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PUBLISHER: Euromonitor International | PRODUCT CODE: 1761640

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PUBLISHER: Euromonitor International | PRODUCT CODE: 1761640

Snacks in the United Kingdom

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In 2025, the UK snacks market is witnessing a clear divergence between value and volume performance. While current value sales are increasing, this growth is primarily being driven by price inflation rather than a rise in consumer demand. In contrast, retail volume sales are on the decline, largely due to the underperformance of the chocolate confectionery segment.

Euromonitor International's Snacks in United Kingdom report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Confectionery, Ice Cream, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Snacks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

Product Code: SNGB

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

  • Snacks in 2025: The big picture
  • Key trends in 2025

Competitive Landscape

  • Channel developments
  • What next for snacks?

MARKET DATA

  • Table 1 Sales of Snacks by Category: Volume 2020-2025
  • Table 2 Sales of Snacks by Category: Value 2020-2025
  • Table 3 Sales of Snacks by Category: % Volume Growth 2020-2025
  • Table 4 Sales of Snacks by Category: % Value Growth 2020-2025
  • Table 5 NBO Company Shares of Snacks: % Value 2021-2025
  • Table 6 LBN Brand Shares of Snacks: % Value 2022-2025
  • Table 7 Penetration of Private Label by Category: % Value 2020-2025
  • Table 8 Distribution of Snacks by Format: % Value 2020-2025
  • Table 9 Forecast Sales of Snacks by Category: Volume 2025-2030
  • Table 10 Forecast Sales of Snacks by Category: Value 2025-2030
  • Table 11 Forecast Sales of Snacks by Category: % Volume Growth 2025-2030
  • Table 12 Forecast Sales of Snacks by Category: % Value Growth 2025-2030

DISCLAIMER

SOURCES

  • Summary 1 Research Sources

CHOCOLATE CONFECTIONERY IN THE UNITED KINGDOM

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Inflationary pressures sustain current value growth but volume sales struggle
  • Mondelez maintains leadership but Tony's Chocolonely rises through innovation.
  • Convenience stores loses share as discounters and e-commerce grow rapidly

PROSPECTS AND OPPORTUNITIES

  • Chocolate sales are projected to grow modestly but price will remain elevated
  • The focus on ethically and sustainably sourced cocoa is growing, alongside rising interest in cocoa-free innovations
  • Shift towards healthier eating intensifies competition with other snacking categories
  • Summary 2 Other Chocolate Confectionery by Product Type: 2025

CATEGORY DATA

  • Table 13 Sales of Chocolate Confectionery by Category: Volume 2020-2025
  • Table 14 Sales of Chocolate Confectionery by Category: Value 2020-2025
  • Table 15 Sales of Chocolate Confectionery by Category: % Volume Growth 2020-2025
  • Table 16 Sales of Chocolate Confectionery by Category: % Value Growth 2020-2025
  • Table 17 Sales of Chocolate Tablets by Type: % Value 2020-2025
  • Table 18 NBO Company Shares of Chocolate Confectionery: % Value 2021-2025
  • Table 19 LBN Brand Shares of Chocolate Confectionery: % Value 2022-2025
  • Table 20 Distribution of Chocolate Confectionery by Format: % Value 2020-2025
  • Table 21 Forecast Sales of Chocolate Confectionery by Category: Volume 2025-2030
  • Table 22 Forecast Sales of Chocolate Confectionery by Category: Value 2025-2030
  • Table 23 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2025-2030
  • Table 24 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2025-2030

GUM IN THE UNITED KINGDOM

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Gum maintains growth as impulse sales recover
  • Despite market dominance, Wrigley faces intensifying competition
  • Convenience boosts sales through small local grocers, convenience stores and e-commerce

PROSPECTS AND OPPORTUNITIES

  • Gum is set to grow steadily but challenges persist.
  • Flavour and packaging innovations can drive gum growth by attracting younger consumers and expanding consumption occasions.
  • The rise of environmental and health awareness is creating a strong foundation for the growth of plastic-free gum

