Toothpaste Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031 - By Product, Technology, Grade, Application, End-user, Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa)

Description

The global toothpaste market, valued at US$ 23 billion in 2024, is projected to expand significantly, reaching approximately US$ 38.1 billion by the end of 2031. Several factors contribute to this market's robust growth.

Rising Demand for Oral Care Products:

Toothpaste is a widely used dentifrice product, essential for maintaining oral hygiene by removing food debris and plaque from teeth. It prevents tooth decay and bad breath through active ingredients like fluorides. Poor dietary habits, high sugar consumption, smoking, and increased awareness of oral health drive market growth. Consumers are increasingly preferring premium products offering targeted solutions for various oral health issues, including deep cleaning, teeth whitening, sensitivity relief, herbal care, repair and protection, and freshness.

Emergence of Plant-Based Toothpaste:

The market for toothpaste is witnessing a surge in plant-based products. Herbal extracts with antimicrobial properties have gained popularity, leading to the use of natural ingredients like turmeric, cloves, sage, neem, eucalyptus, myrrh, salt, and charcoal in toothpaste formulations, particularly in Asia Pacific and North America. Dental clinics' growth worldwide, along with increased awareness of oral diseases, further drives the demand for preventative products, including sensitivity toothpaste.

Challenges to Market Growth:

The use of chemical ingredients like parabens, fluoride, and triclosan in toothpaste can have adverse effects on teeth, causing abrasions. Regulatory bodies, such as the U.S. Food and Drug Administration, have banned triclosan, prompting dental care companies to reformulate their toothpaste. Additionally, the market's low return on investment and oversaturation of dental products have led some companies to exit the industry, hampering investments.

Country-wise Market Insights:

China: China is a highly lucrative market for toothpaste due to its increasing exports and demand for dental care products. The country is the world's largest toothpaste exporter, with robust exports to destinations like Russia. Key Chinese toothpaste manufacturers, including Yunnan Baiyao, Oral-B, Colgate, Crest, and Sensodyne, continue to grow to meet global demand.

United States: The U.S. toothpaste market benefits from advancements and innovations, with new flavors, colors, and specialized products gaining consumer interest. P&G's launch of Crest Densify, a premium toothpaste that rebuilds tooth density, is one example. Increasing awareness of dental hygiene and personal care product usage further contribute to market growth.

United Kingdom: The United Kingdom leads the European toothpaste market due to its high hygiene standards and emphasis on oral health. Global companies offer a wide range of products to meet local consumer preferences. The market is characterized by the presence of key players introducing herbal and flavored toothpaste variants for children aged 5 to 12 years.

Competitive Landscape:

Key toothpaste manufacturers focus on expanding production and distribution networks, particularly in emerging markets, to increase market share. Many large manufacturers introduce herbal and flavored toothpaste with attractive packaging to appeal to young consumers. With innovative packaging solutions, discounts, and product offerings, key players aim to attract customers.

Key Companies Profiled:

Colgate Palmolive
Dabur International Ltd
GlaxoSmithKline PLC (GSK)
Henkel AG
Johnson & Johnson Services
Procter & Gamble
Patanjali Ayurved Ltd
Unilever Group
Amway Corporation
The Himalayan Drug Company
Church & Dwight Co., Inc.
CCA Industries, Inc
LG Household & Health Care Ltd.
Lion Corporation
Ranir, LLC
Sunstar Suisse S.A.
Tom's of Maine

Key Market Segments of Toothpaste Industry Research

By Product:

Conventional Toothpaste
Herbal Toothpaste
Teeth Whitening Toothpaste
Sensitivity Toothpaste

By Age Group:

Kids
Adults

By Distribution Channel:

Supermarkets/Hypermarkets
Convenience Stores
Pharmaceutical and Drug Stores
Online Retail

By Region:

North America
Latin America
Europe
South Asia
East Asia
Oceania
Middle East and Africa (MEA)

