Fresh Food in Japan

Description

Retail sales of fresh food stagnate in 2025 as prices rise putting further pressure on household income. Furthermore, the increasing demand for convenient meal solutions saw more consumers shift to packaged products. Added to this, Japan's population continued to decline, further limiting the category's growth potential. Foodservice sales saw a slightly stronger performance, backed by an increase in tourism.

Euromonitor International's Fresh Food in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2020-2024, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market - be they new product developments, consumption patterns and distribution data. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Eggs, Fish and Seafood, Fruits, Meat, Nuts, Pulses, Starchy Roots, Sugar and Sweeteners, Vegetables.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Fresh Food market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market's major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

Product Code: FREFJP

List Of Contents And Tables

EXECUTIVE SUMMARY

Rising prices and a shrinking population limit growth opportunities in 2025

KEY DATA FINDINGS

INDUSTRY PERFORMANCE

Fresh food sees mixed results in 2025 as foodservice outperforms retail growth
Smaller households and the search for convenience informs market demand
Economic pressures forcing players to rethink their strategies

WHAT'S NEXT?

The search for convenient meal solutions and an ageing population set to restrict growth
"Imperfect" produce could deliver growth opportunities
E-commerce still full of potential but store-based retailers will remain dominant

CHANNELS

Supermarkets continue to dominate but other channels make inroads
Retail e-commerce still full of potential despite reduced growth opportunities

MARKET DATA

Table 1 Total Sales of Fresh Food by Category: Total Volume 2020-2025
Table 2 Total Sales of Fresh Food by Category: % Total Volume Growth 2020-2025
Table 3 Retail Sales of Fresh Food by Category: Volume 2020-2025
Table 4 Retail Sales of Fresh Food by Category: % Volume Growth 2020-2025
Table 5 Retail Sales of Fresh Food by Category: Value 2020-2025
Table 6 Retail Sales of Fresh Food by Category: % Value Growth 2020-2025
Table 7 Retail Sales of Fresh Food by Packaged vs Unpackaged: % Volume 2020-2025
Table 8 Retail Distribution of Fresh Food by Format: % Volume 2020-2025
Table 9 Forecast Total Sales of Fresh Food by Category: Total Volume 2025-2030
Table 10 Forecast Total Sales of Fresh Food by Category: % Total Volume Growth 2025-2030
Table 11 Forecast Retail Sales of Fresh Food by Category: Volume 2025-2030
Table 12 Forecast Retail Sales of Fresh Food by Category: % Volume Growth 2025-2030
Table 13 Forecast Retail Sales of Fresh Food by Category: Value 2025-2030
Table 14 Forecast Retail Sales of Fresh Food by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

SOURCES

Summary 1 Research Sources

MEAT IN JAPAN

KEY DATA FINDINGS

2025 DEVELOPMENTS

Rising costs and a declining population put pressure on meat sales in 2025

INDUSTRY PERFORMANCE

Ongoing recovery in the foodservice channel not enough to tip the scales
Retail sales decline due to a shrinking population and rising prices

WHAT'S NEXT?

Meat set to retain its appeal despite economic and demographic pressures
Rising demand for convenient packaging
Summary 2 Major Processors of Meat 2025

CATEGORY DATA

Table 15 Total Sales of Meat by Category: Total Volume 2020-2025
Table 16 Total Sales of Meat by Category: % Total Volume Growth 2020-2025
Table 17 Retail Sales of Meat by Category: Volume 2020-2025
Table 18 Retail Sales of Meat by Category: % Volume Growth 2020-2025
Table 19 Retail Sales of Meat by Category: Value 2020-2025
Table 20 Retail Sales of Meat by Category: % Value Growth 2020-2025
Table 21 Retail Sales of Meat by Packaged vs Unpackaged: % Volume 2020-2025
Table 22 Forecast Sales of Meat by Category: Total Volume 2025-2030
Table 23 Forecast Sales of Meat by Category: % Total Volume Growth 2025-2030
Table 24 Forecast Retail Sales of Meat by Category: Volume 2025-2030
Table 25 Forecast Retail Sales of Meat by Category: % Volume Growth 2025-2030
Table 26 Forecast Retail Sales of Meat by Category: Value 2025-2030
Table 27 Forecast Retail Sales of Meat by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

FISH AND SEAFOOD IN JAPAN

KEY DATA FINDINGS

2025 DEVELOPMENTS

Rising prices and desire for convenience negatively impacts retail demand

INDUSTRY PERFORMANCE

Changing lifestyle habits and rising prices put pressure on retail sales in 2025
Frozen products seeing growing demand at the expense of fresh options

WHAT'S NEXT?