CATEGORY DATA

  • Table 25 Sales of Gum by Category: Volume 2020-2025
  • Table 26 Sales of Gum by Category: Value 2020-2025
  • Table 27 Sales of Gum by Category: % Volume Growth 2020-2025
  • Table 28 Sales of Gum by Category: % Value Growth 2020-2025
  • Table 29 Sales of Gum by Flavour: Rankings 2020-2025
  • Table 30 NBO Company Shares of Gum: % Value 2021-2025
  • Table 31 LBN Brand Shares of Gum: % Value 2022-2025
  • Table 32 Distribution of Gum by Format: % Value 2020-2025
  • Table 33 Forecast Sales of Gum by Category: Volume 2025-2030
  • Table 34 Forecast Sales of Gum by Category: Value 2025-2030
  • Table 35 Forecast Sales of Gum by Category: % Volume Growth 2025-2030
  • Table 36 Forecast Sales of Gum by Category: % Value Growth 2025-2030

SUGAR CONFECTIONERY IN THE UNITED KINGDOM

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Sugar confectionery sales benefit from easing of inflationary pressures
  • Haribo retains leadership as demand for gummies and jellies persists
  • Recovery of impulse sales drives growth in convenience stores

PROSPECTS AND OPPORTUNITIES

  • Sugar confectionery grows as innovation attracts consumers
  • Bold flavours are set to drive innovation and growth opportunities
  • Expansion of seasonal and social occasions can drive the category's growth
  • Summary 3 Other Sugar Confectionery by Product Type: 2025

CATEGORY DATA

  • Table 37 Sales of Sugar Confectionery by Category: Volume 2020-2025
  • Table 38 Sales of Sugar Confectionery by Category: Value 2020-2025
  • Table 39 Sales of Sugar Confectionery by Category: % Volume Growth 2020-2025
  • Table 40 Sales of Sugar Confectionery by Category: % Value Growth 2020-2025
  • Table 41 Sales of Chewy Candies by Type: % Value 2020-2025
  • Table 42 NBO Company Shares of Sugar Confectionery: % Value 2021-2025
  • Table 43 LBN Brand Shares of Sugar Confectionery: % Value 2022-2025
  • Table 44 Distribution of Sugar Confectionery by Format: % Value 2020-2025
  • Table 45 Forecast Sales of Sugar Confectionery by Category: Volume 2025-2030
  • Table 46 Forecast Sales of Sugar Confectionery by Category: Value 2025-2030
  • Table 47 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2025-2030
  • Table 48 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2025-2030

SWEET BISCUITS, SNACK BARS AND FRUIT SNACKS IN THE UNITED KINGDOM

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Current value sales continue to increase as global cocoa supply remains tight
  • Leading brands expand their presence as innovation in flavour expansion intensifies.
  • Discounters continues to expand its share as price sensitivity persists

PROSPECTS AND OPPORTUNITIES

  • Sales continue to grow as innovation focuses on health and functional ingredients
  • Fruit snacks shows great growth potential as parents become increasingly health conscious
  • The desire for indulgence remains crucial for the category's growth

CATEGORY DATA

  • Table 49 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2020-2025
  • Table 50 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2020-2025
  • Table 51 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2020-2025
  • Table 52 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2020-2025
  • Table 53 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2021-2025
  • Table 54 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2022-2025
  • Table 55 NBO Company Shares of Sweet Biscuits: % Value 2021-2025
  • Table 56 LBN Brand Shares of Sweet Biscuits: % Value 2022-2025
  • Table 57 NBO Company Shares of Snack Bars: % Value 2021-2025
  • Table 58 LBN Brand Shares of Snack Bars: % Value 2022-2025
  • Table 59 NBO Company Shares of Fruit Snacks: % Value 2021-2025
  • Table 60 LBN Brand Shares of Fruit Snacks: % Value 2022-2025
  • Table 61 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2020-2025
  • Table 62 Distribution of Sweet Biscuits by Format: % Value 2020-2025
  • Table 63 Distribution of Snack Bars by Format: % Value 2020-2025
  • Table 64 Distribution of Fruit Snacks by Format: % Value 2020-2025
  • Table 65 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2025-2030
  • Table 66 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2025-2030
  • Table 67 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2025-2030
  • Table 68 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2025-2030

ICE CREAM IN THE UNITED KINGDOM

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • At-home indulgence fuels recovery of ice cream market
  • Branded players regain ground thanks to focus on innovation and channel expansion
  • Online and convenience channels grow, challenging the dominance of supermarkets.