1. Executive Summary

1.1. Global Toothpaste Market Snapshot
1.2. Future Projections
1.3. Key Market Trends
1.4. Regional Snapshot, by Value, 2023
1.5. Analyst Recommendations

2. Market Overview

2.1. Market Definitions and Segmentations
2.2. Market Dynamics
- 2.2.1. Drivers
- 2.2.2. Restraints
- 2.2.3. Market Opportunities
2.3. Value Chain Analysis
2.4. Porter's Five Forces Analysis
2.5. COVID-19 Impact Analysis
- 2.5.1. Supply
- 2.5.2. Demand
2.6. Impact of Ukraine-Russia Conflict
2.7. Economic Overview
- 2.7.1. World Economic Projections
2.8. PESTLE Analysis

3. Production Output and Trade Statistics, 2018 - 2023

3.1. Global Toothpaste Market Production Output, by Region, Value (US$ Bn) and Volume (Million Units), 2018 - 2023
- 3.1.1. North America
- 3.1.2. Europe
- 3.1.3. Asia Pacific
- 3.1.4. Latin America
- 3.1.5. Middle East and Africa

4. Price Analysis, 2018 - 2023

4.1. Global Average Price Analysis, by Product, US$ Per Kg, 2018 - 2023
4.2. Prominent Factor Affecting Traditional Wound Dressing Prices
4.3. Global Average Price Analysis, by Region, US$ Per Kg

5. Global Toothpaste Market Outlook, 2018 - 2031

5.1. Global Toothpaste Market Outlook, by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 5.1.1. Key Highlights
  - 5.1.1.1. Conventional Toothpaste
  - 5.1.1.2. Herbal Toothpaste
  - 5.1.1.3. Teeth Whitening Toothpaste
  - 5.1.1.4. Sensitivity Toothpaste
  - 5.1.1.5. Children's toothpaste
5.2. Global Toothpaste Market Outlook, by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 5.2.1. Key Highlights
  - 5.2.1.1. Adults
  - 5.2.1.2. Kids
5.3. Global Toothpaste Market Outlook, by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 5.3.1. Key Highlights
  - 5.3.1.1. General Store
  - 5.3.1.2. Hypermarket & Supermarket
  - 5.3.1.3. Pharmacy Store
  - 5.3.1.4. Online Sales
  - 5.3.1.5. Others
5.4. Global Toothpaste Market Outlook, by Region, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 5.4.1. Key Highlights
  - 5.4.1.1. North America
  - 5.4.1.2. Europe
  - 5.4.1.3. Asia Pacific
  - 5.4.1.4. Latin America
  - 5.4.1.5. Middle East & Africa

6. North America Toothpaste Market Outlook, 2018 - 2031

6.1. North America Toothpaste Market Outlook, by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 6.1.1. Key Highlights
  - 6.1.1.1. Conventional Toothpaste
  - 6.1.1.2. Herbal Toothpaste
  - 6.1.1.3. Teeth Whitening Toothpaste
  - 6.1.1.4. Sensitivity Toothpaste
  - 6.1.1.5. Children's toothpaste
6.2. North America Toothpaste Market Outlook, by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 6.2.1. Key Highlights
  - 6.2.1.1. Adults
  - 6.2.1.2. Kids
6.3. North America Toothpaste Market Outlook, by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 6.3.1. Key Highlights
  - 6.3.1.1. General Store
  - 6.3.1.2. Hypermarket & Supermarket
  - 6.3.1.3. Pharmacy Store
  - 6.3.1.4. Online Sales
  - 6.3.1.5. Others
- 6.3.2. BPS Analysis/Market Attractiveness Analysis
6.4. North America Toothpaste Market Outlook, by Country, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 6.4.1. Key Highlights
  - 6.4.1.1. U.S. Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 6.4.1.2. U.S. Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 6.4.1.3. U.S. Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 6.4.1.4. Canada Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 6.4.1.5. Canada Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 6.4.1.6. Canada Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 6.4.2. BPS Analysis/Market Attractiveness Analysis