Flat growth projected for fish and seafood
Rising health and sustainability concerns should offer some sales opportunities
Summary 3 Major Processors of Fish and Seafood 2025

CATEGORY DATA

Table 28 Total Sales of Fish and Seafood by Category: Total Volume 2020-2025
Table 29 Total Sales of Fish and Seafood by Category: % Total Volume Growth 2020-2025
Table 30 Retail Sales of Fish and Seafood by Category: Volume 2020-2025
Table 31 Retail Sales of Fish and Seafood by Category: % Volume Growth 2020-2025
Table 32 Retail Sales of Fish and Seafood by Category: Value 2020-2025
Table 33 Retail Sales of Fish and Seafood by Category: % Value Growth 2020-2025
Table 34 Retail Sales of Fish and Seafood by Packaged vs Unpackaged: % Volume 2020-2025
Table 35 Forecast Total Sales of Fish and Seafood by Category: Total Volume 2025-2030
Table 36 Forecast Total Sales of Fish and Seafood by Category: % Total Volume Growth 2025-2030
Table 37 Forecast Retail Sales of Fish and Seafood by Category: Volume 2025-2030
Table 38 Forecast Retail Sales of Fish and Seafood by Category: % Volume Growth 2025-2030
Table 39 Forecast Retail Sales of Fish and Seafood by Category: Value 2025-2030
Table 40 Forecast Retail Sales of Fish and Seafood by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

PULSES IN JAPAN

KEY DATA FINDINGS

2025 DEVELOPMENTS

Foodservice remains key to the growth of pulses in Japan

INDUSTRY PERFORMANCE

Foodservice sales remain key to pulses with sales boosted by increase in tourism
Foodservice operators reimagining pulses for a modern audience

WHAT'S NEXT?

Foodservice recovery will be key to growth as retail demand continues to weaken
Growing dependence on imports due to an ageing workforce
Summary 4 Major Processors of Pulses 2025

CATEGORY DATA

Table 41 Total Sales of Pulses by Category: Total Volume 2020-2025
Table 42 Total Sales of Pulses by Category: % Total Volume Growth 2020-2025
Table 43 Retail Sales of Pulses by Category: Volume 2020-2025
Table 44 Retail Sales of Pulses by Category: % Volume Growth 2020-2025
Table 45 Retail Sales of Pulses by Category: Value 2020-2025
Table 46 Retail Sales of Pulses by Category: % Value Growth 2020-2025
Table 47 Retail Sales of Pulses by Packaged vs Unpackaged: % Volume 2020-2025
Table 48 Forecast Total Sales of Pulses by Category: Total Volume 2025-2030
Table 49 Forecast Total Sales of Pulses by Category: % Total Volume Growth 2025-2030
Table 50 Forecast Retail Sales of Pulses by Category: Volume 2025-2030
Table 51 Forecast Retail Sales of Pulses by Category: % Volume Growth 2025-2030
Table 52 Forecast Retail Sales of Pulses by Category: Value 2025-2030
Table 53 Forecast Retail Sales of Pulses by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

VEGETABLES IN JAPAN

KEY DATA FINDINGS

2025 DEVELOPMENTS

Contrasting fortunes for vegetables in the foodservice and retail channels

INDUSTRY PERFORMANCE

Polarised performances seen in the retail and foodservice channels
Smaller portions and convenience gain traction as household dynamics change

WHAT'S NEXT?

