PUBLISHER: Fortune Business Insights Pvt. Ltd. | PRODUCT CODE: 1891538
PUBLISHER: Fortune Business Insights Pvt. Ltd. | PRODUCT CODE: 1891538
The global dental panoramic radiography market is showing steady growth, supported by rising awareness of oral health, increasing prevalence of dental disorders, and growing adoption of advanced diagnostic imaging technologies. In 2024, the global dental panoramic radiography market size was valued at USD 281.6 million. The market is projected to grow to USD 292.3 million in 2025 and further reach USD 391.9 million by 2032, indicating consistent expansion during the forecast period.
Dental panoramic radiography, often referred to as panoramic X-ray or panorex imaging, is a widely used diagnostic technique that captures a comprehensive, wide-angle image of the entire oral cavity in a single scan. This includes teeth, jaws, temporomandibular joints, and surrounding anatomical structures. Compared to intraoral X-rays, panoramic radiography requires minimal patient cooperation, involves lower radiation exposure, and enables efficient diagnosis of impacted teeth, jaw disorders, cysts, tumors, and other abnormalities. These advantages make it an essential diagnostic tool in modern dental practices.
Market Growth Drivers
One of the key drivers of the dental panoramic radiography market is the growing awareness of early detection and preventive dental care. Patients and healthcare professionals increasingly emphasize routine dental examinations to identify oral diseases at an early stage. Panoramic radiography plays a crucial role in preventive care by enabling dentists to detect issues such as dental caries, periodontal disease, impacted teeth, and bone abnormalities before they become severe.
The rising prevalence of dental disorders is another major factor fueling market growth. Globally, a large portion of the population suffers from untreated dental caries and periodontal diseases, increasing the demand for accurate and comprehensive diagnostic imaging. Panoramic X-ray systems provide a non-invasive and efficient way to assess overall oral health, supporting timely intervention and improved patient outcomes.
Impact of Technological Advancements
Technological advancements, particularly the transition from analog to digital panoramic radiography, are significantly shaping the market. Digital systems offer instant image acquisition, enhanced image quality, and advanced software tools that allow image manipulation, measurement, and computer-aided diagnostics. These features improve diagnostic accuracy while streamlining workflow efficiency in dental clinics.
Digital panoramic radiography systems also enable easy electronic storage and sharing of images, eliminating the need for physical film storage. Additionally, these systems generally require lower radiation doses, aligning with the growing focus on patient safety and radiation reduction in medical imaging practices.
Impact of COVID-19 and Market Recovery
The COVID-19 pandemic temporarily impacted the dental panoramic radiography market due to widespread clinic closures, reduced patient visits, and delays in equipment purchases. Routine dental checkups and diagnostic procedures declined during lockdown periods, leading to slower market growth. However, as dental practices gradually resumed operations and infection control protocols were standardized, the market rebounded.
In the post-pandemic period, there was an increased emphasis on digital imaging solutions that minimize patient contact and reduce the need for repeated exposures. Panoramic radiography systems gained renewed importance due to their ability to capture comprehensive images quickly and safely, supporting improved hygiene and infection control in dental settings.
By type, the digital panoramic radiography segment dominated the market in 2024. Its leadership is driven by superior image quality, faster diagnosis, advanced analytical tools, and lower radiation exposure compared to analog systems. Digital systems are increasingly preferred by dental professionals due to their reliability and integration with electronic health record systems.
The analog segment continues to hold a notable share, particularly in developing regions where cost considerations and limited digital infrastructure influence purchasing decisions. Analog systems remain relevant in smaller clinics and as backup solutions.
By end user, solo dental practices accounted for the largest market share in 2024, supported by the growing number of independent dental clinics and routine oral examinations. Meanwhile, DSO and group practices are expected to experience faster growth due to higher patient volumes, standardized workflows, and strong adoption of digital imaging technologies.
North America dominated the global dental panoramic radiography market in 2024, accounting for a 38.25% market share and generating USD 107.7 million in revenue. The region benefits from a well-established healthcare infrastructure, high adoption of advanced dental technologies, strong emphasis on preventive care, and favorable reimbursement policies.
Europe held the second-largest market share, driven by advanced dental healthcare systems, growing geriatric population, and increasing awareness of oral health. Asia Pacific is expected to grow at the fastest rate through 2032, supported by rising healthcare expenditure, improving medical infrastructure, growing dental tourism, and increased adoption of modern diagnostic equipment in countries such as China and India.
Competitive Landscape
The dental panoramic radiography market is moderately consolidated, with key players focusing on technological innovation, product upgrades, and geographic expansion. Leading companies continue to invest in digital imaging solutions, AI-powered diagnostics, and user-friendly interfaces to strengthen their market positions through 2025 and 2032.
Segmentation By Type
By End-user
By Region