7. Europe Toothpaste Market Outlook, 2018 - 2031

7.1. Europe Toothpaste Market Outlook, by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 7.1.1. Key Highlights
  - 7.1.1.1. Conventional Toothpaste
  - 7.1.1.2. Herbal Toothpaste
  - 7.1.1.3. Teeth Whitening Toothpaste
  - 7.1.1.4. Sensitivity Toothpaste
  - 7.1.1.5. Children's toothpaste
7.2. Europe Toothpaste Market Outlook, by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 7.2.1. Key Highlights
  - 7.2.1.1. Adults
  - 7.2.1.2. Kids
7.3. Europe Toothpaste Market Outlook, by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 7.3.1. Key Highlights
  - 7.3.1.1. General Store
  - 7.3.1.2. Hypermarket & Supermarket
  - 7.3.1.3. Pharmacy Store
  - 7.3.1.4. Online Sales
  - 7.3.1.5. Others
- 7.3.2. BPS Analysis/Market Attractiveness Analysis
7.4. Europe Toothpaste Market Outlook, by Country, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 7.4.1. Key Highlights
  - 7.4.1.1. Germany Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 7.4.1.2. Germany Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 7.4.1.3. Germany Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 7.4.1.4. U.K. Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 7.4.1.5. U.K. Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 7.4.1.6. U.K. Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 7.4.1.7. France Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 7.4.1.8. France Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 7.4.1.9. France Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 7.4.1.10. Italy Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 7.4.1.11. Italy Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 7.4.1.12. Italy Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 7.4.1.13. Turkey Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 7.4.1.14. Turkey Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 7.4.1.15. Turkey Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 7.4.1.16. Russia Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 7.4.1.17. Russia Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 7.4.1.18. Russia Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 7.4.1.19. Rest of Europe Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 7.4.1.20. Rest of Europe Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 7.4.1.21. Rest of Europe Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 7.4.2. BPS Analysis/Market Attractiveness Analysis

8. Asia Pacific Toothpaste Market Outlook, 2018 - 2031

8.1. Asia Pacific Toothpaste Market Outlook, by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 8.1.1. Key Highlights
  - 8.1.1.1. Conventional Toothpaste
  - 8.1.1.2. Herbal Toothpaste
  - 8.1.1.3. Teeth Whitening Toothpaste
  - 8.1.1.4. Sensitivity Toothpaste
  - 8.1.1.5. Children's toothpaste
8.2. Asia Pacific Toothpaste Market Outlook, by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 8.2.1. Key Highlights
  - 8.2.1.1. Adults
  - 8.2.1.2. Kids
8.3. Asia Pacific Toothpaste Market Outlook, by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 8.3.1. Key Highlights
  - 8.3.1.1. General Store
  - 8.3.1.2. Hypermarket & Supermarket
  - 8.3.1.3. Pharmacy Store
  - 8.3.1.4. Online Sales
  - 8.3.1.5. Others
- 8.3.2. BPS Analysis/Market Attractiveness Analysis
8.4. Asia Pacific Toothpaste Market Outlook, by Country, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 8.4.1. Key Highlights
  - 8.4.1.1. China Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 8.4.1.2. China Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 8.4.1.3. China Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 8.4.1.4. Japan Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 8.4.1.5. Japan Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 8.4.1.6. Japan Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 8.4.1.7. South Korea Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 8.4.1.8. South Korea Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 8.4.1.9. South Korea Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 8.4.1.10. India Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 8.4.1.11. India Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 8.4.1.12. India Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 8.4.1.13. Southeast Asia Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 8.4.1.14. Southeast Asia Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 8.4.1.15. Southeast Asia Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 8.4.1.16. Rest of Asia Pacific Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 8.4.1.17. Rest of Asia Pacific Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 8.4.1.18. Rest of Asia Pacific Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 8.4.2. BPS Analysis/Market Attractiveness Analysis