Sales of vegetables set to remain stable due to recovery in foodservice demand
Growing potential for imported and non-standard vegetables
Summary 5 Major Processors of Vegetables 2025

CATEGORY DATA

Table 54 Total Sales of Vegetables by Category: Total Volume 2020-2025
Table 55 Total Sales of Vegetables by Category: % Total Volume Growth 2020-2025
Table 56 Retail Sales of Vegetables by Category: Volume 2020-2025
Table 57 Retail Sales of Vegetables by Category: % Volume Growth 2020-2025
Table 58 Retail Sales of Vegetables by Category: Value 2020-2025
Table 59 Retail Sales of Vegetables by Category: % Value Growth 2020-2025
Table 60 Retail Sales of Vegetables by Packaged vs Unpackaged: % Volume 2020-2025
Table 61 Forecast Total Sales of Vegetables by Category: Total Volume 2025-2030
Table 62 Forecast Total Sales of Vegetables by Category: % Total Volume Growth 2025-2030
Table 63 Forecast Retail Sales of Vegetables by Category: Volume 2025-2030
Table 64 Forecast Retail Sales of Vegetables by Category: % Volume Growth 2025-2030
Table 65 Forecast Retail Sales of Vegetables by Category: Value 2025-2030
Table 66 Forecast Retail Sales of Vegetables by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

STARCHY ROOTS IN JAPAN

KEY DATA FINDINGS

2025 DEVELOPMENTS

Polarised performances seen from starchy roots in foodservice and retail channels

INDUSTRY PERFORMANCE

Increase in foodservice demand helps offset decline in retail volume sales in 2025
Smaller packaging formats align with changing household demographics

WHAT'S NEXT?

Sweet potatoes set to bring some optimism to the market
Imperfect starchy roots could find appeal among price-sensitive consumers
Summary 6 Major Processors of Starchy Roots 2025

CATEGORY DATA

Table 67 Total Sales of Starchy Roots by Category: Total Volume 2020-2025
Table 68 Total Sales of Starchy Roots by Category: % Total Volume Growth 2020-2025
Table 69 Retail Sales of Starchy Roots by Category: Volume 2020-2025
Table 70 Retail Sales of Starchy Roots by Category: % Volume Growth 2020-2025
Table 71 Retail Sales of Starchy Roots by Category: Value 2020-2025
Table 72 Retail Sales of Starchy Roots by Category: % Value Growth 2020-2025
Table 73 Retail Sales of Starchy Roots by Packaged vs Unpackaged: % Volume 2020-2025
Table 74 Forecast Total Sales of Starchy Roots by Category: Total Volume 2025-2030
Table 75 Forecast Total Sales of Starchy Roots by Category: % Total Volume Growth 2025-2030
Table 76 Forecast Retail Sales of Starchy Roots by Category: Volume 2025-2030
Table 77 Forecast Retail Sales of Starchy Roots by Category: % Volume Growth 2025-2030
Table 78 Forecast Retail Sales of Starchy Roots by Category: Value 2025-2030
Table 79 Forecast Retail Sales of Starchy Roots by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

FRUITS IN JAPAN

KEY DATA FINDINGS

2025 DEVELOPMENTS

Demographic and economic factors weigh on demand

INDUSTRY PERFORMANCE

Total volume sales remain flat in 2025 with acai bowls a standout trend in foodservice
Quality and provenance drive loyalty in Japan's fruit market

WHAT'S NEXT?

Total volume sales unlikely to see significant movement
Opportunities exist for imported and non-standard fruits
Summary 7 Major Processors of Fruits 2025

CATEGORY DATA

Table 80 Total Sales of Fruits by Category: Total Volume 2020-2025
Table 81 Total Sales of Fruits by Category: % Total Volume Growth 2020-2025
Table 82 Retail Sales of Fruits by Category: Volume 2020-2025
Table 83 Retail Sales of Fruits by Category: % Volume Growth 2020-2025
Table 84 Retail Sales of Fruits by Category: Value 2020-2025
Table 85 Retail Sales of Fruits by Category: % Value Growth 2020-2025
Table 86 Retail Sales of Fruits by Packaged vs Unpackaged: % Volume 2020-2025
Table 87 Forecast Total Sales of Fruits by Category: Total Volume 2025-2030
Table 88 Forecast Total Sales of Fruits by Category: % Total Volume Growth 2025-2030
Table 89 Forecast Retail Sales of Fruits by Category: Volume 2025-2030
Table 90 Forecast Retail Sales of Fruits by Category: % Volume Growth 2025-2030
Table 91 Forecast Retail Sales of Fruits by Category: Value 2025-2030
Table 92 Forecast Retail Sales of Fruits by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

