PUBLISHER: Fortune Business Insights Pvt. Ltd. | PRODUCT CODE: 1880592
PUBLISHER: Fortune Business Insights Pvt. Ltd. | PRODUCT CODE: 1880592
Sleep Trackers Market Size, Share, Growth and Global Industry Analysis By Type & Application, Regional Insights and Forecast to 2024-2032
Growth Factors of sleep trackers Market
The global sleep trackers market continues to expand rapidly as consumers, healthcare providers, and enterprises increasingly prioritize sleep health and data-driven wellness. According to the 2024 report, the market was valued at USD 5.91 billion in 2024, is projected to increase to USD 6.76 billion in 2025, and is expected to reach USD 18.21 billion by 2032, growing at a strong CAGR of 15.2%. North America dominated the global market in 2024 with a 29.95% share, supported by high adoption of wearable health devices and advancements in digital health technologies.
Sleep trackers are now widely used for healthcare diagnostics, early identification of sleep disorders, and daily lifestyle management. They monitor and store critical sleep-related metrics such as sleep cycles, HRV, respiratory rate, oxygen saturation, and sleep interruptions. Their adoption is increasing as sleep disorders such as insomnia, obstructive sleep apnea, and circadian rhythm disruptions rise due to stress, aging, sedentary lifestyles, and obesity. Growing interest among athletes and fitness communities is further fueling market expansion, supported by collaborations between sleep technology companies and sports professionals.
Market Dynamics
Market Drivers
The increasing burden of sleep disorders is a primary driver of the market. In 2023, the American Academy of Sleep Medicine reported that around 30 million Americans are affected by obstructive sleep apnea. Sleep trackers provide a more accessible alternative to in-lab polysomnography, enabling early detection and remote monitoring. Adoption of clinically validated consumer wearables such as Fitbit, Apple Watch, and Withings Sleep Analyzer continues to rise, further accelerating market growth. The push for preventive health and digital monitoring strengthens the need for continuous sleep data.
Market Restraints
Irregularities in sleep data and lack of global standardization remain major challenges. Differences between medical-grade and consumer-grade trackers create variations in accuracy. For example, a 2022 study published in Frontiers in Computer Science demonstrated inconsistent readings across different devices, which can reduce consumer trust and impact adoption rates. These inconsistencies impede device interoperability and slow market penetration in clinical environments.
Market Opportunities
Advancements in sensor technology present a significant opportunity for market expansion. Enhanced HRV monitoring, noninvasive SpO2 sensors, accelerometers, and optical sensors are expanding device accuracy and medical relevance. New product innovation continues to reshape the market. In July 2025, Apple launched a new Apple Watch variant capable of detecting indicators of moderate to severe sleep apnea using upgraded motion sensors. Rising interest in digital health tools and increasing usage among fitness-focused consumers create strong growth potential through 2032.
Technology and Device Segmentation
By Technology
Actigraphy-based devices dominate the market due to medical-grade precision and suitability for long-term sleep monitoring. In April 2023, Empatica expanded its platform by introducing Empatica Actigraphy for clinical sleep studies. Polysomnography-integrated trackers are also growing significantly, supported by advancements such as the Dreem 3S headband, FDA-cleared in 2023. Oximetry-based (SpO2) trackers are projected to grow strongly due to their role in diagnosing sleep apnea, asthma, and respiratory disorders, further strengthened by new product launches such as Apnimed's pulse oximeter platform in 2025.
By Device
Watches hold the largest market share due to convenience, multifunctionality, and advanced HRV and SpO2 sensors. Samsung's Galaxy Watch8, launched in 2025, enhanced sleep guidance and biometric monitoring capabilities. Rings are projected to grow rapidly due to precise data capture through finger capillaries. Bands maintain steady demand due to longer battery life and comfort.
By Application
Clinical & health monitoring leads the market, driven by the rising demand for digital diagnostics and remote patient monitoring. FDA-cleared platforms such as DormoVision X support adoption. Personal wellness & lifestyle improvement is also expanding as consumers prioritize sleep for daily wellbeing. Sports & performance optimization continues to grow due to partnerships between athletes and sleep technology companies.