9. Latin America Toothpaste Market Outlook, 2018 - 2031

9.1. Latin America Toothpaste Market Outlook, by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 9.1.1. Key Highlights
  - 9.1.1.1. Conventional Toothpaste
  - 9.1.1.2. Herbal Toothpaste
  - 9.1.1.3. Teeth Whitening Toothpaste
  - 9.1.1.4. Sensitivity Toothpaste
  - 9.1.1.5. Children's toothpaste
9.2. Latin America Toothpaste Market Outlook, by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
9.3. Latin America Toothpaste Market Outlook, by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 9.3.1. Key Highlights
  - 9.3.1.1. General Store
  - 9.3.1.2. Hypermarket & Supermarket
  - 9.3.1.3. Pharmacy Store
  - 9.3.1.4. Online Sales
  - 9.3.1.5. Others
- 9.3.2. BPS Analysis/Market Attractiveness Analysis
9.4. Latin America Toothpaste Market Outlook, by Country, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 9.4.1. Key Highlights
  - 9.4.1.1. Brazil Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 9.4.1.2. Brazil Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 9.4.1.3. Brazil Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 9.4.1.4. Mexico Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 9.4.1.5. Mexico Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 9.4.1.6. Mexico Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 9.4.1.7. Argentina Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 9.4.1.8. Argentina Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 9.4.1.9. Argentina Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 9.4.1.10. Rest of Latin America Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 9.4.1.11. Rest of Latin America Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 9.4.1.12. Rest of Latin America Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 9.4.2. BPS Analysis/Market Attractiveness Analysis

10. Middle East & Africa Toothpaste Market Outlook, 2018 - 2031

10.1. Middle East & Africa Toothpaste Market Outlook, by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 10.1.1. Key Highlights
  - 10.1.1.1. Conventional Toothpaste
  - 10.1.1.2. Herbal Toothpaste
  - 10.1.1.3. Teeth Whitening Toothpaste
  - 10.1.1.4. Sensitivity Toothpaste
  - 10.1.1.5. Children's toothpaste
10.2. Middle East & Africa Toothpaste Market Outlook, by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 10.2.1. Key Highlights
  - 10.2.1.1. Adults
  - 10.2.1.2. Kids
10.3. Middle East & Africa Toothpaste Market Outlook, by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 10.3.1. Key Highlights
  - 10.3.1.1. General Store
  - 10.3.1.2. Hypermarket & Supermarket
  - 10.3.1.3. Pharmacy Store
  - 10.3.1.4. Online Sales
  - 10.3.1.5. Others
- 10.3.2. BPS Analysis/Market Attractiveness Analysis
10.4. Middle East & Africa Toothpaste Market Outlook, by Country, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 10.4.1. Key Highlights
  - 10.4.1.1. GCC Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 10.4.1.2. GCC Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 10.4.1.3. GCC Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 10.4.1.4. South Africa Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 10.4.1.5. South Africa Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 10.4.1.6. South Africa Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 10.4.1.7. Egypt Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 10.4.1.8. Egypt Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 10.4.1.9. Egypt Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 10.4.1.10. Nigeria Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 10.4.1.11. Nigeria Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 10.4.1.12. Nigeria Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 10.4.1.13. Rest of Middle East & Africa Toothpaste Market by Product, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 10.4.1.14. Rest of Middle East & Africa Toothpaste Market by Age Group, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
  - 10.4.1.15. Rest of Middle East & Africa Toothpaste Market by Distribution Channel, Value (US$ Bn) and Volume (in Kgs), 2018 - 2031
- 10.4.2. BPS Analysis/Market Attractiveness Analysis