NUTS IN JAPAN

KEY DATA FINDINGS

2025 DEVELOPMENTS

Nuts sales stagnate as

INDUSTRY PERFORMANCE

Foodservice growth compensates for continued retail volume decline in sales of nuts
Acai bowl trend gains momentum among younger consumers

WHAT'S NEXT?

Foodservice recovery likely to be offset by challenges in the retail market
Increasing health consciousness presents opportunities for nuts in Japan
Summary 8 Major Processors of Nuts 2025

CATEGORY DATA

Table 93 Total Sales of Nuts by Category: Total Volume 2020-2025
Table 94 Total Sales of Nuts by Category: % Total Volume Growth 2020-2025
Table 95 Retail Sales of Nuts by Category: Volume 2020-2025
Table 96 Retail Sales of Nuts by Category: % Volume Growth 2020-2025
Table 97 Retail Sales of Nuts by Category: Value 2020-2025
Table 98 Retail Sales of Nuts by Category: % Value Growth 2020-2025
Table 99 Retail Sales of Nuts by Packaged vs Unpackaged: % Volume 2020-2025
Table 100 Forecast Total Sales of Nuts by Category: Total Volume 2025-2030
Table 101 Forecast Total Sales of Nuts by Category: % Total Volume Growth 2025-2030
Table 102 Forecast Retail Sales of Nuts by Category: Volume 2025-2030
Table 103 Forecast Retail Sales of Nuts by Category: % Volume Growth 2025-2030
Table 104 Forecast Retail Sales of Nuts by Category: Value 2025-2030
Table 105 Forecast Retail Sales of Nuts by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

EGGS IN JAPAN

KEY DATA FINDINGS

2025 DEVELOPMENTS

Production challenges put downward pressure on sales of eggs in 2025

INDUSTRY PERFORMANCE

Sales of eggs decline amid rising costs and extreme weather
Supermarkets lead retail sales but health and beauty specialists gain momentum

WHAT'S NEXT?

Price pressures, demographic shifts, and changing habits are obstacles to growth
Demand for value-added eggs rises as price gap with standard eggs narrows
Summary 9 Major Processors of Eggs 2025

CATEGORY DATA

Table 106 Total Sales of Eggs: Total Volume 2020-2025
Table 107 Total Sales of Eggs: % Total Volume Growth 2020-2025
Table 108 Retail Sales of Eggs: Volume 2020-2025
Table 109 Retail Sales of Eggs: % Volume Growth 2020-2025
Table 110 Retail Sales of Eggs: Value 2020-2025
Table 111 Retail Sales of Eggs: % Value Growth 2020-2025
Table 112 Retail Sales of Eggs by Packaged vs Unpackaged: % Volume 2020-2025
Table 113 Forecast Total Sales of Eggs: Total Volume 2025-2030
Table 114 Forecast Total Sales of Eggs: % Total Volume Growth 2025-2030
Table 115 Forecast Retail Sales of Eggs: Volume 2025-2030
Table 116 Forecast Retail Sales of Eggs: % Volume Growth 2025-2030
Table 117 Forecast Retail Sales of Eggs: Value 2025-2030
Table 118 Forecast Retail Sales of Eggs: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

SUGAR AND SWEETENERS IN JAPAN

KEY DATA FINDINGS

2025 DEVELOPMENTS

Mixed fortunes for sugar and sweeteners in 2025

INDUSTRY PERFORMANCE

Financial pressures and rising health concerns limit growth opportunities in 2025
White sugar retains its popularity but players starting to explore other alternatives

WHAT'S NEXT?

