PUBLISHER: Freedonia Group | PRODUCT CODE: 1478524
PUBLISHER: Freedonia Group | PRODUCT CODE: 1478524
US E-Commerce Ready Packaging
This study analyzes US e-commerce ready packaging trends. E-commerce ready packaging is defined as having two components:
Ships in Own Container (SIOC)
New product development designed to improve existing product packaging to optimize it for direct-to-consumer shipping
E-commerce ready (ECR) packaging is different from e-commerce packaging, although the two have some overlap. Top level data for e-commerce packaging (which includes boxes, mailers and protective packaging for shipping) is provided in this report as background information and a point of reference.
In this study, packaging is only counted when used in business-to-consumer (B2C) e-commerce sales, that is, transactions between businesses and consumers using devices that access the internet, such as:
desktop computers
laptops
tablets
smartphones
smart wearables
Excluded from the scope of this study are:
consumer-to-consumer transactions (e.g., a private individual selling used items through an online marketplace)
business-to-business transactions (e.g., a business purchasing office furniture online)
online sales of cars and other motor vehicles
online transactions involving houses and real estate
returned items
This Freedonia industry study analyzes the e-commerce ready packaging industry and presents historical demand data for e-commerce packaging and e-commerce merchandise sales (2013, 2018, and 2023) and forecasts (2028 and 2033) by product type (boxes & mailers, protective packaging, and other) and market (computers, electronics & appliances; apparel & accessories; home furnishings; food & beverages; toys, games & sporting goods; health & beauty; and other). Annual historical data and forecasts for markets are also provided from 2013 to 2028. Data are given in dollar value.
Table of Contents
1. Executive Summary
2. Overview
- What is E-Commerce Ready Packaging (ECRP)?
- Factors Impacting Packaging Demand
- US Retail Sales & Consumer E-Commerce Sales Outlook
- Annual Parcel Shipping Trends
- Regulations & Standards
- Sustainability Issues
- Global E-Commerce Trends
- Global Retail E-Commerce Revenues Outlook
- Global E-Commerce Ready Packaging Developments
3. Consumer Preferences Related to E-Commerce & Packaging Use
- Recycling Attitudes & Environmental Responsibility
- Thoughts About Sustainability
- Importance of Various Sustainable Lifestyle Practices
- Sustainable Packaging Features Particularly Sought
- Amount Spent Shopping Online
- Shopping Activity at Leading Websites
- Online Shopping Packaging Insights
- QR Codes
4. E-Commerce Retailer & Product Manufacturer Initiatives
- General Trends
- Source Reduction/Reducing Packaging Waste
- Right-Sizing
- Reducing Product Damage During Shipment
- Packaging Redesign
- Using QR Codes
- E-Commerce Retailer Initiatives
- Amazon
- Walmart
- Target
- Subscription Companies
- Product Manufacturer & Packaging Company Initiatives
5. Ships in Own Container (SIOC)
- What are SIOC & SIPP?
- Number of SIOC Packages Shipped
- Amazon Drives SIOC Development through SIPP Program
- SIOC Impact on Shipping Container & Packaging Demand
6. New Product Packaging Developments
- Overview
- Corrugated Packaging Boxes
- Bag-in-Box Packaging
- Folding Cartons
- Pouches & Bags
- Protective Packaging
- Caps & Closures
7. Markets
- Retail E-Commerce Sales Trends
- E-Commerce Shipping Containers & Packaging Demand
- Computers, Electronics & Appliances
- Apparel & Accessories
- Home Furnishings
- Health, Beauty, & Personal Care
- Toys, Games, & Sporting Goods
- Food & Beverages
- Other Merchandise
8. Appendix
- Report Details
- Definitions
- Abbreviations
- Freedonia Methodology
- Study-Specific Methodology
- Sources
- Related Studies & Reports
- Macroeconomic Assumptions
- Economic Environment
- Demographic Trends
- Retail Sales
List of Tables
2. Overview
- Table 2-1. US Retail Sales & Share Consumer E-Commerce, 2013, 2018, 2023, 2028, & 2033 (billion dollars)
- Table 2-2. Annual Parcels Shipped by Carrier, 2019 - 2023 (million packages)
3. Consumer Preferences Related to E-Commerce & Packaging Use