11. Competitive Landscape

11.1. By Distribution Channel vs by Age Group Heat map
11.2. Manufacturer vs by Age Group Heatmap
11.3. Company Market Share Analysis, 2023
11.4. Competitive Dashboard
11.5. Company Profiles
- 11.5.1. The Procter and Gamble Company
  - 11.5.1.1. Company Overview
  - 11.5.1.2. Product Portfolio
  - 11.5.1.3. Financial Overview
  - 11.5.1.4. Business Strategies and Development
- 11.5.2. Unilever PLC
  - 11.5.2.1. Company Overview
  - 11.5.2.2. Product Portfolio
  - 11.5.2.3. Financial Overview
  - 11.5.2.4. Business Strategies and Development
- 11.5.3. Johnson & Johnson
  - 11.5.3.1. Company Overview
  - 11.5.3.2. Product Portfolio
  - 11.5.3.3. Financial Overview
  - 11.5.3.4. Business Strategies and Development
- 11.5.4. The Colgate Palmolive Company,
  - 11.5.4.1. Company Overview
  - 11.5.4.2. Product Portfolio
  - 11.5.4.3. Financial Overview
  - 11.5.4.4. Business Strategies and Development
- 11.5.5. GlaxoSmithKline PLC (GSK)
  - 11.5.5.1. Company Overview
  - 11.5.5.2. Product Portfolio
  - 11.5.5.3. Financial Overview
  - 11.5.5.4. Business Strategies and Development
- 11.5.6. Church and Dwight Co., Inc.
  - 11.5.6.1. Company Overview
  - 11.5.6.2. Product Portfolio
  - 11.5.6.3. Financial Overview
  - 11.5.6.4. Business Strategies and Development
- 11.5.7. Henkel AG & Company, KGaA
  - 11.5.7.1. Company Overview
  - 11.5.7.2. Product Portfolio
  - 11.5.7.3. Financial Overview
  - 11.5.7.4. Business Strategies and Development
- 11.5.8. Patanjali Ayurveda Ltd
  - 11.5.8.1. Company Overview
  - 11.5.8.2. Product Portfolio
  - 11.5.8.3. Financial Overview
  - 11.5.8.4. Business Strategies and Development
- 11.5.9. Amway Corporation
  - 11.5.9.1. Company Overview
  - 11.5.9.2. Product Portfolio
  - 11.5.9.3. Financial Overview
  - 11.5.9.4. Business Strategies and Development
- 11.5.10. Lion Corporation
  - 11.5.10.1. Company Overview
  - 11.5.10.2. Product Portfolio
  - 11.5.10.3. Financial Overview
  - 11.5.10.4. Business Strategies and Development
- 11.5.11. Ultradent Products Inc.
  - 11.5.11.1. Company Overview
  - 11.5.11.2. Product Portfolio
  - 11.5.11.3. Financial Overview
  - 11.5.11.4. Business Strategies and Development
- 11.5.12. Dabur International Ltd
  - 11.5.12.1. Company Overview
  - 11.5.12.2. Product Portfolio
  - 11.5.12.3. Financial Overview
  - 11.5.12.4. Business Strategies and Development
- 11.5.13. GlaxoSmithKline PLC (GSK)
  - 11.5.13.1. Company Overview
  - 11.5.13.2. Product Portfolio
  - 11.5.13.3. Financial Overview
  - 11.5.13.4. Business Strategies and Development
- 11.5.14. Henkel AG
  - 11.5.14.1. Company Overview
  - 11.5.14.2. Product Portfolio
  - 11.5.14.3. Financial Overview
  - 11.5.14.4. Business Strategies and Development
- 11.5.15. The Himalayan Drug Company
  - 11.5.15.1. Company Overview
  - 11.5.15.2. Product Portfolio
  - 11.5.15.3. Financial Overview
  - 11.5.15.4. Business Strategies and Development

12. Appendix

12.1. Research Methodology
12.2. Report Assumptions
12.3. Acronyms and Abbreviations