By End User
The business-to-business segment is growing fastest as employers adopt sleep monitoring tools to improve employee wellbeing and productivity. The business-to-consumer segment also shows strong growth as individual consumers adopt sleep trackers to improve health and quality of life.
Regional Insights
North America leads the global market, valued at USD 1.77 billion in 2024, driven by high technological adoption and advanced digital health ecosystems. The U.S. dominates the region due to strong healthcare infrastructure and new product launches such as Samsung's Galaxy Fit 3 in 2025. Europe holds the second-largest share, supported by increasing awareness of sleep disorders and affordable smart wearable launches such as the Amazfit Helio Ring in 2024. Asia Pacific is expected to grow at the fastest rate due to technological advancements and new product launches across Japan, South Korea, and India, including ResMed's contactless sleep monitoring device in Japan.
Conclusion
With market value increasing from USD 5.91 billion in 2024 to USD 18.21 billion by 2032, the sleep trackers industry is positioned for sustained, strong growth. Rising sleep disorder prevalence, technological advancements, and integration of medical-grade accuracy into consumer wearables will continue to shape the market's evolution globally.
Segmentation By Technology
- Actigraphy-Based Devices
- Polysomnography-Integrated
- HRV-Focused Devices
- Oximetry-Based (SpO2) Devices
- Others
By Device
- Watches
- Bands
- Rings
- Others
By Application
- Personal Wellness & Lifestyle Improvement
- Clinical & Health Monitoring
- Sports & Performance Optimization
- Others
By End-user
- Business to Business
- Business to Consumer
By Region
- North America (By Technology, Device, Application, End-user, and Country/sub-region)
- U.S.
- Canada
- Europe (By Technology, Device, Application, End-user, and Country/sub-region)
- Germany
- U.K.
- France
- Italy
- Spain
- Scandinavia
- Rest of Europe
- Asia Pacific (By Technology, Device, Application, End-user, and Country/sub-region)
- China
- Japan
- India
- Australia
- Southeast Asia
- Rest of Asia Pacific
- Latin America (By Technology, Device, Application, End-user, and Country/sub-region)
- Brazil
- Mexico
- Rest of Latin America
- Middle East & Africa (By Technology, Device, Application, End-user, and Country/sub-region)
- GCC
- South Africa
- Rest of Middle East & Africa
Table of Content
1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
2. Executive Summary
3. Market Dynamics
- 3.1. Market Drivers
- 3.2. Market Restraints
- 3.3. Market Opportunities
- 3.4. Market Trends
4. Key Insights
- 4.1. Regulatory Scenarios, By Key Countries/Regions
- 4.2. New Product Launches, By Key Players
- 4.3. Technological Advancements in Sleep Trackers Devices
- 4.4. Key Industry Developments (Mergers, Acquisitions, Partnerships, etc.)