- Table 3-1. General Environmental Attitudes, 2023 (% of consumers)
- Table 3-2. Consumer Opinions on Sustainability, 2024 (% of consumers)
- Table 3-3. How important are the following practices when you think of living a sustainable lifestyle?, 2024 (% of consumers)
- Table 3-4. Features Consumers Especially Look for When Considering Sustainable or Eco-Friendly Packaging by Gender, Age Group, Urban vs. Rural Setting, & Annual Household Income Bracket, 2023 (% total respondents)
- Table 3-5. Amount Spent Shopping by Internet in the Last 6 Months by Generation, 2023 (% respondents)
- Table 3-6. Personally Shopped on Select Websites in the Last 6 Months by Generation, 2023 (% respondents)
- Table 3-7. Online Shopping Packaging Insights, by Gender, Generation, & Household Income, 2024 (% respondents who agreed, either strongly or somewhat)
- Table 3-8. QR Code Insights, by Gender, Generation, & Household Income, 2024 (% respondents who agreed, either strongly or somewhat)
5. Ships in Own Container (SIOC)
- Table 5-1. SIOC (Ships in Own Container) Packages Shipped, 2013, 2018, 2023, 2028, & 2033 (million packages)
7. Markets
- Table 7-1. US E-Commerce Merchandise Sales by Market, 2013, 2018, 2023, 2028, & 2033 (billion dollars)
- Table 7-2. E-Commerce Shipping Containers & Packaging Demand by Product Type & Market, 2013, 2018, 2023, 2028, & 2033 (billion dollars)
8. Appendix
- Table 8-1. Abbreviations & Acronyms Used in Study
- Table 8-2. Macroeconomic Indicators, 2013, 2018, 2023, 2028, & 2033 (billion 2017 dollars)
- Table 8-3. Population & Households, 2013, 2018, 2023, 2028, & 2033 (million persons)
- Table 8-4. Retail Sales, 2013, 2018, 2023, 2028, & 2033 (billion dollars)
List of Figures
1. Executive Summary
- Figure 1-1. E-Commerce Ready Packaging Market
2. Overview
- Figure 2-1. E-Commerce-Ready Packaging: Product Examples
- Figure 2-2. Annual Retail E-Commerce Merchandise Sales, 2013 - 2033 (billion dollars)
- Figure 2-3. Amazon Logistics' Growing Share of Parcel Shipping, 2018 - 2023 (% of total)
- Figure 2-4. Annual Retail E-Commerce Merchandise Revenues: Global & US, 2014 - 2033 (billion dollars)
5. Ships in Own Container (SIOC)
- Figure 5-1. Conventional Shipping vs. SIOC/SIPP: Product Examples
- Figure 5-2. Packages Shipped in Own Container (Shipped in Product Packaging), 2013, 2018, 2023, 2028, & 2033 (% of total packages shipped)
- Figure 5-3. Amazon SIOC Timeline
- Figure 5-4. SIOC Impact on Shipping Packaging Demand, 2018 - 2033 (million dollars)
6. New Product Packaging Developments
- Figure 6-1. E-Commerce Ready Corrugated Boxes: Product Examples
- Figure 6-2. E-Commerce Ready Bag-in-Box Packaging: Product Examples
- Figure 6-3. E-Commerce Ready Folding Cartons: Product Examples
- Figure 6-4. E-Commerce Ready Pouches & Bags: Product Examples
- Figure 6-5. E-Commerce Ready Protective Packaging: Product Examples
- Figure 6-6. E-Commerce Ready Caps & Closures: Product Examples
7. Markets
- Figure 7-1. E-Commerce Merchandise Sales by Market, 2013, 2018, 2023, & 2033 (billion dollars)
- Figure 7-2. Computers, Electronics, & Appliances E-Commerce Sales, 2013 - 2028 (billion dollars)
- Figure 7-3. Computer, Electronics, & Appliances E-Commerce Ready Packaging: Product Examples
- Figure 7-4. Apparel & Accessories E-Commerce Sales, 2013 - 2028 (billion dollars)
- Figure 7-5. Apparel & Accessories E-Commerce Ready Packaging: Product Examples
- Figure 7-6. Home Furnishings E-Commerce Sales, 2013 - 2028 (billion dollars)
- Figure 7-7. Home Furnishings E-Commerce Ready Packaging: Product Examples
- Figure 7-8. Health, Beauty, & Personal Care E-Commerce Sales, 2013 - 2028 (billion dollars)
- Figure 7-9. Health, Beauty, & Personal Care E-Commerce Ready Packaging: Product Examples
- Figure 7-10. Toys, Games, & Sporting Goods E-Commerce Sales, 2013 - 2028 (billion dollars)
- Figure 7-11. Toys, Games, & Sporting Goods E-Commerce Ready Packaging: Product Examples
- Figure 7-12. Food & Beverage E-Commerce Sales, 2013 - 2028 (billion dollars)
- Figure 7-13. Food & Beverage E-Commerce Ready Packaging: Product Examples
- Figure 7-14. E-Commerce Ready Packaging for Other Merchandise: Product Examples
8. Appendix
- (C) by The Freedonia Group, a division of MarketResearch.com