Sales set to stagnate despite the slow recovery in foodservice demand
Growing health awareness driving consumers toward perceived healthier choices
Summary 10 Major Processors of Sugar and Sweeteners 2025

CATEGORY DATA

Table 119 Total Sales of Sugar and Sweeteners: Total Volume 2020-2025
Table 120 Total Sales of Sugar and Sweeteners: % Total Volume Growth 2020-2025
Table 121 Retail Sales of Sugar and Sweeteners: Volume 2020-2025
Table 122 Retail Sales of Sugar and Sweeteners: % Volume Growth 2020-2025
Table 123 Retail Sales of Sugar and Sweeteners: Value 2020-2025
Table 124 Retail Sales of Sugar and Sweeteners: % Value Growth 2020-2025
Table 125 Retail Sales of Sugar and Sweeteners by Packaged vs Unpackaged: % Volume 2020-2025
Table 126 Forecast Total Sales of Sugar and Sweeteners: Total Volume 2025-2030
Table 127 Forecast Total Sales of Sugar and Sweeteners: % Total Volume Growth 2025-2030
Table 128 Forecast Retail Sales of Sugar and Sweeteners: Volume 2025-2030
Table 129 Forecast Retail Sales of Sugar and Sweeteners: % Volume Growth 2025-2030
Table 130 Forecast Retail Sales of Sugar and Sweeteners: Value 2025-2030
Table 131 Forecast Retail Sales of Sugar and Sweeteners: % Value Growth 2025-2030

Fresh Food in Japan

Description

Table of Contents

Why buy this report?

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

KEY DATA FINDINGS

INDUSTRY PERFORMANCE

WHAT'S NEXT?

CHANNELS

MARKET DATA

COUNTRY REPORTS DISCLAIMER

SOURCES

MEAT IN JAPAN

KEY DATA FINDINGS

2025 DEVELOPMENTS

INDUSTRY PERFORMANCE

WHAT'S NEXT?

CATEGORY DATA

COUNTRY REPORTS DISCLAIMER

FISH AND SEAFOOD IN JAPAN

KEY DATA FINDINGS

2025 DEVELOPMENTS

INDUSTRY PERFORMANCE

WHAT'S NEXT?

CATEGORY DATA

COUNTRY REPORTS DISCLAIMER

PULSES IN JAPAN

KEY DATA FINDINGS

2025 DEVELOPMENTS

INDUSTRY PERFORMANCE

WHAT'S NEXT?

CATEGORY DATA

COUNTRY REPORTS DISCLAIMER

VEGETABLES IN JAPAN

KEY DATA FINDINGS

2025 DEVELOPMENTS

INDUSTRY PERFORMANCE

WHAT'S NEXT?

CATEGORY DATA

COUNTRY REPORTS DISCLAIMER

STARCHY ROOTS IN JAPAN

KEY DATA FINDINGS

2025 DEVELOPMENTS

INDUSTRY PERFORMANCE

WHAT'S NEXT?

CATEGORY DATA

COUNTRY REPORTS DISCLAIMER

FRUITS IN JAPAN

KEY DATA FINDINGS

2025 DEVELOPMENTS

INDUSTRY PERFORMANCE

WHAT'S NEXT?

CATEGORY DATA

COUNTRY REPORTS DISCLAIMER

NUTS IN JAPAN

KEY DATA FINDINGS

2025 DEVELOPMENTS

INDUSTRY PERFORMANCE

WHAT'S NEXT?

CATEGORY DATA

COUNTRY REPORTS DISCLAIMER

EGGS IN JAPAN

KEY DATA FINDINGS

2025 DEVELOPMENTS

INDUSTRY PERFORMANCE

WHAT'S NEXT?

CATEGORY DATA

COUNTRY REPORTS DISCLAIMER

SUGAR AND SWEETENERS IN JAPAN

KEY DATA FINDINGS

2025 DEVELOPMENTS

INDUSTRY PERFORMANCE

WHAT'S NEXT?

CATEGORY DATA

COUNTRY REPORTS DISCLAIMER