5. Global Sleep Trackers Market Analysis, Insights and Forecast, 2019-2032
- 5.1. Market Analysis, Insights and Forecast - By Technology
- 5.1.1. Actigraphy Based Devices
- 5.1.2. Polysomnography-Integrated
- 5.1.3. HRV-Focused Devices
- 5.1.4. Oximetry-Based (SpO2) Devices
- 5.1.5. Others
- 5.2. Market Analysis, Insights and Forecast - By Device
- 5.2.1. Watches
- 5.2.2. Bands
- 5.2.3. Rings
- 5.2.4. Others
- 5.3. Market Analysis, Insights and Forecast - By Application
- 5.3.1. Personal Wellness & Lifestyle Improvement
- 5.3.2. Clinical & Health Monitoring
- 5.3.3. Sports & Performance Optimization
- 5.3.4. Others
- 5.4. Market Analysis, Insights and Forecast - By End User
- 5.4.1. Business to Business
- 5.4.2. Business to Consumer
- 5.5. Market Analysis, Insights and Forecast - Region
- 5.5.1. North America
- 5.5.2. Europe
- 5.5.3. Asia Pacific
- 5.5.4. Latin America
- 5.5.5. Middle East & Africa
6. North America Sleep Trackers Market Analysis, Insights and Forecast, 2019-2032
- 6.1. Market Analysis, Insights and Forecast - By Technology
- 6.1.1. Actigraphy Based Devices
- 6.1.2. Polysomnography-Integrated
- 6.1.3. HRV-Focused Devices
- 6.1.4. Oximetry-Based (SpO2) Devices
- 6.1.5. Others
- 6.2. Market Analysis, Insights and Forecast - By Device
- 6.2.1. Watches
- 6.2.2. Bands
- 6.2.3. Rings
- 6.2.4. Others
- 6.3. Market Analysis, Insights and Forecast - By Application
- 6.3.1. Personal Wellness & Lifestyle Improvement
- 6.3.2. Clinical & Health Monitoring
- 6.3.3. Sports & Performance Optimization
- 6.3.4. Others
- 6.4. Market Analysis, Insights and Forecast - By End User
- 6.4.1. Business to Business
- 6.4.2. Business to Consumer
- 6.5. Market Analysis, Insights and Forecast - By Country
- 6.5.1. U.S.
- 6.5.2. Canada
7. Europe Sleep Trackers Market Analysis, Insights and Forecast, 2019-2032
- 7.1. Market Analysis, Insights and Forecast - By Technology
- 7.1.1. Actigraphy Based Devices
- 7.1.2. Polysomnography-Integrated
- 7.1.3. HRV-Focused Devices
- 7.1.4. Oximetry-Based (SpO2) Devices
- 7.1.5. Others
- 7.2. Market Analysis, Insights and Forecast - By Device
- 7.2.1. Watches
- 7.2.2. Bands
- 7.2.3. Rings
- 7.2.4. Others
- 7.3. Market Analysis, Insights and Forecast - By Application
- 7.3.1. Personal Wellness & Lifestyle Improvement
- 7.3.2. Clinical & Health Monitoring
- 7.3.3. Sports & Performance Optimization
- 7.3.4. Others
- 7.4. Market Analysis, Insights and Forecast - By End User
- 7.4.1. Business to Business
- 7.4.2. Business to Consumer
- 7.5. Market Analysis, Insights and Forecast - By Country/ Sub-Region
- 7.5.1. U.K.
- 7.5.2. Germany
- 7.5.3. France
- 7.5.4. Italy
- 7.5.5. Spain
- 7.5.6. Scandinavia
- 7.5.7. Rest of Europe
8. Asia Pacific Sleep Trackers Market Analysis, Insights and Forecast, 2019-2032
- 8.1. Market Analysis, Insights and Forecast - By Technology
- 8.1.1. Actigraphy Based Devices
- 8.1.2. Polysomnography-Integrated
- 8.1.3. HRV-Focused Devices
- 8.1.4. Oximetry-Based (SpO2) Devices
- 8.1.5. Others
- 8.2. Market Analysis, Insights and Forecast - By Device
- 8.2.1. Watches
- 8.2.2. Bands
- 8.2.3. Rings
- 8.2.4. Others
- 8.3. Market Analysis, Insights and Forecast - By Application
- 8.3.1. Personal Wellness & Lifestyle Improvement
- 8.3.2. Clinical & Health Monitoring
- 8.3.3. Sports & Performance Optimization
- 8.3.4. Others
- 8.4. Market Analysis, Insights and Forecast - By End User
- 8.4.1. Business to Business
- 8.4.2. Business to Consumer
- 8.5. Market Analysis, Insights and Forecast - By Country/ Sub-Region
