated into Vietnamese dishes. In additio...

Euromonitor International's Butter and Spreads in Vietnam report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Butter, Cooking Fats, Margarine and Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Butter and Spreads market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market's major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

Product Code: DAVNgm

List Of Contents And Tables

KEY DATA FINDINGS

2024 DEVELOPMENTS

Margarine and spreads benefits from versatility and affordability
Foodservice sales yet to recover from impact of pandemic
Local players retain lead, but not in butter

PROSPECTS AND OPPORTUNITIES

Key role for foodservice
Growing Western influence
Room for expansion

CATEGORY DATA

Table 1 Sales of Butter and Spreads by Category: Volume 2019-2024
Table 2 Sales of Butter and Spreads by Category: Value 2019-2024
Table 3 Sales of Butter and Spreads by Category: % Volume Growth 2019-2024
Table 4 Sales of Butter and Spreads by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Butter and Spreads: % Value 2020-2024
Table 6 LBN Brand Shares of Butter and Spreads: % Value 2021-2024
Table 7 Distribution of Butter and Spreads by Format: % Value 2019-2024
Table 8 Forecast Sales of Butter and Spreads by Category: Volume 2024-2029
Table 9 Forecast Sales of Butter and Spreads by Category: Value 2024-2029
Table 10 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2024-2029
Table 11 Forecast Sales of Butter and Spreads by Category: % Value Growth 2024-2029

DAIRY PRODUCTS AND ALTERNATIVES IN VIETNAM

EXECUTIVE SUMMARY

Dairy products and alternatives in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for dairy products and alternatives?

MARKET DATA

Table 12 Sales of Dairy Products and Alternatives by Category: Value 2019-2024
Table 13 Sales of Dairy Products and Alternatives by Category: % Value Growth 2019-2024
Table 14 NBO Company Shares of Dairy Products and Alternatives: % Value 2020-2024
Table 15 LBN Brand Shares of Dairy Products and Alternatives: % Value 2021-2024
Table 16 Penetration of Private Label by Category: % Value 2019-2024
Table 17 Distribution of Dairy Products and Alternatives by Format: % Value 2019-2024
Table 18 Forecast Sales of Dairy Products and Alternatives by Category: Value 2024-2029
Table 19 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2024-2029

DISCLAIMER

SOURCES

Summary 1 Research Sources