PROSPECTS AND OPPORTUNITIES

  • Sales are projected to increase driven by price hikes and innovation in plant- and water-based products.
  • Bite-sized ice creams are booming as they meet demand for healthier, portion-controlled indulgence.
  • Innovation in fortified ice cream is accelerating, increasingly appealing to fitness-focused consumers

CATEGORY DATA

  • Table 69 Sales of Ice Cream by Category: Volume 2020-2025
  • Table 70 Sales of Ice Cream by Category: Value 2020-2025
  • Table 71 Sales of Ice Cream by Category: % Volume Growth 2020-2025
  • Table 72 Sales of Ice Cream by Category: % Value Growth 2020-2025
  • Table 73 Sales of Ice Cream by Leading Flavours: Rankings 2020-2025
  • Table 74 Sales of Impulse Ice Cream by Format: % Value 2020-2025
  • Table 75 NBO Company Shares of Ice Cream: % Value 2021-2025
  • Table 76 LBN Brand Shares of Ice Cream: % Value 2022-2025
  • Table 77 NBO Company Shares of Impulse Ice Cream: % Value 2021-2025
  • Table 78 LBN Brand Shares of Impulse Ice Cream: % Value 2022-2025
  • Table 79 NBO Company Shares of Take-home Ice Cream: % Value 2021-2025
  • Table 80 LBN Brand Shares of Take-home Ice Cream: % Value 2022-2025
  • Table 81 Distribution of Ice Cream by Format: % Value 2020-2025
  • Table 82 Forecast Sales of Ice Cream by Category: Volume 2025-2030
  • Table 83 Forecast Sales of Ice Cream by Category: Value 2025-2030
  • Table 84 Forecast Sales of Ice Cream by Category: % Volume Growth 2025-2030
  • Table 85 Forecast Sales of Ice Cream by Category: % Value Growth 2025-2030

SAVOURY SNACKS IN THE UNITED KINGDOM

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Savoury snacks sales benefit as inflationary pressures ease
  • Walkers maintains leadership as it adjusts to shifting consumer trends.
  • Need for convenience drives sales through e-commerce and convenience stores

PROSPECTS AND OPPORTUNITIES

  • Appetite for more satisfying snacks fuels growth in savoury category
  • International flavours drive savoury snacks innovation
  • Snacks manufacturers blend health and flavour to meet stricter regulatory framework and evolving consumers expectations
  • Summary 4 Other Savoury Snacks by Product Type: 2025

CATEGORY DATA

  • Table 86 Sales of Savoury Snacks by Category: Volume 2020-2025
  • Table 87 Sales of Savoury Snacks by Category: Value 2020-2025
  • Table 88 Sales of Savoury Snacks by Category: % Volume Growth 2020-2025
  • Table 89 Sales of Savoury Snacks by Category: % Value Growth 2020-2025
  • Table 90 NBO Company Shares of Savoury Snacks: % Value 2021-2025
  • Table 91 LBN Brand Shares of Savoury Snacks: % Value 2022-2025
  • Table 92 Distribution of Savoury Snacks by Format: % Value 2020-2025
  • Table 93 Forecast Sales of Savoury Snacks by Category: Volume 2025-2030
  • Table 94 Forecast Sales of Savoury Snacks by Category: Value 2025-2030
  • Table 95 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2025-2030
  • Table 96 Forecast Sales of Savoury Snacks by Category: % Value Growth 2025-2030
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+32-2-535-7543

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Christine Sirois

Manager - Americas

+1-860-674-8796

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