- 8.5.1. China
- 8.5.2. Japan
- 8.5.3. India
- 8.5.4. Southeast Asia
- 8.5.5. Australia
- 8.5.6. Rest of Asia Pacific
9. Latin America Sleep Trackers Market Analysis, Insights and Forecast, 2019-2032
- 9.1. Market Analysis, Insights and Forecast - By Technology
- 9.1.1. Actigraphy Based Devices
- 9.1.2. Polysomnography-Integrated
- 9.1.3. HRV-Focused Devices
- 9.1.4. Oximetry-Based (SpO2) Devices
- 9.1.5. Others
- 9.2. Market Analysis, Insights and Forecast - By Device
- 9.2.1. Watches
- 9.2.2. Bands
- 9.2.3. Rings
- 9.2.4. Others
- 9.3. Market Analysis, Insights and Forecast - By Application
- 9.3.1. Personal Wellness & Lifestyle Improvement
- 9.3.2. Clinical & Health Monitoring
- 9.3.3. Sports & Performance Optimization
- 9.3.4. Others
- 9.4. Market Analysis, Insights and Forecast - By End User
- 9.4.1. Business to Business
- 9.4.2. Business to Consumer
- 9.5. Market Analysis, Insights and Forecast - By Country/ Sub-Region
- 9.5.1. Brazil
- 9.5.2. Mexico
- 9.5.3. Rest of Latin America
10. Middle East & Africa Sleep Trackers Market Analysis, Insights and Forecast, 2019-2032
- 10.1. Market Analysis, Insights and Forecast - By Technology
- 10.1.1. Actigraphy Based Devices
- 10.1.2. Polysomnography-Integrated
- 10.1.3. HRV-Focused Devices
- 10.1.4. Oximetry-Based (SpO2) Devices
- 10.1.5. Others
- 10.2. Market Analysis, Insights and Forecast - By Device
- 10.2.1. Watches
- 10.2.2. Bands
- 10.2.3. Rings
- 10.2.4. Others
- 10.3. Market Analysis, Insights and Forecast - By Application
- 10.3.1. Personal Wellness & Lifestyle Improvement
- 10.3.2. Clinical & Health Monitoring
- 10.3.3. Sports & Performance Optimization
- 10.3.4. Others
- 10.4. Market Analysis, Insights and Forecast - By End User
- 10.4.1. Business to Business
- 10.4.2. Business to Consumer
- 10.5. Market Analysis, Insights and Forecast - By Country/ Sub-Region
- 10.5.1. GCC
- 10.5.2. South Africa
- 10.5.3. Rest of Middle East & Africa
11. Competitive Analysis
- 11.1. Global Market Share Analysis (2024)
- 11.2. Company Profiles (Overview, Technology, SWOT analysis, Recent developments, strategies, financials (based on availability)
- 11.2.1. Koninklijke Philips N.V.,
- 11.2.2. Withings
- 11.2.3. Resmed
- 11.2.4. Ouraring Inc.
- 11.2.5. Garmin Ltd.
- 11.2.6. Google
- 11.2.7. SAMSUNG.
List of Tables
- Table 1: Global Sleep Trackers Market Revenue (USD billion) Forecast, by Technology, 2019-2032
- Table 2: Global Sleep Trackers Market Revenue (USD billion) Forecast, by Device, 2019-2032
- Table 3: Global Sleep Trackers Market Revenue (USD billion) Forecast, by Application, 2019-2033
- Table 4: Global Sleep Trackers Market Revenue (USD billion) Forecast, by End User, 2019-2032
- Table 5: Global Sleep Trackers Market Revenue (USD billion) Forecast, by Region, 2019-2032
- Table 6: North America Sleep Trackers Market Revenue (USD billion) Forecast, by Technology, 2019-2032
- Table 7: North America Sleep Trackers Market Revenue (USD billion) Forecast, by Device, 2019-2032
- Table 8: North America Sleep Trackers Market Revenue (USD billion) Forecast, by Application, 2019-2032
- Table 9: North America Sleep Trackers Market Revenue (USD billion) Forecast, by End User, 2019-2032
- Table 10: North America Sleep Trackers Market Revenue (USD billion) Forecast, by Country, 2019-2032
- Table 11: Europe Sleep Trackers Market Revenue (USD billion) Forecast, by Technology, 2019-2032
- Table 12: Europe Sleep Trackers Market Revenue (USD billion) Forecast, by Device, 2019-2032
- Table 13: Europe Sleep Trackers Market Revenue (USD billion) Forecast, by Application, 2019-2033
- Table 14: Europe Sleep Trackers Market Revenue (USD billion) Forecast, by End User, 2019-2032
- Table 15: Europe Sleep Trackers Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2019-2032
- Table 16: Asia Pacific Sleep Trackers Market Revenue (USD billion) Forecast, by Technology, 2019-2032
- Table 17: Asia Pacific Sleep Trackers Market Revenue (USD billion) Forecast, by Device, 2019-2032
- Table 18: Asia Pacific Sleep Trackers Market Revenue (USD billion) Forecast, by Application, 2019-2032
- Table 19: Asia Pacific Sleep Trackers Market Revenue (USD billion) Forecast, by End User, 2019-2032
- Table 20: Asia Pacific Sleep Trackers Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2019-2032
- Table 21: Latin America Sleep Trackers Market Revenue (USD billion) Forecast, by Technology, 2019-2032
- Table 22: Latin America Sleep Trackers Market Revenue (USD billion) Forecast, by Device, 2019-2032
- Table 23: Latin America Sleep Trackers Market Revenue (USD billion) Forecast, by Application, 2019-2033
- Table 24: Latin America Sleep Trackers Market Revenue (USD billion) Forecast, by End User, 2019-2032
- Table 25: Latin America Sleep Trackers Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2019-2032
- Table 26: Middle East & Africa Sleep Trackers Market Revenue (USD billion) Forecast, by Technology, 2019-2032
- Table 27: Middle East & Africa Sleep Trackers Market Revenue (USD billion) Forecast, by Device, 2019-2032
- Table 28: Middle East & Africa Sleep Trackers Market Revenue (USD billion) Forecast, by Application, 2019-2032
- Table 29: Middle East & Africa Sleep Trackers Market Revenue (USD billion) Forecast, by End User, 2019-2032
- Table 30: Middle East & Africa Sleep Trackers Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2019-2032
List of Figures
- Figure 1: Global Sleep Trackers Market Revenue Breakdown (USD billion, %) by Region, 2024 & 2032
- Figure 2: Global Sleep Trackers Market Value Share (%), by Technology, 2024 & 2032
- Figure 3: Global Sleep Trackers Market Value Share (%), by Device, 2024 & 2032
- Figure 4: Global Sleep Trackers Market Value Share (%), by Application, 2024 & 2032
- Figure 5: Global Sleep Trackers Market Value Share (%), by End User, 2024 & 2032
- Figure 6: Global Sleep Trackers Market Value Share (%), by Region, 2024 & 2032
- Figure 7: North America Sleep Trackers Market Value (USD billion), by Technology, 2024 & 2032
- Figure 8: North America Sleep Trackers Market Value Share (%), by Technology, 2024
- Figure 9: North America Sleep Trackers Market Value (USD billion), by Device, 2024 & 2032
- Figure 10: North America Sleep Trackers Market Value Share (%), by Device, 2024
- Figure 11: North America Sleep Trackers Market Value (USD billion), by Application, 2024 & 2032
- Figure 12: North America Sleep Trackers Market Value Share (%), by Application, 2024
- Figure 13: North America Sleep Trackers Market Value (USD billion), by End User, 2024 & 2032
- Figure 14: North America Sleep Trackers Market Value Share (%), by End User, 2024
- Figure 15: North America Sleep Trackers Market Value (USD billion), by Country, 2024 & 2032
- Figure 16: North America Sleep Trackers Market Value Share (%), by Country, 2024
- Figure 17: Europe Sleep Trackers Market Value (USD billion), by Technology, 2024 & 2032
- Figure 18: Europe Sleep Trackers Market Value Share (%), by Technology, 2024
- Figure 19: Europe Sleep Trackers Market Value (USD billion), by Device, 2024 & 2032
- Figure 20: Europe Sleep Trackers Market Value Share (%), by Device, 2024
- Figure 21: Europe Sleep Trackers Market Value (USD billion), by Application, 2024 & 2032
- Figure 22: Europe Sleep Trackers Market Value Share (%), by Application, 2024
- Figure 23: Europe Sleep Trackers Market Value (USD billion), by End User, 2024 & 2032
- Figure 24: Europe Sleep Trackers Market Value Share (%), by End User, 2024
- Figure 25: Europe Sleep Trackers Market Value (USD billion), by Country/ Sub-region, 2024 & 2032
- Figure 26: Europe Sleep Trackers Market Value Share (%), by Country/ Sub-region, 2024
- Figure 27: Asia Pacific Sleep Trackers Market Value (USD billion), by Technology, 2024 & 2032
- Figure 28: Asia Pacific Sleep Trackers Market Value Share (%), by Technology, 2024
- Figure 29: Asia Pacific Sleep Trackers Market Value (USD billion), by Device, 2024 & 2032
- Figure 30: Asia Pacific Sleep Trackers Market Value Share (%), by Device, 2024
- Figure 31: Asia Pacific Sleep Trackers Market Value (USD million), by Application, 2024 & 2032
- Figure 32: Asia Pacific Sleep Trackers Market Value Share (%), by Application, 2024
- Figure 33: Asia Pacific Sleep Trackers Market Value (USD billion), by End User, 2024 & 2032
- Figure 34: Asia Pacific Sleep Trackers Market Value Share (%), by End User, 2024
- Figure 35: Asia Pacific Sleep Trackers Market Value (USD billion), by Country/ Sub-region, 2024 & 2032
- Figure 36: Asia Pacific Sleep Trackers Market Value Share (%), by Country/ Sub-region, 2024
- Figure 37: Latin America Sleep Trackers Market Value (USD billion), by Technology, 2024 & 2032
- Figure 38: Latin America Sleep Trackers Market Value Share (%), by Technology, 2024
- Figure 39: Latin America Sleep Trackers Market Value (USD billion), by Device, 2024 & 2032
- Figure 40: Latin America Sleep Trackers Market Value Share (%), by Device, 2024
- Figure 41: Latin America Sleep Trackers Market Value (USD billion), by Application, 2024 & 2032
- Figure 42: Latin America Sleep Trackers Market Value Share (%), by Application, 2024
- Figure 43: Latin America Sleep Trackers Market Value (USD billion), by End User, 2024 & 2032
- Figure 44: Latin America Sleep Trackers Market Value Share (%), by End User, 2024
- Figure 45: Latin America Sleep Trackers Market Value (USD billion), by Country/ Sub-region, 2024 & 2032
- Figure 46: Latin America Sleep Trackers Market Value Share (%), by Country/ Sub-region, 2024
- Figure 47: Middle East & Africa Sleep Trackers Market Value (USD billion), by Technology, 2024 & 2032
- Figure 48: Middle East & Africa Sleep Trackers Market Value Share (%), by Technology, 2024
- Figure 49: Middle East & Africa Sleep Trackers Market Value (USD billion), by Device, 2024 & 2032
- Figure 50: Middle East & Africa Sleep Trackers Market Value Share (%), by Device, 2024
- Figure 51: Middle East & Africa Sleep Trackers Market Value (USD billion), by Application, 2024 & 2032
- Figure 52: Middle East & Africa Sleep Trackers Market Value Share (%), by Application, 2024
- Figure 53: Middle East & Africa Sleep Trackers Market Value (USD billion), by End User, 2024 & 2032
- Figure 54: Middle East & Africa Sleep Trackers Market Value Share (%), by End User, 2024
- Figure 55: Middle East & Africa Sleep Trackers Market Value (USD billion), by Country/ Sub-region, 2024 & 2032
- Figure 56: Middle East & Africa Sleep Trackers Market Value Share (%), by Country/ Sub-region, 2024
- Figure 57: Global Sleep Trackers Market Share (%), by Company, 2024
